Jane Friedman

NOVEMBER 12, 2024

Academics or experts seeking to reach a broader audience, in particular, may find this technique useful. When they transition from addressing an audience of peers in scholarly publications, they sometimes struggle to strike a balance between authority and readability to make their work more accessible.

Medical 134

Medical Storytelling Writing Style Writer 134

Jane Friedman

MARCH 18, 2025

My websiteoriginally designed as a visual portfoliowasnt optimized for text, the main way search engines understand what a site is about. Many web designers offer free site audits, and I interviewed three potential collaborators within my fixed budget before engaging with one for my revamped site. Flash forward to 2024.

Food 132

Food IT Storytelling Social Media 132

Ashleyn Writes

JANUARY 8, 2025

Today’s savvy audience demands moremore authenticity, more value, and more proof that what you’re offering works. Heres how you can make your copy eyeball-friendly: Break up your text : Whack that return key often. Use bullet brigades : Think emojis, numbered lists, or bolded text to highlight key points.

Copywriter 130

Copywriter Copywriting Copy Sales 130

ContentWriters

NOVEMBER 21, 2024

Recent data shows high production values aren’t critical to keeping viewers engaged. What matters more is understanding the fundamentals of scriptwriting and how to adapt your approach for different platforms and audiences. Understand Your Platform Each platform has distinct requirements and audience expectations.

Script 105

Script Writing Marketing Persuasion 105

Buffer

SEPTEMBER 23, 2024

  To predict the best time to post on Facebook, Instagram, LinkedIn, and X, we looked at the timeslots with the highest engagement rates on each platform.   The  algorithms  that rank the feeds of every  social media site  use audience engagement as signals to predict how much their users want to see it.

Social Media 99

Social Media Media Post Engagement 99

Credible Content

JUNE 19, 2023

Key elements of high-quality and engaging content. Once you know the key elements of creating high-quality and engaging content , and then write content accordingly, you can Attract new customers and clients with greater frequency. Build sustainable relationships with your audience. Increase social media shares and engagement.

Engagement 130

Engagement Storytelling Search Engine Optimization Content 130

Contently

OCTOBER 24, 2024

Instead of just talking at your guests, the best content marketing engages in two-sided conversations, helps guests connect with each other, and maybe even invites them to play a game or two to keep things lively. Interactive content boosts engagement by inviting your audience to actively participate.

Content Marketing 85

Content Marketing Brand Marketing Content 85

Grammarly

DECEMBER 16, 2024

Claude can generate various forms of text content, such as summaries, creative works, and code. You can also upload images and text-based files to Claude to add context to your prompts. Engage in thought experiments on philosophical topics like Schrdingers Cat or the Ship of Theseus. Explore folklore from Central America.

IT 98

IT Architecture Text Banking 98

Neil Patel

SEPTEMBER 17, 2021

Because it is one of the only social networks left that is truly “personable” and the engagement is still decent because of it. This adds up to 132 percent more engagement–without doing any extra work past the initial setup. Growth insights : Tools to help you understand what content you’re posting is growing your audience.

Engagement 145

Engagement Marketing Social Media Education 145

Enchanting Marketing

AUGUST 29, 2023

Why is it so hard to engage her readers? Take out the writerliness The basis of conversational writing is a simple text so readers can follow your ideas with ease: Eliminate complicated sentences >> Avoid the passive voice >> Replace writerly words >> Use transitional words often >> Here’s are some examples … 1.

Writing 290

Writing Persuasion Text Copywriter 290

Backlinko

DECEMBER 9, 2024

Site B sees this and shares the feature with their own audience, with a link back to Site As post. When another website links to your content, their audience may click through to your site, boosting your visitor numbers. If the linking site has a substantial and relevant audience, this can lead to significant traffic gains.

SEO 94

SEO IT Text Engineering 94

Grammarly

DECEMBER 6, 2024

Using media-rich storytelling in marketing can help humanize your brand, engage your audience, and build a loyal customer base. This approach ensures customers have a consistent, positive experience with your brand whether they engage with it via email, social media, the mobile app, a physical location, or elsewhere.

Communication 105

Communication Marketing Storytelling Social Media 105

Backlinko

NOVEMBER 18, 2024

A content brief is a blueprint for high-quality, engaging, and SEO-friendly content. It includes elements to help writers create content that connects with the audience. Visuals break up text, increase engagement, and improve user interaction. These insights ensure your content resonates with the right audience.

