Ashleyn Writes

JANUARY 8, 2025

As we step into 2025, the world of digital marketing (much less sales copy, oh hello AI.) Today’s savvy audience demands moremore authenticity, more value, and more proof that what you’re offering works. When you share your journey authentically, your audience thinks, That worked for her. Youve gotta try it!

Copywriting 130

Copywriting Copywriter Copy Sales 130

Content Marketing Institute

JANUARY 12, 2018

But, interestingly, I’ve started to see an increasingly larger opportunity for content marketers to play a true leadership role in that broader marketing strategy. Content marketing strategy can be the foundation for a nonexistent integrated digital marketing strategy. Today’s integrated marketing strategy isn’t.

Digital Marketing 112

Digital Marketing Content Marketing Marketing Content 112

Smart Blogger

FEBRUARY 27, 2023

The landing page… You’ve likely heard of it, and I’ll bet you my last dollar you’ve interacted with one. Yet, why are they vital to your digital marketing campaign? And how do you even create a landing page? What is a Landing Page? Why is a Landing Page Important?

Landing Page 84

Landing Page Digital Marketing Sales Social Media 84

The Hoth

MAY 9, 2024

If you’re a marketer in need of some extra income or want to learn a new skill, you should consider picking up a side hustle – and your marketing skills are a perfect fit. Digital marketing side hustles provide some of the best ways to supplement your income, and there are more than a few reasons why.

Digital Marketing 98

Digital Marketing Marketing Copywriting Copywriter 98

Grammarly

DECEMBER 6, 2024

Using media-rich storytelling in marketing can help humanize your brand, engage your audience, and build a loyal customer base. Your brands story can also make it stand out from competitors in a crowded market. For example, a sustainable skincare brand might want to emphasize its eco-conscious value proposition.

Communication 105

Communication Marketing Storytelling Social Media 105

Backlinko

SEPTEMBER 6, 2024

Data Privacy Law Compliance Privacy should be a top concern when choosing a new analytics tool, especially if you have a European audience or customer base. Then, use that data to decide which content resonates best with your audience. You won’t need anything else to test specific landing pages or features.

Script 101

Script Landing Page Keywords Website 101

Elna Cain

FEBRUARY 25, 2023

Other times, I use my free time to learn new tactics, strategies, and information regarding my writing niche (digital marketing). It seems to work, and my audience seems to like my content! Write a landing page of 300 words and an article that’s 3000 words. That’s where a swipe file comes in handy.

Freelance 211

Freelance Writer Landing Page Consulting 211

Elna Cain

FEBRUARY 27, 2024

Because they want to spread the word about their SaaS product and gain leads with their helpful content that educates their audience about the benefits and features of their product. This is similar to what I do with my audience. Later, I defined the companies I wrote for as digitally native brands.

Content Writer 239

Content Writer Writer Content Writing 239

The Hoth

MARCH 11, 2025

As a result, most marketers wind up targeting the exact same keywords because they rely on the same traditional keyword research tools. The way it typically works goes something like this: A marketer types a common industry seed keyword into a research tool (like digital marketing ).

Keywords 59

Keywords Digital Marketing Content Creation Agency 59

Neil Patel

AUGUST 18, 2020

PPC is an exciting type of digital marketing because you can quickly and directly evaluate your investment return. Furthermore, we take this information and use it to create strategic, high-profit campaigns that meet your audience where they are. . All while helping those in your audience make an informed decision to buy.

Agency 144

Agency Landing Page Consulting Digital Marketing 144

Elna Cain

OCTOBER 19, 2023

Something like, “My name is Elna Cain and I’ve been a SaaS digital marketing writer for nearly a decade. I love helping brands elevate their message on social media and through their email marketing. I can even use similar blog ideas but for a different audience. I see on your magazine that…” 3.

Website 226

Website Retail Portfolio Writing 226

Neil Patel

MARCH 19, 2021

The power of pay-per-click (PPC) marketing is incredible, with a huge reach and the ability to target specific audiences. Like any form of marketing, pay-per-click advertising has its pros and cons. Pros of PPC Marketing. Immediate results : As soon as your ads are approved, they will reach your target audience.

