Brafton

APRIL 29, 2024

We polled dozens of marketing professionals across many disciplines, and the results were clear—albeit interesting, and worth dissecting. here is how our audience voted: Design/visuals: 29% Distribution/promotion: 27% Writing/editing: 24% Content ideation: 20% What I find interesting about this breakdown 1. There are no real outliers.

Content Creation 59

Content Creation Art Director Content Digital Marketing 59

Publishing Trends

OCTOBER 6, 2022

Holt VP and Executive Director of Publicity Pat Eisemann is retiring on December 2. Arriel Vinson joins Holt as Marketing Manager, having worked previously as Marketing Coordinator for Catapult / Counterpoint / Soft Skull Press. At Simon & Schuster , Danielle Prielipp joins as Marketing Director. PROMOTIONS.

Editorial 66

Editorial Portfolio Art Director Hospitality 66

Publishing Trends

MARCH 10, 2023

PEOPLE Nina von Moltke , President and Director of Strategic Development at Penguin Random House , is leaving the company in May. In other PRH news Marissa Secreto joins Penguin Random House Audio as Marketing Associate. Nathan Rostron joins ZE Books as Interim Publishing and Marketing Director.

Art Director 45

Art Director Editorial Management Agency 45

Publishing Trends

JANUARY 8, 2024

Jenny Davis has been named creative director, leading the newly created illustrated design team, at the Random House Publishing Group. She will report to SVP, creative director Paolo Pepe. Dorian Randall has been promoted to senior literary scout. Grace Layer has been promoted to associate editor at Dutton.

Art Director 81

Art Director Creative Director Editorial Agency 81

Publishing Trends

MARCH 19, 2024

At Putnam , Regina Andreoni has joined as marketing manager. Sofie Parker has joined Putnam as marketing assistant. At IPG , Julia Dillman has joined as administrative assistant, Kenneth Duncan has joined as digital marketing coordinator, and Megan Trank has joined as client manager for financial statements.

Art Director 85

Art Director Creative Director Editorial Publisher 85

Publishing Trends

NOVEMBER 20, 2023

At Frankfurter Buchmesse , Christian Ebert will join as director of strategic marketing and sales, as of Jan 1st, 2024. Kelly Blair has been named senior art director for the Knopf Cooks line. At HarperCollins , Frank Albanese , SVP, market insight & sales operations will be leaving after 30 years with the company.

Art Director 85

Art Director Editorial Recruitment Architecture 85

Publishing Trends

NOVEMBER 6, 2023

PEOPLE At Penguin Random House , Roseanne Serra , VP and director of art and design and Paul Buckley , senior VP and executive creative designer have left Penguin Publishing Group. Sabrina Papas has joined Penguin Random House Canada as marketing and publicity coordinator. At William B.

Art Director 81

Art Director Editorial Agency Publisher 81

Publishing Trends

SEPTEMBER 20, 2023

Zoya Boskovic has joined as digital marketing associate. Tracy Massaro joins as chief marketing officer. Karen Menzie joins as director of sales. Samantha Gregory joins as head of marketing and community for Zibby’s Bookshop. Rachel Gilman has joined Feminist Press as sales and marketing coordinator.

Art Director 91

Art Director Editorial Agency Portfolio 91

Publishing Trends

JUNE 14, 2023

Carlos Hernandez has joined PRH Grupo Editorial as director of sales, special markets, focusing on the Origen imprint. At Spiegel & Grau , Jess Bonet has joined as marketing director, reporting to publishing director Nicole Dewey. Michelle Waters joins Riverhead as marketing manager.

Art Director 81

Art Director Creative Director Editorial Agency 81

Publishing Trends

DECEMBER 4, 2023

Matt Gannon is joining HarperCollins Publishers as senior director of warehouse operations. Kelsey Manning has joined as director of marketing for The Morrow Group. Shawn Dahl has joined Abrams as art director. Siena Koncsol has joined as senior publicity and marketing manager. Norton as senior editor.

Art Director 83

Art Director Agency Publisher Publishing 83

Publishing Trends

OCTOBER 17, 2023

At Simon & Schuster, Ariel Snead has joined as advertising and promotions assistant. Kristen Klemens has joined as client manager for Simon & Schuster Publishing Services , She was formerly partner manager for trade sales and marketing at Rebel Girls. Masie Cochran , editorial director, has been appointed as interim publisher.

