Enchanting Marketing

JANUARY 28, 2025

A rather bland question: Would her audience be interested enough to read her blog post word by word? A tastier option: Would her audience gobble up her words? They help readers visualize ideas. Examples of peppery verbs: To shout, to scribble, to plod, to glide. Another bland question: Do weak phrases feature in your writing?

Content 242

Content Entertainment Text Publishing 242

Content Marketing Institute

AUGUST 15, 2024

How do you create content that converts into profitable actions? Consider these 21 tips from experts presenting at Content Marketing World. Interestingly, they have different ideas of what to put at the top of your list.

Audience 141

Audience Content Content Marketing Marketing 141

Agency Content Writer

DECEMBER 2, 2024

Whitepapers : Great for B2B audiences, showcasing industry expertise. Key Content Formats Beyond writer types, consider the formats you need. Popular formats include: Blog Posts : Ideal for driving organic traffic and educating readers. Email Campaigns : Valuable for nurturing leads and improving customer retention.

Content Writer 246

Content Writer Writer Portfolio Content 246

Content Marketing Institute

MARCH 4, 2025

It targeted a patient-adjacent audience with its Carerhood program, which was named Best Content Marketing Program in Health Care. Most companies target their content to people who will use their products. But GSK did it differently.

Audience 84

Audience Content Marketing Marketing Content 84

Nick Ursborne

DECEMBER 18, 2024

Persona-Driven Prompts: Incorporate detailed buyer personas into your prompts to ensure the AI generates copy that resonates with your target audience. (I’ve Market Research and Analysis: Leverage AI to gather insights about your target audience, analyze customer feedback, and identify new market opportunities.

Copywriting 194

Copywriting Copywriter Content Creator Content Creation 194

Backlinko

JULY 22, 2024

It’s also relevant to our audience—backlinks are a major topic in the SEO industry. So, you can optimize your site for your target audience and search engines. Research Your Customers Understanding what your audience is searching for online is the foundation of a successful SEO strategy.

Website 115

Website SEO Search Engine Optimization Architecture 115

Jane Friedman

NOVEMBER 12, 2024

Academics or experts seeking to reach a broader audience, in particular, may find this technique useful. When they transition from addressing an audience of peers in scholarly publications, they sometimes struggle to strike a balance between authority and readability to make their work more accessible.

Medical 134

Medical Storytelling Writing Style Writer 134

Buffer

SEPTEMBER 30, 2024

Otherwise, you risk annoying your audience by underdelivering on your promise. Pick your topic Your hook has the best chance of working if it leads into a topic that gets your audience excited. Here’s an example of my LinkedIn post that fell flat simply because the topic and my audience didn’t align.

Social Media 117

Social Media Media Writing Storytelling 117

Jane Friedman

MARCH 11, 2025

I began to build the audience. Your book would have a ready audience when it appears. It eventually found a larger audience who appreciated its ideas (and it had a great run with a business publisher in Japan). As a first-time author, I had tried to own the space before someone else did. A mindset of scarcity made me rush.

Concept 128

Concept Publishing Publishing Publisher 128

ContentWriters

NOVEMBER 21, 2024

What matters more is understanding the fundamentals of scriptwriting and how to adapt your approach for different platforms and audiences. Good planning can make the difference between a video that grabs your audience’s attention and content that gets lost in the noise. Digital video ad spending was almost $176.63

Script 105

Script Writing Marketing Persuasion 105

Backlinko

OCTOBER 23, 2024

Define Your Target Audience You can’t create great content if you don’t know who you’re creating it for. That’s why understanding your target audience is crucial. It helps you tailor your content to your audience’s specific interests and needs. Look for recurring themes or problems in audience responses.

Content Marketing 111

Content Marketing Marketing Government Content 111

Ashleyn Writes

JANUARY 10, 2025

VOC data (or what our Copywriting for Creatives students call it, “CVH” for Client/Customer Voice Hacking) is how you decode the messaging that resonates with your audience. You run a show that speaks to [target audience]. Digital download or course or 1-on-1 experience] for [audience, said simply].

