Neil Patel

OCTOBER 7, 2021

Great Way to Fan the Flames of a Viral Brand Awareness Campaign. The conversation around your first paid ad mistake is a spark you can fan into a blazing brand awareness inferno. No matter how much you may try and educate people about the correct spelling of your brand name, you’ll always find those who still misspell it.

Ads 139

Ads Brand Awareness Keywords Digital Marketing 139

Neil Patel

AUGUST 4, 2021

If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. Educational Videos. Educational videos are all about adding value to your audience. Stick with what you know.

Marketing 145

Marketing Social Media Brand Awareness Education 145

ContentWriters

DECEMBER 6, 2024

Content writers create materials that inform, educate, or entertain specific audiences. According to the Content Marketing Institute’s Outlook for 2025 report , 87% of B2B marketers say content marketing helped build brand awareness in the last 12 months. What is Content Writing? What Does a Content Writer Do?

Content Writer 49

Content Writer Writer Portfolio Content 49

ContentWriters

APRIL 9, 2025

It takes intricate topicslike how an API works or the results of a software implementationand makes them accessible to a broader, often less technical audience. But when done right, technical writing builds trust , positions your brand as a thought leader, and moves your audience to take action. Employee handbooks.

40

40

iWriter

DECEMBER 9, 2024

Whether it’s driving traffic, generating leads, or educating your audience, your goals will guide the writer’s approach. Providing specific outcomes you expect, like increasing engagement or improving brand awareness, ensures the writer delivers relevant content.

Freelance 52

Freelance Writer Social Media Copy Persuasion 52

iWriter

NOVEMBER 13, 2024

This content helps attract a larger audience looking for answers. Top funnel keywords drive traffic to your website and build brand awareness. Top funnel keywords usually attract a larger audience since they are more general and broad. This can lead to higher website traffic, making them valuable for awareness.

Keywords 52

Keywords Brand Awareness Landing Page Content Writer 52

Neil Patel

MARCH 16, 2021

Facebook advertising offers endless opportunities to interact with your target audience on a conversational platform. Facebook’s business platform gives marketers a variety of options to reach their intended audiences and retarget site visitors. Local Awareness Ads: Hoping to increase attendance for a free event or store opening?

Ads 116

Ads Brand Awareness Advertising Education 116

Neil Patel

FEBRUARY 11, 2021

Paid social media has become a key component of many brands’ marketing strategies. Just look at Facebook’s audience growth since late 2008. As social networks focus more and more on increasing ad revenues, it’s become ever harder to grow an audience organically. Paid Social Media Increases Brand Awareness.

Social Media 143

Social Media Media Brand Awareness Advertising 143

Neil Patel

FEBRUARY 19, 2021

SEO takes time to build awareness and pull people down the marketing funnel. Your content may not appear right away, or it may not target the right audience. Paid search, on the other hand, gives you more immediate results by targeting the right audience right away. Take, for example, Instagram Shopping.

Social Media 145

Social Media Sales Media Retail 145

Neil Patel

FEBRUARY 3, 2023

As the most effective way to reach your audience, search is critical to your digital marketing strategy and each customer journey. Once customer meets brand, it’s like connecting with an old friend on Facebook. Short-form storytelling that educates and entertains keeps users on these platforms and drives leads.

Brand Awareness 144

Brand Awareness Keywords Storytelling SEO 144

Contently

OCTOBER 11, 2022

It’s an omnichannel experience, and content marketers must rise to the challenge of communicating with their target audience in a personalized, meaningful way to engage and delight them. If you do it right, you gain trust, loyalty, and advocacy for your brand. You need to understand your audience and cater to their needs.

Content 131

Content Brand Awareness Content Creator Education 131

Neil Patel

SEPTEMBER 17, 2021

Creator Studio comes with: Professional Dashboard : See your content performance and see educational content shared by Instagram. Growth insights : Tools to help you understand what content you’re posting is growing your audience. As you build your Instagram audience, you’re likely to see more direct messages.

Engagement 145

Engagement Marketing Social Media Education 145

Neil Patel

APRIL 7, 2021

A thought leader could work with a marketing team to churn out high-quality blog posts, educational videos, and social media content. Improve Brand Awareness and Exposure. As you build brand awareness through paid ads, you could also attract opportunities to speak in conferences and events with your desired target audience.