Landing Page 138

Landing Page Marketing Advertising Digital Marketing 138

Neil Patel

APRIL 22, 2021

None of these common call-to-action triggers will probably get you the desired result, because your target audience is more knowledgeable than ever before. One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

Neil Patel

AUGUST 11, 2021

If Google decides that your ad isn’t relevant to the audience you’re targeting, Google won’t display your ad high enough and you will end up with low impressions and poor performance. The quality score is a rating Google provides from 1-10 based on how relevant your ad, landing page, and keywords are. Conversions.

Ads 144

Ads Management Landing Page Ad Copy 144

Neil Patel

OCTOBER 13, 2021

A/B testing is crucial to developing a robust digital marketing strategy. We’re going to cover how to put that information to good use—but first, let’s cover why A/B testing matters in digital marketing. Why A/B Testing Is Crucial to Digital Marketing Success. Look for Biases and Get Rid of Them.

Landing Page 137

Landing Page Digital Marketing Social Media Ads 137

Neil Patel

AUGUST 25, 2020

Your goals may include: Adding more qualified leads to your automated sales funnel Selling more of a specific product or category of products Increasing the number of visitors to a landing page Building awareness for your brand. PPC is an exciting form of digital marketing because you can directly tie revenue generated to ad spend.

Agency 133

Agency Landing Page Digital Marketing Ads 133

Freelance Magic

NOVEMBER 25, 2022

Digital Marketing. Since 2018 , digital marketing has taken over traditional advertising. That means there are a lot of companies offering marketing services and they need to reach their target audience to generate leads and convert clients. Sales and Landing Pages. Research Reports.

Freelance 162

Freelance Finance Writing Medical 162

Neil Patel

SEPTEMBER 16, 2021

Through localized content, you can target your audience efficiently—and receive high-intent customers as a result, who are already looking online for something you sell or offer. Google’s SERP knows what content types are most useful to its audiences, and using listicles is bound to boost your organic CTR. Optimize Site Speed.

Landing Page 145

Landing Page Persuasion Keywords Social Media 145

Neil Patel

MARCH 28, 2023

Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. It’s a huge, ready-made market, with nearly 3 billion active monthly users, according to DataReportal. Driving customers—not just visitors—to your landing page is the best way to make sales. Not so much. Don’t believe me?

Ads 145

Ads Landing Page Ad Copy Advertising 145

Creative Little World

FEBRUARY 21, 2023

In the busy world of online marketing, landing pages are an effective element for driving conversions and achieving a specific action and goal. But what exactly is a landing page? In this blog post, I will dive into the basics of landing pages, including what they are, how they work, and their benefits.

Landing Page 52

Landing Page Persuasion Lead Generation Sales 52

Verblio

APRIL 1, 2025

Have you ever seen a digital marketing strategy without search engine optimization? That’s because in today’s environment, an SEO strategy is absolutely critical to getting your audience’s attention. We’ll work with you on the initial keyword research matched for your industry and market niche.

SEO 52

SEO Search Engine Optimization Content Content Creation 52

ProBlogger

JUNE 20, 2017

If you’ve been blogging for awhile, you’re probably familiar with landing pages, and may have even used a few of them for different campaigns. Whether you’re trying to drive people to sign up for your mailing list, or to purchase a product/service you’re promoting, landing pages can help you achieve your conversion goals.

Landing Page 54

Landing Page Persuasion Copy Text 54

Neil Patel

JUNE 23, 2021

Back up your claims with data and testimonials on your landing page/ad copy/ and social media adverts. The ‘free invoicing software’ ad above leads to a landing page, only to show that the software has a 30-day free trial. Communicate Value While Keeping Your Target Audience in Mind. Be Succinct.

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

Neil Patel

MARCH 10, 2021

Let’s say your ads direct users to a landing page where they can sign up for a trial of your product. There are several things you can do to improve your ROI, including: lowering your CPCs increasing the conversion rate of your landing page creating new offers improving your sales process. Enter Ubersuggest.

Ads 143

Ads Landing Page Advertising Keywords 143

Neil Patel

DECEMBER 3, 2020

But direct mail is still a great way to reach your audience, grab their attention, and connect with them on a personal level. In 2016, The Data & Marketing Association reported that the direct mail customer response rate increased by 43%. Direct Mail Works Great with a Digital Marketing Strategy. Of course not.

