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Do you need blog posts, social media updates, whitepapers, or email campaigns? Blog Writers : They create engaging, informative articles to attract website traffic. Popular formats include: Blog Posts : Ideal for driving organic traffic and educating readers. If you’re looking for a content writer, this is the guide for you.
Whether blogs, articles, or social media content, their work informs, educates, and entertains audiences. Since 2010, Anne McAuley Lopez has been writing content for businesses and nonprofits in partnership with social media managers, nonprofit marketing professionals, and digital marketing agencies. What is a Content Author?
In the SEO world, keyword research is one of the most mind numbing. Discovering relevant keywords with decent search volume that arent already flooded by your competitors can be like finding a needle in an internet-sized haystack. AI-powered keyword research works the same way.
The 10 Best Digital Marketing Agencies In Utah: 2025 List With Utahs growing reputation as a Silicon Slopes tech hub alternative to California, the number of technology companies in the state has skyrocketed. This vast e-commerce ecosystem means countless regional businesses need to find a high-quality digital marketing agency in Utah.
Each of the examples I just mentioned started from somewhere else: blockbuster blogs. But it’s even more likely you’re familiar with an article he wrote on this blog in 2018 (!): “ Your Blog Is Not a Publication.” The term most likely also came from a blog post or online publication. Feedback and iteration.
By tracking which keywords you’re ranking for, where you’re gaining, and where you’re losing. Backlinko.com ranks for more than 114K keywords in the US. Keeping track of the keywords we know drive the most value helps us ensure we have visibility for key terms in volatile search results. Pay close attention to update frequency.
Today, there are hundreds, if not thousands, of SEO agencies out there. Thus, your question shouldn’t be, how do I find the right SEO agency, but how do I choose an SEO agency that’s right for me? First things first, why do you need an SEO agency? In SEO, where you’re going requires a different airplane (or agency).
Blogging is a pain. Not because content is hard to write (worse case you can just hire a writer or agency ), but due to the fact that no one can guarantee that your blog post gets read or not. So, I thought it would be fun to analyze popular blog posts and see what common characteristics that they have.
If you’re like most business people, you’re looking to hire a link-building agency because you heard links drive higher rankings and traffic to your site. Authority Higher ranking over your competitors for similar keywords or search phrases More qualified traffic Leads and sales Brand mentions across the internet. Your rewards?
Backlinko started as a simple personal blog in 2012, publishing one or two posts per month. We interviewed Andrew Peluso, owner of Bananas Marketing Agency , for his expert advice on getting started with SEO. Conduct Research Learning how to do SEO for a website includes researching your customers, competitors, and keywords.
Content marketers who blog regularly receive 55 percent more website visitors and 67 percent more leads than those who don’t. If you have the right content marketing agency, growth is easier. 9 Characteristics That Make a Great Content Marketing Agency. lists more than 13,873 content marketing agencies on its website.
Hiring a content writer for your marketing agency is a risky endeavor but one that can pay off for you and your clients. Each agency I’ve worked with over the years has its own way of doing business. There are times when a marketing agency considers hiring a content writer: Staff writer is at full capacity. Where do you begin?
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7: Social media hashtags or keywords Think of social media hashtags and keywords as an extension of your FYP. TikTok’s SEO (search engine optimization) is chef’s kiss and works very similarly to Google — just type in relevant keywords and popular posts including that keyword will appear like web pages.
Step-by-step, I’ll walk you through how to choose a technical SEO agency that’s right for your business. You created, published, and promoted in-depth blog posts. After a while, Google rewards your efforts with higher rankings for some keywords. Years ago, our blog at KISSmetrics saw traffic drop by 40% in less than a month.
“When people ask what our marketing hack is or which agency we worked with, they miss the point. Your content becomes fuel for: Paid media on Meta, Google, and TikTok Email nurture sequences Product pages that tell a deeper story Blog content “Most brands create different content for each marketing channel. Broad keywords.
Detailed tells you everything you need to know to outrank your competitors—including the keywords they used, article length, metadata, and more. But it requires a paid API key from DataForSEO to generate search volumes for keywords. for every 1,000 keywords processed. But Keyword Surfer ’s Chrome extension solves this problem.
My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. You may not know that behind the Neil Patel brand is a powerful and growing network of digital marketing agencies with offices around the world. Neil Patel’s foray into digital marketing began with his blog.
Or Zoe Ashbridge’s discussion of keyword cannibalization. We’d also recommend this podcast if you run (or work at) an SEO or marketing agency. The “Agency Series” episodes offer actionable insights for agency owners offering SEO services. Each one also comes with a neat blog summary of the topics discussed.
Here’s what team collaboration looks like at Backlinko: What to Include in a Content Brief Outside of keywords, it’s debatable what you should include in your brief. But after publishing hundreds of articles, we’ve found these elements work best: Primary keyword: The main term or phrase your content must focus on.
You can also find authoritative sources using a general search engine by adding specific keywords to your search terms. Check the publisher: Are they a government agency or a professional institution? Check out the ContentWriters blog to learn more about how to produce high-value content that your readers can trust.
Twenty-nine percent of keywords featuring a question word like “why” or “can” triggers the featured snippet. Combine it with lucrative keywords, and it can be a winning recipe to grow site traffic and drive conversions. Why Is Answering Users’ Queries With High Potential Keywords an Effective Strategy?
