Backlinko

SEPTEMBER 6, 2024

Detailed tells you everything you need to know to outrank your competitors—including the keywords they used, article length, metadata, and more. But it requires a paid API key from DataForSEO to generate search volumes for keywords. for every 1,000 keywords processed. But Keyword Surfer ’s Chrome extension solves this problem.

SEO 111

SEO Keywords Engineering Website 111

Neil Patel

APRIL 1, 2023

Every content strategy recipe needs its secret sauce: keywords. Keywords go with everything. But your recipe falls apart if you don’t align the right keywords with the right content. No matter what other methods you use to drive traffic to your site, you want to use SEO keyword mapping. What Is Keyword Mapping?

Keywords 140

Keywords SEO Engineering Concept 140

Buffer

JULY 31, 2024

Content curation is like being your audience’s personal algorithm. This article will share content curation sources that will help you become your audience’s favorite, go-to place for information. So you’re not truly giving your audience any new info. But where do you even find content to curate ?

Social Media 106

Social Media Content Retail Content Creator 106

Backlinko

MARCH 25, 2025

This included: Search volume data Keyword difficulty scores Average cost per click (CPC) Search intent Short- and long-term growth trends For each winning niche, we created a detailed scorecard that ranks its performance across three critical dimensions: Growth, monetization, and ranking potential. The most successful blogs hit this trifecta.

Blog 103

Blog Blogging Medical Finance 103

Backlinko

SEPTEMBER 28, 2023

Tracking your Google keyword rankings is vital if you want to determine if your SEO efforts are heading in the right direction. Continually ranking high for your target keywords proves that your content resonates with your audience and that the SEO tactics you implemented have been successful.

Keywords 120

Keywords SEO Engineering Website 120

iWriter

NOVEMBER 13, 2024

Understanding the nuances of bottom vs. top-of-the-funnel keywords could be the game-changer you’ve been searching for! In the vast world of digital marketing, not all keywords are created equal—each serves a unique purpose in guiding potential customers through their journey.

Keywords 52

Keywords Brand Awareness Landing Page Content Writer 52

Backlinko

NOVEMBER 18, 2024

It includes elements to help writers create content that connects with the audience. Here’s what team collaboration looks like at Backlinko: What to Include in a Content Brief Outside of keywords, it’s debatable what you should include in your brief. Secondary keyword: Related words or phrases that support the primary keyword.

Content 94

Content Keywords Collaboration Writer 94

BKA Content

NOVEMBER 26, 2024

For example, regularly publishing high-value content is always important for successful SEO, no matter the audience. Local SEO for small businesses focuses on creating content with subjects and keywords that are relevant to the local market and attract that clientele. Consider the most impactful elements for each.

SEO 105

SEO Brand Awareness Search Engine Optimization Keywords 105

Contently

OCTOBER 3, 2024

The right B2B SEO tools can be a game-changer, helping content strategists not only understand an audience but also fine-tune strategy and drive more qualified leads. Google Keyword Planner Google Keyword Planner is another must-have SEO tool, and it’s also free. The first step is to enter a keyword. Oh, and it’s free!

Content Marketing 86

Content Marketing SEO Content Management System Marketing 86

Express Writers

MAY 31, 2024

How to Choose Keywords for SEO that Actually Rank If you are performing a home renovation and run into an issue, what’s typically your first response? One of the most crucial parts of the optimization process is choosing the right keywords for your audience that will appear in search results. What’s the Big Deal with Keywords?

Keywords 98

Keywords SEO Search Engine Optimization Education 98

BKA Content

APRIL 30, 2024

How To Find Competitors’ Keywords Finding the right keywords is essential to developing an effective search engine optimization (SEO) strategy. Researching keywords that your competitors are using to improve their rankings is the first step in finding keywords that work for your company.

Keywords 96

Keywords Search Engine Optimization Insurance Engineering 96

Backlinko

APRIL 12, 2024

Local keyword research is the process of finding the keywords people use when they’re searching for locations, products, or services in their area. Like this: Why are local keywords useful to know? Keywords are a fundamental element of search engine optimization (SEO). Do it right, and your business becomes more visible.

