Ashleyn Writes

JANUARY 8, 2025

As we step into 2025, the world of digital marketing (much less sales copy, oh hello AI.) Today’s savvy audience demands moremore authenticity, more value, and more proof that what you’re offering works. Case in point: Our Copywriting for Creatives sales page hit an all-time high word count in 2024 (9,609 words!)

Copywriter 130

Copywriter Copywriting Copy Sales 130

Backlinko

OCTOBER 23, 2024

Sample goals include: Increasing product sales by 30% Boosting organic traffic by 20% in six months Growing email subscribers by 15% this quarter Then, outline the actionable steps you’ll take to achieve each goal. Define Your Target Audience You can’t create great content if you don’t know who you’re creating it for.

Content Marketing 113

Content Marketing Marketing Government Content 113

Contently

DECEMBER 13, 2022

For example, B2B content marketing may require more touch points throughout the buying journey, in part because the sales process can take months (or even years), and multiple leaders are usually involved in the decision. Creating Content for Engagement vs. Conversion. Optimize Your Storytelling for Engagement and Conversion.

Storytelling 119

Storytelling Engagement Landing Page Long Form Content 119

Contently

MARCH 23, 2023

Engagement content metrics are a powerful way to gain deeper insights into our content’s performance and determine whether or not it’s having the desired effect. By leveraging these types of metrics, you can gain invaluable insights into what resonates with your target audience and what doesn’t.

Engagement 121

Engagement Content Landing Page Brand Awareness 121

Freelance Magic

NOVEMBER 15, 2024

Copywriters are responsible for crafting engaging, persuasive copy for things like websites, email marketing campaigns, sales pages, advertisements, and more. The key is finding the right types of writing work and then putting in the effort to build up a steady client base and portfolio.

Freelance 130

Freelance Portfolio Writing Persuasion 130

Neil Patel

NOVEMBER 12, 2021

Don’t get me wrong – the platform is great for generating sales , lowering cost-per-purchase, and driving traffic. It is possible to use Instagram to drive sales – and that requires using Instagram strategically. So obviously, your Instagram follower numbers will impact your sales numbers. Followers, however, are not enough.

Sales 141

Sales Social Media Promotion Content Creator 141

Melanie Saxton

DECEMBER 27, 2024

You need useful, engaging, and persuasive copy to convert your offerings into sales. Marketing copy includes prompts (calls to action) that inspire audiences to click a link, make a purchase, donate to a cause, schedule a consultation, or receive a quote. The answer is simple. Emphasis on persuasion. Emphasis on storytelling.

Copywriter 130

Copywriter Copywriting Persuasion Script 130

Freelance Magic

NOVEMBER 6, 2024

That means there are a lot of companies offering marketing services and they need to reach their target audience to generate leads and convert clients. trillion USD in sales in 2021. The only catch is, you have to understand the products and the target audience of these companies to create product-led content.

Freelance 130

Freelance Finance Writing Medical 130

Credible Content

JUNE 19, 2023

Key elements of high-quality and engaging content. Once you know the key elements of creating high-quality and engaging content , and then write content accordingly, you can Attract new customers and clients with greater frequency. Generate more leads and sales. Build sustainable relationships with your audience.

Engagement 130

Engagement Storytelling Content Search Engine Optimization 130

Backlinko

MARCH 25, 2025

They’re built around topics you genuinely care about, have substantial audience interest, and offer clear paths to revenue. First, verify there’s an actual audience for your niche. This includes display ads, affiliate marketing, and speaking engagements. Strong audience interest (49,500 monthly searches).

Blog 103

Blog Blogging Medical Finance 103

Backlinko

JUNE 4, 2024

Ecommerce marketing is the process of making potential customers aware of your online store and generating sales. In this post, we’ll give you 11 ecommerce marketing strategies to help grow your own traffic, brand awareness, and sales. Potentially leading to boosted sales. Take goPure, for example.

Sales 108

Sales Marketing Search Engine Optimization Social Media 108

Grammarly

SEPTEMBER 4, 2024

The evolution of technology has brought rapid change to the sales landscape. For example, not long ago many sales teams heavily depended on writing cold emails and manually analyzing leads. Work smarter with Grammarly Learn more about what Grammarly can do for your business Contact Sales What is AI in sales?

