Contently

OCTOBER 24, 2024

By interjecting quizzes, polls, and calculators into branded content, you’re not just presenting static information — you’re making it feel more real and relevant, prompting people to interact and connect with your brand on a deeper level. It makes your content (and ultimately your brand) more relevant to their lives.

Content Marketing 84

Content Marketing Brand Marketing Content 84

Neil Patel

APRIL 23, 2021

If you’re serious about digital marketing, you’ve likely spent thousands of dollars on testing, experimenting, and workshopping only to find that you simply aren’t reaching your target audience. Amazon Posts is Amazon’s social media initiative designed to help shoppers find new products and engage with their favorite brands.

Promotion 130

Promotion Post Social Media Digital Marketing 130

Neil Patel

MARCH 23, 2021

One of the most effective ways to promote your podcast audience is using paid ads. Why Should You Create a Paid Ad to Promote Your Podcast? Paid ads provide a fast and effective way to promote podcasts and increase brand awareness. Paid ads are an effective tool to boost your audience. Facebook Ads.

Promotion 118

Promotion Ads Landing Page Brand Awareness 118

Content Powered

MAY 23, 2023

Third, you need to promote your blog post. I've mentioned, offhandedly, that when you finish a blog post, you should "run it through your promotion engine," but what is that? What is your promotion engine? I've come up with 50 different things you can do to promote a blog post. Join Mutual Promotion Communities.

Promotion 98

Promotion Blog Post Publishing Publisher 98

Neil Patel

DECEMBER 26, 2020

How you choose to promote events can have a direct impact on how successful that event is. For brands with an established place in the online hierarchy, their event promotion efforts don’t have to be particularly intense or creative. That’s why I put together this guide to event promotion for online and in-person events.

Promotion 145

Promotion Social Media Content Creation Ads 145

Neil Patel

FEBRUARY 17, 2021

We all love a great sales promotion. Whether it’s 20 percent off, buy one get one free, or a limited time offer, we’re all suckers for a deal, so why aren’t you using sales promotions in your paid campaigns? Sales promotions can make your ads jump off the page, boost engagement, and grow your sales. It’s in the name!

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Promotion Sales Ad Copy Retail 131

Neil Patel

OCTOBER 11, 2021

Whether you’re a product or service-based business, it’s never too early to start planning your holiday promotions. Do you really need a seasonal promotion if you sell services, though? Why Service-Based Businesses Need Holiday Promotions. Holiday promotions are simply another marketing tool to help you reach this goal.

Promotion 118

Promotion Retail Social Media Advertising 118

Neil Patel

DECEMBER 1, 2020

Are you missing out on a huge section of your target audience? Here’s how you can leverage live streaming to create crazy levels of engagement with your audience. Live streaming is a powerful way to connect with your target audience and personalize your message in a way that’s unique compared to other marketing mediums.

Engagement 145

Engagement Audience Social Media Utilities 145

Neil Patel

AUGUST 17, 2021

Brand awareness refers to how memorable your brand or company is to your target consumers. It’s how easily people recognize your brand when, for example, they hear your company name or see your logo. How do you build brand awareness, especially if you’re a new company? What Are Brand Awareness Campaigns?

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Brand Awareness Brand Social Media Persuasion 145

Copywriter Collective

NOVEMBER 8, 2022

But with no audience to share them with. In order to overcome this common hurdle, you will need to find ways to build an audience. This way, your blog and your brand will be more recognizable to the social media users in your immediate circle. Use Paid Promotions. This article is all about how you can do that.

Audience 111

Audience Writer Social Media Copywriter 111

Neil Patel

JUNE 21, 2021

Word-of-mouth referrals are great advertising for your brand and an enormous confidence booster for would-be buyers. That’s why you want to encourage your satisfied customers to promote your business by sharing their positive experiences. Promote Engagement Through User-Generated Content. Deliver Quality Every Time.

Promotion 136

Promotion Ads Social Media Advertising 136

Neil Patel

JULY 15, 2021

After all, the key to successful marketing is to define your target audience and meet them on their favorite platforms. Whether you’re in B2B or B2C, you definitely should leverage Facebook’s multitude of features to market your brand and products. Increase Brand Awareness. Why Should You Create a Facebook Contest?

Engagement 132

Engagement Audience Brand Awareness Social Media 132

Article Writing

MAY 18, 2023

The ultimate goal of content marketing is offering your target audience information and materials that will engage them and motivate them to choose your business. This will expand your audience and grow your business. As an executive of an organization, you are a valuable piece of the brand. Seems easy, right?

