Contently

AUGUST 23, 2024

Having great ideas is only part of the package when it comes to delivering high-quality, compelling content. You’ve also got to have the right framework in place, otherwise known as a content strategy. A thorough content strategy template can bring everything all in one place to help ensure you’re on track to meet your goals.

Content 69

Content Content Creation Medical Brand Awareness 69

Contently

AUGUST 15, 2024

High-quality individual pieces of content marketing don’t just happen in a vacuum – you need goals, a content calendar, competitor, audience and SEO research, and more! In other words, you need a content strategy. Read on for the essential elements of how to create a successful content marketing strategy.

Content Marketing 65

Content Marketing Marketing Content Healthcare 65

Contently

OCTOBER 6, 2022

B2B SaaS content is often very technical, which can be a bit dry for readers. But integrating storytelling into your content allows your target audience to build an emotional connection with your brand. So, what does storytelling in SaaS content marketing entail, and how can you integrate it into your strategy?

Storytelling 137

Storytelling Audience Brand Awareness Landing Page 137

Backlinko

JULY 22, 2024

It’s always been about helpful content, thoughtful user experience, strong branding, and earning quality backlinks. It’s also relevant to our audience—backlinks are a major topic in the SEO industry. Choose a preset theme that aligns with your brand identity and is mobile-responsive.

Website 117

Website SEO Search Engine Optimization Architecture 117

Neil Patel

JULY 15, 2021

After all, the key to successful marketing is to define your target audience and meet them on their favorite platforms. Whether you’re in B2B or B2C, you definitely should leverage Facebook’s multitude of features to market your brand and products. Increase Brand Awareness. Why Should You Create a Facebook Contest?

Engagement 132

Engagement Audience Brand Awareness Social Media 132

Neil Patel

SEPTEMBER 1, 2021

B2B and B2C content marketing require entirely different strategies. However, whether you’re targeting businesses or individual consumers, one point remains the same: Content matters. Content is how you boost brand awareness , build trust in your company, and empower your customers to solve their problems.

Content 144

Content Brand Awareness Collaboration Keywords 144

ContentWriters

OCTOBER 31, 2024

SEO is still crucial for effective content marketing–even as consumers switch from Google to AI tools in their searches. This move highlights the growing focus on user experience and the importance of intent, content quality, and delivering fast, accurate answers. To stay ahead, marketers must adapt their SEO content strategies.

SEO 59

SEO Content Engineering Brand Awareness 59

Backlinko

MARCH 3, 2025

Think of it as people finding your content naturally when they search for information, products, or services. You earn organic traffic by creating high-quality content that matches what people are searching for ( search intent ) and optimizing it for search engines ( SEO ). What Is Organic Traffic? Their approach?

IT 104

IT Keywords Brand Awareness SEO 104

ContentWriters

DECEMBER 6, 2024

Learning how to become the best content writer requires more than a computer and strong writing skills. With an average of more than 6 million posts published daily , the demand for exceptional content writers is high. What is Content Writing? This increasing reliance on content marketing is why content writers are in demand.

Content Writer 49

Content Writer Writer Portfolio Content 49

Elna Cain

OCTOBER 19, 2023

Google doesn’t want duplicate content online and this type of content won’t rank in Google. Google wants to index articles with unique content, not the same content. Website owners talk and they will mention how one writer gave them duplicate content and to stay away from them. What can you do instead?

Website 226

Website Retail Portfolio Writing 226

Contently

FEBRUARY 28, 2023

Podcasts are used by several influencers, industry experts, and entertainment artists to share perspectives, ideas, and unique insights with a target audience. So how do podcasts fit into your content marketing strategy? According to Claritas , podcasts can lift brand awareness between 24-79% , depending on the industry.

Content Marketing 117

Content Marketing Telecommunication Pharmaceutical Brand Awareness 117

Neil Patel

NOVEMBER 1, 2021

In today’s internet-focused age, words like “content creator” and “influencer” are thrown around on nearly every social media platform. In a nutshell, content creator is a broad term describing someone who produces some form of content, including but not limited to blog posts, videos, photography, and reels. Still confused?

Content Creator 139

Content Creator Content Storytelling Social Media 139

Neil Patel

JULY 28, 2021

If you’ve been looking to score the top spot or even the first page on Google, here’s one secret to improving your position: have a great content strategy. Your content strategy should focus on producing quality content, engaging with your audience, and measuring your successes and failures.

