Contently

AUGUST 16, 2024

And with laser-targeted audiences, a publishing platform, and a built-in professional network, it’s easy to find LinkedIn marketing examples from brands doing it right. But what does LinkedIn think of the brands using its platform? What brands are leveraging LinkedIn’s audience-specific insights?

Brand 95

Brand IT Marketing Healthcare 95

Neil Patel

FEBRUARY 4, 2022

In other words, your audience would rather hear from your customers instead of you. User-generated content (UGC) is content created by individuals rather than brands. People Trust Real People, Not Brands. Authenticity is a key ingredient in establishing trust with your audience. That’s not all. It’s simple.

IT 123

IT Brand Awareness Content Social Media 123

Elna Cain

OCTOBER 19, 2023

I can even use similar blog ideas but for a different audience. These are basically the same topic but it’s for a different audience, which means you will add different tools and tips for that specific audience. These are special websites that allow writers to post an article and get paid for it.

Website 224

Website Retail Portfolio Writing 224

Contently

JANUARY 20, 2023

UGC leverages the voices and experiences of real people to promote your brand. Trust When it comes to making a purchase, trust is everything—and nothing builds trust quite like seeing a post from a friend or another customer praising a brand or product. The campaign was informative, inspiring, and relatable to the audience.

Brand Awareness 114

Brand Awareness IT Social Media Content 114

BKA Content

JANUARY 8, 2024

That’s not to discount optimization — it’s incredibly useful for the following: Boosting website traffic Increasing brand awareness Improving user experience First and foremost, SEO makes your website easier for internet users to find. Is SEO Worth It for Your Business? Let’s take a look into this complicated matter.

SEO 98

SEO IT Brand Awareness Search Engine Optimization 98

Neil Patel

DECEMBER 14, 2020

We’re going to dive into the eight advanced Amazon ad tactics you can add to your repertoire to boost your ad spend ROI, brand awareness, and ultimately bring in more sales on autopilot. Use Sponsored Brands to Increase Brand Awareness. Are you not prioritizing brand awareness? Sponsored Brands.

Ads 145

Ads Sales Brand Awareness Landing Page 145

Kayleigh Moore

JANUARY 30, 2024

If the pitch had been about how a makeup brand works with celebrities and stylists to build brand awareness on social media, that’d be something I’d take note of. So…as you can see, a pitch about a celebrity red-carpet makeup look is…not super relevant to the work I do. But… “Hey, look at this celebrity wearing makeup!”

Brand Awareness 173

Brand Awareness Retail Writer Freelance 173

Neil Patel

DECEMBER 15, 2021

For one thing, it’s less helpful for more general goals that take a long time to materialize, such as building a brand presence online. Sometimes, marketing fails , and you’re left paying for a campaign that didn’t deliver. Wouldn’t it be great if you only paid for successful campaigns? What Are the Benefits of Performance-Based Marketing?

IT 134

IT Marketing Digital Marketing Keywords 134

Neil Patel

AUGUST 5, 2021

If your brand appeals to Gen Z and millennials, you should look at Snapchat as a way to increase user acquisition, brand awareness, and sales. Multiple brands using Snapchat find massive conversion rates and increases in sales on-site and for their mobile apps. It boasts 293 million daily active users on average.

Ads 145

Ads Landing Page Brand Awareness Social Media 145

Neil Patel

AUGUST 19, 2021

Brand awareness: Almost 92 percent of people use Google to answer their most pressing questions. By investing in SEO and getting your CPA business on the first page of search results, you can grow your brand awareness without a huge paid ad budget. 6 Marketing Tips for CPAs. ” It’s a must.

Brand Awareness 145

Brand Awareness Marketing Keywords Digital Marketing 145

Neil Patel

JULY 27, 2021

Today, eSports is a booming industry ripe for the taking by smart but strategic business owners who understand their audience. First, marketing in eSports allows you to reach a dedicated and engaged audience. Twenty years ago, I had no idea we would be talking about eSports marketing. What Is eSports Marketing? It might be.

Marketing 144

Marketing Brand Awareness Advertising Manufacturing 144

Smart Blogger

FEBRUARY 13, 2023

To do it successfully, you must: Understand your audience’s needs, problems, and goals Create videos that address their needs at every stage of the sales funnel Promote your videos so they reach your target audience Getting started with video content marketing can be challenging. And we’ll get to them.

