Contently

SEPTEMBER 19, 2024

And if dinner parties aren’t a thing with your audience, sub in something more relevant. Study your audience from afar Social media marketers are eager to talk to their audience and build a sense of community. Let’s say you’re in charge of audience engagement at a tech startup that’s just developed an app for working mothers.

Brand 52

Brand Social Media Copy Content Social Media 52

Neil Patel

JANUARY 5, 2021

WordPress themes use different layouts to present content beautifully and boost engagement with your brand. This compelling WordPress theme is perfect for sharing new recipes and the best cooking tips with your online audience. One particularly impressive feature is the 50 or so demos that are pre-built and ready to go with the theme.

Portfolio 145

Portfolio Freelance Food Search Engine Optimization 145

Contently

NOVEMBER 8, 2023

Content marketers today navigate a dynamic environment where the interplay of creativity and strategy profoundly shapes how brands engage with their audiences. It goes beyond adapting to changing trends; it’s about crafting experiences that resonate with audiences across different channels.

Engagement 52

Engagement Audience Content Storytelling 52

Neil Patel

MARCH 14, 2023

Whether you are a social media marketer or a business owner, creating engaging content for your social media platforms is crucial to your success. In this article, I’ve partnered with the VistaCreate team to provide proven strategies that you can use to create more engaging content for your social media platforms.

Engagement 88

Engagement Social Media Copy Social Media Content 88

Copywriter Collective

MARCH 7, 2025

A clear indication to immediately ask your copywriters to create engaging video content scripts. When the audience is sure about the authority of the video content, they will feel more connected to it. We always double-check reviews and look for product demos, don’t we? A good video content strategy is key to all.

Copywriter 52

Copywriter Copywriting Sales Script 52

Neil Patel

JANUARY 31, 2021

The Events Calendar will fit like a glove if you want access to multiple calendar views with plenty of powerful events and scheduling features that keep your community and customers engaged. . Start using The Events Calendar today for a more engaged audience. . #3 It’s no wonder it has been downloaded over one million times. .

Management 144

Management Publishing Publishing Publisher 144

Contently

JULY 25, 2024

As a marketer, you know how important it is to know your audience like the back of your hand (or perhaps more accurately, like the contents of the half-a-dozen spreadsheets you use on a daily basis). But how do you bridge the gap between learning basic information about your target audience and actually appealing to their needs?

Audience 64

Audience Brand Content Marketing Education 64

Contently

MARCH 9, 2023

Track Users Across Apps and Websites Consumers now engage with brands across different devices using mobile apps and websites. ” Marketers will have a clearer view of the whole customer journey, from where customers first engage with your brand to where and when they make a purchase. Get to Know Your Audience Better With GA4.

Content Marketing 126

Content Marketing Marketing Content Engagement 126

Contently

DECEMBER 26, 2022

Organizations are taking a more proactive approach to content these days as it relates to audience engagement, lead funnel growth, prospect nurturing, customer loyalty, and strong brand affinity. Measure Engagement to Assess Thought Leadership & Buyer Intent. We all know that engagement is good.

Lead Generation 114

Lead Generation Content Brand Awareness Sales 114

Neil Patel

NOVEMBER 20, 2020

These days, you can create high-quality, engaging video content that converts without paying the high sticker price of big-name software. They also want to know what other people think of it, so posting reviews and demos can be a great way to target those audiences. There are many ways to edit your videos for free.

Collaboration 145

Collaboration Text Utilities Content Creation 145

Contently

APRIL 25, 2023

With the right strategies, paid Facebook advertising is an effective way to reach new audiences, engage with prospects, and get new leads. Some questions to ask: Are you trying to build awareness, encourage engagement, or drive leads and sales? Automated Ads Automated ads are an efficient way to reach your target audience.

Ads 129

Ads Content Advertising Utilities 129

Neil Patel

JULY 8, 2021

New accounts often have low engagement rates, which can be disheartening, but there are ways to navigate this period strategically. Therefore, using strategies to stand out from the competition and attract potential customers to your Instagram e-commerce page can reach a wider audience. Engage With Comments and Review Feedback.

Brand 144

Brand Sales Social Media Engagement 144

Neil Patel

DECEMBER 17, 2021

billion active users , Facebook offers marketers a unique space to generate leads and reach new audience members. If you are interested in learning how to take advantage of this super-sized audience, read on to learn some of our top Facebook lead generation tips. With Facebook’s massive audience, targeting is extremely important.