IT 141

IT Content Social Media Brand Awareness 141

Content Marketing Institute

JULY 20, 2022

Take better aim at success by evaluating data more relevant to the content marketing goal, from brand awareness and lead gen to sales enablement and audience engagement. Stop wasting time on the basic metrics. Continue reading →

Content Marketing 129

Content Marketing Brand Awareness Marketing Content 129

Contently

JANUARY 26, 2023

Any organization can deliver thought leadership content if it has a system for generating ideas and a process for turning them into engaging assets. The good news is that many companies have already cracked the thought leadership code using strategies that content marketers can emulate. Those ideas can really move the needle.

Pharmaceutical 140

Pharmaceutical Healthcare Brand Awareness Content 140

Neil Patel

JUNE 1, 2021

Here are a few more reasons why you should create a gift guide for your e-commerce site: Gift Guides Boost Brand Awareness. One of the most significant reasons to create a gift guide is to help boost brand awareness. Particularly during holiday seasons, holiday gift guides are a popular form of content.

Brand Awareness 124

Brand Awareness Content Social Media Search Engine Optimization 124

Enchanting Marketing

JANUARY 14, 2025

Does content marketing sometimes feel like a challenge? Like you’ve got to produce a never-ending stream of content? Never enough content. How to do your best writing The standard content marketing advice is to write for your reader: Help your reader achieve their aims, solve their problems, and answer their questions.

Creativity 130

Creativity Writer Proofreader Brand Awareness 130

Neil Patel

OCTOBER 5, 2021

Content marketing costs 62 percent less than outbound marketing. With people becoming numb to intrusive (outbound) marketing strategies, leveraging permissive marketing techniques like content marketing is becoming more critical. That’s why you need to invest in a great content marketer. What Is a Content Marketer?

Content Marketing 129

Content Marketing Marketing Storytelling Content 129

Contently

MARCH 23, 2023

Content marketing is no exception. However, traditional metrics like website visits or clicks don’t tell us the whole story of how our content is performing. Engagement content metrics are a powerful way to gain deeper insights into our content’s performance and determine whether or not it’s having the desired effect.

Engagement 118

Engagement Content Landing Page Brand Awareness 118

Contently

OCTOBER 11, 2022

The search for Chief Content Officer (CCO) on LinkedIn yields over 46,000 people. Where do Chief Content Officers fall in the hierarchy? Creative teams, made up of copywriters, graphic artists, videographers, web designers, and more, are usually under the brand function of enterprise organizations. The reward?

Content 130

Content Brand Awareness Content Creator Education 130

Buffer

JUNE 13, 2024

Content distribution is critical in getting your hard work in front of the right people, driving brand awareness and engagement. Why isn’t it just about developing awe-inspiring content anymore? Key takeaways Shareable content is emotional content. Optimize your content for each platform and channel.

Content 114

Content Social Media Brand Awareness Promotion 114

Neil Patel

NOVEMBER 9, 2021

Feeling uninspired by your social media content lately? With the competitive demands for new content, it can be challenging to constantly brainstorm fresh, unique ideas. Hack #1: Utilize User-Generated Content. Incorporating UGC Into Your Content Strategy. How can your brand get in on this massive digital consumption?

Social Media 145

Social Media Media Content Content Creation 145

Neil Patel

JUNE 22, 2021

Content marketing is powerful, but it’s also hugely competitive. Your business is unique and so is your audience. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different. Why Is Content Marketing Important in 2021? They want information.

Content Marketing 145

Content Marketing Marketing Content Landing Page 145

Contently

JANUARY 20, 2023

It’s high time businesses tap into the power of user-generated content (UGC), a form of content marketing where your customers take center stage. UGC leverages the voices and experiences of real people to promote your brand. The campaign was informative, inspiring, and relatable to the audience.

Brand Awareness 114

Brand Awareness IT Social Media Content 114

Neil Patel

JULY 1, 2021

According to Bill Gates, “Content is King.” As consumers become savvier, content continues to play a vital role in educating and converting consumers. However, not all marketers understand how to implement a content strategy correctly. There are other ways you can benefit from an editorial content calendar, including: 1.

