Jane Friedman

MARCH 18, 2025

In social media groups and forums, many of us writers talk about the trifecta of building a website, maintaining our online identity, and navigating the shifting sands of social media platforms. More and more professional relationships were being forged via video apps and social media. Flash forward to 2024.

Food 132

Food IT Storytelling Social Media 132

Backlinko

MARCH 3, 2025

Unlike paid advertising or social media, organic traffic attracts visitors with clear intent. Visitors might come from social media, email newsletters, or by typing your URL directly. At Backlinko, organic traffic brings us over 571K monthly visitorseach one specifically interested in SEO and digital marketing.

IT 104

IT Keywords Brand Awareness SEO 104

Jane Friedman

MARCH 31, 2023

Join us on April 5 for the online class Write Better With Social Media. Social media doesn’t sell books in any provable way. Authors can’t get social media impact statements with their royalties, because publishers can’t get that information either. You should still be writing on social media.

Social Media 145

Social Media Media Writing Publishing 145

Nick Ursborne

MARCH 19, 2023

As freelancers we have to get out there and build an audience. Many of us do this through creating our own websites, publishing newsletters, writing articles and networking on social media sites. What kind of audience are you building? So how do you make sure you are building an audience of prospects?

Audience 201

Audience Copywriter Copywriting Freelance 201

Jane Friedman

JULY 16, 2024

You think of precious writing moments sucked into the gaping maw of social media. Poet and essayist Maggie Smith published in Sweet, The Rumpus, and diode before The New Yorker and The Paris Review, and her poetry and poetic tweets built an audience for her memoir, You Could Make This Place Beautiful.

Social Media 144

Social Media Media Prose Projects 144

Express Writers

DECEMBER 12, 2024

By being a consistent brand through consistent content marketing, your audience and customers know what to expect and trust you because of that consistency. This helps your audience connect with you. You would be very disappointed if one day you bought your favorite nacho cheese dip and it tasted much spicier than usual.

Brand 98

Brand Content Marketing IT Marketing 98

Backlinko

DECEMBER 27, 2024

Step 2: Generative AI Models Produce Content Once the system receives the users prompt, it uses machine learning models to generate content. These models train using libraries that may contain billions of pieces of existing content. As they train, the models learn the components and structures of this existing content. How does ChatGPT work?

IT 113

IT Medical Architecture Manufacturing 113

Nick Ursborne

DECEMBER 18, 2024

Persona-Driven Prompts: Incorporate detailed buyer personas into your prompts to ensure the AI generates copy that resonates with your target audience. . Persona-Driven Prompts: Incorporate detailed buyer personas into your prompts to ensure the AI generates copy that resonates with your target audience. (I’ve

Copywriter 194

Copywriter Copywriting Content Creator Content Creation 194

Buffer

JULY 31, 2024

Content curation is like being your audience’s personal algorithm. This article will share content curation sources that will help you become your audience’s favorite, go-to place for information. So you’re not truly giving your audience any new info. But where do you even find content to curate ?

Social Media 106

Social Media Content Retail Content Creator 106

BKA Content

NOVEMBER 19, 2024

When Google Analytics tags large portions of your web traffic as “unassigned,” you miss out on vital data about your audience. What Is Unassigned Traffic in Google Analytics, and What Should You Do About It? Just what is unassigned traffic in Google Analytics (GA4)? What Is Unassigned Traffic in Google Analytics?

IT 105

IT Insurance Consulting Agency 105

Backlinko

JULY 22, 2024

It’s also relevant to our audience—backlinks are a major topic in the SEO industry. Backlinko started as a simple personal blog in 2012, publishing one or two posts per month. In the first two years, our traffic grew from a few hundred monthly visitors to several thousand. Choose one that matches your technical skill level and business needs.

Website 117

Website SEO Search Engine Optimization Architecture 117

Backlinko

DECEMBER 9, 2024

Site B sees this and shares the feature with their own audience, with a link back to Site As post. When another website links to your content, their audience may click through to your site, boosting your visitor numbers. If the linking site has a substantial and relevant audience, this can lead to significant traffic gains.

SEO 94

SEO IT Text Engineering 94

Buffer

SEPTEMBER 5, 2024

Distribute Writing a great blog post is only half the battle–you want to ensure it reaches the right audience. Sharing the blog post in multiple formats across multiple platforms is crucial for getting it to the widest possible audience. We promote all our blog posts to social media using the zero-click content strategy.