Engagement 98

Engagement Audience Content Content Marketing 98

Neil Patel

OCTOBER 14, 2020

Organic and promoted videos serve multiple purposes for consumers in their increasingly multi-channel B2C journey. So as online sellers, these should become your go-to places for running promoted video content. But how do you use promoted videos from paid campaigns that translate to tangible results for your e-commerce store?

Promotion 135

Promotion Sales Brand Awareness Creativity 135

Grammarly

JULY 19, 2024

A LinkedIn post is content a user shares on the professional networking site LinkedIn to communicate with peers and employers and build their professional brand. Will the content contribute positively to my professional brand? Here are some tips for writing LinkedIn posts to help enhance your brand.

Brand 96

Brand Post Education Text 96

Content Hacker

APRIL 15, 2024

Mastering how to promote a blog is your ticket to real success. How to Promote a Blog on Social Media 2. How to Promote a Blog Through Email Marketing 4. Implement a Paid Blog Promotion Strategy How to Promote a Blog: Bonus Strategies Create a Solid Promotion Plan with These Proven Tactics 1.

Promotion 59

Promotion Blogging Blog Social Media 59

Contently

OCTOBER 6, 2022

But integrating storytelling into your content allows your target audience to build an emotional connection with your brand. With so much at stake in a B2B purchase, you can understand the importance of creating content that allows SaaS buyers to connect with your brand personally.

Storytelling 137

Storytelling Audience Brand Awareness Landing Page 137

Contently

APRIL 18, 2023

Common KPIs That B2B and B2C Brands Track Clicks, visits, and downloads… oh my! B2B and B2C brands may have different KPIs, but some common ones include traffic, conversion rate, engagement, and revenue. Understanding your audience’s preferences will help you identify which channels are most likely to resonate with them.

Brand 125

Brand Content Social Media Content Marketing 125

Jane Friedman

FEBRUARY 1, 2023

Photo by Peter Aroner on Unsplash Today’s post is excerpted from Brand the Author (Not the Book) by Karen A. Sure, other authors are also motivated by one or both of those things, but when I couple my belief with my particular brand of humor and unbridled nerdy enthusiasm, my author message becomes intrinsically mine.

Brand 140

Brand Publishing Publisher Publishing 140

Smart Blogger

JUNE 27, 2023

Creating an effective brand awareness campaign feels like trying to solve a puzzle, doesn’t it? With proven strategies and easy-to-follow advice, you’ll turn the confusion into a captivating campaign that resonates with your audience. Potent brand awareness. So, what exactly is a brand awareness campaign?

Brand Awareness 88

Brand Awareness Brand Social Media Utilities 88

Neil Patel

MARCH 22, 2021

Huge volumes of traffic can make it harder for brands to stand out and reach consumers in the most effective way possible. What’s more, it’s challenging to generate income from a platform with over 25 million brand accounts to compete with. Why Your Brand Should Use Instagram Live Rooms. Ways Brands Can Use Instagram Live Rooms.

Brand 133

Brand Social Media Education Promotion 133

Jane Friedman

NOVEMBER 16, 2022

All you really need is an audience, and the even better news is, such audiences are already out there, ready-built. In short, by focusing on a massive, pre-built audience instead of on myself, I got a book deal, making all my author dreams come true. Have you heard the good news? I put them in my query letter as well.

Audience 138

Audience Social Media Publishing Publisher 138

Content Marketing Institute

FEBRUARY 5, 2018

The same old content promotion tactics don’t work anymore. With organic reach rapidly declining on social media, you need new ways to effectively promote blog content without paying for it. In this post, I’ll walk you through four effective and unconventional ways to promote your blog content on social media without paying for it.

Social Media 167

Social Media Promotion Media Content 167

Neil Patel

JANUARY 8, 2021

Twitter is has a massive audience, making it a great platform for advertising products and services, or sharing your content. If you aren’t using Twitter to boost your brand, you’re seriously missing out. That’s because Twitter lets you build a large following and gain the attention you need to boost brand awareness.

Brand 145

Brand SEO Brand Awareness Keywords 145

Contently

FEBRUARY 8, 2024

It’s about capturing the essence of your brand’s story and presenting it in a way that engages your audience. Visual storytelling not only complements copy but can also provide an instant emotional connection that pulls prospective customers deeper into your brand.

