This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
It’s a mistake to write 2,000-plus-word blogposts only because you heard long-formcontent delivers higher rankings. A more thoughtful approach is required to attract an audience and keep it reading.
It would be easy to assume that long-formcontent is no longer relevant these days. In a world consumed by TikToks and the endless scroll, it seems like short-formcontent reigns supreme. Learning how to create long-formcontent is therefore a waste of time. And certainly not for audiences.
Because they want to spread the word about their SaaS product and gain leads with their helpful content that educates their audience about the benefits and features of their product. This is similar to what I do with my audience. This helps me understand my client better and equips me for when I write product-led blogposts.
million blogposts get published. You want to create content that leads to real results. ” Start by thinking about the questions your audience is asking and the problems they’re trying to solve. This is exactly what we did when structuring our content marketing guide. Every day, over 7.5
Think of all the effort that goes into creating one piece of long-formcontent—whether it’s text, audio, or video. Forming a strategy , executing on topics, interviewing experts , making rounds of edits, promoting on social media, etc. Repurposing content means repackaging one asset into multiple formats.
How long should a blogpost be? It’s a conundrum that many bloggers face, and the answer is crucial to your blog’s success. Too short, and you might leave your audience unsatisfied. So, are you ready to optimize your blogposts and keep your readers hooked? Let’s dive right in!
Although there have been claims that Google bias slants search results against particular political leanings, when it comes to search engines, Google bias overall tends to trend more toward erring too heavily on the perceived wants of their audience. It’s just because you wrote great content. Create Long-FormContent.
But when writing long-formcontent or when you’re still figuring out your ideas, writing in a conversational tone is more challenging. Replace writerly words Only use jargon if you’re writing for an expert audience who use that jargon themselves, too. So, think about what works for you and your audience.
Yet, many businesses struggle to create compelling content that connects with their audience and drives valuable action. Most of these are likely lacking one thing in common a dedicated business content writer. Companies publishing 16 or more blogposts per month generate 4.5
As you embark on your blogging journey, the question of “What should my first blogpost be about?” The blank blog draft can intimidate anyone, whether or not you’re a writer. So, what should you write about for that first, all-important post? What Should My First BlogPost Be About?
Simply put, a consistent blogging strategy presents a straightforward way to get more eyes on your website, products, and services while showing that your business is alive and well. What Is the Right Way To Make a Blog? To make a blog the right way, you first need to set up a page on your website dedicated to blogposts.
And the benefits of repurposing content exceed above and beyond time-saving. Reposting content is when you republish a piece of content on the same platform. For example, you repost a writeup on X (formerly Twitter) that previously got a ton of engagement and positive response from your audience.
Once you hit the “Publish” button, you need to get your content where it needs to go, share it with your audience, and ultimately measure your results. Think about how you will promote, share, and distribute the content you create with your target audience and key stakeholders before it’s in production.
In today’s media-driven world, businesses must find a way to attract audiences’ attention and keep it. This is where written content comes into play. Written content is often how potential customers generate interest in your company, get details about products and become convinced to learn more or walk away.
At the end of 2017, I started my channel with zero clue about what I was doing, but I knew I wanted to educate my audience beyond just my freebies and blogposts. On YouTube, you have the opportunity to go in-depth about your offers and to show your audience how they can benefit them. Let’s dig in. Why YouTube?
On the flip side, even sites with amazing content that can’t pitch themselves well don’t get backlinks. Like every part of marketing, it’s about knowing what your audience is looking for and speaking to that in your request. Click on these titles to browse the articles, looking for: How many images does the blogpost have?
As a refresher, engagement happens when people interact with your brand in some way but aren’t necessarily interested in making a purchase, like when they share your content on social media. If you don’t direct prospects to the next step, they’re more likely to leave without purchasing or even engaging with more content.
With the correct approach and mindset, you can consistently develop interesting blogposts for your readership. As a result, your content marketing efforts are bound to pay off, resulting in faster business growth. In this post, we’ll delve into proven strategies and tips to help you generate captivating blog ideas.
In this blogpost, we’ll help you discover and discuss how you can grow your business without picking up the phone or delivering a canned sales pitch. 5 Effective Content Marketing Strategies to Grow Your Business 1. Utilize Long-FormBlogPosts with Strong SEO Practices Benefits of Long-FormContent: 4.
Long-form #blogs are heavy hitters in the #content world, says @JuliaEMcCoy. Many marketers mistakenly think long-formcontent is too daunting for readers. BuzzSumo and Moz famously analyzed over 1 million blog articles and found over 2,000 words to be a sweet spot for engagement.
From personal experience, and observation of other metrics from clients and colleagues, it is clear that short-form status updates are proving to get more comments and shares than LinkedIn long-form articles. Short status updates get more comments & shares than long-formcontent published on #LinkedIn.
Content refers to everything you create on your website for the visitors’ consumption, including written pieces, videos, images, and more. Content covers everything from blogposts to product descriptions to case studies. Basically, if it’s on your site, it’s content. What did you do for them?
