ContentWriters

NOVEMBER 21, 2024

Recent data shows high production values aren’t critical to keeping viewers engaged. What matters more is understanding the fundamentals of scriptwriting and how to adapt your approach for different platforms and audiences. Understand Your Platform Each platform has distinct requirements and audience expectations.

Script 105

Script Writing Marketing Persuasion 105

Neil Patel

SEPTEMBER 17, 2021

Because it is one of the only social networks left that is truly “personable” and the engagement is still decent because of it. This adds up to 132 percent more engagement–without doing any extra work past the initial setup. Growth insights : Tools to help you understand what content you’re posting is growing your audience.

Engagement 145

Engagement Marketing Social Media Education 145

Contently

OCTOBER 29, 2024

No, I’m obsessed with them because they are a prime example of user-generated content finding its organic audience. And there is arguably no better resource for encouraging customer-brand engagement than internal help hubs. Metrics like engagement rates, user interactions, and conversion rates are common indicators.

Brand 96

Brand Content Retail Utilities 96

Contently

OCTOBER 24, 2024

Instead of just talking at your guests, the best content marketing engages in two-sided conversations, helps guests connect with each other, and maybe even invites them to play a game or two to keep things lively. Interactive content boosts engagement by inviting your audience to actively participate.

Content Marketing 85

Content Marketing Brand Marketing Content 85

Copywriter Collective

JANUARY 10, 2025

Clear, meaningful language could not only help rebuild trust with their audiences but also redefine how they communicate value. It’s an opportunity for these companies to move away from hollow jargon and instead craft narratives that resonate, educate, and inspire. The content has to be clear, concise copy that packs-a-punch.

Copywriter 105

Copywriter Copywriting Script Copy 105

Contently

DECEMBER 13, 2022

Creating Content for Engagement vs. Conversion. Once a potential customer is aware of your brand, you want to drive them further down the funnel through engagement and conversion. Optimize Your Storytelling for Engagement and Conversion. This list will help you create content that meets your engagement and conversion goals.

Storytelling 116

Storytelling Engagement Landing Page Long Form Content 116

Contently

SEPTEMBER 10, 2024

Seasonality, in regards to content marketing strategy, means aligning your content with what your audience is naturally thinking about. Below is a great example from Becker , a professional education organization with a core audience segment of CPAs and aspiring CPAs. How do I measure the success of timely content?

Content Marketing 92

Content Marketing Marketing Utilities Content 92

Backlinko

JANUARY 6, 2025

It focused on honest education about acne treatment. How to Start Creating Engaging Stories Before investing in content, identify what makes your brand relatable. .” Educational content? Pick an approach that plays to your strengths and resonates with your audience. “I always say start with the customer.

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Copywriter Collective

FEBRUARY 28, 2025

Instead of getting positive results, your content has a high bounce rate, low engagement, and does not lead your audience to convert. Maybe, its not that the content is bad but the right content that your audience needs is not met enough. So what are you doing wrong? Awareness: Attract and inform.

Content 67

Content Search Engine Optimization Copywriter Copywriting 67

Backlinko

MARCH 25, 2025

They’re built around topics you genuinely care about, have substantial audience interest, and offer clear paths to revenue. First, verify there’s an actual audience for your niche. This includes display ads, affiliate marketing, and speaking engagements. Strong audience interest (49,500 monthly searches).

Blogging 103

Blogging Blog Medical Finance 103

Elna Cain

FEBRUARY 27, 2024

Because they want to spread the word about their SaaS product and gain leads with their helpful content that educates their audience about the benefits and features of their product. This is similar to what I do with my audience. ToFu means Top of the Funnel content, which implies educational and informative content.

Content Writer 239

Content Writer Writer Content Writing 239

iWriter

DECEMBER 4, 2024

In today’s digital world, well-crafted content is more than just words on a page—it’s a powerful tool that drives engagement, builds trust, and ultimately boosts return on investment (ROI). By delivering value to your audience, high-quality content keeps them coming back, turning casual visitors into loyal customers.

Content 52

Content Content Writer Education Storytelling 52

ContentWriters

NOVEMBER 27, 2024

You’ve seen them everywhere: engaging, clickable articles that promise “10 Ways to…” or “5 Best…” solutions. Learning how to write a listicle might seem straightforward, but creating one that drives real engagement while delivering value is easier said than done. It’s how you use it.

