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The Silent Bestseller: How Some Self-Published Books Thrive Without Viral Marketing

Jane Friedman

But what about the books that dont explode right awaythose that quietly gain traction, slowly building an audience over time? Was my book just lost in the sea of self-published novels? Then, I published Falling Cryptic , and something unexpected happenedreaders who discovered my second book went back and bought my first.

Publisher 141
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Big disruption hit book publishing before AI showed up

The Idea Logical Company

Publishers Weekly recently hosted a stimulating and smart online session about AI and publishing , thanks to the organizing and moderating skills of Peter Brantley and Thad McIlroy. But nobody has (yet) said publicly “publishing new titles is getting very hard” or “we’re going to publish a lot fewer new books.”

Publisher 340
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When a publisher might not do as good a job as a self-publishing author

The Idea Logical Company

We’ve previously explored what I called “the end of the trade publishing concept” , which stems from the now wide-open opportunity to publish available to anybody with a computer and something to deliver as a book. That requirement cost publishers money, but also served to eliminate competition.

Publisher 299
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Flesch Reading Ease: What It Is and Why It Matters

ContentWriters

Your audience should breeze through your writing without losing interest. Peter Kincaid updated Flesch’s formula, with consideration of the audience’s context, and created the Flesch-Kincaid Grade Level formula: 0.39 * (total words/total sentences) + 11.8 * (total syllables/total words) – 15.59 In the 1970s, J.

IT 105
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5 LinkedIn Marketing Examples From Brands That are Rocking It

Contently

And with laser-targeted audiences, a publishing platform, and a built-in professional network, it’s easy to find LinkedIn marketing examples from brands doing it right. What brands are leveraging LinkedIn’s audience-specific insights? Facebook and Instagram are currently the go-to social networks for B2C marketers.

Brand 98
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5 Ways to End on a Strong Note: How to Inspire Your Audience

Enchanting Marketing

In the concluding paragraph below, for instance, the reader is reminded that good blogging is a conversation with your readers: The truth about seducing your blog readers Blogging isn’t about hitting the publish button. But how can he write such an ending? They share their tips, and that’s it. Their content peters out. And have a cozy chat.

Audience 276
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4 Types of Weak Words: How to Spice Up Bland Content

Enchanting Marketing

You can’t publish it like this. A rather bland question: Would her audience be interested enough to read her blog post word by word? A tastier option: Would her audience gobble up her words? Red-cheeked and brimming with enthusiasm, you had written your first draft. You knew it was good. Editing is for tomorrow.

Content 238