Neil Patel

DECEMBER 23, 2020

What impact does it have on digital marketing? How it Is Now: The Effects of NLP on Digital Marketing. Marketing has always been about context; getting into the heads of our audience to understand what they are (and aren’t) telling us. What exactly is natural language processing? Let’s find out.

Digital Marketing 145

Digital Marketing Marketing Content Creation Recruitment 145

Neil Patel

DECEMBER 1, 2020

In the world of digital marketing , content is king. They unlock connections to your target market—people who are looking for what you’re trying to sell. When you’re setting up paid social media campaigns , keywords can help you make those critical connections and ensure your campaign’s success.

Social Media 145

Social Media Keywords Media Ads 145

Neil Patel

OCTOBER 29, 2020

According to Smart Insights , 45 percent of companies don’t have a clearly defined digital marketing strategy; 17 percent of companies have a digital marketing strategy in place, but it’s separate from their marketing plan. Why You Need a Digital Marketing Strategy.

Digital Marketing 145

Digital Marketing Marketing Advertising Social Media 145

Blogtrepreneur

JANUARY 7, 2024

As technology has grown over the years, so has the importance of digital marketing. While traditional marketing has its place, it’s important that you consider the potential of digital media. With so many great advantages, it’s become the ideal way to connect directly with your target audience.

Digital Marketing 115

Digital Marketing Search Engine Optimization Marketing Social Media 115

Neil Patel

DECEMBER 9, 2020

Marketers should sit up and take notice. Below, I’ve covered five ways you can use machine learning to supercharge your digital marketing efforts. Before we get into the marketing side of things, let’s take a second to establish what artificial intelligence and machine learning are. What Is Machine Learning?

Digital Marketing 144

Digital Marketing Marketing Utilities Content Creation 144

Neil Patel

FEBRUARY 19, 2021

SEO takes time to build awareness and pull people down the marketing funnel. Your content may not appear right away, or it may not target the right audience. Paid search, on the other hand, gives you more immediate results by targeting the right audience right away. Take, for example, Instagram Shopping.

Social Media 145

Social Media Sales Media Retail 145

Contently

SEPTEMBER 10, 2024

Building timeliness into your content strategy also doesn’t require spending endless hours scrolling through social media just to make sure you don’t miss what the kids are talking about. Seasonality, in regards to content marketing strategy, means aligning your content with what your audience is naturally thinking about.

Content Marketing 92

Content Marketing Marketing Content Utilities 92

BKA Content

MARCH 25, 2024

Defining Content Marketing vs. Digital Marketing Although content marketing and digital marketing are similar and often used as interchangeable terms, they are two distinct advertising strategies that focus on different tactics to grow an audience and boost sales. What Is Content Marketing?

Digital Marketing 98

Digital Marketing Content Marketing Marketing Content 98

Grammarly

DECEMBER 6, 2024

7 trends in marketing communication 1 Personal multimedia storytelling Storytelling is a classic marketing strategy that uses a narrative to communicate a brands message. In the age of social media, brands are becoming even more personal and personality driven in an effort to foster loyal relationships with customers.

Communication 105

Communication Marketing Storytelling Social Media 105

The Hoth

MAY 9, 2024

If you’re a marketer in need of some extra income or want to learn a new skill, you should consider picking up a side hustle – and your marketing skills are a perfect fit. Digital marketing side hustles provide some of the best ways to supplement your income, and there are more than a few reasons why.

Digital Marketing 98

Digital Marketing Marketing Copywriter Copywriting 98

Melanie Saxton

DECEMBER 27, 2024

Marketing copy includes prompts (calls to action) that inspire audiences to click a link, make a purchase, donate to a cause, schedule a consultation, or receive a quote. This defines human interaction from a digital perspective. Add video scripts, podcasts, and social media, and you are making an impact!

Copywriter 130

Copywriter Copywriting Persuasion Script 130

ContentWriters

FEBRUARY 15, 2023

Two and a half hours— that’s the amount of time the average person spends on social media every day. That may sound like a potentially frightening statistic to parents or even to social media users, who may be looking at their app activity stats as they read this. However, for marketers, it’s music to our ears.