As a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience – ultimately driving profitable customer action – it has become an indispensable part of any digital marketing strategy. This blogpost will show you why that’s true.
Building a content marketing strategy First things first: Before you even think about writing your first post or reaching out to a freelance writer, you have to define and document your overall marketing strategy. The best way is to ask your audience members. Ask them what kind of content they’re interested in seeing from you.
How do you create an ultimate guide if there are already tons of posts on your chosen subject? In this post, we’ll look at the steps to creating the ultimate guide on just about anything. What turns a lengthy blogpost into an ultimate guide? Including internal links to your other blogposts boosts their rankings, too.
I mainly use something like Jasper AI to help me brainstorm content ideas for my blogs and client pieces. This blogpost you are reading was an idea I got from asking ChatGPT! I now have about 30 content ideas for my blog and Youtube channel ! Can you believe that?
Essentially, evergreen content is any form of content that’s continually relevant. Meaning your audience can enjoy it today, months from now, or even years from now. Although the core content is the same, revising this post allowed us to liven up the content to align with our brand goals.
Because of how often your smartphone visitors might visit your site to browse rather than sit down and digest content, you will want your content to be easily digestible for readers who want quick snippets on the go. What Are the Benefits of Browsable Content for Mobile Optimization? Its also helpful for long-formblogposts.
Businesses of all kinds, from all industries, need effective content marketing — and content marketing strategy services help them deliver that for their audiences. The question is, how do you set up those services and sell your expertise in content? In this blogpost, we’ll: Break down how content strategy services work.
Read on to learn why you should stop typing and hand over the job to a professional blog-writing service. The Importance of Fresh, Regular Content Before we dive into buying online blogposts, let’s touch base on the importance of posting fresh content on your site.
The first step in developing a luxury marketing strategy is to understand your audience. Just make sure to find influencers who already operate in the luxury space and whose audience buys the products they promote. You want to work with the few who have the audience to back it up. Understand the Luxury Customer.
If you are familiar with content curation , you know it typically involves third-party content – taking great insights you’ve discovered and putting your brand’s spin on it (making sure you credit the original source, of course) to create something new and useful for your audience. Do your keyword research.
Since PR campaigns are so effective at reaching new audiences and swaying public opinion, it should be no surprise that they work well for marketing purposes, too. Thats because nano-influencers (between 1,000 and 5,000 followers) boast the highest engagement rates with their audiences. Webinars and live virtual events.
If you create a good channel that constantly puts out quality content that people want, you’ll get the attention and eyeballs you need to drive customer acquisition through YouTube. Part 1: Create a Great Channel Layout & Organize Your Youtube Content. This will keep your audience engaged and coming back for more.
However, to maintain their growth, marketers must also stay tuned into the ever-changing content marketing landscape. Being able to anticipate trends and changes in audience behavior based on technology trends and updates can help you adjust your strategy and get ahead of the wave. 10 Current Trends in Content Marketing.
We’ll dive into defining clear objectives, pinpointing your target audience, and articulating key messages that resonate. Types of Creative Briefs Here at Content Hacker , we emphasize the importance of strategic long-formcontent marketing. Plus, tips on leveraging technology for better collaboration.
Here are some tips for writing LinkedIn posts to help enhance your brand. 1 Know your audience Tailor your content to resonate with your professional network. For example, if you work in education and your audience is made up of teachers, then your content should address topics relevant to education.
Is Content Marketing Worth It for Your Business? In the digital era, content marketing holds a significant position. Its importance comes from facilitating business-audience connections, fostering trust, and delivering tangible outcomes. Let’s look closer and see if content marketing is still worth the investment for businesses.
In roles like communications, content, public relations, product marketing, brand marketing, and more, effective communication is often the product that marketers produce. Marketers have a unique ability to craft compelling messages that resonate with their audience and drive business growth.
Polished and fake images are seen as lesstrustworthy by a discerning millennial audience. So we are going to see a lot more live video and imagesthat taps into this growing need for authentic content. #4. Quality longformcontent One of my first blogposts was 106 words. No visuals and no sub-titles.
So, it’s important to consider what formats will engage your particular target audience. In this guide, we’ll discuss common content types and their use cases. Step 1: Find Your Audience. To determine which content formats work best for your business, you must understand your audience. BlogPosts & Articles.
Like the one that says there are five million blogposts published daily. This means not only does your content need to be great, it means it also needs to be published frequently(like several times a week at least). Personally, I find long, in-depth content works the best for generating leads and ranking well.
You wouldn’t ask a freelance marketer to write a blog on your behalf without giving them a detailed brief with goals, audience, expectations, and competitor information. For example, “Give me a bulleted outline for a blogpost on B2B influencer marketing.” Working with AI is no different.
Fortunately, as it does for speed optimization, Google explains feature snippets and how to get to position zero in this blogpost. This will make it easier for you to understand the concept and learn how to adapt your content to it. Long-formcontent. Other content creation tips.
We organize all of the trending information in your field so you don't have to. Join 36,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content