Ads 116

Ads Marketing Brand Awareness Education 116

The Hoth

MARCH 11, 2025

This means the user wants to educate themselves on a new topic (or learn skills). These types of keywords are best for raising brand awareness and building trust with your customers. However, we can get more detailed insights by telling ChatGPT to refine its output for a specific target audience.

Keywords 59

Keywords Digital Marketing Content Creation Agency 59

Neil Patel

MARCH 17, 2021

Because the oldest Gen Zers are reaching an age where they can make their own purchasing decisions, you have a whole new audience you can target with your paid ads. What’s more, despite the growing cost of college tuition, Gen Z are better educated than earlier generations. So, you should be targeting them through ads , right?

Ads 145

Ads Advertising Social Media Recruitment 145

Neil Patel

OCTOBER 5, 2021

That content serves the purpose of: attracting leads driving brand awareness keeping readers engaged converting leads into customers turning customers into repeat buyers and brand ambassadors. To succeed at their job, a content marketer should have a great understanding of the product they’re promoting and their target audience.

Content Marketing 129

Content Marketing Marketing Storytelling Content 129

Neil Patel

FEBRUARY 16, 2021

Content marketing can have different goals (which might include making sales), but focuses on less direct goals, like educating, amusing, or building brand awareness. Here’s a step-by-step guide to creating copy that will reach your target audience and drive sales. Step 1: Get to Know Your Audience.

Copywriting 145

Copywriting Copywriter Landing Page Copy 145

Neil Patel

SEPTEMBER 9, 2020

Without knowing this, it will be difficult to conceptualize/commission a production that has any hope of successfully captivating the intended audience and leading to your desired goals. It might make them laugh, educate them, amaze them, shock them, or annoy them (or even a combination of these). What Are Your Goals?

SEO 142

SEO Landing Page Retail Brand Awareness 142

The Hoth

FEBRUARY 18, 2025

Since PR campaigns are so effective at reaching new audiences and swaying public opinion, it should be no surprise that they work well for marketing purposes, too. Thats because nano-influencers (between 1,000 and 5,000 followers) boast the highest engagement rates with their audiences. Webinars and live virtual events.

SEO 59

SEO Storytelling Social Media Brand Awareness 59

ContentWriters

FEBRUARY 15, 2023

This has made it an ideal place for businesses to connect with their target audience, build relationships and promote their products or services. Social media marketing can be an excellent way to increase brand awareness, drive website traffic, grow brand authority, develop trust and ultimately earn leads and sales.

Social Media 105

Social Media Media Brand Awareness Marketing 105

Content Marketing Institute

DECEMBER 12, 2018

In a recent CMI study , most marketers surveyed said they focus on top-of-funnel goals such as demand generation and brand awareness, while fewer said they focus on post-sale loyalty goals. consumers spend more on brands to which they feel loyal. consumers spend more on brands to which they feel loyal via @Accenture.

Content Marketing 106

Content Marketing Marketing Education Content 106

Article Writing

MAY 15, 2023

When Bill Gates said in 1996 that Content is King , it wasn’t yet clear how the internet would revolutionize the way advertising, marketing, and brand awareness would shift. That’s all well and good, but how do you actually find the right partner to make your content King ?

Agency 105

Agency Content Marketing Marketing Brand Awareness 105

Credible Content

JUNE 23, 2023

Although it may inform and educate, that is not the primary purpose. ” “The Adweek Copywriting Handbook” by Joseph Sugarman: “Direct response copywriting is the process of writing persuasive messages that elicit a specific response from the reader or audience. It has a sense of urgency.

Copywriting 130

Copywriting Copywriter Promotion Persuasion 130

Neil Patel

OCTOBER 14, 2020

Goals of promoted videos for e-commerce businesses mostly come down to these three: Increasing brand awareness: -This essentially means if you make and sell, say, scarves, people looking to buy scarves know about you. In a YouTube survey, more than 90% of shoppers said they’d found new products and brands on the platform.

Promotion 135

Promotion Sales Brand Awareness Creativity 135

Neil Patel

MARCH 16, 2021

A prospect might need multiple interactions with your brand before making a decision. By connecting these touchpoints to your PPC campaigns, you can keep them engaged, educate them to make a decision, and avoid losing the sale. The top of the funnel is the stage of awareness. How do you make people aware of your brand with PPC?