Social Media 105

Social Media Media Brand Awareness Marketing 105

Freelance Magic

NOVEMBER 6, 2024

Digital Marketing Since 2018 , digital marketing has taken over traditional advertising. That means there are a lot of companies offering marketing services and they need to reach their target audience to generate leads and convert clients. You can get started with my FREE training here.

Freelance 130

Freelance Finance Writing Medical 130

Neil Patel

AUGUST 27, 2021

Who Is Substack’s Audience? In the interest of transparency, Substack has experienced some controversy relevant to portions of its audience. While your audience is your own and not tied to any other creator’s, this is something to factor in when considering how your particular audience may respond.

Audience 137

Audience Social Media Creativity Writer 137

Ashleyn Writes

JANUARY 8, 2025

As we step into 2025, the world of digital marketing (much less sales copy, oh hello AI.) Today’s savvy audience demands moremore authenticity, more value, and more proof that what you’re offering works. Go listen to our agency client Shannon Mckinstrie unpack trends about social media.

Copywriter 130

Copywriter Copywriting Copy Sales 130

BKA Content

JULY 28, 2023

Content Marketing Vs Social Media Marketing: Finding the Right Balance For a long time, content was the king of online marketing. Now, social media marketing is a major contender for the throne. In the matchup of content marketing vs social media marketing, which channel would win?

Social Media 95

Social Media Content Marketing Media Marketing 95

BKA Content

NOVEMBER 26, 2024

Making local SEO work for small companies involves using tailored techniques that maximize your marketing budget for a healthy ROI. This targeted approach is a subset of general SEO and digital marketing, but it focuses on location-specific strategies. This information lets you emulate and improve on what’s worked for others.

SEO 105

SEO Brand Awareness Search Engine Optimization Keywords 105

BKA Content

FEBRUARY 9, 2024

The 7 Best Digital Marketing Packages for a Small Business in 2024 Digital marketing packages can increase the visibility of a small business with a limited marketing budget. Your business’s budget is another decisive factor when comparing digital marketing packages.

Digital Marketing 97

Digital Marketing Marketing Agency Search Engine Optimization 97

Elna Cain

FEBRUARY 27, 2024

Because they want to spread the word about their SaaS product and gain leads with their helpful content that educates their audience about the benefits and features of their product. This is similar to what I do with my audience. Later, I defined the companies I wrote for as digitally native brands.

Content Writer 239

Content Writer Writer Content Writing 239

Elna Cain

OCTOBER 19, 2023

These are called subject matter experts (SME) and you can either interview them or use quotes from their social media posts. Something like, “My name is Elna Cain and I’ve been a SaaS digital marketing writer for nearly a decade. I can even use similar blog ideas but for a different audience.

Website 226

Website Retail Portfolio Writing 226

Freelance Magic

DECEMBER 1, 2024

Blog posts, articles, newsletters, social media captions, white papers, case studies, product descriptions, and even video scripts—if it involves words, there’s probably someone willing to pay you to write it. Each client will have a unique tone, style, and audience, so you’ll need to adjust accordingly.

Freelance 130

Freelance Writer Portfolio Projects 130

Elna Cain

FEBRUARY 25, 2023

Other times, I use my free time to learn new tactics, strategies, and information regarding my writing niche (digital marketing). It seems to work, and my audience seems to like my content! Carve out time during your week to spend on social media and sourcing information.

Freelance 211

Freelance Writer Landing Page Consulting 211

Backlinko

MARCH 3, 2025

Unlike paid advertising or social media, organic traffic attracts visitors with clear intent. At Backlinko, organic traffic brings us over 571K monthly visitorseach one specifically interested in SEO and digital marketing. Visitors might come from social media, email newsletters, or by typing your URL directly.

IT 104

IT Keywords Brand Awareness SEO 104

The Hoth

JANUARY 7, 2025

If you want to build valuable backlinks while getting the word out about your brand, you should consider developing a digital PR campaign. Whats digital PR? Digital PR began to form once the internet rose to prominence, and its been a staple marketing tactic ever since.

