Express Writers

DECEMBER 12, 2024

When you go grocery shopping, you select specific brands and items because you know what they taste like or how they pair with your meals. It might even be enough to put you off that brand and encourage you to try a different one. What Is Brand Consistency? Brand consistency is creating a recognizable and predictable brand.

Brand 90

Brand Content Marketing IT Marketing 90

Contently

OCTOBER 24, 2024

Creating content marketing is a little like playing party host. Instead of just talking at your guests, the best content marketing engages in two-sided conversations, helps guests connect with each other, and maybe even invites them to play a game or two to keep things lively. Interactive content can help you do just that.

Content Marketing 85

Content Marketing Brand Marketing Content 85

Kayleigh Moore

MAY 8, 2023

Think about the content you seek out in your free time. For years, companies and content marketers have been approaching content creation from topic-first angle. Of course this type of content creation still has its place. The newsletters you read. The podcasts you listen to. The YouTube channels you subscribe to.

Content 189

Content Search Engine Optimization Content Creation Social Media 189

Contently

AUGUST 16, 2024

And with laser-targeted audiences, a publishing platform, and a built-in professional network, it’s easy to find LinkedIn marketing examples from brands doing it right. Even more impressive, 97% of B2B marketers use LinkedIn as part of their content marketing strategy. GE GE is always on the list of best brands on LinkedIn.

Brand 95

Brand IT Marketing Healthcare 95

Elna Cain

MAY 8, 2023

You go through the onboarding process with your new client, and they give you a content brief in the next few days. You write the content and source examples and use Grammarly to check for errors. What Is AI-Generated Content? This tool will tell you if the content is likely AI or not. So you get to work. This is wrong.

Freelance 261

Freelance Writer Content Proofreader 261

Enchanting Marketing

NOVEMBER 26, 2024

I’m suggesting to use stories to captivate your audience and make an emotional connection. Here are 5 types of stories that’ll help captivate your audience and market your business … Type of story #1. We don’t have heaps of money, so we have to fascinate our audience and spark action. Human content wins.

Storytelling 258

Storytelling Marketing Script Social Media 258

Credible Content

MAY 28, 2023

Writing and publishing e-books for personal branding. In today’s digital age, establishing a strong personal brand is essential for professionals and entrepreneurs alike. These digital publications not only allow you to share your knowledge with a wider audience but also help establish you as a thought leader in your industry.

Promotion 130

Promotion Publisher Publishing Publishing 130

Grammarly

APRIL 10, 2024

This sentiment may be especially applicable to brand marketing. Even in its infancy, generative artificial intelligence, or gen AI, is having a revolutionary impact on brand storytelling. Read on to learn how to create an irresistibly compelling, intricately tailored, and deeply impactful brand story with AI. What is gen AI?

Brand 97

Brand Storytelling Creativity Text 97

Kristi Hines

MARCH 17, 2024

Affiliate programs allow bloggers, content creators, and influencers to generate revenue by recommending products and services to their audiences. It’s just a good starting place to give you ideas about all of the ways you can start promoting your favorite brands for extra income!

Content Creator 162

Content Creator Blogger Content Insurance 162

Freelance Magic

DECEMBER 6, 2022

I couldn’t post witty one-liners or anything that bashed my clients in any way on LinkedIn (not that there’s much to bash, there’s just a few funny anecdotes that I’m far more inclined to share on Twitter where I have a bigger audience of fellow freelancers). It looked a bit like this: Content strategy. So what would I post?

Freelance 260

Freelance Storytelling Concept Brand 260

Elna Cain

JANUARY 12, 2023

Are you trying to figure out how to become a content writer? Content writing is a fantastic way to work for yourself and make money at home! Content writers are basically freelance writers that create written content for various industries. How to Become a Content Writer: The Skills. But don’t despair!

Content Writer 162

Content Writer Writer Medical Copywriting 162

Buffer

JANUARY 15, 2024

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. But what makes B2B content good ? " Short thinks brands need to spend more time and resources understanding their audience. Tough question. "  2.

