Enchanting Marketing

JANUARY 28, 2025

A rather bland question: Would her audience be interested enough to read her blog post word by word? A tastier option: Would her audience gobble up her words? And for an extra injection of creativity, try this fun exercise.) They help readers visualize ideas. Examples of peppery verbs: To shout, to scribble, to plod, to glide.

Content 238

Content Entertainment Text Publisher 238

Jane Friedman

OCTOBER 16, 2024

Creativity can feel a lot like those unreliable game cartridges. Every successful writer develops creative habits to help them get their version of Zelda back on the screen. Every successful writer develops creative habits to help them get their version of Zelda back on the screen. Sometimes it worked; sometimes it didn’t.

Creativity 138

Creativity Writing Manufacturing Projects 138

Ashleyn Writes

JANUARY 10, 2025

Today, Im sharing five AI prompts that Ill carry into this yearand Im convinced theyll supercharge your creativity and efficiency too. VOC data (or what our Copywriting for Creatives students call it, “CVH” for Client/Customer Voice Hacking) is how you decode the messaging that resonates with your audience.

Copywriting 130

Copywriting Copywriter Script Landing Page 130

Grammarly

OCTOBER 30, 2024

AI tools, like Grammarly, are helping enterprises optimize every stage of the content marketing process, from brainstorming ideas that will resonate with audiences to refining content for various audiences and channels, resulting in improved creativity, efficiency, and measurable results.

Content Marketing 98

Content Marketing Marketing Storytelling Content Creation 98

Jane Friedman

JULY 31, 2024

Today’s post is excerpted from Tarot for Creativity: A Guide for Igniting Your Creative Practice by Chelsey Pippin Mizzi. In the early stages of building her business, she came to me to explore the ways that tarot could support and inspire her as a creative business owner. So, the Fool became Nina’s creative archetype.

Creativity 133

Creativity Brand Copywriting Copywriter 133

Enchanting Marketing

MARCH 11, 2025

And why not show it to a new audience? Updating and repurposing requires a different creative mindset from creating something new. I wanted to build an audience and grow my email list. Daniel Pink suggests in his book Drive that intrinsic motivation boosts creativity (and extrinsic motivation might even hamper creativity).

Post 130

Post Content Creation Storytelling Creativity 130

Jane Friedman

JULY 18, 2024

It’s the old right next to the new again—both wonderfully creative in their own right. These are signs of a city that doesn’t just honor the creators of its past; it also celebrates and encourages the creativity of the people there now. A private audience with Venus and Primavera. I was the only one there.

Creativity 133

Creativity Transportation Construction Storytelling 133

The Creative Penn

JANUARY 13, 2025

How can you balance creativity with business in order to have a profitable, long-term author career? In the intro, the money episode [ Ink In Your Veins ]; WISE for multi-currency banking ; creative planning tips for 2025 [ Self~Publishing Advice ]; Surprising Trends Authors Cant Ignore in 2025 [ Novel Marketing Podcast ].

Creativity 52

Creativity Social Media Publishing Publisher 52

Jane Friedman

MARCH 18, 2025

As creative industries shift, we have to shift with them I was ready to embark upon the fifth iteration of my website. Her recommendations clashed with my creative instincts. When I looked into the proverbial mirror, I saw Im squarely in the creative nonfiction landscape.

Food 133

Food IT Storytelling Social Media 133

Contently

FEBRUARY 7, 2023

So, what’s the key to successfully capturing curiosity in commercial audiences? Creativity. How Can We Get Creative with Content Marketing? With more creativity. 3 Ways to Increase Creativity in Your Content Marketing For now, let’s forget about SEO, analytics, company goals, and deadlines.

Creativity 135

Creativity Content Marketing Marketing Content 135

Jane Friedman

MARCH 11, 2025

I began to build the audience. Creative work, like science, simmers in a global soup of ideas bouncing and colliding with each other, generating new ideas. Your book would have a ready audience when it appears. As a first-time author, I had tried to own the space before someone else did. A mindset of scarcity made me rush.

Concept 128

Concept Publisher Publishing Publishing 128

Freelance Union

DECEMBER 13, 2024

If there’s one thing I’ve learned from working with creative freelancers and small business owners for a couple of decades – most of you don’t love marketing – am I right? There’s a reason why my most popular webinar is called Marketing For Creatives Who Hate Marketing !).