Writing 59

Writing Recruitment Healthcare Persuasion 59

The Idea Logical Company

JANUARY 4, 2023

**But perhaps the biggest change of all is that publishers aren’t “necessary” for an author to have a “published book” available for promotion or educational or any other use. Any author who commands an audience through a website or other business network can make a book available without a publisher.

Publishing 299

Publishing Publishing Publisher Hospitality 299

Backlinko

NOVEMBER 29, 2024

We’ve seen firsthand how the right approach to content can lead to higher engagement, more shares, and increased visibility. ” Start by thinking about the questions your audience is asking and the problems they’re trying to solve. If you aim to educate your readers, choose keywords with “Informational” intent.

Writing 103

Writing Keywords Script SEO 103

Copywriter Collective

DECEMBER 31, 2024

There will always be interesting facts that I want to share with the audience, even if theyre not directly relevant to the question the piece is aiming to answer. Consider the Audience, as Well as the Subject Context is, as weve mentioned, important to consider. Which brings us, rather neatly, to the second point we must consider.

Copywriter 98

Copywriter Copywriting SEO Government 98

Express Writers

DECEMBER 12, 2024

By being a consistent brand through consistent content marketing, your audience and customers know what to expect and trust you because of that consistency. This helps your audience connect with you. All their imagery and colors reflect their brand and ideal audience. Your audience gets to know your content style.

Brand 98

Brand Content Marketing IT Marketing 98

Contently

SEPTEMBER 4, 2024

While the process was more complicated than I anticipated, the journey was incredibly educational and, dare I say, even a little fun. We audited the keywords we were currently ranking for to determine if they still made sense for our brand and audience. This audit revealed that our competitors were outranking us in several key areas.

Content 87

Content Blogging Blog Keywords 87

Backlinko

OCTOBER 21, 2024

It runs a test to see how users engage with this new information. “We must get into the audience’s headspace and walk a mile in their shoes. “We create content that educates customers so they feel empowered to have more informed conversations with pros. What does Google do? We need to understand what they want.

SEO 101

SEO Content Finance Concept 101

Grammarly

DECEMBER 16, 2024

Here are some of the things you can try with Claude: 1 Engage in natural conversation Claude is capable of understanding natural language prompts and dialoguing with people. Engage in thought experiments on philosophical topics like Schrdingers Cat or the Ship of Theseus. Walk through a complex math problem.

IT 98

IT Architecture Text Banking 98

ContentWriters

FEBRUARY 7, 2025

Because formal writing often involves using precise vocabulary and phrasing, it can also help you prevent your audience from misinterpreting your words or taking your writing out of context. In many cases, active voice is more formal because it is engaged, concise, and direct. This type will depend on your audience.

Writing 71

Writing Writing Style Communication Education 71

Neil Patel

JULY 26, 2021

The answer to better Facebook engagement is simple: You have to optimize your Facebook post to stand out. In this post, we’ll show you how to consistently create posts that get engagement. That’s exactly what we’ll cover—but first, let’s talk about what we mean by engagement. Let’s break it down.

Post 145

Post Writing Social Media Advertising 145

Enchanting Marketing

NOVEMBER 14, 2023

These lessons apply to any type of writing, whether you’re writing fiction or non-fiction, whether you’re writing to educate, sell, or entertain, and whether you’re writing an email, an article, a white paper, or a book. Reading positive words activates our smile muscles while reading negative words engage our frown muscles.

Writing 206

Writing Sales Copy Text Copy 206

ContentWriters

FEBRUARY 21, 2025

It dives deep into a broad topic, acts as the go-to resource for your audience, and connects related content in a way that makes search engines (and readers) notice. Reduces bounce rate : Internal links encourage users to explore related topics, keeping them engaged.

IT 66

IT Content Architecture Content Creation 66

Jane Friedman

MAY 9, 2024

The truth: Constant selling will chase away your audience Ever follow someone on social media, sign up for a webinar, or show up to a “party” only to discover that you’ve been tricked into a thinly veiled sales talk? Your audience feels the same way. Marketing is not just sales. And you should! What you didn’t feel was an urge to buy.

