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Social Media Laws: What Are They and How Do They Impact Brands?

Contently

These evolving regulations and landmark court cases have not only impacted how platforms operate but also reshaped the strategies of brands and marketers navigating this complex landscape. The consequences of these legal battles are tangible, affecting how brands operate and manage their public image.

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What Are Authoritative Sources & How to Find Them

ContentWriters

Check the publisher: Are they a government agency or a professional institution? Making assumptions : You assume that a website is an authoritative source because you recognize the brand. Even if a source appears professional at first glance, it may not meet your standards. What are their editorial standards or policies ?

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Working With a Digital Marketing Agency Vs. Hiring In House

Neil Patel

But should you build your own in-house marketing team or hire an agency partner? The Benefits of Working With a Digital Marketing Agency. Digital agencies are companies that help other businesses perform a specific function such as marketing, development, or design. When you hire an agency, you are not just hiring one person.

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How to Choose The Right Technical SEO Agency

Neil Patel

Step-by-step, I’ll walk you through how to choose a technical SEO agency that’s right for your business. Not all agencies can develop, let alone implement, advanced technical SEO strategies. Such agencies work with a team of experts and the other characteristics I’ll discuss below. How to Work With a Technical SEO Agency.

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Education as a Marketing Strategy: 8 Brands Doing Online Classes and More

Content Marketing Institute

However, some brands have taken this concept further by developing full-fledged classes and curricula for their audiences. Let’s look at eight brands that give their audience opportunities to get an education in unique and entertaining ways. Creating educational #content can differentiate your brand, says @johnoxford1.

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13 Smart Brands Using Technology to Power Their Content

Content Marketing Institute

If your business is thinking about indulging its inner technophile, let these cool content examples from intrepid brands inspire you to swallow the red pill and enter the Matrix-like world of machine-driven storytelling. HANDPICKED RELATED CONTENT: How Technology Content Marketers Can Earn Trust [Tips and Examples]. Click To Tweet.

Brand 111
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Don’t Forget the Leadership in Thought Leadership

Content Marketing Institute

Many brands recognize the critical need for strategic thought leadership content to sit alongside product- and purpose-oriented messaging – content that establishes the brand as an authority in a specialized field or a line of business and deeply engages decision-makers. Brands outsource thinking before establishing authority.