Electronics 145

Electronics Digital Marketing Brand Awareness Advertising 145

The Hoth

MARCH 21, 2023

In particular, AI solutions are popping up left and right in the digital marketing space. AI technologies like ChatGPT & GPT-4 are capable of generating entire blog posts, landing pages, and images from scratch, which have massive potential for the future of content creation. Text generators. Video generators.

Digital Marketing 59

Digital Marketing Marketing Content Creation Proofreader 59

Verblio

MARCH 21, 2025

In the world of digital marketing, where the average internet user makes more than 30,000 micro decisions and scrolls 300 feet of social media content per day, that statement has never been more true. Getting noticed means not just building good content, but building content that your target audience actually finds.

SEO 52

SEO Content Search Engine Optimization Digital Marketing 52

Moz

NOVEMBER 8, 2020

Posted by rootandbranch Editor’s note: This blog is from the perspective of five University of Pittsburgh students — Kirsten , Steve , Darcie , Erin , and Sara — who completed a class this summer called "Digital Marketing Search Fundamentals", taught by Zack Duncan of Root and Branch. Part 1: Why digital marketing matters.

Digital Marketing 64

Digital Marketing Marketing Advertising Ads 64

BKA Content

DECEMBER 12, 2024

A simple error can lead to a broken link that frustrates your audience and lowers the perceived value of your site. However, dont just send traffic to any page on your site, such as your home page or a generic landing page. Either fix the text in the link or the page URL itself.

Search Engine Optimization 59

Search Engine Optimization Content Management System Agency Landing Page 59

Neil Patel

AUGUST 16, 2021

Marketers, particularly B2C marketers , rely on several channels to drive leads to their businesses and boost their conversion rate: SEO paid ads social media email landing pages. Often, these channels don’t yield results marketers can bank on though. 6 Proven Lead Generation Hacks.

Lead Generation 145

Lead Generation IT Landing Page Social Media 145

Creative Little World

APRIL 19, 2023

In this blog post, I will dive into the basics of landing pages, including what they are, how they work, and their benefits. I’ll also cover the critical elements of an effective landing page and tips and best practices for creating one. Let’s start by getting a better understanding of how landing pages work.

Landing Page 52

Landing Page Persuasion Lead Generation Sales 52

Neil Patel

FEBRUARY 16, 2021

No, it’s not about who has the right to publish a book or a photo (that’s copyright) nor is it just about writing blogs or social media posts, though those two can blur the lines of copywriting and marketing, depending on your goals. . Copywriting might be found on: Website pages Brochures Paid ads Landing pages Product pages.

Copywriting 145

Copywriting Copywriter Landing Page Copy 145

Neil Patel

SEPTEMBER 27, 2021

It’s another thing entirely to interact with your audience. Remember, the primary purpose of each post is to teach your audience something, and content marketing as a whole is about engaging with the audience that buys your product. Broaden your scope to keep your content calendar full and to avoid boring your audience.

Marketing 143

Marketing Blog Blogging Social Media 143

Elna Cain

JANUARY 12, 2023

An understanding of different audiences. Learn to adapt your writing to suit the targeted audience you’re writing for. Go ahead and sign up for Medium, a free writing platform where you can practice SEO writing, writing for different audiences, and researching your topics. Does their brand have a more casual voice?

Content Writer 162

Content Writer Writer Medical Copywriting 162

Neil Patel

AUGUST 23, 2021

When properly set up and used, it allows you to break down your website traffic and gather vital information to power your digital marketing strategy. This makes it easier to track them and understand how well online marketing campaigns work. As you well know, personalization is critical to standing out in a noisy digital world.

Landing Page 145

Landing Page Digital Marketing Brand Awareness Management 145

iWriter

NOVEMBER 13, 2024

Are you ready to supercharge your marketing strategy and drive more traffic to your website? In the vast world of digital marketing, not all keywords are created equal—each serves a unique purpose in guiding potential customers through their journey. This content helps attract a larger audience looking for answers.

Keywords 52

Keywords Brand Awareness Landing Page Content Writer 52

BKA Content

AUGUST 30, 2024

Why Hire a Digital Marketing Agency? 9 Reasons You Haven’t Considered Marketing is essential for leads, revenue, and business growth. Learn why hiring a digital marketing agency can be more cost-effective than you think. Learn why hiring a digital marketing agency can be more cost-effective than you think.

Digital Marketing 52

Digital Marketing Agency Marketing Search Engine Optimization 52