Remove Audience Remove Concept Remove Persuasion
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The AI Copywriter’s Toolkit: 5 Go-to ChatGPT Prompts for Supercharged Copywriting

Ashleyn Writes

VOC data (or what our Copywriting for Creatives students call it, “CVH” for Client/Customer Voice Hacking) is how you decode the messaging that resonates with your audience. AI crunches the data, highlighting persuasion points, common objections, and unexpected winsgiving you gold for future campaigns. Get curious!

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6 Ways To Simplify Complex Concepts in Legal Writing

Freelance Writing Jobs

This blog post covers what you need to know about legal writing and learn how to simplify complex legal concepts. The same applies to writing insurance policies for contractors , where you must be aware of concepts like liability, indemnification, and subrogation. Remember, simplicity leads to better comprehension and communication.

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What Writing Skills Do You Need to Develop to Become a Successful Copywriter?

Credible Content

With your writing skills, you can transform ordinary words into persuasive, engaging, and memorable messages. Whether it’s a catchy headline, a compelling product description, or a persuasive call to action, every word counts. They are the keys that unlock the door to engage a, persuasive, and memorable brand messaging.

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Does Your Company Have a Personal Business Writer?

Express Writers

Yet, many businesses struggle to create compelling content that connects with their audience and drives valuable action. They make your content feel authentic to the audience you actually want to reach in a format representative of what your brand stands for.

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What Is Kairos? History, Definition, and Examples

Grammarly

In rhetoric , kairos refers to identifying situational context and a decisive moment for a persuasive argument. The concept of kairos comes from ancient Greek philosophy, where it has a role to play among the arts of rhetoric—i.e., persuasive speaking. This attention to the audience’s immediate concerns is an example of kairos.

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10 Copywriting Formulas to Convert Skimmers to Buyers

Buffer

Someone might revisit your website even if you have a poor copy, but your audience is aggressively skimming on social media. They embed core persuasion techniques that have stood the test of time. your target audience’s attention is getting more and more challenging. Why do copywriting formulas work? Getting (and holding!)

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How to Create The Perfect Call-to-Action

Neil Patel

None of these common call-to-action triggers will probably get you the desired result, because your target audience is more knowledgeable than ever before. Does a red CTA button outperform a green button for other psychological reasons in your target audience? It’s hard to tell. Tactic #3: Showcase Instant Gratification.