Neil Patel

JULY 15, 2021

After all, the key to successful marketing is to define your target audience and meet them on their favorite platforms. Whether you’re in B2B or B2C, you definitely should leverage Facebook’s multitude of features to market your brand and products. Increase Brand Awareness. Why Should You Create a Facebook Contest?

Engagement 132

Engagement Audience Brand Awareness Social Media 132

Neil Patel

OCTOBER 1, 2021

Knowing how many times the “add-to-cart” action is triggered lets you split your audience into two categories: people who add items to their cart but remove them, i.e., shopping cart abandonment those who view a product page but don’t add the item to their cart. Compare the results in GA to check if it’s worth keeping the hyperlink or not.

Landing Page 128

Landing Page Social Media Text Copy 128

Grammarly

JULY 19, 2024

This social networking platform is the digital version of a networking event—a place where professionals across industries go to make connections with professional peers and potential employers. Will the content contribute positively to my professional brand? Here are some tips for writing LinkedIn posts to help enhance your brand.

Brand 108

Brand Post Education Text 108

Neil Patel

OCTOBER 14, 2021

Join the businesses with Pinterest for Business accounts, and you’ll get added marketing features to promote your brand on one of the fastest growing and insanely popular social media platforms. percent of the audience. You have to use some SEO strategy to get your pins discovered by the eyes of your target audience.

Brand 145

Brand Social Media Marketing Keywords 145

Credible Content

MAY 28, 2023

Writing and publishing e-books for personal branding. In today’s digital age, establishing a strong personal brand is essential for professionals and entrepreneurs alike. These digital publications not only allow you to share your knowledge with a wider audience but also help establish you as a thought leader in your industry.

Promotion 130

Promotion Publishing Publishing Publisher 130

Freelance Union

NOVEMBER 18, 2024

Do you ever feel like your brand goes unnoticed by your audience? You create a website, share on social, and attend networking events, but you still can’t seem to stand out from the crowd. Every brand, big and small, needs to actively build awareness and visibility to succeed, how much more for us as independents?

Brand 94

Brand Keywords Consulting Social Media 94

Jane Friedman

JULY 31, 2024

Here are two of the tarot exercises that helped Nina—and many of my clients—discover and solidify their brands. Which means that when she’s representing her business—through online content, at networking events, or in client meetings, she refers back to the Fool as a guiding light for how she wants to be seen, and how she wants to interact.

Creativity 94

Creativity Brand Copywriter Copywriting 94

Neil Patel

MAY 12, 2021

Instead, you build them by creating written and visual content and sharing it wherever you think your audience might be. That’s a huge audience and a lot of prospects. When looking for suitable groups to join, you’ll have to think of your typical audience and the day-to-day problems they may have.

Social Media 145

Social Media Advertising Creativity Promotion 145

Neil Patel

DECEMBER 20, 2020

The host presents and the audience watches without really interacting. The quality of your webcast will be a direct reflection of you and your brand. Event Management Tools. From the promotional materials to speaker lists and more, there’s quite a bit of work that must be done before, during, and after the event.

Communication 145

Communication Lead Generation Sales Collaboration 145

Neil Patel

JUNE 22, 2021

From a marketing perspective, there are many opportunities to engage with new audiences and expand your company’s reach. billion users access Facebook at least once per day, and at least 17 percent of users join Facebook to connect with brands and products. You can help them discover your brand by advertising effectively on Facebook.

Marketing 145

Marketing Social Media Advertising Ads 145

Neil Patel

DECEMBER 23, 2021

Branding in The Metaverse. As the metaverse grows, so too will branding and advertising opportunities. With the ability to personalize avatars and spaces like “homes” and storefronts, you can create branded virtual content for your customers. Brands have done it, though. Metaverse Events. Virtual Popups.

Advertising 145

Advertising Banking Digital Marketing Consulting 145

Neil Patel

MAY 4, 2021

Even the Content Marketing Institute concedes there is no template for this, because every person and brand’s needs and goals are different. While I enjoy my time on certain channels more than others, I don’t play favorites when engaging with my audiences. You can follow her social accounts to see which events she attends.

Social Media 145

Social Media Construction Digital Marketing Content Management System 145

Neil Patel

NOVEMBER 30, 2020

You may hear that it’s only for “old people,” that it’s not relevant, that brands are abandoning it. In reality, Facebook has barely seen a slowdown in audience growth at any point in the last 12 years. Simply put, if you’re a brand, you can’t afford to ignore Facebook. Complement Your Brand Through a Facebook Cover Photo.

