Contently

SEPTEMBER 5, 2024

To resonate with your audience, your content needs to blend storytelling with solid data , making your success stories both engaging and credible. Whether it’s a sleek sports car or a dependable minivan, the format you choose directly impacts how well your audience engages with it.

Storytelling 52

Storytelling Search Engine Optimization Finance Content Creation 52

Neil Patel

SEPTEMBER 22, 2021

You can’t reasonably expect a 50 percent conversion rate on an audience of millions. Now let’s say visitor Y came to your site, read that same blog post, but then also filled out a lead-magnet form and even checked out your product and pricing page. To get started, open the Facebook Business Suite and create a new, custom audience.

Lead Generation 139

Lead Generation Landing Page Ads Advertising 139

Neil Patel

JANUARY 27, 2021

LinkedIn Newsletters Expand Your Audience. Like most social media algorithms , LinkedIn rewards content that people interact with the most. As a result, you’ll reach a wider audience and build more meaningful connections. LinkedIn Newsletters Help Generate Leads. Lead generation is the heart of online businesses.

Brand Awareness 137

Brand Awareness Lead Generation Social Media Publisher 137

ContentWriters

JANUARY 9, 2025

Get it right, and you’ll have a lead-generating asset that positions your organization as a thought leader. Like a business white paper , medical or healthcare white papers can vary in length depending on the content and the audience. For the main content, build your argument methodically.

Healthcare 59

Healthcare Medical Writing Lead Generation 59

Bramework

JANUARY 3, 2025

Platform-Specific Customization Generate tailored content for platforms like: Facebook Twitter/X Instagram captions LinkedIn posts Pinterest pins Email newsletters YouTube scripts Step-by-Step Guide Using a Content URL Navigate to the Social Media Content Generator. content creators). content creators).

Content Creator 52

Content Creator Script Post Social Media 52

Content Marketing Institute

OCTOBER 8, 2017

As you proceed through the funnel – from ad or article to lead generation to email marketing to sales prompt, take screenshots. If your content is about a process, take screenshots at each step, advises @JDScherer. Cover image by Joseph Kalinowski/Content Marketing Institute. Start with the first possible touchpoint.

Content Creator 111

Content Creator Audience Content Script 111

Contently

DECEMBER 26, 2022

Content marketing ain’t easy… but isn’t that why it’s so valuable? Organizations are taking a more proactive approach to content these days as it relates to audience engagement, lead funnel growth, prospect nurturing, customer loyalty, and strong brand affinity. Does your content alleviate a pain point?

Lead Generation 112

Lead Generation Content Brand Awareness Sales 112

Neil Patel

JULY 28, 2021

If you’ve been looking to score the top spot or even the first page on Google, here’s one secret to improving your position: have a great content strategy. Your content strategy should focus on producing quality content, engaging with your audience, and measuring your successes and failures. Consumption Metrics.

IT 141

IT Content Social Media Brand Awareness 141

ContentWriters

SEPTEMBER 12, 2024

Businesses deciding when to publish a white paper must thoroughly understand their audience. Your niche and audience’s needs will determine the appropriate frequency. Generally, once a month at most is a cadence that works for more technical or YMYL industries , but many businesses publish a quarterly white paper.

Publishing 97

Publishing Publishing Publisher Content Creation 97

Neil Patel

OCTOBER 27, 2021

It tells you what your audience is searching for (not what you think they are searching for), what’s bringing in traffic for your competitors, and opportunities for content creation. Check Your Target Audience. You need to understand your audience’s search intent. Review Keyword Research. Make a Plan.

SEO 145

SEO Keywords Architecture Social Media 145

BKA Content

JANUARY 24, 2024

A recent survey revealed that 73% of marketers believe getting the attention of business-to-business audiences can be challenging. Our managed SEO writing services provide the flexibility and organization required for complex writing projects, high-volume needs and integrated content creation processes.

SEO 98

SEO Search Engine Optimization Manufacturing Finance 98

BKA Content

JANUARY 27, 2023

Increase Sales Artificial intelligence is playing an increasing role in marketing because it can analyze your target audience and their actions, leading to better sales opportunities. It’s a warmer approach to sales versus contacting cold leads. But does it work for content creation purposes? Look at this example.