Copywriting 130

Copywriting Copywriter Script Landing Page 130

ContentWriters

NOVEMBER 7, 2024

Your audience should breeze through your writing without losing interest. Peter Kincaid updated Flesch’s formula, with consideration of the audience’s context, and created the Flesch-Kincaid Grade Level formula: 0.39 * (total words/total sentences) + 11.8 * (total syllables/total words) – 15.59 In the 1970s, J.

IT 105

IT Text Utilities Content Creation 105

Ashleyn Writes

JANUARY 8, 2025

Today’s savvy audience demands moremore authenticity, more value, and more proof that what you’re offering works. “Your audience doesn’t just want to know the process, they want to know how YOU are executing the process. When you share your journey authentically, your audience thinks, That worked for her.

Copywriting 130

Copywriting Copywriter Copy Sales 130

Grammarly

OCTOBER 30, 2024

AI tools, like Grammarly, are helping enterprises optimize every stage of the content marketing process, from brainstorming ideas that will resonate with audiences to refining content for various audiences and channels, resulting in improved creativity, efficiency, and measurable results.

Content Marketing 98

Content Marketing Marketing Storytelling Content Creation 98

Contently

AUGUST 16, 2024

And with laser-targeted audiences, a publishing platform, and a built-in professional network, it’s easy to find LinkedIn marketing examples from brands doing it right. What brands are leveraging LinkedIn’s audience-specific insights? The ideal posting frequency will vary depending on your industry, audience, and content type.

Brand 95

Brand IT Marketing Healthcare 95

Buffer

JULY 31, 2024

Content curation is like being your audience’s personal algorithm. This article will share content curation sources that will help you become your audience’s favorite, go-to place for information. So you’re not truly giving your audience any new info. But where do you even find content to curate ?

Social Media 106

Social Media Content Retail Content Creator 106

Jane Friedman

JANUARY 14, 2025

I decided to go for it, because while I knew this would test me in ways that stretched far beyond a mere rewrite, telling my story in podcast format was a chance to immerse myself and the audience in a very different experience. As technology evolves, and our experience with different formats grows and shifts, so too does storytelling.

Creativity 128

Creativity Publishing Publisher Publishing 128

Jane Friedman

MARCH 18, 2025

It feels redundant and counterintuitive as a storyteller, as if you dont truly trust your audience, but its necessary if you want to serve that dish youve spent years training to perfect. Perhaps your huevos rancheros are what well eat for brunch every Sunday!

Food 133

Food IT Storytelling Social Media 133

Jane Friedman

MARCH 19, 2025

But what about the books that dont explode right awaythose that quietly gain traction, slowly building an audience over time? The right category can make a world of difference, and making small adjustments to metadata, keywords, and book descriptions can help your book reach its ideal audience. Thats the path Ive experienced firsthand.

Publishing 136

Publishing Publisher Publishing Marketing 136

Enchanting Marketing

MARCH 11, 2025

And why not show it to a new audience? I wanted to build an audience and grow my email list. Creating something new just felt more interesting, more rewarding. And anyway, where would I start with repurposing? It felt overwhelming. But Ive changed my view. Why not make what I have better? Human content wins. My solution?

Post 130

Post Content Creation Storytelling Creativity 130

Animalz

DECEMBER 5, 2024

A ready audience. The Animalz content channels already had thousands of readers back then, so Jimmy had an audience that could embrace and spread his idea. Every time he’d get a puzzled look or a request for clarification from his unwitting early audience, he’d sand it down, tweak it slightly, until it was perfectly polished.”

Concept 109

Concept Blog Blogging Manufacturing 109

Contently

OCTOBER 24, 2024

Interactive content boosts engagement by inviting your audience to actively participate. Whether it’s quizzes, polls, or calculators, the right format can turn static content into a dynamic experience for your audience. They’re also a powerful tool to make your content feel more personalized to your audience.

