Melanie Saxton

MARCH 6, 2023

The beauty of platforms like Facebook, Twitter, Instagram, and LinkedIn is that they provide a means of free social media for authors. Twitter You probably already have a Twitter page but consider setting up an official author Twitter page with the same distinct branding and series of posts. The YouTube video below can help.

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Social Media Media Agency Promotion 130

Grammarly

APRIL 10, 2024

This sentiment may be especially applicable to brand marketing. Even in its infancy, generative artificial intelligence, or gen AI, is having a revolutionary impact on brand storytelling. Read on to learn how to create an irresistibly compelling, intricately tailored, and deeply impactful brand story with AI. What is gen AI?

Brand 97

Brand Storytelling Creativity Text 97

Smart Blogger

JULY 19, 2023

Navigating the world of social media icons can feel like a treasure hunt, can’t it? In this guide, we’ll demystify all the major social media icons and teach you how to use them to your advantage. A social media icon is more than just a symbol; it’s a direct link to a brand’s social media presence.

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Social Media Media Brand Concept 63

Blogtrepreneur

AUGUST 7, 2024

Introduction In today’s digital age, integrating social media with your WordPress site is not just an option but a necessity. Social media platforms have become powerful tools for increasing engagement, driving traffic, and improving your site’s SEO. Twitter : Great for real-time updates and engaging with your audience.

Social Media 64

Social Media Media Storytelling SEO 64

Contently

OCTOBER 24, 2024

By interjecting quizzes, polls, and calculators into branded content, you’re not just presenting static information — you’re making it feel more real and relevant, prompting people to interact and connect with your brand on a deeper level. It makes your content (and ultimately your brand) more relevant to their lives.

Content Marketing 84

Content Marketing Brand Marketing Content 84

Freelance Magic

FEBRUARY 22, 2023

More than half of the world’s population uses social media today. That translates to tons of opportunities to connect with different people, including your target audience, helping you grow your freelance business. In this case, an effective social media strategy can help you expand your network and get lucrative high-paying clients.

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Social Media Freelance Media Portfolio 130

iWriter

OCTOBER 28, 2024

The truth is that even the most beautifully crafted content can miss the mark if it’s not tailored for the right audience. Ways to Identify Your Target Audience Understanding your target audience is crucial for any successful marketing strategy. This data helps create a clearer picture of who your audience is.

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Audience Blog Blogging Persuasion 52

Credible Content

MAY 28, 2023

Writing and publishing e-books for personal branding. In today’s digital age, establishing a strong personal brand is essential for professionals and entrepreneurs alike. These digital publications not only allow you to share your knowledge with a wider audience but also help establish you as a thought leader in your industry.

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Promotion Publisher Publishing Publishing 130

ContentWriters

AUGUST 7, 2024

Who is your brand? Your brand encompasses the emotions, values, and perceptions that customers associate with your business. A brand voice that connects with your target audience can attract new customers and assure long-term loyalty. Learn how to build a brand voice, including guidelines and examples.

Brand 59

Brand Healthcare Medical Agency 59

Neil Patel

AUGUST 12, 2021

If you own a restaurant and aren’t leveraging social media, you are missing out. Most social media platforms are free, and if you use effective marketing strategies , promotions and advertising can be free (or cheap) as well. First, let’s talk about why social media is a crucial tool for restaurant marketing.

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Social Media Media Marketing Brand Awareness 145

Contently

JULY 25, 2024

As a marketer, you know how important it is to know your audience like the back of your hand (or perhaps more accurately, like the contents of the half-a-dozen spreadsheets you use on a daily basis). But how do you bridge the gap between learning basic information about your target audience and actually appealing to their needs?

Audience 52

Audience Brand Content Marketing Education 52

CoSchedule

JANUARY 27, 2023

Having the best social media marketing examples in your idea vault is an excellent way to develop new ideas for your next campaign. You can always blend two ideas together to create a new strategy or steal a campaign recipe from a brand in another industry. Download Now What is Social Media Marketing?

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Social Media Media Marketing Storytelling 126

Buffer

JULY 17, 2024

A single word or phrase can change the trajectory of your social media posts’ performance. They aren’t magic pills, but they can convert the same-old social media copy to strong, sticky, and persuasive posts. Power words are words or phrases that evoke an emotional response in your audience. What are power words?