Keywords 107

Keywords SEO Search Engine Optimization Website 107

Contently

SEPTEMBER 4, 2024

SEO and keyword analysis We knew we weren’t ranking as high as we wanted to for our main areas of expertise and that we needed to retool our SEO approach. So, we started out by conducting a comprehensive keyword and competitor analysis. This was a three-part process, involving: 1.

Content 87

Content Blog Blogging Keywords 87

Backlinko

DECEMBER 5, 2024

Next, it ranks for 528 keywords with local packs, according to Semrushs Organic Research tool. And it attracts nearly 33K organic traffic solely by ranking for keywords with local packs in search results. They rank for 43 paid keywords, spending around $6.9K Now, you have a list of relevant keywords.

IT 98

IT Marketing Keywords Search Engine Optimization 98

Copywriter Collective

JANUARY 10, 2025

Clear, meaningful language could not only help rebuild trust with their audiences but also redefine how they communicate value. It may not seem like alot but it is pretty much essential in keeping our audiences attention. They should guide the audience seamlessly without overshadowing the articles narrative.

Copywriter 105

Copywriter Copywriting Script Copy 105

BKA Content

AUGUST 29, 2024

How To Find Low-Competition Keywords for SEO Even though Google users search billions of times every day, an astounding 15% of queries are keyword phrases the search engine hasn’t seen before. Instead of fighting tooth and nail to rank in the top spots for a well-known keyword, why not skip the line by discovering new keywords instead?

Keywords 98

Keywords SEO Search Engine Optimization Insurance 98

Backlinko

DECEMBER 29, 2024

They appear in Googles 3-Pack when prospective customers in their area search for “plumbing company and other related keywords. Their site also ranks for 3K keywords. Keyword Research The first step of any plumber SEO campaign is keyword research. And conducting research into your competitors keyword strategies.

SEO 99

SEO Keywords Contractor Insurance 99

Express Writers

OCTOBER 1, 2024

Keyword placement for SEO in content requires a similar careful balance between too many, too few, or not being placed carefully enough to show a connection to a topic. You want to be obvious enough with your keyword placement to improve your Google indexing but not too eager for Google to assume you are spam. Here was the issue.

Keywords 90

Keywords SEO Text Healthcare 90

Backlinko

MARCH 3, 2025

The key is creating content that matches what your audience is searching for at every funnel stage. ranking keywords 110.2K in traffic value Click the “ Positions ” tab to discover every keyword you rank for. Select Keywords with Low Difficulty for Your Site Want to know the secret to ranking faster?

IT 104

IT Keywords Brand Awareness SEO 104

Backlinko

NOVEMBER 29, 2024

” Start by thinking about the questions your audience is asking and the problems they’re trying to solve. You can use a tool like Semrush’s Keyword Magic Tool to discover what people are actively searching for. Open the tool, type your seed keyword, and hit “ Search.” Sort by Search Volume: Target high-volume keywords.

Writing 103

Writing Keywords Script SEO 103

Jane Friedman

MARCH 19, 2025

But what about the books that dont explode right awaythose that quietly gain traction, slowly building an audience over time? The right category can make a world of difference, and making small adjustments to metadata, keywords, and book descriptions can help your book reach its ideal audience.

Publisher 135

Publisher Publishing Publishing Marketing 135

Freelance Union

NOVEMBER 18, 2024

Do you ever feel like your brand goes unnoticed by your audience? Top tip: Make sure your branding package/ course creates a visual identity and strategy (brand rules, voice, and target audience… positioning is also a big plus)
 2. Online Presence Best Practices
 Everything online is driven by keywords.

Brand 98

Brand Keywords Consulting Social Media 98

Buffer

SEPTEMBER 5, 2024

Keyword research with Ahrefs Every great blog post starts with a great idea – and then follows that up with thorough keyword research.    A lot of my articles begin with a dive into Ahrefs, a powerful SEO tool we use on the Buffer team to identify primary and secondary keywords to target.

Blog Post 80

Blog Post IT Writing Post 80

Grammarly

OCTOBER 30, 2024

AI tools, like Grammarly, are helping enterprises optimize every stage of the content marketing process, from brainstorming ideas that will resonate with audiences to refining content for various audiences and channels, resulting in improved creativity, efficiency, and measurable results.