Content Marketing 85

Content Marketing Brand Marketing Content 85

Buffer

SEPTEMBER 23, 2024

  The  algorithms  that rank the feeds of every  social media site  use audience engagement as signals to predict how much their users want to see it. Experiment by scheduling posts at the recommended times and tracking post performance to see what works best for your target audience. on Fridays.

Social Media 99

Social Media Media Post Engagement 99

Melanie Saxton

OCTOBER 29, 2024

I improve the impact of your storytelling, enhance your AI content, and make it unforgettable by ensuring the human touch reaches your audience — a human touch that cannot be duplicated no matter how prescient the bots become. An Experienced Book Editor Makes All the Difference Call me your AI Humanizer.

Storytelling 130

Storytelling Content Content Creation Text 130

Contently

OCTOBER 31, 2024

It’s surprisingly useful for hooking audiences and boosting long-term engagement. It turns your audience into players who can’t wait to take on the next challenge you throw at them, all while boosting loyalty, engagement, and brand recognition. Tie that same concept into content marketing, and you’ve got gamified content.

Engagement 93

Engagement Marketing Content Social Media 93

Grammarly

JANUARY 16, 2025

By handling this groundwork, AI allows our teams to reclaim precious timetime we can reinvest in higher-order strategies that ultimately produce more creative and personalized marketing experiences for our target audiences. Such consistency enhances brand recognition and builds credibility and trust among audiences.

Creativity 105

Creativity Marketing Storytelling Persuasion 105

Contently

OCTOBER 29, 2024

No, I’m obsessed with them because they are a prime example of user-generated content finding its organic audience. For instance, the fast-growing piercing retailer Studs has made piercing feel more accessible for a wider audience thanks to their low-fi organic videos of users giving an educational overview of their piercing experiences.

Brand 96

Brand Content Retail Utilities 96

Express Writers

DECEMBER 12, 2024

By being a consistent brand through consistent content marketing, your audience and customers know what to expect and trust you because of that consistency. This helps your audience connect with you. All their imagery and colors reflect their brand and ideal audience. Your audience gets to know your content style.

Brand 98

Brand Content Marketing IT Marketing 98

Nick Ursborne

SEPTEMBER 29, 2023

When a person or a company manages to share their true selves, that authenticity goes a long way to connecting with their audience in a way that builds trust and a deep sense of rapport. You need to empathize with your audience. And you can’t know your audience intimately unless you first LISTEN to them.

Writing 251

Writing Copywriting Copywriter Communication 251

Backlinko

SEPTEMBER 6, 2024

Like this: This insight tells you what resonates most with their audience. Search a potential keyword on YouTube, and Ubersuggest reveals its: Monthly search volume Related terms The questions your audience is asking Like this: This helps you optimize video titles, descriptions, and tags for better discoverability on YouTube.

SEO 110

SEO Keywords Engineering Website 110

BKA Content

NOVEMBER 26, 2024

For example, regularly publishing high-value content is always important for successful SEO, no matter the audience. People usually search online before they buy, even for local items, so you need local SEO to connect with your target audience. These companies are missing out on valuable visibility and competitor insights.

SEO 105

SEO Brand Awareness Search Engine Optimization Keywords 105

Copywriter Collective

JANUARY 10, 2025

Clear, meaningful language could not only help rebuild trust with their audiences but also redefine how they communicate value. It may not seem like alot but it is pretty much essential in keeping our audiences attention. They should guide the audience seamlessly without overshadowing the articles narrative.

Copywriting 105

Copywriting Copywriter Script Copy 105

Copywriter Collective

FEBRUARY 28, 2025

Instead of getting positive results, your content has a high bounce rate, low engagement, and does not lead your audience to convert. Maybe, its not that the content is bad but the right content that your audience needs is not met enough. If you want your content to matter, you need to define and understand your target audiences first.

Content 67

Content Search Engine Optimization Copywriting Copywriter 67

Blogging Wizard

JANUARY 23, 2023

Most bloggers, regardless of their monetization methods, want to hear back from their audience. Whether you are providing services or selling courses, your blog’s “Contact us” page is your main.

Blogger 293

Blogger Audience Blog Blogging 293