Content Marketing 93

Content Marketing IT Marketing Brand Awareness 93

Neil Patel

AUGUST 31, 2021

In simple words, it’s a way to organically advertise your brand through high-quality content. You can experiment with one or more of these formats to see what works best for your audience. In fact, advertising on lesser-known platforms whose audience aligns with your products can be more effective in the long run.

Website 145

Website SEO Recruitment Brand Awareness 145

Neil Patel

JUNE 2, 2021

YouTube was hoping to present itself as a valuable advertising platform, but its original approach to advertising severely limited the effectiveness and efficiency of brand marketing efforts. No brand wants to waste precious time and money selling to viewers who simply aren’t interested. Brand Awareness: Non-Skippable Ads.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

The Hoth

NOVEMBER 15, 2022

Without a strong presence in the organic search, companies are missing out on tons of potential revenue, leads, and exposure to new audiences. . Yet, even organic SEO isn’t free, and convincing decision-makers and stakeholders at your company of its value can be a hard sell. Why is that? The Basic Way to Calculate SEO ROI .

SEO 105

SEO IT Search Engine Optimization Brand Awareness 105

Neil Patel

AUGUST 12, 2021

If you’re not convinced it’s worth the effort, here are a few reasons why social media is important for restaurant marketing: Brand awareness: More than 3 billion people use social media. to reach the ever-growing audience on social media. Create a Cohesive Brand Voice. Imagine you do everything right. This works.

Social Media 145

Social Media Media Marketing Brand Awareness 145

Neil Patel

SEPTEMBER 1, 2021

Content is how you boost brand awareness , build trust in your company, and empower your customers to solve their problems. A clear, methodical marketing strategy can help you create the content needed to impress this audience. Identify Your Audience and Their Needs. How do you identify your audience, though?

Content 144

Content Brand Awareness Collaboration Keywords 144

Contently

JULY 19, 2022

It’s evident the company’s marketing goals go beyond brand awareness and lead generation. The form and amount of customer success you create will depend on the product purchased and your audience’s needs, Cohen says. Take the Mailchimp website as an example. Why post-sale content marketing matters.

Sales 129

Sales IT Search Engine Optimization Content 129

Neil Patel

MARCH 10, 2021

If you can identify the right music for your ads, you can evoke the right emotions from your targeted audience. It Can Help Your Audience Identify Your Brand. With the rise of digital marketing , both small and large brands are constantly trying to get their audience’s attention. Increase Brand Awareness.

Marketing 138

Marketing Brand Awareness Script Entertainment 138

Neil Patel

JANUARY 8, 2021

Twitter is has a massive audience, making it a great platform for advertising products and services, or sharing your content. If you aren’t using Twitter to boost your brand, you’re seriously missing out. If you use Twitter correctly, you can boost your brand’s search engine rankings just by posting on the platform.

Brand 145

Brand SEO Brand Awareness Keywords 145

Neil Patel

OCTOBER 7, 2021

An ad with a typo, misused apostrophe, incorrect homophone, or any other error could make more people aware of your brand than ever before. While mistakes may be embarrassing and used well, they can also be a tool to shine the spotlight on your brand or product. It Humanizes Your Brand. Let’s face it.

Ads 139

Ads Brand Awareness Keywords Digital Marketing 139

Contently

FEBRUARY 28, 2023

Podcasts are used by several influencers, industry experts, and entertainment artists to share perspectives, ideas, and unique insights with a target audience. Creating your own branded podcast Whether you are in finance, healthcare, insurance, or entertainment, podcasts can be a great place to focus on thought leadership and brand awareness.

Content Marketing 117

Content Marketing Telecommunication Pharmaceutical Brand Awareness 117

Neil Patel

JANUARY 27, 2021

That’s why every brand should be using LinkedIn to grow their brand. Of course, it must be a topic relevant to your audience’s needs. LinkedIn Newsletters Expand Your Audience. As a result, you’ll reach a wider audience and build more meaningful connections. LinkedIn Newsletters Help Boost Brand Awareness.

Brand Awareness 137

Brand Awareness Lead Generation Social Media Publisher 137

Neil Patel

AUGUST 5, 2021

Whether you’re a small gym owner, supplement company, or fitness app developer, the following fitness advertising strategies will help you generate maximum brand awareness and grow your business. Leverage Influencer Marketing to Reach a Wider Audience. 4 Unique Attributes of Fitness Advertising. Where do you start?

Advertising 141

Advertising Brand Awareness Social Media Medical 141

Neil Patel

JUNE 11, 2021

For example, if you want to increase your newsletter subscribers, focus on building a robust email sequence and craft marketing content in a way that should convince your audience to hit subscribe. Marketing Objectives to Increase Brand Awareness. Make sure each goal relates back to overall end goal.

