Melanie Saxton

FEBRUARY 28, 2023

Higham educates borrowers about loan options and the reverse mortgage process to determine if the program can help overcome these challenges. The post Reverse Mortgage Books — Why Writing One Today Can Update Audiences appeared first on Melanie Saxton Media.

Audience 130

Audience Writing Medical Banking 130

Buffer

SEPTEMBER 23, 2024

  The  algorithms  that rank the feeds of every  social media site  use audience engagement as signals to predict how much their users want to see it. Experiment by scheduling posts at the recommended times and tracking post performance to see what works best for your target audience. on Fridays.

Social Media 99

Social Media Media Post Engagement 99

Contently

OCTOBER 29, 2024

No, I’m obsessed with them because they are a prime example of user-generated content finding its organic audience. For instance, the fast-growing piercing retailer Studs has made piercing feel more accessible for a wider audience thanks to their low-fi organic videos of users giving an educational overview of their piercing experiences.

Brand 99

Brand Content Retail Utilities 99

Copywriter Collective

JANUARY 10, 2025

Clear, meaningful language could not only help rebuild trust with their audiences but also redefine how they communicate value. It’s an opportunity for these companies to move away from hollow jargon and instead craft narratives that resonate, educate, and inspire. The content has to be clear, concise copy that packs-a-punch.

Copywriting 105

Copywriting Copywriter Script Copy 105

Contently

OCTOBER 24, 2024

Interactive content boosts engagement by inviting your audience to actively participate. Whether it’s quizzes, polls, or calculators, the right format can turn static content into a dynamic experience for your audience. They’re also a powerful tool to make your content feel more personalized to your audience.

Content Marketing 87

Content Marketing Brand Marketing Content 87

Elna Cain

FEBRUARY 27, 2024

Because they want to spread the word about their SaaS product and gain leads with their helpful content that educates their audience about the benefits and features of their product. This is similar to what I do with my audience. ToFu means Top of the Funnel content, which implies educational and informative content.

Content Writer 239

Content Writer Writer Content Writing 239

Contently

SEPTEMBER 10, 2024

Seasonality, in regards to content marketing strategy, means aligning your content with what your audience is naturally thinking about. Below is a great example from Becker , a professional education organization with a core audience segment of CPAs and aspiring CPAs. What if a trend fades before I can publish my content?

Content Marketing 95

Content Marketing Marketing Content Utilities 95

Backlinko

MARCH 25, 2025

They’re built around topics you genuinely care about, have substantial audience interest, and offer clear paths to revenue. First, verify there’s an actual audience for your niche. Strong audience interest (49,500 monthly searches). It all comes down to the three Ps: Passion, Potential, and Profitability.

Blog 103

Blog Blogging Medical Finance 103

Grammarly

JANUARY 14, 2025

For example, if youre building an educational chatbot, you might prompt the model to: Respond as a patient high school teacher explaining this concept to a beginner. This approach helps the model tailor its response to a specific audience, incorporating the appropriate vocabulary, tone, and level of detail. Test variations.

Engineering 98

Engineering Contractor Education Healthcare 98

Contently

SEPTEMBER 4, 2024

While the process was more complicated than I anticipated, the journey was incredibly educational and, dare I say, even a little fun. We audited the keywords we were currently ranking for to determine if they still made sense for our brand and audience. This audit revealed that our competitors were outranking us in several key areas.

Content 89

Content Blog Blogging Keywords 89

Express Writers

DECEMBER 12, 2024

By being a consistent brand through consistent content marketing, your audience and customers know what to expect and trust you because of that consistency. This helps your audience connect with you. All their imagery and colors reflect their brand and ideal audience. Your audience gets to know your content style.

Brand 98

Brand Content Marketing IT Marketing 98

Copywriter Collective

DECEMBER 31, 2024

There will always be interesting facts that I want to share with the audience, even if theyre not directly relevant to the question the piece is aiming to answer. Consider the Audience, as Well as the Subject Context is, as weve mentioned, important to consider. And the context for answering a question is who youre answering it for.