Brand Awareness 113

Brand Awareness Ads Keywords Sales 113

Neil Patel

NOVEMBER 10, 2021

When Snapchat was founded in 2011, it was primarily used by younger audiences to share everyday images about their lives. This is most often used by influencers and is similar to allowing brands to sponsor stories on Instagram. Besides just being cool, sponsored lenses can be shared with a carefully targeted audience.

Social Media 130

Social Media Promotion Brand Awareness Education 130

Neil Patel

OCTOBER 17, 2020

The platform has recently updated its terms of use to identify and remove fake accounts and is also removing any likes, follows, or comments that come from third-party applications created to grow audiences artificially. Think about your target audience, and make the value of your post clear by tying it to a specific purpose.

Social Media 145

Social Media Entertainment Engagement Education 145

Bramework

DECEMBER 21, 2023

How would your audience find you without content ? 3 – Generates Interest Blogging is a balance between educating your audience and writing about how your offering or service can help them. Get your audience excited about what you do! Brand awareness starts with your website but does not end there.

Blog 98

Blog Blogging Brand Awareness Search Engine Optimization 98

Neil Patel

JUNE 22, 2021

Your business is unique and so is your audience. Below, we’ll cover 30 content marketing strategies that will help your brand stand out, but first, let’s cover why content marketing matters in 2021. Copyblogger has dozens of landing pages, each aimed at a keyword that the target audience is passionate about.

Content Marketing 145

Content Marketing Marketing Content Landing Page 145

Content Marketing Institute

SEPTEMBER 21, 2018

If you want your content to drive maximum value, finding opportunities to engage audiences is just as critical as the content itself. If that’s the case, you’ll have to find a way to get your content in front of a bigger audience. Choose not by price, but by where members of your audience are active. GrowthHackers. Blog Engage.

Promotion 111

Promotion Brand Awareness Editorial Team Content 111

Content Marketing Institute

NOVEMBER 2, 2017

Does your team focus on the top of the marketing funnel, developing most of your content to create brand awareness and nurture leads? REI, according to Eric, aims to become the Khan Academy or Linda.com of outdoor education. REI proves how-to #content can create and retain loyal customers, says @HessinSeattle. Click To Tweet.

Brand Awareness 111

Brand Awareness Content Retail Content Marketing 111

ContentWriters

NOVEMBER 2, 2022

Content marketing has long been recognized as one of the most effective ways to build brand awareness for your business. While this may seem counterintuitive, creating content that adds value to your customers’ lives will earn you more brand authority, lifetime value, and new customers over time. Generate Brand Awareness.

Sales 98

Sales Content Marketing Marketing Brand Awareness 98

Neil Patel

JANUARY 31, 2022

E-commerce marketing is the act of using marketing strategies to drive awareness and conversions for a business that sells products or services online. Select your target audience. Paid search ads are a really effective way to build brand awareness and drive sales for e-commerce businesses. Set your budget.

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107

Neil Patel

DECEMBER 4, 2020

Brands have used microsites for marketing campaigns or brand awareness. Many brands create microsites so their target audiences can focus on one particular event, campaign, or content. A buyer persona will help you visualize the target audience for your microsite. Why will they visit the microsite?

Social Media 141

Social Media Collaboration Architecture Creativity 141

Content Marketing Institute

SEPTEMBER 26, 2018

They are so enamored by what’s new and possible that they don’t stop to ask whether it’s right for the audience, right for the message, and whether it could work. We have to evangelize and educate the organization on how our content marketing efforts are helping drive the business. Should we do this? This is a good wake-up call.

Content Marketing 110

Content Marketing Marketing Content Content Creator 110

Neil Patel

NOVEMBER 24, 2020

If it’s someone in the education industry, then make your case studies about your university customers. Explain how the case study will help them by increasing brand awareness and link opportunities. Remember, a highly effective case study helps both you and your client build trust and reach a wider audience.

Manufacturing 145

Manufacturing Healthcare Brand Awareness Text 145

Neil Patel

JULY 19, 2021

Here’s why any size business should consider Instagram as a way to promote their brand, services, or products: Anyone can advertise on the platform. You can target audiences with Facebook data since Facebook owns Instagram. Audience engagement is limitless. What Are Instagram’s Ad Formats? Instagram Ads Conclusion.

Ads 145

Ads Advertising Entertainment Promotion 145