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Social Media Media Social Media Copy Persuasion 87

BKA Content

OCTOBER 24, 2024

SEO for Pest Control Companies: Reach Your Local Audience Having a great reputation is vital for pest control providers, but it’s not enough. The best types of SEO for pest control businesses depend on how large your audience is, so you want an agency that takes the time to understand your needs.

Audience 52

Audience SEO Search Engine Optimization Contractor 52

Contently

AUGUST 21, 2024

Ah, the ever-changing world of social media engagement—a digital marketer’s playground and puzzle all in one. With platforms constantly tweaking their algorithms, understanding the best days and times to post on social media has become both an art and a science. Wondering when to post on social media? So, why the shift?

Social Media 69

Social Media Media Post Engagement 69

Neil Patel

DECEMBER 1, 2020

Are you missing out on a huge section of your target audience? Here’s how you can leverage live streaming to create crazy levels of engagement with your audience. Live streaming is a powerful way to connect with your target audience and personalize your message in a way that’s unique compared to other marketing mediums.

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Engagement Audience Social Media Utilities 145

Jane Friedman

FEBRUARY 1, 2023

Photo by Peter Aroner on Unsplash Today’s post is excerpted from Brand the Author (Not the Book) by Karen A. Sure, other authors are also motivated by one or both of those things, but when I couple my belief with my particular brand of humor and unbridled nerdy enthusiasm, my author message becomes intrinsically mine.

Brand 140

Brand Publishing Publishing Publisher 140

Jane Friedman

JULY 31, 2024

Here are two of the tarot exercises that helped Nina—and many of my clients—discover and solidify their brands. Her brand is full of bright colors, and whenever she enters a room—IRL or digital, she brings the Fool’s charisma and try-anything attitude with her. What’s one thing this card inspires me to tell my audience or customers?

Creativity 99

Creativity Brand Copywriter Copywriting 99

Freelance Union

APRIL 6, 2023

Creating an impactful brand boils down to aligning a lot of self-reflection with 6 key elements of your brand messaging strategy. Because when you invest your time, energy, and intention into your brand messaging strategy , something special happens. Brand Messaging Basics First and foremost: what is brand messaging?

Brand 93

Brand Script Social Media Content Creation 93

Neil Patel

NOVEMBER 9, 2021

Feeling uninspired by your social media content lately? To help break you from your creative slump, we’ve explored five social media content hacks that will completely reinvigorate your timeline and inspire new high-quality posts. Hack #2: Use Go-Live Features to Showcase Your Brand Behind-the-Scenes. By going live.

Social Media 145

Social Media Media Content Content Creation 145

BKA Content

FEBRUARY 18, 2023

Creating a Target Audience for Your Marketing Campaign Do you know who your campaign target audience is? You probably hear a lot about targeting your content to your audience every time you take a course or read some guide to help with creating a marketing campaign.

Audience 97

Audience Marketing Social Media Insurance 97

Grammarly

JULY 19, 2024

In the age of social media, crafting a strong LinkedIn profile is essential to standing out in a global online workforce. A LinkedIn post is content a user shares on the professional networking site LinkedIn to communicate with peers and employers and build their professional brand. Is the tone appropriately formal or informal ?

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Brand Post Education Text 98

Contently

JANUARY 13, 2023

Today, around 50% of consumers now turn to social media and the influencers they follow for product advice. For some, social media and influencers may replace search as a primary source for product research. Your target audience may belong to a particular demographic or behavioral group, or they may do a certain job.

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Brand Social Media Finance Collaboration 128

Copywriter Collective

NOVEMBER 8, 2022

But with no audience to share them with. In order to overcome this common hurdle, you will need to find ways to build an audience. This way, your blog and your brand will be more recognizable to the social media users in your immediate circle. Manage Your Social Media Presence as an Early-Career Writer.

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Audience Writer Social Media Copywriter 111

ContentWriters

MAY 17, 2023

If you’ve learned how to connect to an audience over social media, you likely learned organically. That means you create a post on your brand’s account, there’s a conversation, and people respond. Handling social media for your brand allows you to present yourself and your own business in a curated, authentic way.