Text 144

Text Promotion Social Media Brand 144

Contently

JANUARY 26, 2023

Both require organizations to create content on topics relevant to the target audience. Within that broad strategy, thought leadership content is one category of content marketing assets most often used to fulfill top-of-funnel (TOF) goals like building brand affinity or awareness. There are differences, however.

Pharmaceutical 140

Pharmaceutical Healthcare Brand Awareness Content 140

Neil Patel

JULY 26, 2021

Engagement metrics are important because they allow you to track how your content performs with your audience. Generally, the more your audience interacts with your posts, the better your overall Facebook reach will be. What kind of content does your audience want to see? Use Audience Insights to Inform Your Topics.

Post 145

Post Writing Social Media Advertising 145

Neil Patel

NOVEMBER 25, 2020

It could also serve the purpose of raising brand awareness in your specific locale. You also save on your advertising budget because you’re targeting a hyper-specific audience. Better yet, they can end up being your brand ambassadors. This can increase brand loyalty. Hence the name hyperlocal marketing.

Ads 145

Ads Brand Awareness Keywords Advertising 145

Neil Patel

MAY 20, 2021

Seventeen percent of Facebook users say following brands or businesses is their main reason for using the app, and 78 percent of Americans say they’ve discovered products on Facebook. Facebook offers businesses new ways to connect with their audience, promote and sell products, and improve online visibility for their brand.

Social Media 145

Social Media Advertising Promotion Engagement 145

Neil Patel

JANUARY 11, 2021

Your audience is there, so it definitely doesn’t get any hate from me. The added benefit is that this makes your content available to as wide an audience as possible. Whether your audience is on mobile, desktop, or tablet, they can see you! Share the link on your Dashboard to watch your audience grow. Plan the event.

Landing Page 145

Landing Page Audience Content Creation Engagement 145

Neil Patel

JANUARY 31, 2021

If your business revolves around events, monthly announcements, or appointments, then you’ll want to manage it all with an easy calendar layout. With Timetable , you can display an array of event calendars, schedules, and availability information all in one easy to use plugin. So you can book and fill your events accordingly.

Management 144

Management Publishing Publishing Publisher 144

Neil Patel

OCTOBER 21, 2021

As a marketer, you know how valuable audience connection is. These days, there are more and more ways for marketers to reach their target audiences. The video streaming giant offers streamers a unique platform to share information and grow brand awareness. Some of the key benefits include: Connection With Your Audience.

Social Media 143

Social Media Collaboration Brand Awareness Promotion 143

Neil Patel

JUNE 1, 2021

What there is, however, is plenty of opportunity for success if you can be creative, authentic, and target your proper audience. Another popular use of YouTube is to learn and get more information about products and brands via product reviews. Users love videos where people or brands explain things to them. Explainer Videos.

Creativity 141

Creativity Storytelling Concept Audience 141

Buffer

NOVEMBER 13, 2023

  Now that fantastic deals are table stakes, it can feel like shouting into a crowded room to ensure your brand gets the attention it deserves. Partner with media brands Take it from a former lifestyle journalist — Black Friday was also wild in media. Patagonia is another brand at the forefront of this movement.

Marketing 120

Marketing Social Media Retail Search Engine Optimization 120

Neil Patel

SEPTEMBER 3, 2021

A virtual job fair is an online event that allows job seekers to network with potential employers. The entire event takes place online, allowing attendees to get to know employers better, network with other job seekers, and attend workshops and guest speeches, all from the comfort of their own homes. Here is what you need to know.

Recruitment 138

Recruitment Marketing Social Media Government 138

Neil Patel

NOVEMBER 9, 2021

In one case study, Hemp Black (a thriving technology company), chose Cohley to help them launch a visual campaign that defined their brand identity and overall style. Encourage customers to leave reviews about your brand or products whenever, wherever, including third-party sites like Yelp, Google, TripAdvisor, and more. By going live.

Social Media 145

Social Media Media Content Content Creation 145

Neil Patel

MARCH 25, 2021

It’s ideal for brands targeting a younger audience, as the majority of TikTok users are between the ages of 10 and 29. Tapping into this diverse market offers a lucrative opportunity for brands. Bringing your brand to TikTok gives you visibility with millions of new users worldwide. Describe Your Brand in Your Bio.