Content 94

Content Keywords Collaboration Writer 94

Nick Ursborne

NOVEMBER 30, 2023

Step 1 – Emotional mapping of your audience Experienced copywriters already try to figure out the emotional triggers of their audience. Within the context of the product or service you’re selling, what are the principal desires and fears of your audience? With all that done, I have now mapped the emotions of my audience.

Copy 217

Copy Ads Copywriter Copywriting 217

Backlinko

JULY 26, 2024

Helping make sure that your content is engaging, easy to read, and SEO-friendly. You can adjust the domain, intent, audience persona, and formality to make Grammarly’s editing suggestions laser-focused on your specific requirements. Add a link or some text, and the tool will take that to represent your ideal brand voice.

Content Creation 96

Content Creation Copy Text Creativity 96

Grammarly

FEBRUARY 2, 2025

Conveying complex concepts to nontechnical audiences or ensuring consistent policies can be difficult. Identify your audience Always specify the audience for your communication. IT professionals often engage with both technical and nontechnical audiences, and Grammarly adjusts tone and complexity accordingly.

IT 93

IT Collaboration Communication Engineering 93

Backlinko

NOVEMBER 29, 2024

We’ve seen firsthand how the right approach to content can lead to higher engagement, more shares, and increased visibility. ” Start by thinking about the questions your audience is asking and the problems they’re trying to solve. The following writing tips will help you keep readers engaged from start to finish.

Writing 103

Writing Keywords Script SEO 103

ContentWriters

NOVEMBER 27, 2024

You’ve seen them everywhere: engaging, clickable articles that promise “10 Ways to…” or “5 Best…” solutions. Learning how to write a listicle might seem straightforward, but creating one that drives real engagement while delivering value is easier said than done. It’s how you use it.

Writing 59

Writing Recruitment Healthcare Persuasion 59

Contently

OCTOBER 3, 2024

The right B2B SEO tools can be a game-changer, helping content strategists not only understand an audience but also fine-tune strategy and drive more qualified leads. SimilarWeb SimilarWeb is essential for B2B marketers looking to outmaneuver competitors and understand their audience. Oh, and it’s free!

Content Marketing 86

Content Marketing SEO Content Management System Marketing 86

Express Writers

DECEMBER 12, 2024

By being a consistent brand through consistent content marketing, your audience and customers know what to expect and trust you because of that consistency. This helps your audience connect with you. Hershey uses bright, fun colors and thick, bold text. All their imagery and colors reflect their brand and ideal audience.

Brand 98

Brand Content Marketing IT Marketing 98

Copywriter Collective

DECEMBER 31, 2024

There will always be interesting facts that I want to share with the audience, even if theyre not directly relevant to the question the piece is aiming to answer. Consider the Audience, as Well as the Subject Context is, as weve mentioned, important to consider. Which brings us, rather neatly, to the second point we must consider.

Copywriter 98

Copywriter Copywriting SEO Government 98

Enchanting Marketing

NOVEMBER 14, 2023

Shorter paragraphs, shorter sentences, and shorter words indicate that a text is easier to read. Of course, including specific details makes a text a tad more complicated and a bit harder to read. Or do they make a text needlessly complicated? Further reading: 172+ Power Words That’ll Drive Engagement and Boost Sales >> 5.

Writing 206

Writing Sales Copy Text Copy 206

Neil Patel

JULY 26, 2021

The answer to better Facebook engagement is simple: You have to optimize your Facebook post to stand out. In this post, we’ll show you how to consistently create posts that get engagement. That’s exactly what we’ll cover—but first, let’s talk about what we mean by engagement. Let’s break it down.

Post 145

Post Writing Social Media Advertising 145

Backlinko

SEPTEMBER 6, 2024

Like this: This insight tells you what resonates most with their audience. Search a potential keyword on YouTube, and Ubersuggest reveals its: Monthly search volume Related terms The questions your audience is asking Like this: This helps you optimize video titles, descriptions, and tags for better discoverability on YouTube.

SEO 111

SEO Keywords Engineering Website 111

The Hoth

MARCH 20, 2025

Content clusters are not only great for building topical authority with search engines, but theyre also enormously helpful resources for your target audience. Your users have quick access to cluster pages for further reading, which is a great way to keep them engaged in your websites content loop (and more likely to make a purchase).