Editorial 85

Editorial Art Director Agency Digital Media 85

Publishing Trends

MARCH 5, 2024

In addition Robin Desser has been named Editorial Advisor, Carly Gorga is Chief Marketing Officer and Andrea Bachofen has the role of COO. And Felicia Quon , previously VP of marketing and communications at Simon & Schuster Canada , has joined Page Two as sales director.

Editorial 85

Editorial Agency Art Director Creative Director 85

Publishing Trends

FEBRUARY 2, 2025

At Hachette , senior director of marketing Saimah Haque and director of metadata strategy and consumer insights Laurel Stokes s roles were eliminated as part of a reorganization in corporate marketing. At Sourcebooks , Tim Hall has joined as childrens art director. She was previously at New York magazine.

Art Director 40

Art Director Creative Director Editorial Agency 40

Publishing Trends

MAY 6, 2024

Jessica Sorentino has joined as senior marketing and diversified sales manager at Macmillan. Miguel Cervantes , formerly marketing manager at PublicAffairs , has joined Celadon Books as marketing manager. HarperCollins has announced Mary Beth Thomas , the VP and director of independent retail sales, has left the company.

Art Director 45

Art Director Finance Retail Agency 45

Publishing Trends

AUGUST 19, 2024

Hannah Perrin has joined Crown as associate marketing manager. Leigh Marchant will join as SVP and chief marketing officer on September 23, reporting to Richard Kitson. Previously she was SVP, director of marketing and & strategy & engagement at Random House. Dan Kosack joins as director of mass merchandising.

Art Director 40

Art Director Construction Hospitality Editorial 40

Publishing Trends

JULY 23, 2024

PEOPLE Hachette announced a series of promotions and realignments on July 15th that included: Running Press and Workman will combine into Workman Running Press Group as of January 1st, 2025. At Simon & Schuster , Francesca Carlos has joined Simon Element as marketing manager. Caitlyn Davis has joined as trade marketing assistant.

Art Director 40

Art Director Editorial Publisher Publishing 40

Publishing Trends

APRIL 23, 2024

Crist will be reporting to Callie Garnett , Editorial Director, Adult Trade. At Simon & Schuster , Jasmine Normil has joined as children’s education & library marketing coordinator. She was most recently a publicity & marketing coordinator at Hachette Audio. Allison Weintruab has been promoted to associate editor.

Creative Director 40

Creative Director Art Director Entertainment Editorial 40

Publishing Trends

FEBRUARY 18, 2025

She was previously director of DEI at Jazz at Lincoln Center. At Penguin Random House , Daniel Denning joins as senior marketing manager of Ballantine Books Group. Sophie Normil joins as senior marketing manager. Emily Siegmund joins as marketing manager. Travis Smith has joined as senior marketing manager.

Art Director 40

Art Director Editorial Agency Publisher 40

Publishing Trends

MARCH 3, 2025

At Ten Speed Press and Clarkson Potter , Natalie Yera-Campbell has been promoted to publicist. Andrew Cox joined as director, data strategy, digital marketing. Kate Gester joined as senior director, strategic projects, business development. Norm Villacorte joined as senior director, project management, technology.

Finance 40

Finance Art Director Agency Editorial 40

Publishing Trends

FEBRUARY 6, 2024

See Promotions, below, for changes at Ingram. Macmillan president, sales & marketing, Jennifer Gonzalez , has been named SVP publisher of Sourebooks children’s books. At HarperCollins , Jocelyn Tiller will be joining as vice president of customer service and sales operations. Katie Horn has been promoted to associate publicist.

Art Director 85

Art Director Editorial Publisher Publishing 85

Publishing Trends

APRIL 24, 2023

At Random House Children’s Books, Joey Ho has been promoted to publicist. PROMOTIONS At Penguin Publishing Group, Tawanna Sullivan has been promoted to senior director and will continue to sell foreign and domestic rights for Berkley. Emily Reardon has been promoted to assistant director of publicity at Knopf.

Art Director 88

Art Director Creative Director Editorial Team Portfolio 88