This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Do you need blog posts, social media updates, whitepapers, or email campaigns? Popular formats include: Blog Posts : Ideal for driving organic traffic and educating readers. Social Media Posts : Essential for engaging with followers and building brand loyalty. Do you need keyword-specific SEO content?
Since 2010, Anne McAuley Lopez has been writing content for businesses and nonprofits in partnership with social media managers, nonprofit marketing professionals, and digital marketing agencies. This can vary from blog posts to web articles, newsletters, and social media posts. The post What is a Content Author?
In the SEO world, keyword research is one of the most mind numbing. Discovering relevant keywords with decent search volume that arent already flooded by your competitors can be like finding a needle in an internet-sized haystack. AI-powered keyword research works the same way.
Not because content is hard to write (worse case you can just hire a writer or agency ), but due to the fact that no one can guarantee that your blog post gets read or not. So, I thought it would be fun to analyze popular blog posts and see what common characteristics that they have. Here’s what we learned.
The 10 Best Digital Marketing Agencies In Utah: 2025 List With Utahs growing reputation as a Silicon Slopes tech hub alternative to California, the number of technology companies in the state has skyrocketed. This vast e-commerce ecosystem means countless regional businesses need to find a high-quality digital marketing agency in Utah.
Today, there are hundreds, if not thousands, of SEO agencies out there. Thus, your question shouldn’t be, how do I find the right SEO agency, but how do I choose an SEO agency that’s right for me? First things first, why do you need an SEO agency? In SEO, where you’re going requires a different airplane (or agency).
By tracking which keywords you’re ranking for, where you’re gaining, and where you’re losing. Backlinko.com ranks for more than 114K keywords in the US. Keeping track of the keywords we know drive the most value helps us ensure we have visibility for key terms in volatile search results. Pay close attention to update frequency.
If you’re like most business people, you’re looking to hire a link-building agency because you heard links drive higher rankings and traffic to your site. Authority Higher ranking over your competitors for similar keywords or search phrases More qualified traffic Leads and sales Brand mentions across the internet. Your rewards?
If you have the right content marketing agency, growth is easier. 9 Characteristics That Make a Great Content Marketing Agency. lists more than 13,873 content marketing agencies on its website. New agencies are added every day. How do you know that the agency you choose is a good fit?
Local SEO for small businesses focuses on creating content with subjects and keywords that are relevant to the local market and attract that clientele. Regularly post to your profile and respond to customer posts and questions. Put keywords in web page meta titles and descriptions, too.
Hiring a content writer for your marketing agency is a risky endeavor but one that can pay off for you and your clients. Each agency I’ve worked with over the years has its own way of doing business. There are times when a marketing agency considers hiring a content writer: Staff writer is at full capacity. Where do you begin?
UGC is an excellent way to curate content, share subtle happy customer testimonials, and create authentic social media posts. But this advice is applicable to all social media channels that curate handpicked social media posts on their homepage after learning your interests and behavior patterns. Thredup is an excellent example.
Backlinko started as a simple personal blog in 2012, publishing one or two posts per month. We interviewed Andrew Peluso, owner of Bananas Marketing Agency , for his expert advice on getting started with SEO. Conduct Research Learning how to do SEO for a website includes researching your customers, competitors, and keywords.
Step-by-step, I’ll walk you through how to choose a technical SEO agency that’s right for your business. You created, published, and promoted in-depth blog posts. After a while, Google rewards your efforts with higher rankings for some keywords. That’s one of the easiest ways to look for a top tier technical SEO agency.
Brands, creators, and agencies are scrambling to master TikToks unique tone and format, and with that comes a growing demand for TikTok scriptwriters. Agencies and companies are hiring freelance and in-house scriptwriters specifically to create TikTok content. Keywords include UGC script, short-form video, and TikTok content.
“When people ask what our marketing hack is or which agency we worked with, they miss the point. Both Mid Day Squares and TBH Skincare started with iPhones and posted daily while staying true to their story. Broad keywords. Your keyword matches the intent, your ad matches the keyword, and your landing page matches the ad.
Today, such programs help with keyword and topic research for content creation. AI tools also assist with technical SEO, allowing businesses and SEO agencies to quickly discover and correct site issues. Top SEO agencies, including ours, use insights from AI-powered tools to deliver faster and more impactful results.
Or Zoe Ashbridge’s discussion of keyword cannibalization. We’d also recommend this podcast if you run (or work at) an SEO or marketing agency. The “Agency Series” episodes offer actionable insights for agency owners offering SEO services. Why You Should Listen to This Podcast SERP’s Up has something for everyone.
Detailed tells you everything you need to know to outrank your competitors—including the keywords they used, article length, metadata, and more. But it requires a paid API key from DataForSEO to generate search volumes for keywords. for every 1,000 keywords processed. But Keyword Surfer ’s Chrome extension solves this problem.
Looking for the best keyword discovery ranking tools to really boost your website traffic? What do I mean by keyword ranking? That you’re using your keywords to rank your website better in the search engines. THIS POST MAY CONTAIN AFFILIATE LINKS. The Importance of a Keyword Ranking Tools. SERPWatcher.
Creating a high-quality, SEO-optimized blog post is essential for businesses, freelancers, and agencies looking to establish a strong online presence. Multiple input options: keywords, documents, audio files, URLs, or YouTube videos. Step 1: Input Your Keyword Primary Keyword Selection Start by entering your primary keyword.
You may not know that behind the Neil Patel brand is a powerful and growing network of digital marketing agencies with offices around the world. NP Digital is a performance marketing agency built by marketers, and our global offices allow us to deliver our specialized services to clients worldwide. and around the world.
