Backlinko

SEPTEMBER 6, 2024

Detailed tells you everything you need to know to outrank your competitors—including the keywords they used, article length, metadata, and more. Review Content Structure Get crucial details about your competitors’ content structure without having to scroll each page. for every 1,000 keywords processed. Which costs $0.05

SEO 111

SEO Keywords Engineering Website 111

Neil Patel

JUNE 22, 2021

Content marketing is powerful, but it’s also hugely competitive. Your business is unique and so is your audience. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different. Why Is Content Marketing Important in 2021?

Content Marketing 145

Content Marketing Marketing Content Landing Page 145

Contently

SEPTEMBER 4, 2024

It revealed valuable insights about content longevity, SEO, and how our readership has evolved. Here’s what the exercise taught me—and what I think other content marketers can learn from my experience. So, we started out by conducting a comprehensive keyword and competitor analysis.

Content 89

Content Blog Blogging Keywords 89

Contently

JULY 7, 2022

B2B content marketers may groan at the thought of optimizing their brilliantly written, carefully crafted copy for search engines. Here are seven top SEO tools every B2B content marketer should consider using to up their optimization game. Google Keyword Planner. Google Analytics. Likely, you are already using it.

Content Marketing 142

Content Marketing Search Engine Optimization SEO Marketing 142

Backlinko

NOVEMBER 18, 2024

What Is a Content Brief? A content brief is a blueprint for high-quality, engaging, and SEO-friendly content. It includes elements to help writers create content that connects with the audience. Content briefs help teams work together by reducing revisions and speeding up the writing process.

Content 94

Content Keywords Collaboration Writer 94

Contently

APRIL 4, 2023

But here’s the reality: A smaller budget doesn’t have to negatively impact success with content marketing. Instead, use this time to take a fresh look at the impact of your content marketing resources. Identify Which Content Marketing Resources Are Pure Gold Not all content is created equal.

Content Marketing 128

Content Marketing Marketing Content Search Engine Optimization 128

BKA Content

NOVEMBER 26, 2024

This targeted approach is a subset of general SEO and digital marketing, but it focuses on location-specific strategies. For example, regularly publishing high-value content is always important for successful SEO, no matter the audience. These companies are missing out on valuable visibility and competitor insights.

SEO 105

SEO Brand Awareness Search Engine Optimization Keywords 105

Backlinko

NOVEMBER 29, 2024

” Start by thinking about the questions your audience is asking and the problems they’re trying to solve. You can use a tool like Semrush’s Keyword Magic Tool to discover what people are actively searching for. Open the tool, type your seed keyword, and hit “ Search.” There, you can find content ideas for your business.

Writing 103

Writing Keywords Script SEO 103

Contently

FEBRUARY 8, 2023

Content marketing is like cooking. In its State of Content Marketing 2022 Global Report , keyword research tool company Semrush surveyed 1,500 content marketers worldwide. Among their ongoing challenges: attracting traffic to content, improving its SEO performance, and generating content ideas.

Content Marketing 135

Content Marketing SEO Marketing Content 135

Ahrefs

MARCH 26, 2024

This article lists a complete tool stack that will allow you to track all the metrics that matter in content marketing, such as traffic, keywords, and audience growth. There are seven tools on the list: These are all popular tools … Read more ›

Content Marketing 138

Content Marketing Marketing Content Keywords 138

Contently

MAY 11, 2023

Though everyone’s brand is unique, there are some best practices that apply universally to how marketers can build up their personal brands and grow followers into customers or clients. From building a dynamic website to creating a personal content marketing strategy, use this guide to get started.

Brand 123

Brand Content Marketing Marketing Social Media 123

Express Writers

JANUARY 17, 2023

Content marketing is recognized as one of the most effective ways to grow a business and attract new customers. To be successful with content marketing, you need to share high-quality content regularly. But it can feel difficult to constantly think of useful and insightful topics that attract the right audience.

Content Marketing 122

Content Marketing SEO Marketing Content 122

Backlinko

DECEMBER 29, 2024

They appear in Googles 3-Pack when prospective customers in their area search for “plumbing company and other related keywords. Their site also ranks for 3K keywords. Keyword Research The first step of any plumber SEO campaign is keyword research. And conducting research into your competitors keyword strategies.