Content 117

Content Freelance Content Marketing Editorial 117

Contently

SEPTEMBER 18, 2024

Each sentence is the start of a brand-new story. And somehow, in one sentence, these stories have the power to capture our attention and spark our curiosity—something content marketers aim for with every piece they create. So, what’s the key to successfully capturing curiosity in commercial audiences? Creativity.

Creativity 101

Creativity Content Marketing Marketing Content 101

Agency Content Writer

JUNE 23, 2023

Are you tired of writing content for your website and blog and not getting results? That’s why I decided to ask these experts for their recommendations to create content that connects to a target audience. Understand their pain points, aspirations, and motivations, and address them directly through your content.

Storytelling 130

Storytelling Content Digital Marketing Keywords 130

Enchanting Marketing

OCTOBER 8, 2024

What makes your content popular? Profile picture, brand colors, writing style, post structure. And as good marketers, we think about our audience. You write about copywriting or content marketing or both. Your brand colors are blue or purple or yellow. What’s the feeling you want to create with your content?

Food 233

Food Writing Style Copywriting Copywriter 233

Freelance Union

NOVEMBER 18, 2024

Do you ever feel like your brand goes unnoticed by your audience? Strategic planning for brand visibility is essential to compellingly showcase your products, services, mission, and expertise in memorable fashion. Search engines, social, bots, and your audience- keywords are significant to each of them. 
 1.

Brand 95

Brand Keywords Consulting Social Media 95

Nick Ursborne

FEBRUARY 8, 2024

Using AI to write copy and content offers incredible productivity benefits. The promotional content focuses on Alex’s emotional journey from despair to triumph. Its Impact: By evoking the sensory pleasures and emotional warmth of family traditions, this story connects with audiences on a deeply personal level.

Copy 235

Copy Copywriting Copywriter Food 235

Content Marketing Institute

NOVEMBER 1, 2023

Ethan Braden revamped Purdue University's old-fashioned comms team to enchant audiences with captivating content – and doubled the school's commitment to marketing. Here's a look at his content approach – and why he's the 2023 B2C Content Marketer of the Year.

Brand 110

Brand Content Content Marketing Audience 110

Grammarly

JULY 19, 2024

To use LinkedIn to your advantage, regularly posting relevant content will help you stay top of mind as a leader or expert in your field. A LinkedIn post is content a user shares on the professional networking site LinkedIn to communicate with peers and employers and build their professional brand.

Brand 99

Brand Post Education Text 99

Contently

JANUARY 26, 2023

Any organization can deliver thought leadership content if it has a system for generating ideas and a process for turning them into engaging assets. The good news is that many companies have already cracked the thought leadership code using strategies that content marketers can emulate. Those ideas can really move the needle.

Pharmaceutical 140

Pharmaceutical Healthcare Brand Awareness Content 140

Grammarly

OCTOBER 30, 2024

In today’s competitive digital landscape, businesses are constantly seeking new ways to maximize their return on investment (ROI) from content marketing. With the rise of artificial intelligence (AI), marketing teams can scale their content marketing operations and businesses can use AI to effectively tell their brand story.

Content Marketing 95

Content Marketing Marketing Storytelling Content Creation 95

Credible Content

JUNE 19, 2023

Key elements of high-quality and engaging content. Once you know the key elements of creating high-quality and engaging content , and then write content accordingly, you can Attract new customers and clients with greater frequency. Increase brand awareness. Build sustainable relationships with your audience.

Engagement 130

Engagement Storytelling Search Engine Optimization Content 130

Content Marketing Institute

MAY 23, 2024

Let other publishers create the new content. Then, your brand can curate it into valuable, relevant, and helpful content for your audience. It’s a good strategy to grow your content collection without any additional investment.

Ads 130

Ads Content Publisher Publishing 130

Content Marketing Institute

MAY 18, 2023

How you engage with your audience’s positive and negative feedback can make a difference in how people feel and think about your brand. That’s why you need to craft a feedback engagement strategy. Continue reading →

Audience 128

Audience Engagement Brand 128

Credible Content

JUNE 10, 2023

How to use the elements of storytelling in content writing. Why use storytelling in content writing? Why use storytelling in content writing? Read: What is storytelling in content writing? It adds depth, emotion, and relatability, making it a captivating experience for your audience.

