Contently

FEBRUARY 8, 2024

It’s about capturing the essence of your brand’s story and presenting it in a way that engages your audience. In our visually-driven digital age, where your audience’s attention span is fleeting at best, the importance of visual content cannot be overstated.

Storytelling 52

Storytelling Audience Concept Social Media 52

Neil Patel

JUNE 1, 2021

What there is, however, is plenty of opportunity for success if you can be creative, authentic, and target your proper audience. In an environment full of opportunities for businesses, the entrepreneurs who take the lead are those who know how to use the online medium to make creative and appealing content. Storytelling Videos.

Creativity 141

Creativity Storytelling Concept Audience 141

Caroline Gibson

JULY 31, 2024

It’s open to anyone from anywhere with roles available in account management, creative production, digital, media, new business, planning, social & influence, AI and PR. A coursework brief is set every other week (ranging from creative to PR tasks) with chosen entries shown. When to apply? Applications are now open for 2025. (In

Advertising 147

Advertising Freelance Copywriting Agency Creativity 147

Copywriter Collective

FEBRUARY 2, 2024

National events offer a platform for organizations to showcase their brand, connect with audiences, and leave a lasting impression. Crafting compelling copy tailored to captivate audiences at national events, irrespective of language barriers is essential for the success of such events.

Copy 52

Copy Audience Copywriter Copywriting 52

Copywriter Collective

JULY 21, 2023

The ever-increasing demand for high-quality, engaging copy necessitates a strategic approach to optimize productivity without compromising creativity. So, how automation streamlines efficiency and creativity in copywriting businesses? Allowing copywriters to focus on what they do best – crafting persuasive messages.

Copywriter 52

Copywriter Copywriting Creativity Persuasion 52

ContentWriters

NOVEMBER 21, 2024

What matters more is understanding the fundamentals of scriptwriting and how to adapt your approach for different platforms and audiences. Good planning can make the difference between a video that grabs your audience’s attention and content that gets lost in the noise. Digital video ad spending was almost $176.63

Script 102

Script Writing Marketing Persuasion 102

Content Hacker

FEBRUARY 21, 2024

We’ll help you nail down your niche and brainstorm content ideas that won’t just fill space — they’ll engage and grow your audience. Sharing your own experiences not only adds authenticity but also builds a connection with your audience. But here’s some good news: this guide is your ticket out of that rut. What Can I Blog About?

Creativity 52

Creativity Blogging Blog Education 52

Grammarly

NOVEMBER 18, 2024

AI-driven marketing strategies present a dramatic departure from the age-old game of guessing where and how to best reach your target audience and whether your creative will be impactful. Instead, it’s paving a new and extremely effective path for digital advertising. The key is in AI’s algorithms.

Advertising 86

Advertising Collaboration Creativity Social Media 86

CoSchedule

FEBRUARY 21, 2023

If you’re wondering how to write website content that draws an audience in, leaves them wanting more, and eventually wins them over to becoming customers, you’ve come to the right place. A clear picture of who you’re writing for will help you present your content in a way they’ll most likely enjoy.

Audience 89

Audience Website Writing Content 89

Grammarly

OCTOBER 30, 2024

Brand tone of voice refers to the way your brand communicates with your audience, shaping the overall personality and impression your brand conveys through messaging. It’s how you naturally adapt your voice to an audience or setting. Audience: Your voice should resonate with your target audience.

Brand 95

Brand Communication Writing Style Creativity 95

Contently

NOVEMBER 8, 2023

Content marketers today navigate a dynamic environment where the interplay of creativity and strategy profoundly shapes how brands engage with their audiences. It goes beyond adapting to changing trends; it’s about crafting experiences that resonate with audiences across different channels.

Engagement 52

Engagement Audience Content Storytelling 52

Content Marketing Institute

JULY 4, 2018

This article is adapted from an excerpt in the new book The Creative Curve by Allen Gannett, from Penguin Random House. Most of what you know about creativity is a lie. Our culture has embraced the idea that creative genius is inborn and innate. You’re either a brilliantly creative content marketer or you’re not.

Creativity 101

Creativity Recruitment Content Marketing Engineering 101

Credible Content

MAY 30, 2023

Adaptability: Being able to adjust writing style, tone, and format to suit different audiences, platforms, and content requirements. Creativity: Having the ability to think outside the box, generate fresh ideas, and bring originality to the content. Exceptional writing skills are the foundation of every successful content writer.

