A Novel Approach to the Challenges of Our Profession
Copywriter Collective
OCTOBER 10, 2023
Having spent 16 years as an agency copywriter/creative director, 13 as a freelancer, and 10 as a copywriting professor, many of my personal experiences turn up in the career of the boomer character, Ted Canby. Freelancers feel the threat less than agency staffers, but it still exists — and, to some extent, it’s justified.
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