Storytelling 130

Storytelling Writing Content Entertainment 130

Credible Content

MAY 30, 2023

The set of writing skills a content writer must have. Strong command of language: A professional content writer should have a solid grasp of grammar, vocabulary, and syntax. Adaptability: Being able to adjust writing style, tone, and format to suit different audiences, platforms, and content requirements.

Content Writer 130

Content Writer Writer Writing Proofreader 130

Buffer

JUNE 13, 2024

Content distribution is critical in getting your hard work in front of the right people, driving brand awareness and engagement. Why isn’t it just about developing awe-inspiring content anymore?   Since 2016, I’ve been the strategy director and principal at Optimist , a growth-focused content marketing agency.

Content 115

Content Social Media Brand Awareness Promotion 115

Jane Friedman

JULY 31, 2024

Here are two of the tarot exercises that helped Nina—and many of my clients—discover and solidify their brands. Which means that when she’s representing her business—through online content, at networking events, or in client meetings, she refers back to the Fool as a guiding light for how she wants to be seen, and how she wants to interact.

Creativity 95

Creativity Brand Copywriting Copywriter 95

Contently

FEBRUARY 7, 2023

Each sentence is the start of a brand-new story. And somehow, in one sentence, these stories have the power to capture our attention and spark our curiosity—something content marketers aim for with every piece they create. So, what’s the key to successfully capturing curiosity in commercial audiences? Creativity.

Creativity 134

Creativity Content Marketing Marketing Content 134

Nick Ursborne

SEPTEMBER 29, 2023

Authenticity is about being genuine, real, and true to one’s character or brand. When a person or a company manages to share their true selves, that authenticity goes a long way to connecting with their audience in a way that builds trust and a deep sense of rapport. You need to empathize with your audience.

Writing 251

Writing Copywriting Copywriter Communication 251

Nick Ursborne

JANUARY 22, 2024

And there is no question that companies large and small are attracted by the price and productivity benefits of using AI to help produce more content at lower costs. But… Are you optimizing that copy and content for Emotional Intelligence? Some brands are deliberate about evoking emotions and feelings.

Copy 222

Copy Copywriting Copywriter Writing Style 222

Buffer

JULY 31, 2024

Content curation is like being your audience’s personal algorithm. Just as an algorithm curates a feed for every user — putting content they’d like front and center — you separate the wheat from the chaff and collate info your followers would want in an organized way. How are you any different?

Social Media 106

Social Media Content Retail Content Creator 106

Content Marketing Institute

MAY 29, 2024

Solve your consistent brand voice challenges with the help of AI. Learn how it can help you document, audit, and maintain your enterprise’s unique identity at every audience touchpoint.

Brand 105

Brand Audience IT 105

Contently

OCTOBER 31, 2024

Tie that same concept into content marketing, and you’ve got gamified content. In other words, content that incorporates common features found in games, like puzzles, points, leaderboards, and badges. It’s surprisingly useful for hooking audiences and boosting long-term engagement. What is content gamification?

Engagement 93

Engagement Marketing Content Social Media 93

Nick Ursborne

OCTOBER 11, 2024

Our audience? But to suggest I could truly empathize with my audience would be stretching the truth. And we can tap into those experiences when we write copy and content. We can tell compelling stories too… Stories have a unique power when it comes to copy and content. What did I know about being worried about retirement?

Copywriting 220

Copywriting Copywriter Copy Writer 220

Backlinko

OCTOBER 23, 2024

Want to create a content marketing strategy that actually works? Through content marketing, Backlinko attracts over 772,000 monthly sessions. We’ll show you (step by step) how to create a content strategy that drives consistent, long-term traffic. That’s why understanding your target audience is crucial.

Content Marketing 100

Content Marketing Marketing Government Content 100

Buffer

JANUARY 4, 2023

Despite its limitations – only having data up to 2021 and sometimes spouting wrong information – ChatGPT is an incredibly powerful tool that is poised to change the way content creators work. As audiences demand more content across different platforms, the number of content creators is growing to meet the demand.

Content Creation 134

Content Creation Content Creator Content Proofreader 134