Social Media 130

Social Media Media Brand Awareness Marketing 130

Neil Patel

FEBRUARY 24, 2021

Credited with 97 percent of a business’ social media leads , LinkedIn is the platform every B2B marketer should be using to reach their audience and drive leads. Twitter can help B2B marketers: build brand awareness increase social monitoring assess competitor analytics. This chart outlines a few of the main differences.

Social Media 134

Social Media Media Brand Awareness Hospitality 134

Neil Patel

SEPTEMBER 17, 2020

Additionally, 70% of Instagram users browse products on the site, and 80% follow at least one brand. All these numbers are great for brands that want to raise brand awareness and make sales. This step-by-step guide is here to help you connect with influencers who are followed by your target audience.

Brand Awareness 145

Brand Awareness Social Media Digital Marketing Engagement 145

Smart Blogger

JUNE 11, 2024

Here are the basic steps, which apply to most paid ad platforms: Choose an ad platform : Consider where your audience spends the most time and your paid ad goals. Reach Your Exact Target Audience Other advertising efforts, like social media and SEO, don’t allow you to control your target audience. Are Paid Ads Worth it?

Advertising 78

Advertising IT Social Media Ads 78

Neil Patel

OCTOBER 2, 2020

You’ll never reach your target audience that way. If you don’t include the right keywords: Your target audience won’t find your listing Your conversion rate falls flat Your discoverability drops. If you’re selling frying pans, but you call them an egg pan, you’ll miss the target audience. It’s easier than it sounds.

Keywords 145

Keywords SEO Brand Awareness Engineering 145

Neil Patel

FEBRUARY 11, 2021

Paid social media has become a key component of many brands’ marketing strategies. Just look at Facebook’s audience growth since late 2008. As social networks focus more and more on increasing ad revenues, it’s become ever harder to grow an audience organically. Paid Social Media Increases Brand Awareness.

Social Media 143

Social Media Media Brand Awareness Advertising 143

Contently

JANUARY 26, 2023

Both require organizations to create content on topics relevant to the target audience. Within that broad strategy, thought leadership content is one category of content marketing assets most often used to fulfill top-of-funnel (TOF) goals like building brand affinity or awareness. Those ideas can really move the needle.

Pharmaceutical 140

Pharmaceutical Healthcare Brand Awareness Content 140

Neil Patel

MARCH 3, 2021

Consider this geotargeted Uber ad for arriving tourists: Geotargeted ads may be useful when you want to: Boost foot traffic: Brands can send mobile ads, coupons, or notifications to attract customers to their brick-and-mortar locations. Boost Brand Awareness. Know Your Audience. How can you leverage it?

Marketing 140

Marketing Brand Awareness Advertising Ads 140

Neil Patel

FEBRUARY 19, 2021

SEO takes time to build awareness and pull people down the marketing funnel. Your content may not appear right away, or it may not target the right audience. Paid search, on the other hand, gives you more immediate results by targeting the right audience right away. Take, for example, Instagram Shopping.

Social Media 145

Social Media Sales Media Retail 145

Neil Patel

MARCH 25, 2021

Paid ads on search and social let you bid on relevant keywords to hyper-target an audience that perfectly fits your brand. You can also promote your posts through social on platforms you know your audience is using. Whatever you do, make sure your keywords match your target audience as well as your product or service.

Ads 129

Ads Food Brand Awareness Marketing 129

Neil Patel

NOVEMBER 1, 2021

Influencers can also create such content, but they’re better known for their connection to their audience (i.e., The content they produce is typically original and may be shared for money, audience building, brand awareness, or just as a way to share their talents online. Is it the same thing? Still confused?

Content Creator 139

Content Creator Content Storytelling Social Media 139

Credible Content

JUNE 2, 2023

Daily blogging expands keyword coverage, attracting a diverse audience. Daily blogging captures a wide range of audience interests and search intents. Consistent publishing builds audience loyalty and increases repeat visits. Provides more opportunities to capture a diverse audience. Demonstrates commitment and expertise.

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Publisher Publishing Publishing Blog Post 130

Neil Patel

APRIL 19, 2021

Spotify has opened the doors to smaller companies and brands by setting up a self-service Spotify Ads Studio where you can set your budget at $250 and let it go from there. The process of bidding on eyeballs is similar to Facebook and other social networks, and your ads will vary in price based on deliverability and target audience.

Ads 138

Ads Advertising Brand Awareness Script 138