Marketing 98

Marketing Content Creation Search Engine Optimization Proofreader 98

Neil Patel

APRIL 2, 2021

Marketing your business can feel like an uphill battle, but it all comes down to making your target audience care about what you’re selling. This process is called demand generation. Overview of Demand Generation. Demand generation is vital as it helps position you differently with potential customers.

Lead Generation 118

Lead Generation Sales Advertising Management 118

Neil Patel

FEBRUARY 10, 2021

When leads get to the middle of the funnel, targeting and segmenting become very important. You need to draw in your leads, and it’s easier to do that with data and personalized content. You should focus your effort on content creation, targeted offers, and follow-up campaigns for specific buyer personas.

Landing Page 133

Landing Page Lead Generation Social Media Sales 133

BKA Content

JANUARY 15, 2023

This survey from Content Marketing Institute also found that 59% of business bloggers say they do a very good or excellent job of tracking ROI, which skyrockets to 84% for identified top-performing content creators. Companies that blogged saw lead growth of 165% over that timeframe compared to just 73% for non-blogging businesses.

Blog 113

Blog Blogging Content Creator Lead Generation 113

Neil Patel

APRIL 20, 2021

In my experience as a content marketer who’s built a loyal audience, influence can be achieved through consistently creating useful content for your target audience and forming relationships with influencers and readers. This resulted in a huge increase in exposure and influence over an audience of 150,000 people.

Sales 137

Sales Advertising Content Creation Education 137

ContentWriters

DECEMBER 13, 2023

However, those readers are in different stages of the buying journey, making who to hire a function of your campaign, target audience, and goal. Copywriting vs Content Writing Both content and copy are vital to attaining your marketing goals when put to their proper use. Additionally, the ultimate goal of content is sales.

Copywriter 111

Copywriter Copywriting Writer Writing 111

Quick Sprout

AUGUST 24, 2022

Create individualized welcome sequences for totally cold leads, local leads met in the field, senior VPs, and C-suite leads… any way you want to slice it. From there, your drip campaigns allow you to keep segmenting audiences and tweaking the messages and timing. OptinMonster — Best For Landing Page Lead Generation.

Marketing 126

Marketing Landing Page Lead Generation Sales 126

Verblio

FEBRUARY 26, 2025

We’ll cover the best attorney content writers in this guide, focusing on objective criteria such as pricing structure, writing quality, legal expertise, turnaround time, SEO optimization capabilities, and other factors. Quality of Writing : Professional, precise, and engaging content is not optional for legal audiences.

Content Writer 52

Content Writer Writer Search Engine Optimization Writing 52

Content Marketing Institute

FEBRUARY 20, 2018

Anyone who has learned about the fundamentals of content marketing knows the concept isn’t all that complicated – consistently provide something of relevant value to your target audience in the hope it will ultimately return the favor in kind. What benefits will this audience receive from consuming our content?

Content Marketing 111

Content Marketing Marketing Content Brand Awareness 111

BKA Content

MAY 18, 2023

Taking a DIY approach to this type of content (perhaps by using a template) rarely produces good results. The best marketing teams and professional content creation services perform in-depth research to understand what customers are looking for and why. The most effective methods of persuasion depend on your target audience.

Landing Page 98

Landing Page Content Creation Copywriter Copywriting 98

The Hoth

JANUARY 24, 2023

If you want to enjoy continued growth year-over-year, you’ll need a marketing team where each member focuses on one specific task full-time – such as content marketing , lead generation, and increasing revenue. As a result, they should create content specifically for the funnel’s top, middle, and bottom stages.

Agency 96

Agency Recruitment Marketing Lead Generation 96

The Hoth

DECEMBER 7, 2022

On the other hand, companies targeting Gen Z’ers and millennials will have more success producing video content on social media platforms like YouTube, TikTok, and Instagram. . How do you know which type of content/advertising to focus on? This is where knowing your target audience comes into play. Leads generated.

Marketing 101

Marketing Brand Awareness Freelance Content Creation 101

Neil Patel

FEBRUARY 3, 2023

As the most effective way to reach your audience, search is critical to your digital marketing strategy and each customer journey. You’ll still have to make sure it’s relevant to your audience and how you communicate with them. So, make sure to tailor each piece to your audience. Search is like the front door to your website.