Editorial 145

Editorial Content Creative Director Content Creation 145

Neil Patel

AUGUST 5, 2021

That’s a ton of people sharing and engaging with content on a daily basis. If your brand appeals to Gen Z and millennials, you should look at Snapchat as a way to increase user acquisition, brand awareness, and sales. Polly lets you create polls and share them to Snapchat, where your audience can answer anonymously.

Ads 145

Ads Landing Page Brand Awareness Social Media 145

Contently

FEBRUARY 22, 2023

Video is now the main way people consume content online. Much of that video content is pure entertainment , but consumers are itching for branded videos. In response, brands are investing more in video marketing content than ever to meet such strong engagement and potential ROI. What are you trying to accomplish?

Marketing 123

Marketing Content Entertainment Social Media 123

Article Writing

MAY 15, 2023

When Bill Gates said in 1996 that Content is King , it wasn’t yet clear how the internet would revolutionize the way advertising, marketing, and brand awareness would shift. That’s all well and good, but how do you actually find the right partner to make your content King ? Because a bad fit doesn’t make anyone happy!

Agency 105

Agency Content Marketing Marketing Brand Awareness 105

Neil Patel

DECEMBER 14, 2020

We’re going to dive into the eight advanced Amazon ad tactics you can add to your repertoire to boost your ad spend ROI, brand awareness, and ultimately bring in more sales on autopilot. Use Sponsored Brands to Increase Brand Awareness. Are you not prioritizing brand awareness?

Ads 145

Ads Sales Brand Awareness Landing Page 145

Contently

DECEMBER 29, 2022

We all know the rush of excitement that comes with publishing a piece of content. These tasks get your content into the right hands at the right time, ultimately maximizing your return on the investment used to create it. Build a Strong Content Distribution Strategy. But your work isn’t really done yet.

Publishing 134

Publishing Publisher Publishing Landing Page 134

Contently

DECEMBER 26, 2022

Content marketing ain’t easy… but isn’t that why it’s so valuable? Organizations are taking a more proactive approach to content these days as it relates to audience engagement, lead funnel growth, prospect nurturing, customer loyalty, and strong brand affinity.

Lead Generation 112

Lead Generation Content Brand Awareness Sales 112

Neil Patel

AUGUST 31, 2021

Content Marketing. If you have been reading about digital marketing for a while, you must have heard the term “content marketing.” In simple words, it’s a way to organically advertise your brand through high-quality content. Content marketing isn’t limited to blog posts. Link Building Strategies.

Website 145

Website SEO Recruitment Brand Awareness 145

Neil Patel

FEBRUARY 4, 2022

User-generated content (UGC) is a marketing goldmine and knowing how to use it properly can create a snowball effect of higher engagement and more social media followers. Consumers trust organic, user-generated content more than they trust traditional advertising. What Is User-Generated Content? That’s not all. It’s simple.

IT 123

IT Brand Awareness Content Social Media 123

The Hoth

JANUARY 7, 2025

If you want to build valuable backlinks while getting the word out about your brand, you should consider developing a digital PR campaign. Content creation. Digital PR also involves creating content to generate traffic, attract links, and attract media attention. Whats digital PR? The main difference lies in the end goals.

SEO 59

SEO IT Social Media Brand Awareness 59

Neil Patel

AUGUST 19, 2021

Brand awareness: Almost 92 percent of people use Google to answer their most pressing questions. By investing in SEO and getting your CPA business on the first page of search results, you can grow your brand awareness without a huge paid ad budget. 6 Marketing Tips for CPAs. ” It’s a must.

Brand Awareness 145

Brand Awareness Marketing Keywords Digital Marketing 145

Contently

APRIL 20, 2023

Content value is a superpower — and it’s not just because superpowers are few and far between. When you find the right metrics to prove the value of your content, you can showcase how important your work is to the organization. But to truly maximize content value, you need to have a way to measure your content’s impact.

Brand Awareness 108

Brand Awareness Content Content Marketing Keywords 108

The Hoth

FEBRUARY 4, 2025

As a practice, public relations (PR) has always been about raising brand awareness and attracting media attention, and digital PR simply translates these goals into the digital world. Backlinks from trusted websites signal to Google that your content is also trustworthy, which is why theyre so useful.

Brand Awareness 59

Brand Awareness SEO Promotion Retail 59