Copywriting 98

Copywriting Copywriter SEO Government 98

Copywriter Collective

FEBRUARY 28, 2025

Instead of getting positive results, your content has a high bounce rate, low engagement, and does not lead your audience to convert. Maybe, its not that the content is bad but the right content that your audience needs is not met enough. If you want your content to matter, you need to define and understand your target audiences first.

Content 67

Content Search Engine Optimization Copywriting Copywriter 67

Backlinko

JANUARY 6, 2025

It focused on honest education about acne treatment. Educational content? Pick an approach that plays to your strengths and resonates with your audience. How TBH Skincare Makes Customer-Focused Content When Rachel Wilde started TBH Skincare, she took a different approach to content marketing. Choose your storytelling lane.

Storytelling 109

Storytelling Keywords Landing Page Sales 109

iWriter

DECEMBER 4, 2024

By delivering value to your audience, high-quality content keeps them coming back, turning casual visitors into loyal customers. Engage Your Audience Effectively Engaging your audience effectively is key to maximizing ROI with content. Effective audience engagement turns readers into potential customers, driving higher ROI.

Content 52

Content Content Writer Education Storytelling 52

The Idea Logical Company

JANUARY 4, 2023

**But perhaps the biggest change of all is that publishers aren’t “necessary” for an author to have a “published book” available for promotion or educational or any other use. Any author who commands an audience through a website or other business network can make a book available without a publisher.

Publishing 299

Publishing Publisher Publishing Hospitality 299

Grammarly

DECEMBER 17, 2024

Simply provide the critical details about your topic and audience, and Grammarly will generate a framework to begin your writing. With features that help with clarity, conciseness, and tone detection, you can make sure your writing hits the mark with your audience. To try out Grammarly today, create your free account at [link].

Text 98

Text Communication Utilities Education 98

ContentWriters

NOVEMBER 27, 2024

By using the right listicle, you can educate, entertain, or guide your audience through a process. Are you trying to educate, build authority, generate leads, boost SEO , or drive sales? Do Listicles Still Work? Yes, listicles still work especially when they’re done right! Think about your current content challenges.

Writing 59

Writing Recruitment Healthcare Persuasion 59

ContentWriters

FEBRUARY 7, 2025

Because formal writing often involves using precise vocabulary and phrasing, it can also help you prevent your audience from misinterpreting your words or taking your writing out of context. This type will depend on your audience. eBooks designed for educational purposes will be most effective when written formally.

Writing 71

Writing Writing Style Communication Education 71

Backlinko

JULY 30, 2024

When you optimize content for informational keywords, you’re typically answering questions, providing instructions, or educating readers on a particular topic. Targeting informational keywords can attract a broader audience from organic (unpaid) search. Think of informational keywords as an entry point to your marketing funnel.

Keywords 107

Keywords Sales SEO Digital Marketing 107

Backlinko

NOVEMBER 29, 2024

” Start by thinking about the questions your audience is asking and the problems they’re trying to solve. If you aim to educate your readers, choose keywords with “Informational” intent. Step #1: Find a Relevant Topic One of the first hurdles in writing an article is deciding on a topic.

Writing 103

Writing Keywords Script SEO 103

Enchanting Marketing

JANUARY 14, 2025

you connect more strongly with your audience. We dont have heaps of money, so we have to fascinate our audience with fewer resources. First, your writing makes more impact because you know how to captivate, educate, inspire, and persuade your readers. YOU and your enthusiasm are the secret ingredient in your best writing.

Creativity 130

Creativity Writer Proofreader Brand Awareness 130

iWriter

NOVEMBER 25, 2024

From misconceptions about keyword stuffing to outdated beliefs about audience preferences, this post will unravel the truths that can elevate your content strategy in the coming year. Instead, aim to create content that resonates with your audience while naturally incorporating relevant keywords.

Engagement 52

Engagement Writing Social Media Content 52

Kayleigh Moore

MAY 8, 2023

To educate your customers, help them use the product, etc. They’ve drawn massive audiences with their personalities and the signature style in which they create. Some companies are already realizing this and are acquiring creators/shows/audiences built by these types of creators. It’s not going away. But here’s the thing.