Lead Generation 139

Lead Generation Healthcare Social Media Ads 139

Neil Patel

OCTOBER 16, 2020

Freshmarketer is their intelligent marketing automation platform built to help small to midsize businesses save time, attract the right people, nurture their audiences, and make more money. Those add-ons include Salesforce Engage ($50/user per month), Analytics Plus ($3,000/month), and Engagement History ($300/year).

Marketing 145

Marketing Landing Page Social Media Agency 145

Quick Sprout

AUGUST 24, 2022

From there, your drip campaigns allow you to keep segmenting audiences and tweaking the messages and timing. Request a free demo. Contact the HubSpot sales team to request a free demo. It ensures that you send targeted content to the right audience at the perfect time. Request a free demo. Visit HubSpot.

Marketing 126

Marketing Landing Page Lead Generation Sales 126

Contently

APRIL 4, 2023

web forms, additional pages viewed, on-page engagements, shares of your content, etc.) completing a lead form on a product demo page, asking for more information on a brand vs. competitor page, etc.) Now is the time to tap into new audiences by tailoring your content marketing approach or tweaking your offerings. No problem!

Content Marketing 128

Content Marketing Marketing Content Search Engine Optimization 128

The Hoth

FEBRUARY 4, 2025

However, you have to make sure that the topic is trending and relevant to your audience. These are great for not only engaging audiences but also collecting data. You can use polls, quizzes, and questionnaires to find out what your audience thinks about a particular subject or product, which is helpful.

Brand Awareness 59

Brand Awareness SEO Promotion Retail 59

Content Marketing Institute

OCTOBER 24, 2017

Can be simple affairs (like brief customer testimonials or product demos) or produced as slick, show-stopping efforts that launch your business into new spheres of influence. However, to be successful, you need to understand the right ways to leverage video’s tremendous power. Click To Tweet.

Content 111

Content Script Storytelling Social Media 111

Buffer

NOVEMBER 8, 2023

Time on page The average time your audience spends on your website or reading your blog posts (now called average engagement time in Google Analytics 4) is a strong indicator of your content success.   Time on page indicates how deeply your audience is engaging with your content.

Content Marketing 120

Content Marketing Marketing Social Media Search Engine Optimization 120

Content Marketing Institute

JANUARY 2, 2018

HANDPICKED RELATED CONTENT: How 3 Serious Brands Engage Humanly on Social Media. These give us critical demographic information about our audience.@Twitter Twitter & @Facebook analytics give critical demographic info about our audience, says @ChristinKardos. ChristinKardos Click To Tweet. Mind the machine. Click To Tweet.

Social Media 111

Social Media Management Media Editorial Team 111

The Hoth

JANUARY 30, 2025

Technique #1: Use data-driven storytelling to attract backlinks Journalists, bloggers, and online columnists are always hungry for new studies, statistics, and figures to share with their audiences. Videos give you the chance to speak directly to your audience, which adds an extra level of personalization to your content.

Storytelling 59

Storytelling Search Engine Optimization Social Media SEO 59

Neil Patel

MAY 12, 2021

Instead, you build them by creating written and visual content and sharing it wherever you think your audience might be. The move meant the social network’s users are now more engaged with groups, and Facebook says 400 million people are in groups that it considers meaningful. That’s a huge audience and a lot of prospects.

Social Media 145

Social Media Advertising Promotion Creativity 145

The Hoth

FEBRUARY 18, 2025

Since PR campaigns are so effective at reaching new audiences and swaying public opinion, it should be no surprise that they work well for marketing purposes, too. Accordingly, digital PR campaigns make heavy use of visual content like engaging infographics and informative videos (how-tos, tutorials, etc.).

SEO 59

SEO Storytelling Social Media Brand Awareness 59

Neil Patel

SEPTEMBER 15, 2020

Be sure to pin consistently, enable rich pins on your account, and create high-quality content that garners engagement. Pinterest determines pin quality by its freshness, popularity, and the amount of engagement it receives. Search Pinterest for terms that correlate to your audience and industry. Pinterest as a Search Engine.

SEO 145

SEO Keywords Brand Awareness Content Creator 145

The Hoth

FEBRUARY 15, 2023

The ‘freemium’ SaaS business model To attract subscribers, many SaaS companies use the ‘freemium’ business model, where they provide a free demo or free version to reel in users. Once a user downloads the demo or free version, the goal then becomes nurturing them into becoming a paying customer.