SEO 59

SEO IT Social Media Brand Awareness 59

Neil Patel

SEPTEMBER 27, 2021

TopRank Marketing – Success Focus: Social Marketing, Social Proof. You may understand the power of social media marketing , but that doesn’t mean you are making life easy on your readers and taking advantage of every strategy that is available to you. Buffer – Success Focus: Be Tran.

Marketing 143

Marketing Blog Blogging Social Media 143

Neil Patel

NOVEMBER 1, 2021

In today’s internet-focused age, words like “content creator” and “influencer” are thrown around on nearly every social media platform. Influencers can also create such content, but they’re better known for their connection to their audience (i.e., Content creators create content for blogs and social media platforms.

Content Creator 139

Content Creator Content Storytelling Social Media 139

Verblio

FEBRUARY 26, 2025

Juris Digital Who They Are : Juris Digital is a comprehensive digital marketing agency for law firms, and content writing services are a key part of that equation.

Content Writer 52

Content Writer Writer Search Engine Optimization Writing 52

Neil Patel

OCTOBER 12, 2020

When it comes to digital marketing, knowledge is power. Marketers with industry experience know how to develop a paid social media strategy, which keywords to choose, and how to write magnetic content that converts. The truth is these marketers aren’t lucky or gifted. But…I know their secret.

Marketing 145

Marketing Digital Marketing Social Media Healthcare 145

Neil Patel

MAY 4, 2021

Interest in influencer marketing has skyrocketed 90x since 2013. And I hesitate to pat myself on the back, but I’m recognized as an influencer in the digital marketing space. Digital marketing is a broad topic, and I didn’t get to the top by focusing solely on a broad keyword. These are just my social channels.

Social Media 145

Social Media Construction Digital Marketing Engagement 145

Neil Patel

AUGUST 31, 2021

Content Marketing. If you have been reading about digital marketing for a while, you must have heard the term “content marketing.” Content marketing strategies often include blog posts, podcast episodes, infographics, YouTube videos, downloadable PDFs, etc. Seven in ten Americans use social media today.

Website 145

Website SEO Recruitment Brand Awareness 145

Neil Patel

OCTOBER 1, 2021

Keeping your audience engaged with your content is a full-time job in itself. You must constantly evaluate your current content’s engagement metrics while also anticipating the needs of your growing audience. With this in mind, new and updated content is crucial to any successful digital marketer’s strategy.

Content 135

Content Digital Marketing Social Media Digital Media 135

Elna Cain

MARCH 3, 2023

For example, suppose I need an angle for my eCommerce post using social media. These are defunct social media platforms or tools. link] But, these tools still don’t do fantastic for my writing niche of digital marketing and my writing audience of B2B marketers.

Freelance 189

Freelance Writing Copywriter Copywriting 189

Neil Patel

FEBRUARY 19, 2021

We’re spending more on social media and digital marketing than before. billion people use social media apps, and 77 percent of internet users ages 16-64 buy something online each month. Every entrepreneur can now build an app, social media platform, or e-commerce website. Micro-Influencers.

Social Media 144

Social Media Architecture Collaboration Digital Marketing 144

Neil Patel

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. But that doesn’t mean popular digital channels are off-limits. SEO, PPC, even some social media sites can drive online sales for your luxury brand. Luxury Brand Marketing Strategies. Enter buyer personas.

Marketing 145

Marketing Digital Marketing Social Media Keywords 145

Contently

MAY 11, 2023

Ask yourself: How can I use the characteristics my friends love about me to make my personal brand resonate with my target audience? This applies to your social media profile photos, the design of your website and business cards, and the way you dress and carry yourself at in-person events. What social channels do they prefer?

Brand 120

Brand Content Marketing Marketing Social Media 120

Neil Patel

JUNE 21, 2021

Even worse, they go on social media and detail their poor experience for an even wider audience to see. Just keep in mind that a few bad reviews won’t tank your business , just respond politely, and you’ll still reap the benefits of word-of-mouth marketing. Each social media platform offers paid advertising.

Ads 136

Ads Promotion Social Media Advertising 136

Neil Patel

SEPTEMBER 29, 2020

After all, the content and style of TikTok content are different from those on other social media platforms. This may then make things much easier when you use the platform as a marketing channel. You can also automatically share your video to other social media platforms.

Marketing 145

Marketing Social Media Content Creation Ads 145