Twenty-nine percent of keywords featuring a question word like “why” or “can” triggers the featured snippet. Combine it with lucrative keywords, and it can be a winning recipe to grow site traffic and drive conversions. Why Is Answering Users’ Queries With High Potential Keywords an Effective Strategy?
From mastering keyword research to executing an effective content strategy. She also quickly summarizes a handful of social posts and articles that are worth your time in a section called “While You Were Offline.” I source a lot of my updates from X/Twitter, where search engine representatives regularly post. What Readers Say 4.
This ensures every post is useful, clear, and built to perform. Here’s what team collaboration looks like at Backlinko: What to Include in a Content Brief Outside of keywords, it’s debatable what you should include in your brief. Secondary keyword: Related words or phrases that support the primary keyword.
You’re thinking about hiring a copywriting agency. You might have also seen many stories in your social feeds about how you need to be good at SEO copywriting , which is all about creating valuable content that targets specific keywords to rank better. Can the agency demonstrate experience in our sector?
Is your marketing agency able to quickly and accurately check performance metrics (such as SEO , CRO, PPC , etc.), If you relate more to the second part of each question – that’s a sign that your marketing agency isn’t equipped with the right tools. or are you always playing the guessing game?
At FATJOE we’ve been helping SEO agencies and teams expand their SEO and marketing services for over a decade. In that time we’ve learned a thing or two not only about our clients but about the common problems SEO agencies face. Local agencies will often find smaller-scale clients who might not be convinced by SEO initially.
Ever stumbled upon a competing post and thought, “Damn, I wish I wrote that”? This post aims to complement them by providing practical, real-world applications of information gain. Google detects unique information on the post, and it may bump it to the top position in the SERP. They’ve nailed the theory.
Discover the Top 10 B2B Content Marketing Agencies of 2024 The emergence of B2B content marketing services has been a double-edged sword. By the end of this guide, you’ll be able to navigate this $600 billion industry with ease and find the B2B content marketing agency that’s best for your company. But don’t sweat it. Take a look!
A successful SEO campaign isn’t just about keywords, content, and backlinks. It’s a must-have for agencies juggling multiple campaigns at the same time. If you run an SEO agency, you’ll already know how a successful campaign requires a team with diverse skill sets. That’s why SEO project management is so important.
You can also find authoritative sources using a general search engine by adding specific keywords to your search terms. Check the publisher: Are they a government agency or a professional institution? An earlier version of this post was published in June, 2019 by Chris B. What are their editorial standards or policies ?
The 7 Best International SEO Agencies To Work With in 2024 Search engine optimization is more than a buzzword; it’s a vital part of modern marketing around the world. This data highlights the importance of using an international SEO agency to attract global customers. They focus on identifying commercially viable keywords.
Regularly check traffic acquisition on GA4 along with other key SEO metrics, such as user engagement and keyword rankings. Does your company or digital agency need to focus on activities outside of SEO audits and analysis? Therefore, you should try to eliminate unassigned traffic to the extent possible. We can help.
In other words, you need your content to rank on page one for your most important local keywords. In other words, a backlink profile consisting only of high-quality guest posts with similar anchor text (the text masking a hyperlink) will raise red flags to Google. But how do you achieve such high rankings?
This is the pot calling the kettle black when I say don’t let your blog posts go stale. You can’t meet any of these goals if blog posts are just sitting dormant and unshared on your website. Take a series of related blog posts and create an e-book website visitors can download in exchange for their email addresses.
For example, Semrushs Ecommerce Booster app generates ad descriptions based on keywords, text length, readability, tone of voice, and format settings. Marketing Generative AI tools let you quickly brainstorm marketing campaign ideas as well as draft blog posts and articles. The post What Is Generative AI and How Does It Work?
This indicates that keyword research is important to your marketing success. Beyond the numbers, keyword research has numerous benefits, like maximizing content visibility and properly targeting your audience. These reasons and more make keyword research an essential part of any digital campaign. What is their intent?
In this guide, you’ll learn which Semrush plan matches your needs, whether you’re a solo blogger tracking 100 keywords or an agency managing 40+ client websites. month: Caters to growing businesses and small agencies Business plan at $499.95/month: 10,000) 1,000 keyword metrics updates per month (vs.
Are you a writer, a freelancer, a marketer, or an agency? I know because I was once a writing agency owner. That agency ran on 100% human power, and it took us 7 years to reach 50% profit margins. Today, if I could do it over again, I would scale my agency faster with AI, and I would use a tool like Content at Scale to do it.
When creating online content, optimizing web copy with keywords is an essential piece of the puzzle. It can be easy to laser focus on weaving keywords into your copy, but that can distract from giving your readers a useful experience. Prioritize Solutions Over Keywords. So, where does keyword optimization come into play?
A recent conversation with a potential client revealed a growing frustration: they fired their previous agency because they outsourced writing to low-cost, foreign writers. Source: Ahrefs Quality can also decrease when brands focus more on pumping out tons of content to meet deadlines or self-imposed posting schedules.
For instance, most small to medium-sized businesses won’t have the funds to keep a top-tier marketing agency on retainer. It’s our goal to help you form the marketing team of your dreams, which is why we’ve put together this post showing you how to do just that. Not at all. What types of content should they create? The good news?
That’s where Amazon Posts comes in. Their Posts initiative reimagines what social media marketing could be, and it might just be the answer to some e-commerce sellers’ problems. What Are Amazon Posts? Posts allow brands to create and promote product-related content, directly linking to specific product listings.
We organize all of the trending information in your field so you don't have to. Join 36,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content