SEO 99

SEO Keywords Contractor Insurance 99

BKA Content

APRIL 30, 2024

How To Find Competitors’ Keywords Finding the right keywords is essential to developing an effective search engine optimization (SEO) strategy. Researching keywords that your competitors are using to improve their rankings is the first step in finding keywords that work for your company.

Keywords 96

Keywords Search Engine Optimization Insurance Engineering 96

Content Marketing Institute

AUGUST 31, 2023

Technological disruption is par for the course in content marketing. What’s the best way to put AI’s content capabilities in play? We asked some experts presenting at Content Marketing World for their top AI tips and recommendations. Do: Sharpen your audience understanding Create an AI-powered marketing persona.

Content Marketing 135

Content Marketing Marketing Content Proofreader 135

Backlinko

MARCH 25, 2025

This included: Search volume data Keyword difficulty scores Average cost per click (CPC) Search intent Short- and long-term growth trends For each winning niche, we created a detailed scorecard that ranks its performance across three critical dimensions: Growth, monetization, and ranking potential. The most successful blogs hit this trifecta.

Blog 103

Blog Blogging Medical Finance 103

ContentWriters

JANUARY 30, 2025

Because people are rightfully skeptical about misleading information online, its up to you as a writer to gain the trust of your audience by using authoritative, reputable sources to back up your ideas. For example, Content Marketing Institute is the leading global content marketing education and training organization.

Government 111

Government Medical Banking Editorial 111

Backlinko

JANUARY 6, 2025

Here are some examples: BrandAnnual Revenue *All figures in USD Hush Blankets $48M Product Validation Mid Day Squares $20M Content Marketing TBH Skincare $6.5M Content Marketing MX Store $65M Search Marketing Who Is Elijah $13M Operational Efficiency Whether your goal is to do $1M or $100M, it comes from executing the fundamentals.

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Write Freelance

JUNE 13, 2023

After all, being a freelance content writer isn’t just about writing sentences that seem interesting to read. You are trying to capture the attention of a very specific target audience while also trying to convince Google that you should be at the top of the SERPs. It helps you locate high-ranking keywords and create engaging content.

Writing 245

Writing Content Freelance Keywords 245

Contently

SEPTEMBER 28, 2022

These written guides are the key to executing every task correctly, every time, for everyone involved in your content marketing operations. Why content marketing SOPs are necessary. A few examples of content marketing activities that might benefit from an SOP include: Content creation (blog, video, podcast, etc.).

Content Marketing 125

Content Marketing Marketing Content Freelance 125

Contently

MARCH 14, 2023

That said, brands should embrace both social media and a solid SEO strategy to make the most of their content marketing campaigns. SEO Recommendations for Content Marketers The misconception that you can forsake SEO recommendations in favor of social media marketing is just one of the many myths surrounding SEO.

SEO 120

SEO Content Marketing Marketing Content 120

BKA Content

AUGUST 29, 2024

How To Find Low-Competition Keywords for SEO Even though Google users search billions of times every day, an astounding 15% of queries are keyword phrases the search engine hasn’t seen before. Instead of fighting tooth and nail to rank in the top spots for a well-known keyword, why not skip the line by discovering new keywords instead?

Keywords 98

Keywords SEO Search Engine Optimization Insurance 98

Neil Patel

MARCH 11, 2023

As many as 91% of B2B marketers use content marketing as part of their marketing strategy. You’ve likely already realized its importance and plan to make changes to include it in your overall marketing strategy ASAP. You can get content alerts to be the first company to see content that mentions your keyword.

Content Marketing 114

Content Marketing Marketing Content Social Media 114

BKA Content

APRIL 18, 2024

Content Marketing Vs. SEO: Is There a Difference? You hear big promises of its ability to use content to help your business grow, but what is it really all about? You may also have heard of content marketing – a strategy where you build your brand authority by building valuable content.

Content Marketing 97

Content Marketing SEO Search Engine Optimization Marketing 97

Animalz

DECEMBER 5, 2024

” When Jimmy hosts Content, Briefly , Superpath’s podcast , guests often mention how this post has influenced their careers. Many other content marketers tell us the same on sales and customer calls. A ready audience. Without an audience , you’ll reduce the chance your idea spreads.