Creativity 98

Creativity Freelance Marketing Collaboration 98

Ashleyn Writes

JANUARY 8, 2025

Today’s savvy audience demands moremore authenticity, more value, and more proof that what you’re offering works. Case in point: Our Copywriting for Creatives sales page hit an all-time high word count in 2024 (9,609 words!) When you share your journey authentically, your audience thinks, That worked for her.

Copywriting 130

Copywriting Copywriter Copy Sales 130

Freelance Union

JULY 29, 2024

  Now, this might be an extreme example, but I think all creative freelancers and small business owners can relate to this fear, just a little bit. As a business coach, one of the most common challenges creative freelancers and entrepreneurs share with me is: not having enough high-quality, well-paying clients. Am I right?

Creativity 105

Creativity Freelance Collaboration Projects 105

Jane Friedman

MARCH 27, 2025

And although these are critical steps in the creative process, they arent the end of the book launching journey. Growing an audience for your book takes time, consistency, and considerable effort. It takes that long to build a big enough audience for your work for you to become profitable. But thats simply not true.

Promotion 134

Promotion Social Media Publisher Publishing 134

Enchanting Marketing

JANUARY 14, 2025

you connect more strongly with your audience. We dont have heaps of money, so we have to fascinate our audience with fewer resources. How to stay creative Creativity can seem fickle. Secondly, review what else is required to keep your creative soul happy. What feeds your creative soul? And you know what?

Creativity 130

Creativity Writer Proofreader Brand Awareness 130

ContentWriters

NOVEMBER 21, 2024

What matters more is understanding the fundamentals of scriptwriting and how to adapt your approach for different platforms and audiences. Good planning can make the difference between a video that grabs your audience’s attention and content that gets lost in the noise. Digital video ad spending was almost $176.63

Script 105

Script Writing Marketing Persuasion 105

Freelance Writing Jobs

FEBRUARY 28, 2024

Too many creative writers neglect the basics of sales copywriting when writing for retail brands. Retail Copywriting vs. Creative Writing: 7 Differences to Consider Here are some things to consider if you’re a creative writer who is exploring retail copywriting for the first time. Retail clients have different needs.

Retail 103

Retail Creativity Writing Sales Copy 103

Animalz

DECEMBER 5, 2024

A ready audience. The Animalz content channels already had thousands of readers back then, so Jimmy had an audience that could embrace and spread his idea. Every time he’d get a puzzled look or a request for clarification from his unwitting early audience, he’d sand it down, tweak it slightly, until it was perfectly polished.”

Concept 109

Concept Blog Blogging Manufacturing 109

Backlinko

DECEMBER 27, 2024

It also generates outlines and creative content. Advertising You can take advantage of AI advertising tools to generate both copy and creatives for your paid promotions. Then, select a language, creativity level, and tone of voice. Next, input your audience and product name details and write a short product description.

IT 113

IT Medical Architecture Manufacturing 113

Jane Friedman

JULY 9, 2024

But to appeal to a general audience, you need to do more than present facts. As an academic turned creative writer, it took me nearly a decade to learn another way to write about primary sources, as I revised the manuscript for my book Crosshatch: Martha Schofield, the Forgotten Feminist (1839–1916) , releasing in February 2025.

Audience 133

Audience Writing Construction Projects 133

Buffer

SEPTEMBER 30, 2024

Otherwise, you risk annoying your audience by underdelivering on your promise. Pick your topic Your hook has the best chance of working if it leads into a topic that gets your audience excited. Here’s an example of my LinkedIn post that fell flat simply because the topic and my audience didn’t align.

Social Media 117

Social Media Media Writing Storytelling 117

Grammarly

MARCH 6, 2024

Successful managers and leaders adapt their writing styles depending on their audience in order to inspire shared understanding, action, and collaboration. In this guide, we cover how to identify your target audience and share practical writing techniques for managers. What hours do they work? How much experience do they have?

Audience 115

Audience Writing Collaboration Communication 115

Freelance Union

JANUARY 17, 2025

3 strategies and apps to develop a unique writing style Now, we can break down the tips into three specific strategies, which include generating creative ideas and creative writing styles, making complex texts accessible, and ensuring the text is logical and flows well. 

Writing Style 113

Writing Style Freelance Persuasion Writing 113

Nick Ursborne

NOVEMBER 14, 2023

Self-empowerment through emotional connection If I take the trouble to really get to know my audience, and understand their feelings, I can reach a place where I feel genuine empathy for my readers. When that happens, I’m no longer just a writer communicating with “an audience”. Now I feel empowered. I feel my work matters.