Marketing 102

Marketing Education Brand Awareness Keywords 102

Neil Patel

JULY 12, 2021

For example, brands could create an automatic lead generation funnel that gathers an email address, sends a recorded demo, then invites the prospect to schedule a live demo. Amp up your engagement with CRM integration, email marketing, lead nurturing, lead scoring, and ROI reporting. Use AdRoll to Automate Ad Campaigns.

IT 145

IT Landing Page Marketing Sales 145

Contently

DECEMBER 29, 2022

Once you hit the “Publish” button, you need to get your content where it needs to go, share it with your audience, and ultimately measure your results. Think about how you will promote, share, and distribute the content you create with your target audience and key stakeholders before it’s in production.

Publishing 136

Publishing Publisher Publishing Landing Page 136

Neil Patel

DECEMBER 16, 2020

With so many people working from home, it’s become even more apparent as to just how important it is to stay connected with your audience. It’s a fantastic way to engage with prospects and build a ‘face-to-face’ connection without physical contact. If you want to hold a live event or detailed product demo, you can do that.

Social Media 130

Social Media Brand Education Audience 130

Neil Patel

DECEMBER 30, 2021

Given its broad audience, marketers and businesses can’t afford to ignore Facebook if they want a fresh pool of prospects to target. However, there’s another reason why you should use Facebook: they provide many innovative tools to help anyone drive more attention to their products and services by targeting specific audiences.

Ads 133

Ads Advertising Lead Generation Text 133

Neil Patel

JUNE 15, 2021

You can do nearly everything right, but without clear direction for your audience to further interact with your paid ads, you’ve done little more than create a pretty picture. There, they can engage in a personalized, targeted conversation that can lead to the conversion you’re aiming for. 5 Methods to Convert Paid Ad Leads.

Ads 142

Ads Landing Page Social Media Copy 142

Contently

FEBRUARY 21, 2023

Whenever someone posts on social media, searches on Google, writes a product review, or engages with a chatbot, they leave behind a trail of information. As content marketers, the wealth of information driven by human language can help us understand our audience and impact our decisions.

Content Marketing 124

Content Marketing SEO Marketing Content 124

Content Marketing Institute

OCTOBER 26, 2017

Unless otherwise noted, all images and quotations in this post come from Vishal’s Intelligent Content Conference talk How to Connect Your Content and Technology to Your Business Goals with a Small Team (which he told his audience he almost titled “Straight Outta Locash”). Request a demo? Discover an engagement cadence that works.

Pharmaceutical 108

Pharmaceutical Landing Page Marketing Editorial Team 108

Contently

APRIL 20, 2023

As content marketers, it’s our job to engage our audience , build brand awareness , and drive interest in our company’s products and services. With the right tool, you can track metrics like organic traffic, reader engagement, and content conversions to understand how your assets are performing.

Brand Awareness 110

Brand Awareness Content Content Marketing Keywords 110

Neil Patel

OCTOBER 13, 2021

It’s the process of finding and engaging with your potential customers online. Use your results to prove you’re the best and develop a deeper know, like, and trust factor with your audience. Focus on engagement: Instead of spending all your time creating content, focus on building relationships. The result?

Sales 135

Sales Social Media Government Script 135

Neil Patel

MARCH 27, 2023

The best B2B product pages keep users engaged on the product and should boost customer confidence and customer loyalty in your brand. Product description : Communicate with your audience to convert them from visitors to customers by stating why they need your product. It also offers a demo to get users on track with email marketing.

Content 102

Content Keywords Brand Awareness Retail 102

ContentWriters

MARCH 8, 2023

However, SaaS can stand out from the crowd through content marketing – which is the development and distribution of helpful content to your audience. By creating content relevant to their needs and interests, you can reach them where they are and engage them in a meaningful way. Secondly, content marketing increases engagement.

Content Marketing 105

Content Marketing Marketing Content Search Engine Optimization 105

Neil Patel

MARCH 24, 2021

Newsletter signup: Provide a way to sign up for a newsletter, which can help you build an engaged fan base. Add links to your most active profiles, preferably with engaged and growing followings. The same is true of your audience, too. Get used to carrying business cards and maybe even demo CDs, USB sticks, or download cards.

Marketing 141

Marketing Electronics Social Media Promotion 141