Concept 109

Concept Blog Blogging Manufacturing 109

BKA Content

APRIL 25, 2024

Content Marketing for Law Firms: The Complete Guide Even though 60% of law firms have a blog, and over 80% use social media , only about 10% manage to create content regularly. If your practice is struggling to get results from advertising efforts, our guide to content marketing for law firms can help.

Content Marketing 98

Content Marketing Search Engine Optimization Marketing Content 98

Backlinko

JULY 26, 2024

Custom GPTs One of ChatGPT’s standout features is the ability to create a custom GPT to fit your specific needs, whether it’s for customer service, content marketing , or creating sales collateral. You can also use Grammarly to detect plagiarism in your content. ChatGPT can also rewrite your sentences.

Content Creation 96

Content Creation Copy Text Creativity 96

Express Writers

JULY 2, 2024

Since Google asserted online search dominance, most online marketing efforts have realigned to accommodate its guidelines. To secure a coveted top spot in the search results, you must optimize your website for mobile first, craft quality content, target the right keywords, build backlinks, and more. trillion searches annually.

Content Marketing 98

Content Marketing SEO Marketing Content 98

Contently

FEBRUARY 21, 2023

As content marketers, the wealth of information driven by human language can help us understand our audience and impact our decisions. Integrating NLP Into Your Content Marketing Efforts As a content marketer, you may think of NLP as a term you would hear from your engineering friends.

Content Marketing 124

Content Marketing SEO Marketing Content 124

Contently

DECEMBER 27, 2022

Analyze and Optimize Your Content. Content Marketing Institute (CMI) predicts that companies will spend less on paid content and focus more on organic ways to gain audience share in the new year. Evaluate Your Content’s Impact. But it does tell you where you stand with your content marketing programs.

Content Marketing 123

Content Marketing Marketing Content Utilities 123

BKA Content

NOVEMBER 19, 2024

When Google Analytics tags large portions of your web traffic as “unassigned,” you miss out on vital data about your audience. Regularly check traffic acquisition on GA4 along with other key SEO metrics, such as user engagement and keyword rankings. What Is Unassigned Traffic in Google Analytics, and What Should You Do About It?

IT 105

IT Insurance Consulting Agency 105

Contently

AUGUST 23, 2024

What is a content strategy template? A content strategy template is a roadmap for how you plan to use individual pieces of content to reach your organization’s goals. It covers all the key parts of creating and maintaining your ongoing content output. Do you have a primary as well as a secondary audience?

Content 71

Content Content Creation Medical Brand Awareness 71

Contently

DECEMBER 16, 2022

Based on our research, there are four main stages to content success, which we’ve called the content maturity model : 1. Crawl: Here, marketers start to build their content strategy. The focus is primarily on building and engaging their target audience and creating an SEO strategy. relative to competitors.

Content Marketing 114

Content Marketing Marketing Content Banking 114

ContentWriters

OCTOBER 16, 2024

Content marketers know all too well the challenges of publishing high-quality content quickly. With Google’s E-E-A-T guidelines, it’s not enough to publish high volumes of thin, unsubstantiated content for SEO. Managing this stage of the content creation process at scale is key to improving SEO.

Content Marketing 104

Content Marketing Marketing Content Creation Content 104

BKA Content

MARCH 25, 2024

Defining Content Marketing vs. Digital Marketing Although content marketing and digital marketing are similar and often used as interchangeable terms, they are two distinct advertising strategies that focus on different tactics to grow an audience and boost sales. What Is Content Marketing?

Digital Marketing 98

Digital Marketing Content Marketing Marketing Content 98

Buffer

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    Thankfully for folks like me, there are many brilliant tools to help you keep on top of your content marketing metrics (little to no math required).   That’s certainly true for me.

Content Marketing 120

Content Marketing Marketing Social Media Search Engine Optimization 120

Neil Patel

JANUARY 24, 2023

I get this question a lot: “How do I measure content marketing success?” It’s a much better question than, “ when will my content marketing work ?” or “what are some good content marketing examples ?” So often, people working in content marketing think that performance is subjective.

Content Marketing 120

Content Marketing Marketing Content Keywords 120