Copywriting 235

Copywriting Copywriter Writing Landing Page 235

Adam Connell

MAY 1, 2024

Plus, I’ll also share examples of viral videos to illustrate what each idea might look like in practice and get your creative. In this post, I’ll be sharing 22 ideas for TikTok videos that are proven to get more views and engagements.

Engagement 107

Engagement Audience Creativity Post 107

Backlinko

JULY 26, 2024

Wordtune: Best for AI-Powered Creative Writing Suggestions G2 Review 4.6 It offers creative suggestions (which you can accept or discard) to convey your ideas clearly and improve readability. Sudowrite: Best for Writing and Editing Creative Content G2 Rating N/A Capterra Rating 4.0 Toggle the browser extension to use ZenoChat.

Content Creation 96

Content Creation Copy Text Creativity 96

Contently

OCTOBER 24, 2024

Interactive content boosts engagement by inviting your audience to actively participate. Whether it’s quizzes, polls, or calculators, the right format can turn static content into a dynamic experience for your audience. They’re also a powerful tool to make your content feel more personalized to your audience.

Content Marketing 87

Content Marketing Brand Marketing Content 87

Freelance Union

SEPTEMBER 16, 2024

But for influencers, creatives, and content creators, a powerful personal brand isn’t just a luxury—it’s a necessity.  Whether branding a business or yourself, this step is crucial for building a lasting connection with your audience and setting the foundation for long-term success.  Your S.O.S.

Content Creator 98

Content Creator Creativity Brand Content 98

Buffer

JULY 31, 2024

Content curation is like being your audience’s personal algorithm. This article will share content curation sources that will help you become your audience’s favorite, go-to place for information. So you’re not truly giving your audience any new info. But where do you even find content to curate ?

Social Media 106

Social Media Content Retail Content Creator 106

Copywriter Collective

OCTOBER 4, 2024

In this guide, however, we will look at the strategies of optimizing between keywords and creativity when writing SEO copy. Keyword positioning, content organisation and choice of words or story telling that appeals to the audience interest. What Is SEO Copywriting?

Copywriting 76

Copywriting Copywriter Keywords Creativity 76

Freelance Magic

DECEMBER 1, 2024

You get to work from anywhere, set your own schedule, and earn money doing something creative. Let’s break it down so you can take that first step toward a freelance writing career with more freedom, creativity, and potential than you ever thought possible. It’s a career that thrives on variety and creativity.

Freelance 130

Freelance Writer Portfolio Projects 130

Contently

OCTOBER 31, 2024

It’s surprisingly useful for hooking audiences and boosting long-term engagement. It turns your audience into players who can’t wait to take on the next challenge you throw at them, all while boosting loyalty, engagement, and brand recognition. Tie that same concept into content marketing, and you’ve got gamified content.

Engagement 95

Engagement Marketing Content Social Media 95

Nick Ursborne

FEBRUARY 19, 2024

While AI handles low-level, repetitive tasks, focus on building skills that remain irreplaceable: Emotional Intelligence: As AI excels at factual writing, the value of writers who can emotionally connect with an audience goes through the roof. High Level Creativity: AI tools can be creative at a low level. But we can.

Writing 227

Writing Copywriting Copywriter Storytelling 227

Freelance Union

NOVEMBER 18, 2024

Do you ever feel like your brand goes unnoticed by your audience? Top tip: Make sure your branding package/ course creates a visual identity and strategy (brand rules, voice, and target audience… positioning is also a big plus)
 2. Search engines, social, bots, and your audience- keywords are significant to each of them.

Brand 98

Brand Keywords Consulting Social Media 98

Enchanting Marketing

MAY 20, 2024

But the story is really about handing you the creative power to transform yourself into a Hollywood director. If you want creative control, you can always hop in the director’s chair and rack focus manually, either when you shoot or in the edit. The creative powers of Hollywood in your pocket. Shall I explain?

Sales Copy 182

Sales Copy Storytelling Copywriting Copywriter 182

Contently

SEPTEMBER 4, 2024

We audited the keywords we were currently ranking for to determine if they still made sense for our brand and audience. This revealed a disconnect between the type of content we’d been publishing for the past three years and the topics that are the most interesting, valuable, and searched for among our target audience.

Content 89

Content Blog Blogging Keywords 89