Content Writer 130

Content Writer Writer Writing Proofreader 130

Contently

MAY 11, 2023

It’s how you present your personality, passions, and work experience online and offline. Ask yourself: How can I use the characteristics my friends love about me to make my personal brand resonate with my target audience? He’s cheeky, interesting, and creative all at once. Take Andrew Davis , for example.

Brand 123

Brand Content Marketing Marketing Social Media 123

Grammarly

OCTOBER 18, 2024

Whether you’re dreaming up a heart-pounding thriller or a laugh-out-loud comedy, writing a script is about giving life to characters, weaving stories that hold an audience captive, and knowing when to break—and follow—the rules. They include scene breakdowns, voiceovers, and calls to action for audience engagement.

Script 97

Script Writing Storytelling Architecture 97

Moz

MAY 10, 2020

The process was extremely creative, iterative, and collaborative. I could only hope our audience would be interested as well. However, I've learned over the past year that there are ways to remain creative even within a grander, primarily SEO-driven strategy. Of course, it was also often a matter of guess-and-check.

Creativity 70

Creativity SEO Content Hospitality 70

Buffer

MAY 23, 2024

Someone might revisit your website even if you have a poor copy, but your audience is aggressively skimming on social media. your target audience’s attention is getting more and more challenging. Copywriting formulas are designed to grab attention and deliver value without losing your audience in the doom scrolling void.

Copywriter 125

Copywriter Copywriting Social Media Persuasion 125

Credible Content

MAY 25, 2023

With your strong writing skills, you can craft messages that resonate with your target audience, spark emotions, and drive desired actions. You must be able to write persuasively and engagingly to make a connection with your target audience. Use simple and straightforward language that is easy for your target audience to understand.

Copywriter 130

Copywriter Copywriting Persuasion Writing 130

Content Marketing Institute

JUNE 5, 2018

For many years, I worked alongside a talented content marketer who often insisted she just wasn’t “a creative person.” To do this, I gathered compelling evidence, perspectives, and advice from some of the most imaginative, inspirational, and downright impressive minds in the world of creative content pursuits. Creativity in context.

Creativity 111

Creativity Marketing Content Creator Construction 111

Freelance Writing Jobs

SEPTEMBER 5, 2024

Whatever sector you’re in—and even if you’re a student creating a presentation for class or a teacher crafting engaging learning materials—being able to edit videos effectively can be a game-changer. Let’s just say I don’t tear my hair out adapting videos to different platforms and audiences.

Education 82

Education Concept Construction Freelance 82

Grammarly

JULY 2, 2024

Grammarly helps my work be maximally impactful for every audience I address. ” Danielle Donley Instructional Designer at Emplifi Executive Summary Emplifi’s learning and development team needs to create engaging content for internal and external audiences. Adapt this content for the following regions and audiences.

Writing 89

Writing Script Collaboration Communication 89

Credible Content

JUNE 2, 2023

Daily blogging expands keyword coverage, attracting a diverse audience. Daily blogging captures a wide range of audience interests and search intents. Consistent publishing builds audience loyalty and increases repeat visits. Provides more opportunities to capture a diverse audience. Demonstrates commitment and expertise.

Publishing 130

Publishing Publisher Publishing Blog Post 130

Agency Content Writer

JULY 12, 2023

When I need fresh and creative ideas for my blog posts, I turn to ChatGPT for inspiration. This interactive exchange not only enhances my writing process but also fuels my creativity. Moreover, content in local languages is easier to rank for and resonates more with local audiences.

Content 130

Content Collaboration Content Management System Utilities 130

Express Writers

FEBRUARY 21, 2024

Your outline should be tailored to the search terms you want to be ranked for, but it also has to support your specific goals and speak to your specific audience. While you don’t necessarily have to include secondary keywords in your blog outline itself, they should be present in the content of your blog. Should you incorporate jokes?

SEO 92

SEO Search Engine Optimization Writing Finance 92

Content Marketing Institute

NOVEMBER 10, 2017

We hear from content creators all the time about the struggle to be creative day in and day out. But creativity is critical when it comes to standing out among the screaming noise that distracts your audience daily. And there are tactics you can use to inject more creativity into your content marketing efforts.

