Content Marketing Institute

JANUARY 18, 2018

If Intel’s digital magazine iQ could speak, that’s what it would say. Start by studying iQ’s five-year evolution as the iQ team replaced its marketing mindset with a publishing one. Without building a loyal audience, iQ’s editorial team couldn’t hope to achieve what they’ve set out to do. Insource your content.

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Publisher Publishing Publishing Editorial Team 111

Content Marketing Institute

MAY 23, 2018

Trevor Young, founding partner and principal consultant, Zoetic Agency.@LumenFive Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Sign up to receive your free subscription to our print magazine every quarter. productivity Click To Tweet.

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Marketing Editorial Team Editorial Text 111

Content Marketing Institute

DECEMBER 15, 2017

Our agency team came up with the idea of creating what we call a Goodness Circle. This article originally appeared in the November issue of CCO magazine. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Subscribe for your free print copy today.

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Recruitment Marketing Editorial Team Editorial 111

Content Marketing Institute

OCTOBER 20, 2017

A long time ago, I was a designer for a small advertising agency. When CMI founder Joe Pulizzi said almost a year ago that the custom print magazine would be a trend in content marketing in 2017 , I confess I did not understand. If you create a print magazine, you can publish it on your blog. That’s when it hit me. Conclusion.

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Blog Post Post Content Blogging 111

Content Marketing Institute

DECEMBER 11, 2017

The MainStreet editorial team was a fun, scrappy group, which was good because we were functioning as a startup within the company. The sales team can’t tell the editorial team what to write. And content creators can use a licensing agency to monetize the content they develop. soloportfolio Click To Tweet.

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Editorial Team Editorial Content Content Creator 109

Content Marketing Institute

MARCH 22, 2018

Consider how the team treated a series devoted to virtual reality. When taking on a new topic, such as the future of virtual reality , the editorial team designed a serial approach. HANDPICKED RELATED CONTENT: 9 Website Optimization Mistakes Even Smart Agencies Make. Primary stories. LukeKintigh Click To Tweet.

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Audience Editorial Team Editorial Social Media 111

Content Marketing Institute

JULY 24, 2018

. $50,000: Invest in print, in terms of taking blog articles and producing a quarterly magazine. Take blog articles and produce a quarterly print magazine, advises @markiemasters. 1,000: Book a retreat for my team, where we’d focus on creating some great new content without the interruption of being in the office.

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