Content Marketing Institute

MAY 29, 2018

You spend a lot of time creating valuable content so you need to make sure your fans and followers on social media see it. And unless you reshare your content regularly, the majority of your audience won’t know it exists. Brand24: Leverage social listening to inform content creation (free trial, paid version).

Content Marketing 111

Content Marketing Editorial Marketing Content 111

Content Marketing Institute

DECEMBER 18, 2017

Even though the amazing CMI editorial team wanted me to write about marketing, I wrote this instead (ha). It was there that I expanded on my education, learning the world of media communication, marketing communications, and corporate content creation.

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Editorial Team Insurance Communication Editorial 111

Content Marketing Institute

JANUARY 16, 2018

But while your Google Home pods, face ID-enabled iPhones, wearable fitness trackers, 3D printers, and the like might be fun and games now, there’s serious power behind those tools – power that enhances the performance of your content marketing efforts, makes them easier to produce, and makes them more enticing to your audiences.

Brand 111

Brand Content Storytelling Editorial Team 111

Content Marketing Institute

JUNE 18, 2018

Give your audience more reasons to convert. Have you been using video content on your site lately? Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Sure, you can catch Content Marketing World with on-demand video, but why not opt for the live experience?

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Website Editorial Team Landing Page Content Creator 112

Content Marketing Institute

NOVEMBER 30, 2017

HANDPICKED RELATED CONTENT: 5 Questions to Ask Your Customer Support Team to Help Build Buyer Personas. 4 Ways to Shift Your Thinking to Truly Focus on Your Audience. Adjust your content framework to reflect customers’ top challenges. Purposeful, transparent content creation, distribution, and reuse.

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Content Editorial Editorial Team Content Marketing 223

Content Marketing Institute

JUNE 27, 2018

Where the previous two tools excel as closed hubs for content curation and collection, Flipboard operates at the other end of the spectrum. With just over 100 million monthly active users in nearly 200 countries, its audience falls evenly along generational lines — millennial, generation X, and baby boomer — as well as gender lines.

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Collaboration Content Editorial Editorial Team 112

Content Marketing Institute

JULY 24, 2018

Or I might try a bit of native advertising for our top converting content. 50,000: Launch an audience research and partial website redesign project. HANDPICKED RELATED CONTENT: An Alternative Approach to Developing Content Marketing Personas. Support external content creation. I asked for $20 grand.

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Content Marketing Marketing Content Content Creation 111

Content Marketing Institute

OCTOBER 26, 2017

Unless otherwise noted, all images and quotations in this post come from Vishal’s Intelligent Content Conference talk How to Connect Your Content and Technology to Your Business Goals with a Small Team (which he told his audience he almost titled “Straight Outta Locash”). Here’s an excerpt from Vishal’s talk: .

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Pharmaceutical Landing Page Marketing Editorial Team 109

Content Marketing Institute

APRIL 12, 2018

Launching a content brand is one thing. Capital Group succeeded because it positioned its content to provide answers its audience is hungry for – answers it’s uniquely capable of providing. Capital Group’s content answers audience questions it’s uniquely capable of answering, says @MarciaRJohnston. Click To Tweet.

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Brand Content Editorial Team Editorial 111

Content Marketing Institute

MAY 21, 2018

If your organization crafts content for a tight-knit audience whose members share a common experience, such as startup founders, a writer who isn’t an expert may not work well. If marketers want to savor the results of content marketing, they must invest in finding and nurturing the writers who ultimately determine its worth.

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Writer Content Freelance Editorial Team 111

Content Marketing Institute

NOVEMBER 20, 2017

HANDPICKED RELATED CONTENT: Why Automation Is the Future of Content Creation. Paul’s advice: Pick one use case, a task that eats up a lot of time, some administrative or tactical thing your team hates to do. HANDPICKED RELATED CONTENT: Content Creation Robots Are Here [Examples]. How to get started.

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Marketing Content Agency Content Marketing 111

Content Marketing Institute

NOVEMBER 6, 2017

Creating link-winning infographics is typically a three-step process: Pick a topic highly relevant to your target audience and make it as specific as possible (e.g., White papers are among the best types of cornerstone content. Above all else, you should: Pick a topic that appeals to your audience and satisfies a pressing need.

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SEO Social Media Content Landing Page 111

Contently

NOVEMBER 22, 2023

As the backbone of your content marketing strategy , an editorial calendar should: Offer alignment: Every piece of content you create, whether an eBook or fact sheet, should be consistent with your brand’s goals and audience needs. So, what content themes are your competitors investing in?

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Editorial Editorial Team Collaboration Content Creation 52

Smart Blogger

NOVEMBER 15, 2022

Unless you want to spend your freelance writing career slumming through content mill after content, and getting paid peanuts, you need to level up your content creation skills. Because those high-paying freelance content jobs you lay awake dreaming about? Supercharge Your Writing Skills. Respect their time.

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Freelance Writing Portfolio Proofreader 126

ProBlogger

APRIL 27, 2016

Do you consider all specifics of your content and audience when it comes to promotion? The thing is, entertaining content and useful content are far from the same. When your niche is popular and loved by millions, you have no problems with content creation and distribution. 2) Audience. and others.

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Editorial Team Promotion Freelance Blogger 35

Content Marketing Institute

JANUARY 29, 2018

To ensure that we’re on the same page, here’s my content curation definition: To meet your audience’s information needs, content curation is the assembly, selection, categorization, commentary, and presentation of the most relevant quality information. Curating the news provides a useful service for your audience.

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Editorial Editorial Team Content Social Media 112

Content Marketing Institute

NOVEMBER 27, 2017

For example, if you searched for “gifographics” in Quora, you would see questions and answers that use the word: Such intel will give you an assist in knowing what the audience may want to know about the topic of your spoke content. With a little bit of brainstorming around a comment, you can come up with many ideas for spoke content.

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Editorial Team Post Content Creation Long Form Content 111

Content Marketing Institute

MARCH 13, 2018

He shared some of his favorites – and his reasons for liking them – at Content Marketing World in his talk How to Build and Maintain an Audience with a Remarkable Email Newsletter. The editorial team throws in content that delights them. Try a little cleverness. Who says your newsletter can’t make people smile?

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Editorial Team Editorial Storytelling Text 112

Content Marketing Institute

JUNE 26, 2018

Let’s explore six ways to incorporate reviews into your content marketing strategy and how to avoid the pitfalls. Spark content ideas. Review sites can be a springboard for #content ideas, says @AusmericanGirl. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

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Editorial Team Content Landing Page Editorial 111

Content Marketing Institute

OCTOBER 29, 2018

So, as an editorial team, we have changed the headline and image accordingly to hopefully better reflect our aim with the post. Our aim is to highlight new, optimal internal business models for content marketing and use the innovations of the moving assembly line as a metaphor for that. Click To Tweet. Robert_Rose ?

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Content Marketing Marketing Content Editorial 76

ContentWriters

MARCH 14, 2025

As search engines increasingly value content quality and user intent, the difference between mediocre and exceptional content has never been more significant. Partnering with an exemplary content writing agency will help your business build authority, engage your audience, and drive lasting and meaningful business results.

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Writing Services Writing Content Content Creation 59

Backlinko

MARCH 26, 2025

Use AI to Define Your Audience Without a deep understanding of your audience, even brilliant insights can fall flat. A Faster Way to Do Audience Research Using this article as an example, I wanted to understand how people felt about using AI for writing. Lets start with planning your writing project.

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Writing Content Editorial Team Concept 78