Storytelling 52

Storytelling Audience Concept Social Media 52

Content Marketing Institute

NOVEMBER 19, 2018

Few social media platforms have done more to help brands capitalize on this booming entertainment trend than Twitch. In case you happen to be a n00b, Twitch began as a livestreaming video platform built around the interests of the gaming audience. CCO: The Twitch community has expanded far beyond its initial audience of video gamers.

Audience 83

Audience Brand Entertainment Concept 83

Smart Blogger

JUNE 16, 2023

Curious about brand ambassadors? In the ever-evolving world of marketing, brand ambassadors serve as the human face of a company, charming audiences and creating strong connections. What Is a Brand Ambassador? So, what is a brand ambassador exactly? In the world of marketing, that’s what brand ambassadors do.

Brand 80

Brand Social Media Digital Marketing Persuasion 80

Blogtrepreneur

FEBRUARY 23, 2024

Creating an Engaging Shop Brand Learning how to sell art on Etsy begins with creating an engaging shop brand. The branding of your Etsy shop plays a role in attracting customers and showcasing your artistic style. Start by designing an eye-catching shop banner that reflects your artwork and grabs the attention of your audience.

Promotion 52

Promotion Sales Marketing Collaboration 52

ContentWriters

JANUARY 3, 2024

This post explores how blogs can be used to engage audiences and catalyze conversion marketing, from building email lists to boosting sales. I’ll highlight examples that B2B and B2C brands can use across three key phases: attracting visitors, encouraging action, and driving conversions. What Is Conversion Marketing?

Brand 59

Brand Marketing Retail Blogging 59

Content Hacker

JANUARY 31, 2024

Branded content is like that friend who tells you a story so engaging that you hardly notice they’re actually recommending something. That’s branded content for you – it doesn’t push products into our hands but rather invites us to see what life could be like with them. Strengthen Brand Credibility 3.

Brand 52

Brand Storytelling Content Content Creation 52

Buffer

APRIL 25, 2024

While those may be cheaper strategies upfront, there’s a higher chance your brand will get lost in the fray, leading to a lower return on your investment. That ability for your brand message to occupy physical space in someone’s home is unique and powerful. It’s easier to stand out among a handful of letters.

Ads 93

Ads Brand Advertising Social Media 93

Contently

JULY 30, 2024

This is somewhat remarkable when trust in traditional media is at an all-time low — and trust in brands isn’t far behind. It’s the kind of word-of-mouth advocacy brands often spend years trying to achieve. In a world of AI “ slop ,” brands need to think beyond the basic blog post. Written content.

Brand 52

Brand Content Social Media Storytelling 52

Content Hacker

NOVEMBER 1, 2022

You might have a brand idea in the works… Or, your brand is well-established… But you’re looking for brand voice examples. And when we look at what drives brand trust , it’s clear to see that customers crave authenticity. Finding, and sticking to, a brand voice. And why does brand voice matter?

Brand 97

Brand Content Creation Communication Social Media 97

Blogtrepreneur

APRIL 23, 2024

Branded apparel will instantly boost your company’s image and help it get noticed. Wearing logo apparel increases brand awareness more than stationary forms of marketing like magazine and billboard ads do. Wearing custom apparel turns the wearer into an instant walking billboard for the brand.

Brand 52

Brand Brand Awareness Social Media Promotion 52

Neil Patel

DECEMBER 22, 2020

Some of the top US brands spend billions on advertising to secure their internet advertising space. If you can’t keep up with the big companies that spend billions of dollars on their advertising campaigns, there are still a few ways you can get your brand noticed. One such method is an influencer promotion campaign.

Brand 139

Brand Marketing Retail Advertising 139

Nick Ursborne

FEBRUARY 8, 2024

The promotional content focuses on Alex’s emotional journey from despair to triumph. A Story of Adventure The Story: An outdoor equipment brand shares the story of Jamie, who took a sabbatical from a high-pressure job to hike across national parks with gear from the brand. AI tools can’t smell!

Copy 236

Copy Copywriter Copywriting Food 236

Neil Patel

MARCH 26, 2021

In this post, we’ll explore how you can use Instagram contests to raise brand awareness for your business. All of these stats show that running Instagram contests is one of the best ways to improve brand awareness. People will feel a greater affinity toward your brand due to the goodwill you’ve generated with your contests.

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Brand Awareness Brand Engagement Promotion 134