Remove Advertising Remove Manufacturing Remove Persuasion
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7 steps to writing great copy according to Joseph Sugarman

Credible Content

These days I’m reading multiple books on copywriting , especially on persuasive writing. After getting a contract with the parent company (for example Casio) he would publish advertisements in the publications like Wall Street Journal and then sell his products by mail order. Step-by-step guide to writing better copy.

Copy 130
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Writing ChatGPT Prompts That Get Results (with Examples)

Grammarly

Instead of this: What are the biggest challenges for manufacturing companies? Do this: What are the five biggest challenges for manufacturing companies in the US and Mexico? We have sales four times per year, and we always advertise with our website, social media, and direct mail campaigns. Can you explain it in simpler terms?

Writing 82
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A Guide to Website Copywriting Services

BKA Content

The secret is creating quality content that is persuasive and succinct. Website copywriting is anything written on a website that helps advertise, market or inform customers about products or services. While you can do a lot of this yourself, persuasive content (and a lot of it) is hard to produce all on your own.

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B2B Copywriting: How To Amplify Conversions and Engagement

ContentWriters

Whether you’re writing about the efficiency of a software program or the quality of a manufacturing process, you want your B2B copy to demonstrate long-term value for other businesses. Advertisements. By optimizing your copywriting strategy, you can improve conversions from advertisements, long-form content, and other content.

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B2B vs B2C: The Key Differences, Strategies (& Tips) for 2023

Smart Blogger

Think of an industrial manufacturer selling machinery to a construction company, or a software development firm providing a productivity tool to other businesses. B2C sales, on the other hand, are usually transactional and driven by impulsive decisions, hence the emphasis on persuasive and emotive advertising.

Ad Copy 62
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11 Insightful Content Marketing Books From 2017 for Newcomers and Seasoned Pros

Content Marketing Institute

If you (or your boss or client) are a newcomer to content marketing, the following books provide a comprehensive, up-to-date big view of how content marketing differs from advertising-based approaches (and the terms and values). Chapter 4: Native Advertising. Chapter 2: Content Marketing versus Content Strategy. Bonus must-read.

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Buyer’s Guide to the Best Content Marketing Books of 2018

Content Marketing Institute

I was excited to hear that Jay and Daniel wrote a book about word-of-mouth advertising. As someone who appreciates the power of word-of-mouth advertising, I was impressed by the depth of information. Storynomics: Story Driven Marketing in the Post-Advertising World. Addiction and advertising fascinate me. Detailed advice.