Content 189

Content Search Engine Optimization Content Creation Social Media 189

Backlinko

OCTOBER 21, 2024

“We must get into the audience’s headspace and walk a mile in their shoes. “We create content that educates customers so they feel empowered to have more informed conversations with pros. Invest in understanding your audience Bridge the gap between information and action. We need to understand what they want.

SEO 101

SEO Content Finance Concept 101

Freelance Magic

NOVEMBER 25, 2022

That means there are a lot of companies offering marketing services and they need to reach their target audience to generate leads and convert clients. Education and E-Learning. This creates a lot of opportunities for you if you’re interested in writing about education or if you want to write about a specific niche academically.

Freelance 162

Freelance Finance Writing Medical 162

Kristi Hines

MARCH 17, 2024

Affiliate programs allow bloggers, content creators, and influencers to generate revenue by recommending products and services to their audiences. These will be the easiest to promote because you have personal experience with them, making your promotion more authentic to your audience.

Content Creator 162

Content Creator Blogger Content Insurance 162

CoSchedule

JANUARY 27, 2023

Definition & Overview Social Media Marketing Using social media platforms to build an audience for your business, promote your brand, engage with customers, and grow your business. Consistency allows you to set your audience’s expectations and position yourself as an approachable and trustworthy business.

Social Media 126

Social Media Media Marketing Storytelling 126

Content Marketing Institute

MAY 11, 2022

But these educated guesses (from people on the front lines of content tech adoption) will help you keep up with and maybe even get ahead of audience preferences. No one knows for sure what the future holds. Continue reading →

Content 137

Content Education Audience 137

Neil Patel

SEPTEMBER 17, 2021

Creator Studio comes with: Professional Dashboard : See your content performance and see educational content shared by Instagram. Growth insights : Tools to help you understand what content you’re posting is growing your audience. As you build your Instagram audience, you’re likely to see more direct messages.

Engagement 145

Engagement Marketing Social Media Education 145

Elna Cain

MAY 8, 2023

I will poll my audience to share in articles. ” If you’re writing a blog post and the audience is businesses, then you can write in the second person. ” The second example, is personal, as if I’m talking to my audience. Educate your clients on this! What To Do If You Are Accused?

Freelance 261

Freelance Writer Content Proofreader 261

Grammarly

JULY 9, 2024

With this powerful functionality, Grammarly demonstrates its dedication to promoting effective communication across diverse linguistic needs, from global customer experience teams on the front lines of their companies to English language learners pursuing their higher education goals. Welcome to the future of global communication.

Collaboration 119

Collaboration Education Communication Promotion 119

Neil Patel

AUGUST 4, 2021

It seems the positive results have been due to audience preference, with video content being considered “easy to consume” as well as creating a welcome break from “ overabundance of textual information online.”. Educational Videos. Educational videos are all about adding value to your audience. Stick with what you know.

Marketing 145

Marketing Social Media Brand Awareness Education 145

Grammarly

JULY 19, 2024

1 Know your audience Tailor your content to resonate with your professional network. For example, if you work in education and your audience is made up of teachers, then your content should address topics relevant to education. 2 Keep it concise Don’t lose your audience with a long-winded post.

Brand 118

Brand Post Education Text 118

Neil Patel

JULY 26, 2021

Engagement metrics are important because they allow you to track how your content performs with your audience. Generally, the more your audience interacts with your posts, the better your overall Facebook reach will be. What kind of content does your audience want to see? Use Audience Insights to Inform Your Topics.

Post 145

Post Writing Social Media Advertising 145

Credible Content

SEPTEMBER 17, 2022

Whereas content writing mostly involves writing informational and educational material, copywriting is more about convincing and persuading people into becoming paid customers and clients. Every other piece of content that aims to inform and engage the audience. Educating as a content writer is easier. Instructional articles.

Content Writer 130

Content Writer Copywriting Copywriter Writer 130

Jane Friedman

MAY 9, 2024

The truth: Constant selling will chase away your audience Ever follow someone on social media, sign up for a webinar, or show up to a “party” only to discover that you’ve been tricked into a thinly veiled sales talk? Your audience feels the same way. Marketing is not just sales. And you should! What you didn’t feel was an urge to buy.

Marketing 144

Marketing Social Media Entertainment Sales 144