Marketing 144

Marketing Social Media Entertainment Sales 144

CoSchedule

JANUARY 27, 2023

Definition & Overview Social Media Marketing Using social media platforms to build an audience for your business, promote your brand, engage with customers, and grow your business. Consistency allows you to set your audience’s expectations and position yourself as an approachable and trustworthy business.

Social Media 126

Social Media Media Marketing Storytelling 126

Grammarly

JULY 19, 2024

Read on for everything you need to know to write professional , engaging LinkedIn posts. 1 Know your audience Tailor your content to resonate with your professional network. For example, if you work in education and your audience is made up of teachers, then your content should address topics relevant to education.

Brand 118

Brand Post Education Text 118

Express Writers

JANUARY 28, 2025

The greatest challenge lies in discovering robust strategies that maximize reader engagement and boost your contents visibility. Also, segment your audience so that you promote your blog posts to the right audience and increase your chances of getting them read. When choosing the best publishing platform, consider your audience.

Promotion 52

Promotion Blog Post Post IT 52

Freelance Magic

NOVEMBER 25, 2022

That means there are a lot of companies offering marketing services and they need to reach their target audience to generate leads and convert clients. Education and E-Learning. This creates a lot of opportunities for you if you’re interested in writing about education or if you want to write about a specific niche academically.

Freelance 162

Freelance Finance Writing Medical 162

Quick Sprout

NOVEMBER 10, 2022

Yodeck —Best for quick design and professional displays NoviSign —Best for industry-based signage OptiSigns —Best for retail and service industry signage TelemetryTV —Best for creating engagement ScreenCloud —Best for driving sales. Yodeck promotes your sales and gets your offers out to your ideal audience. Best option: Yodeck.

Manufacturing 124

Manufacturing Retail Education Food 124

ContentWriters

DECEMBER 6, 2024

While industry and technical knowledge are important, what separates average content creators from the best is the ability to craft compelling narratives that engage readers and drive results. Content writers create materials that inform, educate, or entertain specific audiences. What is Content Writing?

Content Writer 49

Content Writer Writer Portfolio Content 49

Enchanting Marketing

APRIL 23, 2024

How the masters of explanation use this technique Chip and Dan Heath apply the Zoom-In-Zoom-Out technique in all their books to educate business readers. With more practice I now believe that I can become one of those people that can tell an engaging story. Shall I show you? The foundation of explanatory writing is simple: Zoom in.

Concept 218

Concept Education Social Media Communication 218

Freelance Writing Jobs

SEPTEMBER 5, 2024

Whatever sector you’re in—and even if you’re a student creating a presentation for class or a teacher crafting engaging learning materials—being able to edit videos effectively can be a game-changer. Let’s just say I don’t tear my hair out adapting videos to different platforms and audiences.

Education 104

Education Concept Construction Freelance 104

Jane Friedman

AUGUST 21, 2024

Clarify your audience It’s tempting to think your book will appeal to everybody who reads, or, as in our example above, everybody who follows the Olympics. But if you approach the writing of your book from that perspective, you could actually end up reducing your audience. Are they the avid listeners of particular sports podcasts?

Copy 139

Copy Education Promotion Audience 139

Neil Patel

JUNE 22, 2021

Your business is unique and so is your audience. It helps: bring people to your website engage customers by offering value generate leads move people through the customer journey drive sales provide post-sale care. Copyblogger has dozens of landing pages, each aimed at a keyword that the target audience is passionate about.

Content Marketing 145

Content Marketing Marketing Content Landing Page 145

The Hoth

MARCH 20, 2025

Content clusters are not only great for building topical authority with search engines, but theyre also enormously helpful resources for your target audience. Your users have quick access to cluster pages for further reading, which is a great way to keep them engaged in your websites content loop (and more likely to make a purchase).

Content 59

Content Keywords SEO Text 59

ContentWriters

JANUARY 9, 2025

You need to strike a balance between technical accuracy and engaging readability, all while navigating healthcare compliance requirements. Like a business white paper , medical or healthcare white papers can vary in length depending on the content and the audience. Writing Your White Paper Start with an engaging executive summary.

Healthcare 59

Healthcare Medical Writing Lead Generation 59