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She was most recently executive director at Tarcher Perigee and Avery. She was previously senior editor at Portfolio. Podium Audio has named Kate Runde head of acquisitions and Shannon Frost has been named director, growth marketing. In Agency News… At WME , Eve Attermann has been promoted to partner in the books department.
Becoming a Copywriter I got my first junior copywriter role at a small business-to-business agency in my hometown of London. It was the first of many jobs at many agencies in London, mostly freelance (I wanted to play the field of agencies and creativedirectors, so to speak, to learn and grow as much as I possibly could).
Also, it allows you to start building your portfolio. One option is to become an agency copywriter, where you serve many clients. The typical progression is junior copywriter > senior copywriter > Creativedirector. The next step is the creativedirector and then the marketing director.
Copywriters can advance to CreativeDirector positions, for example. The creativedirector took me aside to talk about my fee. Before I could open my mouth, the creativedirector said, “Dean, we have a budget of $9,000. You have the possibility for rapid corporate advancement. Is that going to work?&#
In agency news… Lauren Spieller joins Folio Literary Management as Literary Agent; she was previously Literary Agent at Triada US. Most recently she was Assistant Editor at Portfolio. At Workman , David Schiller moves up to VP and CreativeDirector. In agency news… Vicky Weber is now Literary Agent at the Purcell Agency.
Ritsuko Okumura has been promoted to senior director and will sell foreign rights for Putnam, Avery, and Portfolio, reporting to Khan. Cecilia Lyra has been promoted to literary agent at P.S. Literary Agency. Dawn Adams has been promoted to senior art director at Sourcebooks.
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