Creativity 78

Creativity Creative Director Content Creator Storytelling 78

Credible Content

MARCH 22, 2023

It simply presents the information. For presenting information, yes, it is fine. The primary goal of SEO content writing is to create content that not only meets the needs of the target audience but also meets the requirements of search engines. To make sure that you are not replaced by ChatGPT, you need to be more creative.

Writing 130

Writing Copywriter Copywriting Content 130

Credible Content

MAY 24, 2023

Mastering the Art of Copywriting: Harnessing the Power of Irony In the world of copywriting, where competition for attention is fierce, it’s crucial to find creative ways to engage your audience and make your message memorable. Tailor your use of irony to resonate with your specific audience.

Copywriter 130

Copywriter Copywriting Entertainment Advertising 130

Buffer

SEPTEMBER 13, 2023

With more than 50 billion daily views, YouTube Shorts offers a unique opportunity for content creators to reach a wider audience, promote longer videos, and even increase subscribers. What’s important is showcasing what is true to you in your content to build trust and connection with your audience.

Content Creator 123

Content Creator Storytelling Creativity Promotion 123

Content Marketing Institute

SEPTEMBER 20, 2018

Many B2B marketers mistakenly focus on product first, not the audience, says @BobMeindl. Cisco’s CMO tasked a team of 20 marketing and communications leaders from across the company to set out to reverse the framework and create a genuine audience-first model instead. Audience Strategist: The New, Critical Role on Your Content Team.

Creativity 81

Creativity Content Content Creation Management 81

Moz

DECEMBER 10, 2020

This week, I wanted to try and help with just a few tactical suggestions on some creative ways to pump up those content marketing campaigns. So I have some creative ideas, things that I've seen some people executing on that I think we might be able to leverage for some of our work. So Foodie Moz presents the best cookbooks of 2017.

Creativity 61

Creativity Recruitment Food Content Creator 61

Grammarly

SEPTEMBER 9, 2024

Below, we talk about adapting writing styles to fit the setting and audience for more effective email communication and stronger writing for any occasion. Things like: Word choice Formal: Please eliminate that slide from the presentation. Unlike formal writing, informal writing is free to be more creative and expressive.

Writing 111

Writing Medical Writing Style Persuasion 111

iWriter

OCTOBER 8, 2024

With endless ideas swirling in your mind and countless platforms begging for fresh content, it’s easy to feel lost in the creative chaos. This technique encourages creativity and allows for free thinking without restrictions. These tools provide valuable insights into audience preferences and trending topics. But fear not!

Content Creation 52

Content Creation Storytelling Search Engine Optimization Content Creator 52

Grammarly

APRIL 10, 2024

Brand storytelling with AI is the use of gen AI’s data-harnessing creativity to generate personalized, data-driven brand narratives that are deeply engaging and impactful. A compelling brand story allows the audience to imagine themselves at the center of the story. What is gen AI? This extends even to using AI in advertising.

Brand 97

Brand Storytelling Creativity Text 97

Content Marketing Institute

NOVEMBER 19, 2018

In case you happen to be a n00b, Twitch began as a livestreaming video platform built around the interests of the gaming audience. Jane Weedon, director of business development for Twitch, shares her insights on tapping into the huge audiences for livestreaming video for gamers without alienating the core fan base or losing brand identity.

Audience 83

Audience Brand Entertainment Concept 83

Credible Content

MAY 20, 2023

You build a loyal audience that appreciates your unique voice and expertise. Understand your target audience Research your target audience’s interests, preferences, and pain points. For insightful blog writing, publish blog posts that are relevant and engaging to your target audience. Regular visitors are easy to engage.

Blog Post 147

Blog Post Writing Post Blogging 147

Content Marketing Institute

NOVEMBER 22, 2017

If you’re a chief content officer , copywriter, designer, or programmer searching for ways to create more and better content in less time, you’ll find fresh ideas for improving your creativity, productivity, and writing skills with these best books from 2017. Efficiency: Building your team’s creativity, planning, and productivity.

Creativity 110

Creativity Content Marketing Marketing Content 110

Income Diary

OCTOBER 30, 2024

These quick bursts of creativity can help creators showcase their personality and content style without the need for elaborate setups or lengthy editing processes. Furthermore, since YouTube prioritizes Shorts in their search algorithms, this format can increase the visibility of your content, potentially drawing in a broader audience.

Storytelling 52

Storytelling Script Social Media Entertainment 52