Agency Brand Creative Director 
Nick Ursborne
MAY 12, 2024
As a budding young copywriter in the early 1980s, I worked with an art director as my partner, and our work was overseen by the agency’s creative director. Creative directors were at the top of the pile in Creative Departments. They shaped the overall creative output of the agency.
Publishing Trends
JUNE 14, 2023
VP, creative director at Harper Children’s Barbara Fitzsimmons is retiring on June 30. Jennifer Weis has launched The Weis Agency , based in New York City. Weis was a senior agent at Ross Yoon Agency , which was recently acquired by WME , and previously executive editor at St. She was at Olswanger Literary Agency.
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Publishing Trends
NOVEMBER 17, 2022
Lisa Beech joins Nelson Books as Director of Publicity; previously, she was Associate Director of Publicity at WaterBrook & Multnomah. Erin Fitzsimmons joins Sourcebooks as Senior Art Director for Fiction. In agency news… Ann Rose , formerly of Prospect Agency , joins The Tobias Agency as Literary Agent.
Neil Patel
JULY 9, 2021
Search engine optimization takes months to drive any measurable traffic, PPC costs tons of money and is often difficult for the average marketer to run without hiring an agency. In fact, influencer marketing is a tactic I’ve used countless times to build my brands and companies. All types of companies and brands take advantage of it.
Neil Patel
APRIL 28, 2021
As marketers and brands, many of you use PPC ads to drive traffic to your brand or a client’s website. Aside from those I’ve already listed, there are a few other essential reasons to humanize your PPC ads and your brand in general. Humanizing your brand can give you a competitive edge and improve customer retention.
Moz
JUNE 16, 2020
Owners, staff, in-house SEOs, agencies, creative directors, webmasters, project managers, and consultants may all be contributing to promoting just one local company. Now is the time for innovative marketing agencies to put in the work researching the best possible solutions for clients for the long haul.
Publishing Trends
DECEMBER 19, 2022
She had been serving as interim publisher for almost a year, following the departure of Andy Hunter ; prior to joining Catapult, she was VP and Executive Director of Marketing Strategy at the Hachette Book Group. At Audible , James Finn joins as Head of Global Brand and Content Marketing. Most recently he was President of StoryCrate.
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