Blog Post 80

Blog Post IT Writing Post 80

Backlinko

OCTOBER 23, 2024

Define Your Target Audience You can’t create great content if you don’t know who you’re creating it for. That’s why understanding your target audience is crucial. It helps you tailor your content to your audience’s specific interests and needs. Look for recurring themes or problems in audience responses.

Content Marketing 113

Content Marketing Marketing Government Content 113

Jane Friedman

MARCH 19, 2025

But what about the books that dont explode right awaythose that quietly gain traction, slowly building an audience over time? I ran Amazon ads, posted across social media, and told every friend and family member about my debut. Thats the path Ive experienced firsthand. And sometimes, that takes patience. I was hesitant at first.

Publishing 141

Publishing Publisher Publishing Marketing 141

Jane Friedman

MARCH 27, 2025

For example, you might have solid networking and social media skills which you can apply towards marketing, but have no experience with graphic design. Photo by Photo By: Kaboompics.com Todays post is by author Joel Pitney, founder of Launch My Book. Many aspiring authors start their book journey without a clear budget.

Promotion 134

Promotion Social Media Publishing Publisher 134

Buffer

AUGUST 27, 2024

Whether using Zapier to keep things flowing between apps, Buffer to manage our social media like a breeze, or Notion to keep our projects on track, these tools have revolutionized the way we work. Social media interactions : Pay attention to what your followers are saying and asking.

Social Media 81

Social Media Content Creation Content Promotion 81

Express Writers

JANUARY 28, 2025

Also, segment your audience so that you promote your blog posts to the right audience and increase your chances of getting them read. Also, segment your audience so that you promote your blog posts to the right audience and increase your chances of getting them read. Blogging is only half the battle.

Promotion 52

Promotion Blog Post Post IT 52

The Hoth

JANUARY 7, 2025

Prior to the internet, traditional PR involved reaching out to the press via print media like magazines and newspapers. It was also common for PR professionals to get in touch with TV stations, radio stations, and prominent figures in the media like celebrities. Also, digital PR has 3 main components, which are: Media outreach.

SEO 59

SEO IT Social Media Brand Awareness 59

Grammarly

DECEMBER 6, 2024

In the age of social media, brands are becoming even more personal and personality driven in an effort to foster loyal relationships with customers. Using media-rich storytelling in marketing can help humanize your brand, engage your audience, and build a loyal customer base.

Communication 105

Communication Marketing Storytelling Social Media 105

Contently

SEPTEMBER 18, 2024

So, what’s the key to successfully capturing curiosity in commercial audiences? There’s round-the-clock pressure to create new content—whether the goal of that content is to recruit for an event on social media or promote a new product on the blog. Creativity. How can we get creative with content marketing?

Creativity 101

Creativity Content Marketing Marketing Content 101

Contently

SEPTEMBER 10, 2024

Building timeliness into your content strategy also doesn’t require spending endless hours scrolling through social media just to make sure you don’t miss what the kids are talking about. Seasonality, in regards to content marketing strategy, means aligning your content with what your audience is naturally thinking about.

Content Marketing 92

Content Marketing Marketing Content Utilities 92

Enchanting Marketing

MARCH 11, 2025

Social media platforms always seem hungry for more content. And why not show it to a new audience? I wanted to build an audience and grow my email list. Do you ever get close to content burnout? A year ago, I became active on LinkedIn. And it has at times felt like feeding a cookie monster. It feels relentless, eh?

Post 130

Post Content Creation Storytelling Creativity 130

Ashleyn Writes

JANUARY 10, 2025

VOC data (or what our Copywriting for Creatives students call it, “CVH” for Client/Customer Voice Hacking) is how you decode the messaging that resonates with your audience. Im talking flat-out hours creating bots, fine-tuning prompts, and engineering workflows. Time is my most valuable asset. I included both.

Copywriter 130

Copywriter Copywriting Script Landing Page 130

Contently

OCTOBER 31, 2024

It’s surprisingly useful for hooking audiences and boosting long-term engagement. It turns your audience into players who can’t wait to take on the next challenge you throw at them, all while boosting loyalty, engagement, and brand recognition. What is content gamification? By definition, play is a fun activity.