Sales 111

Sales Lead Generation Communication Persuasion 111

Contently

SEPTEMBER 18, 2024

So, what’s the key to successfully capturing curiosity in commercial audiences? Studies show that poor-quality content decreases the probability of a sale by 40 percent. Instead, let’s focus on different ways to spark creativity with content to gauge interest and engagement. Creativity. How do you make that happen?

Creativity 101

Creativity Content Marketing Marketing Content 101

Backlinko

JANUARY 6, 2025

For example, when summer sales dropped, they scheduled customer calls. How to Start Creating Engaging Stories Before investing in content, identify what makes your brand relatable. Pick an approach that plays to your strengths and resonates with your audience. Look for patterns in engagement and sales attribution.

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Copywriter Collective

JANUARY 10, 2025

Clear, meaningful language could not only help rebuild trust with their audiences but also redefine how they communicate value. It may not seem like alot but it is pretty much essential in keeping our audiences attention. Readers are less likely to stay engaged if links are forced into every paragraph without adding genuine value.

Copywriter 105

Copywriter Copywriting Script Copy 105

The Idea Logical Company

JANUARY 4, 2023

Only serious publishers with sales forces, warehouses, inventory, and relationships with retailers could compete for sales. Now bookstores account for as little as 20 percent of the sales. Most sales are made through online promotion and availability that give incumbent publishers no particular edge.

Publishing 299

Publishing Publishing Publisher Hospitality 299

Backlinko

JULY 22, 2024

This turns your site from an afterthought into an asset that generates leads and sales. It’s also relevant to our audience—backlinks are a major topic in the SEO industry. So, you can optimize your site for your target audience and search engines. And limit it to 15 characters or fewer so it’s easy for customers to type.

Website 116

Website SEO Search Engine Optimization Architecture 116

Credible Content

DECEMBER 23, 2022

Conversational copywriting boosts your sales. When you want to increase your sales through conversational copywriting, it’s all about “talking” to your prospects. You need to write the way your audience speaks. When they can easily read and understand your copy, they stay engaged and they read your copy till the end.

Copywriter 130

Copywriter Copywriting Sales IT 130

Nick Ursborne

NOVEMBER 14, 2023

That kind of structure may reflect a “winning and proven” approach to writing an ad, landing page or sales page. Self-empowerment through emotional connection If I take the trouble to really get to know my audience, and understand their feelings, I can reach a place where I feel genuine empathy for my readers. It shifted my mindset.

Copywriter 237

Copywriter Copywriting Writing Landing Page 237

Nick Ursborne

NOVEMBER 30, 2023

Wherever you are along the sales funnel, you’ll achieve higher conversion rates with copy that has a stronger emotional appeal. Step 1 – Emotional mapping of your audience Experienced copywriters already try to figure out the emotional triggers of their audience. We can get there in three simple steps. Sometimes it is.

Copy 219

Copy Ads Copywriter Copywriting 219

Enchanting Marketing

AUGUST 29, 2023

Why is it so hard to engage her readers? Replace writerly words Only use jargon if you’re writing for an expert audience who use that jargon themselves, too. And: Anyway, a couple paragraphs back I wrote: “and if you can find a way to use it, you can dramatically increase your sales volume.” Gosh, Helena thinks.

Writing 290

Writing Persuasion Text Copywriter 290

Contently

JULY 19, 2022

Marketing teams often spend a good chunk of time and resources on efforts to get new customers—think top-of-funnel blog posts, sales collateral, and everything in between. But creating post-sales content that helps improve the experience for new and long-term customers is just as crucial. Why post-sale content marketing matters.

Sales 130

Sales IT Search Engine Optimization Content 130

Elna Cain

FEBRUARY 27, 2024

Content for these businesses is what helps drive their brand and sales. Because they want to spread the word about their SaaS product and gain leads with their helpful content that educates their audience about the benefits and features of their product. This is similar to what I do with my audience.

Content Writer 239

Content Writer Writer Content Writing 239

BKA Content

NOVEMBER 26, 2024

For example, regularly publishing high-value content is always important for successful SEO, no matter the audience. People usually search online before they buy, even for local items, so you need local SEO to connect with your target audience. Such engagement includes clicks, appointments, and time on your pages.

SEO 105

SEO Brand Awareness Search Engine Optimization Keywords 105

Blogging Wizard

SEPTEMBER 11, 2024

It’s getting harder to find guest blogging opportunities and it feels like audiences are less engaged than ever. Guest posting is hard, right? But it doesn’t have to be that.