Landing Page 141

Landing Page Social Media Advertising Creativity 141

Neil Patel

MARCH 3, 2021

Consider this geotargeted Uber ad for arriving tourists: Geotargeted ads may be useful when you want to: Boost foot traffic: Brands can send mobile ads, coupons, or notifications to attract customers to their brick-and-mortar locations. Boost Brand Awareness. They’re more aware of your brand and your location as a result.

Marketing 140

Marketing Brand Awareness Advertising Ads 140

Neil Patel

AUGUST 23, 2021

Audience : Inside scoop on your website visitors Acquisition : Details on how visitors found your website Behavior : What people are doing on your site Conversions : How behavior leads to conversions and sales. They’re also excellent for troubleshooting UTM parameters and events among a whole host of uses.

Landing Page 145

Landing Page Digital Marketing Brand Awareness Management 145

Neil Patel

JUNE 21, 2021

Word-of-mouth referrals are great advertising for your brand and an enormous confidence booster for would-be buyers. When you’re seeking continual growth, brand advocacy, and retention, the simplest strategy is to provide a stellar customer experience. You’re looking for a platform where your typical audience hangs out.

Promotion 136

Promotion Ads Social Media Advertising 136

CoSchedule

JANUARY 27, 2023

You can always blend two ideas together to create a new strategy or steal a campaign recipe from a brand in another industry. Definition & Overview Social Media Marketing Using social media platforms to build an audience for your business, promote your brand, engage with customers, and grow your business.

Social Media 126

Social Media Media Marketing Storytelling 126

Buffer

NOVEMBER 8, 2023

But the sheer volume of metrics can be a little overwhelming when you start digging into the data — pinpointing the ones that matter for your brand and business isn’t always easy.    Time on page indicates how deeply your audience is engaging with your content.   That’s where this article comes in.

Content Marketing 126

Content Marketing Marketing Social Media Search Engine Optimization 126

Backlinko

JULY 22, 2024

It’s always been about helpful content, thoughtful user experience, strong branding, and earning quality backlinks. So, choose a domain name that’s: Relevant and reflects your business or brand name Easy to remember and pronounce Concise—avoid long and complex names. And recommended tools along the way (some free and some paid).

Website 107

Website SEO Search Engine Optimization Architecture 107

Neil Patel

DECEMBER 29, 2020

That’s precisely why your brand should be including memes in your content marketing plan. If you can create and share on-target memes that engage your audience, you could create that same sense of community, develop brand loyalty , and even tap into new markets. Memes Entertain Your Audience. million followers.

Content Marketing 145

Content Marketing Marketing Entertainment Content 145

Express Writers

JANUARY 17, 2023

But it can feel difficult to constantly think of useful and insightful topics that attract the right audience. With the help of Google Trends, you can create better, more relevant content that your audience will want to read. Is something that would interest your target audience. Enhance Your Branding.

Content Marketing 122

Content Marketing SEO Marketing Content 122

Grammarly

NOVEMBER 26, 2024

In today’s competitive professional landscape, a personal brand is more than just a buzzword—it’s your unique digital fingerprint. Establishing a strong personal brand is crucial for professionals aiming to stand out, build credibility, and invite meaningful opportunities. Table of Contents What is a personal brand?

Brand 52

Brand Social Media Portfolio Collaboration 52

Neil Patel

MARCH 16, 2021

For businesses, every social media platform is an opportunity to engage with their target audience. 64 percent of consumers expect real-time responses from brands they mention on social media. 40 percent of users expect brands to respond within the first hour of reaching out , and 79 percent expect a response within 24 hours.

Social Media 143

Social Media Media Marketing Content Creation 143

Contently

FEBRUARY 22, 2023

Much of that video content is pure entertainment , but consumers are itching for branded videos. In response, brands are investing more in video marketing content than ever to meet such strong engagement and potential ROI. Video is now the main way people consume content online. Incentivize them with gift cards and other rewards.

Marketing 124

Marketing Content Entertainment Social Media 124

Neil Patel

DECEMBER 16, 2021

Blogs allow customers to build trust and relationships with brands. Search for groups using Facebook’s search bar, or scroll through its suggestions a few times a month to expand your audience. Getting involved in other forums is a great way to spread the word about your brand (and sprinkle backlinks around the web).

Marketing 145

Marketing Social Media Keywords Digital Marketing 145