Social Media 95

Social Media Copywriter Copywriting Media 95

Contently

APRIL 18, 2023

Common KPIs That B2B and B2C Brands Track Clicks, visits, and downloads… oh my! B2B and B2C brands may have different KPIs, but some common ones include traffic, conversion rate, engagement, and revenue. Are they more likely to spend time on social media platforms like Facebook or LinkedIn?

Brand 125

Brand Content Social Media Content Marketing 125

Bramework

MAY 17, 2024

Social media is a powerful tool that can help you increase your blog’s visibility, drive traffic, and engage with your audience. In our latest video, we break down the best strategies for leveraging major social media platforms to boost your blogging success. Utilize Instagram Reels to reach a broader audience.

Social Media 52

Social Media Blogger Media Brand Awareness 52

Content Marketing Institute

JULY 8, 2019

Used thoughtfully, your social media analytics provide a peek into what your audience expects from your brand – and how well your social content delivers that. Continue reading → The post 7 Social Media Metrics That Should Really Matter to Your Brand appeared first on Content Marketing Institute.

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Social Media Media Brand Content Marketing 111

Freelance Union

MARCH 6, 2024

As we joyfully March into Spring, businesses are re-emerging once again and re-evaluating their brand positioning. This season is a natural time for reflection and renewal, making it the perfect opportunity for a branding spring clean. REFLECT  Spring is a great time for your clients to reflect on their brand and business.

Brand 87

Brand Brand Awareness Collaboration Sales 87

Smart Blogger

MAY 26, 2023

Navigating the world of social media apps can feel like traversing through a labyrinth. Facebook: The Unstoppable Giant Monthly active users: 3 billion Facebook , a titan in the realm of social media, continues its reign with unparalleled reach and functionality. Worry not, because we’ve done the heavy lifting for you!

Social Media 100

Social Media Media Search Engine Optimization Entertainment 100

Neil Patel

AUGUST 17, 2021

Brand awareness refers to how memorable your brand or company is to your target consumers. It’s how easily people recognize your brand when, for example, they hear your company name or see your logo. How do you build brand awareness, especially if you’re a new company? What Are Brand Awareness Campaigns?

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Brand Awareness Brand Social Media Persuasion 145

Neil Patel

JANUARY 6, 2021

Enter retail media networks. What is a Retail Media Network? With more and more people shopping online, retail media just makes sense. But what exactly is a retail media network? A retail media network is when retailers set up an advertising platform on their website, app, or other digital platforms within their network.

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Retail Media Advertising Banking 144

Contently

JUNE 18, 2024

It’s also an extremely effective example of brand storytelling, as it was produced not by a gritty independent film studio but by the financial services platform Square. That’s a noble aim, but how can a piece of content that is not directly about a brand be one of the best examples of brand storytelling ? Which don’t?

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Storytelling Brand Healthcare Advertising 52

Ashleyn Writes

FEBRUARY 16, 2022

If you’re interested in securing podcast interviews, guest posts, or maybe even landing something bigger like a magazine opportunity or digital media feature from different media publications that are out there, keep reading. The first copy I include when I write a media pitch (even before the hook). And it’s ok!

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Media Copy Advertising Creativity 147

Neil Patel

JANUARY 29, 2021

Social media plays a crucial role in the success of any brand or business. By integrating your website with social media platforms, it helps expand your reach and drive engagement. One of the easiest ways to improve your social media strategy is by using a WordPress plugin. Site Performance. Active Social Profiles.

Social Media 142

Social Media Media Landing Page Script 142

Neil Patel

SEPTEMBER 25, 2020

Hiring a social media marketing consultant could be a game-changer for your business. You could use the help of an expert if: You’re struggling to acquire or retain customers You aren’t getting the ROI you’d like from social media Your social media strategy is all over the place You or your team don’t have much social media experience.

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Social Media Consulting Media Marketing 141

ContentWriters

FEBRUARY 15, 2023

Two and a half hours— that’s the amount of time the average person spends on social media every day. That may sound like a potentially frightening statistic to parents or even to social media users, who may be looking at their app activity stats as they read this. What Is Social Media Marketing?

Social Media 105

Social Media Media Brand Awareness Marketing 105