Engagement 93

Engagement Marketing Content Social Media 93

ContentWriters

NOVEMBER 21, 2024

Whether you need to write a marketing script for social media, commercials, or podcasts, a powerful script will help you stand out. What matters more is understanding the fundamentals of scriptwriting and how to adapt your approach for different platforms and audiences. The stakes for quality content have never been higher.

Script 105

Script Writing Marketing Persuasion 105

Jane Friedman

JANUARY 14, 2025

I decided to go for it, because while I knew this would test me in ways that stretched far beyond a mere rewrite, telling my story in podcast format was a chance to immerse myself and the audience in a very different experience. Also called Chasing Portraits , the film wasnt a replica of the book. Eventually, I had a manuscript.

Creativity 127

Creativity Publishing Publisher Publishing 127

Ashleyn Writes

JANUARY 8, 2025

Today’s savvy audience demands moremore authenticity, more value, and more proof that what you’re offering works. As we step into 2025, the world of digital marketing (much less sales copy, oh hello AI.) is evolving faster than ever. Nature is healing. Let’s go. Its ROI-ready copywriting for $20 a month. right here.

Copywriter 130

Copywriter Copywriting Copy Sales 130

BKA Content

NOVEMBER 26, 2024

For example, regularly publishing high-value content is always important for successful SEO, no matter the audience. People usually search online before they buy, even for local items, so you need local SEO to connect with your target audience. What is local SEO, and how can you get started with it?

SEO 105

SEO Brand Awareness Search Engine Optimization Keywords 105

Grammarly

OCTOBER 30, 2024

AI tools, like Grammarly, are helping enterprises optimize every stage of the content marketing process, from brainstorming ideas that will resonate with audiences to refining content for various audiences and channels, resulting in improved creativity, efficiency, and measurable results.

Content Marketing 98

Content Marketing Marketing Storytelling Content Creation 98

Contently

AUGUST 30, 2024

According to a study from Oracle and Brent Leary, “ 80% of consumers have purchased products in direct response to social media content. When it comes down to it, consumers are skeptical of businesses, so it’s no surprise they trust social media influencers, peers, and celebrities to give them advice on new products.

Storytelling 82

Storytelling Marketing Social Media Brand 82

Freelance Magic

NOVEMBER 15, 2024

Brands and businesses are always on the lookout for talented writers who can create blog posts, long-form articles, white papers, ebooks, and other valuable content to attract and engage their target audience. For instance, if you’re a writer, think about offering quick-turnaround blog posts, email sequences, or social media captions.

Freelance 130

Freelance Portfolio Writing Persuasion 130

Melanie Saxton

DECEMBER 27, 2024

Marketing copy includes prompts (calls to action) that inspire audiences to click a link, make a purchase, donate to a cause, schedule a consultation, or receive a quote. Add video scripts, podcasts, and social media, and you are making an impact! This defines human interaction from a digital perspective.

Copywriter 130

Copywriter Copywriting Persuasion Script 130

Kayleigh Moore

MARCH 5, 2024

I have an advantage as a writer and as a fan of writing because I can relate to our audience even more effectively. Good storytellers know that in order to capture and hold an audience’s attention, one must edit. Because it connects with audiences on a deep, meaningful level. But he does it with such… finesse. Adjust as needed.

Storytelling 130

Storytelling IT Advertising Projects 130

Copywriter Collective

JANUARY 10, 2025

Clear, meaningful language could not only help rebuild trust with their audiences but also redefine how they communicate value. Micro copy is memorable taglines, app or push notifications, social media captions, or bio descriptions. It may not seem like alot but it is pretty much essential in keeping our audiences attention.

Copywriter 105

Copywriter Copywriting Script Copy 105

Contently

OCTOBER 29, 2024

No, I’m obsessed with them because they are a prime example of user-generated content finding its organic audience. Oftentimes, that’s in the form of a social post showcasing a product in action. But, you don’t need to share user-generated content on social media alone. Here’s how.

Brand 96

Brand Content Retail Utilities 96

Grammarly

APRIL 10, 2024

GPT-4 is a versatile generative AI system that can both interpret and produce a wide range of content. Learn what it is, how it works, and how you can use it to create content, analyze data, and much more. Table of contents What is GPT-4? Who created GPT-4? How GPT-4 works Is GPT-4 free? OpenAI released GPT-4 on March 14, 2023. How does GPT-4 work?

IT 122

IT Text Prose Architecture 122