Brand Awareness 144

Brand Awareness Keywords Storytelling SEO 144

Agency Content Writer

MAY 25, 2023

I want to work with people who I like to deliver content that connects their business to their target (or segmented) audience. Blogging is an affordable way to update your website, which Google loves, provide relevant content to your target audience, and position yourself as a leader in your industry.

Search Engine Optimization 130

Search Engine Optimization Writing Blog Blogging 130

Agency Content Writer

MAY 25, 2023

I want to work with people who I like to deliver content that connects their business to their target (or segmented) audience. Blogging is an affordable way to update your website, which Google loves, provide relevant content to your target audience, and position yourself as a leader in your industry.

Search Engine Optimization 130

Search Engine Optimization Writing Blog Blogging 130

Express Writers

FEBRUARY 20, 2024

Understand Your Target Audience Content is for your audience. So, the first place to look when deciding your marketing budget is your target audience. Ask yourself: Who do I want to reach with my content? What do I want my content to tell that audience? What action do I want my audience to take?

Content 98

Content Writing Search Engine Optimization Freelance 98

Content Marketing Institute

FEBRUARY 2, 2018

The simple answer is high-quality content serves both audience and business. It’s written in such an energetic and engaging way that it will trigger the audience to take actions,” says Massimo Chieruzzi, CEO of AdEspresso. If great #content is written in an engaging way it will trigger the audience to take action.

Content Marketing 112

Content Marketing Brand Editorial Marketing 112

Content Marketing Institute

FEBRUARY 6, 2018

In short, instead of pitching your products or services, content marketing works by capturing the attention of your target audience members and helping them address their informational and task-oriented needs. HANDPICKED RELATED CONTENT: How to Explain Content Marketing to Anyone. Don’t Rely on the Same Old Arguments.

Content Marketing 111

Content Marketing Marketing Content Brand Awareness 111

Neil Patel

AUGUST 4, 2021

If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. For any smaller company with a low budget, creating video content can seem a little intimidating. I certainly do.

Marketing 145

Marketing Social Media Brand Awareness Education 145

Content Hacker

JULY 6, 2023

As a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience – ultimately driving profitable customer action – it has become an indispensable part of any digital marketing strategy. Builds Trust with Your Audience 3.

Content Marketing 93

Content Marketing Marketing Long Form Content Content 93

Neil Patel

DECEMBER 31, 2020

Be sure to compel readers to subscribe to your feed by incorporating clear calls-to-action (CTAs) throughout your content. Consider adding an RSS button to your content hub landing page, too: Keep on Top of Industry News & Thought Leadership. Does your audience come to you for your take on the latest news impacting your industry?

Social Media 143

Social Media Landing Page Content Creation Lead Generation 143

Express Writers

MARCH 7, 2023

The typical content marketing budget includes funding for a variety of things, including: Content marketing strategy: You need a structured plan for your content marketing to succeed. Content creation: Whether you use an in-house team or outsource your content creation, you must pay someone to create your content.

Content Marketing 105

Content Marketing Marketing Content Content Creation 105

Contently

MAY 9, 2024

Writing a white paper is the heavyweight bout of content creation. First, figure out who your audience is; who are you trying to reach? That’s exactly the type of insight the agency’s audience of employers needs to help fill roles. The method you use depends on the style of your white paper and your audience.

Proofreader 107

Proofreader Writing Recruitment Brand 107

ContentWriters

MARCH 6, 2024

An effective SEO content brief is crucial in developing compelling online content that engages your target audience and achieves your business goals. Read on to learn everything you need to know about how to write a content brief. What Is an SEO Content Brief? What Should a Content Brief Include?

SEO 98

SEO Writing Content Brand Awareness 98

Contently

DECEMBER 14, 2022

Make Sure Your Strategy Includes Lead Generation. A good content strategy grows your lead funnel, starting at awareness and pulling the prospect through the consideration and decision stages. When discussing content strategy, explore what content distribution would be a good fit.

Editorial 90

Editorial Content Lead Generation Brand Awareness 90

Contently

JULY 19, 2022

. “One of the ways to do that is to understand the customer at a level where we can deliver content to them that’s relevant and useful,” he says. It’s evident the company’s marketing goals go beyond brand awareness and lead generation. Approach content creation from a holistic perspective.

Sales 129

Sales IT Search Engine Optimization Content 129