Content Marketing 98

Content Marketing Marketing Storytelling Content Creation 98

Jane Friedman

MARCH 18, 2025

It feels redundant and counterintuitive as a storyteller, as if you dont truly trust your audience, but its necessary if you want to serve that dish youve spent years training to perfect. Perhaps your huevos rancheros are what well eat for brunch every Sunday!

Food 132

Food IT Storytelling Social Media 132

Copywriter Collective

FEBRUARY 28, 2025

Instead of getting positive results, your content has a high bounce rate, low engagement, and does not lead your audience to convert. Maybe, its not that the content is bad but the right content that your audience needs is not met enough. If you want your content to matter, you need to define and understand your target audiences first.

Content 67

Content Search Engine Optimization Copywriter Copywriting 67

The Hoth

DECEMBER 17, 2024

In other words, you need your content to rank on page one for your most important local keywords. That means members of your target audience are going to search for keywords like homes for sale in (your city). Homebuyers search for extremely localized keywords tied to a specific city, borough, or neighborhood.

SEO 97

SEO Engineering Keywords Website 97

Write Freelance

JUNE 13, 2023

You are trying to capture the attention of a very specific target audience while also trying to convince Google that you should be at the top of the SERPs. It helps you locate high-ranking keywords and create engaging content. The data is analyzed based on the competitors already ranking for the keyword.

Writing 245

Writing Content Freelance Keywords 245

Backlinko

JANUARY 6, 2025

Pick an approach that plays to your strengths and resonates with your audience. Broad keywords. Your keyword matches the intent, your ad matches the keyword, and your landing page matches the ad. Aggressive negative keyword expansion. Then, analyzing your competitors and keyword research follows.

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Backlinko

JULY 26, 2024

You can adjust the domain, intent, audience persona, and formality to make Grammarly’s editing suggestions laser-focused on your specific requirements. Like keyword research , building topic clusters, and writing SEO-friendly content. It provides guidance on which keywords to include in your text and how many times.

Content Creation 96

Content Creation Copy Text Creativity 96

ContentWriters

JANUARY 30, 2025

Because people are rightfully skeptical about misleading information online, its up to you as a writer to gain the trust of your audience by using authoritative, reputable sources to back up your ideas. You can also find authoritative sources using a general search engine by adding specific keywords to your search terms.

Government 111

Government Medical Banking Editorial 111

Backlinko

OCTOBER 21, 2024

This should give Google enough new content to test for our target keyword. “We must get into the audience’s headspace and walk a mile in their shoes. keywords Key Takeaways Find your data edge. Invest in understanding your audience Bridge the gap between information and action. ” What does this mean?

SEO 101

SEO Finance Content Concept 101

Elna Cain

FEBRUARY 27, 2024

Because they want to spread the word about their SaaS product and gain leads with their helpful content that educates their audience about the benefits and features of their product. This is similar to what I do with my audience. ToFu content is attracting the right type of audience that may not be aware of a particular company.

Content Writer 239

Content Writer Writer Content Writing 239

Contently

AUGUST 23, 2024

It also makes sure everyone is on the same page when it comes to goals, Key Performance Indicators (KPIs), the target audience and how content fits in with the overall marketing strategy. Identify your target audience Now that you’ve got your goals ironed out, who are you trying to reach with all this insightful content?

Content 69

Content Content Creation Medical Brand Awareness 69

ContentWriters

FEBRUARY 28, 2025

Google Suggest: The Free Content Idea Generator Hidden in Plain Sight You use Google dozens of times daily, but it also serves as a free content idea generator that shows you what your target audience wants to know. It is a popular content idea generator because it helps you base your content decisions on performance data rather than hunches.

Content 59

Content Content Creation Blog Blogging 59

Animalz

DECEMBER 5, 2024

A ready audience. The Animalz content channels already had thousands of readers back then, so Jimmy had an audience that could embrace and spread his idea. Every time he’d get a puzzled look or a request for clarification from his unwitting early audience, he’d sand it down, tweak it slightly, until it was perfectly polished.”

Concept 109

Concept Blog Blogging Manufacturing 109

The Hoth

MARCH 20, 2025

This heightens the chances that Google will start ranking the sites content in top positions for lots of keywords related to the topic due to the established trust. Content clusters are not only great for building topical authority with search engines, but theyre also enormously helpful resources for your target audience.

Content 59

Content Keywords SEO Text 59