Looking for the best keyword discovery ranking tools to really boost your website traffic? What do I mean by keyword ranking? That you’re using your keywords to rank your website better in the search engines. That you’re using your keywords to rank your website better in the search engines. SERPWatcher.
Start a blog. Its blog ranks for over 174K niche-related keywords and brings in over 673.1K And heres the thing: If youre not blogging, youre missing more than search traffic. Here are 9 Shopify blog examples to inspire your own blog (plus practical tips to steal). Want more traffic to your Shopify store?
Creating a high-quality, SEO-optimized blog post is essential for businesses, freelancers, and agencies looking to establish a strong online presence. This comprehensive guide will walk you through the process using First Draft PRO , a robust content creation tool that simplifies and enhances your blogging workflow.
Discover the Top 10 B2B Content Marketing Agencies of 2024 The emergence of B2B content marketing services has been a double-edged sword. By the end of this guide, you’ll be able to navigate this $600 billion industry with ease and find the B2B content marketing agency that’s best for your company. But don’t sweat it. Take a look!
Is your marketing agency able to quickly and accurately check performance metrics (such as SEO , CRO, PPC , etc.), If you relate more to the second part of each question – that’s a sign that your marketing agency isn’t equipped with the right tools. or are you always playing the guessing game?
This should give Google enough new content to test for our target keyword. With a background at Siege Media (a top-tier SEO agency), Caroline knows a thing or two about creating content that ranks and converts. keywords Key Takeaways Find your data edge. ” What does this mean? What does Google do?
A successful SEO campaign isn’t just about keywords, content, and backlinks. It’s a must-have for agencies juggling multiple campaigns at the same time. If you run an SEO agency, you’ll already know how a successful campaign requires a team with diverse skill sets. That’s why SEO project management is so important.
The 7 Best International SEO Agencies To Work With in 2024 Search engine optimization is more than a buzzword; it’s a vital part of modern marketing around the world. This data highlights the importance of using an international SEO agency to attract global customers. They focus on identifying commercially viable keywords.
We’ve discussed how you can build authority in your industry through blogging. Today, we are going to look at exactly how you can get guest blogging opportunities and make the most out of them. Determine Your Guest Blogging Goals. Before we begin, your first task is to decide what your goal for guest blogging is.
This is the pot calling the kettle black when I say don’t let your blog posts go stale. Repurpose blog content instead of letting it sit on your website. Think about why you’re blogging. You can’t meet any of these goals if blog posts are just sitting dormant and unshared on your website. Best of blog posts.
This indicates that keyword research is important to your marketing success. Beyond the numbers, keyword research has numerous benefits, like maximizing content visibility and properly targeting your audience. These reasons and more make keyword research an essential part of any digital campaign.
For example, Semrushs Ecommerce Booster app generates ad descriptions based on keywords, text length, readability, tone of voice, and format settings. Marketing Generative AI tools let you quickly brainstorm marketing campaign ideas as well as draft blog posts and articles. Use a friendly, upbeat tone of voice.
When you blog even once or twice a month, you can drive leads, position yourself as an expert, and share links to the blog. Before you say you hate writing, consider these powerful blogging tips that I’ve learned over the years as a content author. Why is it time to consider blogging on your business website?
When you blog even once or twice a month, you can drive leads, position yourself as an expert, and share links to the blog. Before you say you hate writing, consider these powerful blogging tips that I’ve learned over the years as a freelance writer. Why is it time to consider blogging on your business website?
A recent conversation with a potential client revealed a growing frustration: they fired their previous agency because they outsourced writing to low-cost, foreign writers. Example: Imagine visiting a website for a consulting firm and finding blog posts that read like they were written by a grade-school student.
Are you a writer, a freelancer, a marketer, or an agency? I know because I was once a writing agency owner. That agency ran on 100% human power, and it took us 7 years to reach 50% profit margins. Today, if I could do it over again, I would scale my agency faster with AI, and I would use a tool like Content at Scale to do it.
When creating online content, optimizing web copy with keywords is an essential piece of the puzzle. It can be easy to laser focus on weaving keywords into your copy, but that can distract from giving your readers a useful experience. Prioritize Solutions Over Keywords. So, where does keyword optimization come into play?
These numbers are possible, and plenty of websites achieve it (I’ve grown my site to x visitors per day using these techniques), but if you’re going to reach these numbers, then you’re going to have to rank your blog in Google’s top 10 search results. Tips on How to Get Your Blog to Rank in Google’s Top 10.
In this guide, you’ll learn which Semrush plan matches your needs, whether you’re a solo blogger tracking 100 keywords or an agency managing 40+ client websites. month: Caters to growing businesses and small agencies Business plan at $499.95/month: 10,000) 1,000 keyword metrics updates per month (vs.
Hire an SEO marketing agency with a proven track record like NP Digital Hire an SEO Consultant who can build your entire SEO strategy. Many SEO Agencies and SEO Consultants offer multiple ways to improve your ranking. Before you hire an SEO consultant/agency, you need to make an introduction call.
Utilize Bramework to boost your client’s SEO strategy, offering detailed analysis, including keyword insights on volume, ranking, and SERP. Implement Sembot for proficient management of your client’s search engine marketing, offering detailed reports on keywords, CPCs, domain visibility, and SEO results.
For instance, most small to medium-sized businesses won’t have the funds to keep a top-tier marketing agency on retainer. That means setting a goal for your efforts (such as ranking #1 for an important keyword in your niche) and then building a content release schedule to get you there. Not at all. The good news?
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