Blog 254

Blog Blogging Engagement Audience 254

Nick Ursborne

JANUARY 15, 2024

Here’s a process any copywriter can use to incorporate both AI and emotional intelligence into their sales copy. Drawing on her understanding of her target audience, she modifies the language to resonate more deeply with their values and aspirations. Interestingly, this process wasn’t structured and written by me.

Ads 219

Ads Ad Copy Storytelling Copywriter 219

Income Diary

DECEMBER 24, 2023

How To Use ChatGPT To Critique Your Sales Copy and Get More Clients By Clive Cable I recently wrote some landing page copy to launch a new ad agency. Version 1 (Clive Cable) Hidden in Plain Sight… The Silent Sales Strategies You’re Missing. These Silent Sales Strategies could double your sales in seconds.

Sales Copy 119

Sales Copy Copy Sales Copywriter 119

Kristi Hines

JUNE 1, 2023

ABCmouse – A platform offering engaging and educational activities for children aged 2-8. CarYardBard – An AI-Driven Car Sales Ad Generator designed specifically for Australian car dealerships. ChampDex – Engage in chat conversations with your preferred League of Legends champions!

Transportation 264

Transportation Utilities Finance Portfolio 264

Copywriter Collective

FEBRUARY 28, 2025

Instead of getting positive results, your content has a high bounce rate, low engagement, and does not lead your audience to convert. Maybe, its not that the content is bad but the right content that your audience needs is not met enough. So what are you doing wrong? Awareness: Attract and inform.

Content 67

Content Search Engine Optimization Copywriter Copywriting 67

Backlinko

JULY 26, 2024

Custom GPTs One of ChatGPT’s standout features is the ability to create a custom GPT to fit your specific needs, whether it’s for customer service, content marketing , or creating sales collateral. Helping make sure that your content is engaging, easy to read, and SEO-friendly. Marketing and Sales Copy.ai

Content Creation 96

Content Creation Copy Text Creativity 96

ContentWriters

NOVEMBER 27, 2024

You’ve seen them everywhere: engaging, clickable articles that promise “10 Ways to…” or “5 Best…” solutions. Learning how to write a listicle might seem straightforward, but creating one that drives real engagement while delivering value is easier said than done. It’s how you use it.

Writing 59

Writing Recruitment Healthcare Persuasion 59

Backlinko

DECEMBER 9, 2024

Site B sees this and shares the feature with their own audience, with a link back to Site As post. When another website links to your content, their audience may click through to your site, boosting your visitor numbers. If the linking site has a substantial and relevant audience, this can lead to significant traffic gains.

SEO 93

SEO IT Text Engineering 93

Backlinko

DECEMBER 5, 2024

Generally, you want to select high-volume, low-competition keywords that align with your business and your local audiences needs. Further reading: Local Keyword Research: 4 Easy Steps to Attract More Customers Get More Google Reviews and Engage with Them Google reviews can influence your rankings in local search results.

IT 97

IT Marketing Keywords Search Engine Optimization 97

Jane Friedman

MAY 9, 2024

Marketing is not just sales. The truth: Constant selling will chase away your audience Ever follow someone on social media, sign up for a webinar, or show up to a “party” only to discover that you’ve been tricked into a thinly veiled sales talk? Your audience feels the same way. And you should!

Marketing 144

Marketing Social Media Entertainment Sales 144

iWriter

DECEMBER 4, 2024

In today’s digital world, well-crafted content is more than just words on a page—it’s a powerful tool that drives engagement, builds trust, and ultimately boosts return on investment (ROI). By delivering value to your audience, high-quality content keeps them coming back, turning casual visitors into loyal customers.

Content 52

Content Content Writer Education Storytelling 52

Enchanting Marketing

NOVEMBER 14, 2023

So, concrete language improves customer satisfaction and increases sales. Engage the senses When we read sensory words , it’s as if our brains enact the experiences we’re reading about. Reading positive words activates our smile muscles while reading negative words engage our frown muscles. People are eager to learn.

Writing 206

Writing Sales Copy Text Copy 206

Nick Ursborne

OCTOBER 13, 2023

Acknowledge the emotions of your audience. This is how you truly engage with them. And greater trust translates to increased sales. Recognize their pain points, and their desires. This is how you connect with your readers. You can’t do that with “just the facts”, or by being dry and objective in your writing.

Writing 216

Writing Copywriter Copywriting Sales 216