Content 59

Content Keywords SEO Text 59

ContentWriters

OCTOBER 31, 2024

This leads to increased time on site, lower bounce rates, and stronger engagement with your brand. Visual Search Capabilities Visual search tools like Google Lens or Bing Visual Search allow users to search for information using images or videos instead of text. Incorporate infographics to enhance user engagement and understanding.

SEO 59

SEO Content Engineering Brand Awareness 59

Express Writers

DECEMBER 17, 2024

Yet, many businesses struggle to create compelling content that connects with their audience and drives valuable action. But dedicated business writers dont just churn out words to a requested volume they craft messages tailored to engage, inform, and persuade.

Writer 52

Writer Content Writer Search Engine Optimization Social Media 52

Write Freelance

JUNE 13, 2023

You are trying to capture the attention of a very specific target audience while also trying to convince Google that you should be at the top of the SERPs. You will be redirected to a new page where all the cliches in your text will be highlighted in bold. It helps you locate high-ranking keywords and create engaging content.

Writing 245

Writing Content Freelance Keywords 245

ContentWriters

MARCH 28, 2025

Clients expect content that ranks, attracts the right audience, and enhances user experience. Incorporating relevant keywords and optimizing content for search engines and reader engagement. It helps your website rank higher on SERPs, increasing organic traffic and improving the chances of reaching your target audience.

SEO 59

SEO Writing Content Keywords 59

Copywriter Collective

FEBRUARY 21, 2025

This makes your copy easy to understand and engaging. A quick, real-life example can turn a boring feature list into an engaging narrative. Use Key Phrases Naturally: Sprinkle in terms like B2B software copywriting and SaaS benefits in your headings and a few times in the text. Contact Copywriter Collective Today!

Copywriter 62

Copywriter Copywriting Copy Keywords 62

Backlinko

MARCH 3, 2025

The key is creating content that matches what your audience is searching for at every funnel stage. Go to Engagement > Pages and Screens and add a secondary dimension of Session source / medium. They chose a topic they knew would interest their target audience: cooking quinoa. Select Session source.

IT 104

IT Keywords Brand Awareness SEO 104

iWriter

NOVEMBER 19, 2024

Repurposing content is a smart way to maximize the value of your existing material while reaching new audiences. Instead of letting great ideas gather dust, you can transform them into fresh formats that engage readers all over again. Look for metrics like views, shares, and comments to gauge engagement.

Blog Post 52

Blog Post Post Blogging Blog 52

Backlinko

JANUARY 6, 2025

How to Start Creating Engaging Stories Before investing in content, identify what makes your brand relatable. Pick an approach that plays to your strengths and resonates with your audience. Look for patterns in engagement and sales attribution. It built a storytelling engine that helped customers see themselves in the products.

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Credible Content

JUNE 7, 2023

There is a reason why I have expressed all the ideas with subheadings and bulleted points (it makes the text scannable) 15 compelling reasons why you might read blog posts, written in a conversational tone: 1. Seeking Entertainment and Relaxation: Sometimes you just want to relax and enjoy engaging content, and blogs can provide that escape.

Blog Post 147

Blog Post Post Blogging Blog 147

Jane Friedman

FEBRUARY 16, 2023

Poet and author Shelby Leigh built her TikTok presence by creating engaging content for people dealing with mental health issues. You have to move fast and show your audience something engaging,” which might mean showing something visually interesting or adding text overlay that people will read.

Social Media 144

Social Media Text Sales Publisher 144

Express Writers

DECEMBER 19, 2024

In your teens or young adulthood, you most likely only used cell phones to make calls, send text messages, and play the game Snake. You Can Keep Your Audience Engaged Longer There is a widely cited fact that people have an attention span of just 8.25 Its a more engaging format, especially if paired with top-quality content.

Content 52

Content Text Content Creator Long Form Content 52

Contently

SEPTEMBER 11, 2024

As a result, designers and marketers are constantly experimenting with new aesthetics to create content that resonates with audiences and keeps them engaged long enough to turn them into loyal brand advocates. It communicates luxury, creativity, and boldness, engaging consumers emotionally with its exuberant design.

Marketing 52

Marketing Brand Communication Engagement 52