Elna Cain

FEBRUARY 27, 2024

Because they want to spread the word about their SaaS product and gain leads with their helpful content that educates their audience about the benefits and features of their product. This is similar to what I do with my audience. ToFu content is attracting the right type of audience that may not be aware of a particular company.

Content Writer 239

Content Writer Writer Content Writing 239

Copywriter Collective

FEBRUARY 28, 2025

Instead of getting positive results, your content has a high bounce rate, low engagement, and does not lead your audience to convert. Maybe, its not that the content is bad but the right content that your audience needs is not met enough. So what are you doing wrong? Awareness: Attract and inform.

Content 67

Content Search Engine Optimization Copywriting Copywriter 67

Moz

FEBRUARY 10, 2021

But leads are what drive business, and as a result, many of us are held accountable for generating more of them. Out of all of the lead generation strategies out there, there’s one that I find particularly effective: search engine optimization (SEO) and conversion rate optimization (CRO) working together.

Lead Generation 72

Lead Generation SEO Search Engine Optimization Brand Awareness 72

Smart Blogger

JUNE 29, 2023

The secret lies in lead generation. Lead generation isn’t just a fancy term, but a pivotal strategy that can create explosive growth for your business. And by understanding and applying effective lead generation tactics, you can tap into a world of potential customers just waiting to be converted.

Lead Generation 60

Lead Generation Landing Page Utilities Social Media 60

Smart Blogger

DECEMBER 29, 2023

So you’ve heard about the magic of LinkedIn lead generation and are curious whether it can work for you. Well, the good news is that transforming your LinkedIn profile into a lead-generating engine is totally doable with the right approach. Why LinkedIn for Lead Generation? Let’s dive right in.

Lead Generation 59

Lead Generation Social Media Brand Awareness Education 59

Neil Patel

JUNE 2, 2021

The only scenario where you’d want to use something like this is when you’re dealing with a proven target audience or when your brand is looking to maximize its reach. While it’s certainly easier to make ads on social media, YouTube is a powerful tool for brands looking to promote high-quality video content to a massive audience.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Neil Patel

JANUARY 27, 2021

LinkedIn Newsletters Expand Your Audience. As a result, you’ll reach a wider audience and build more meaningful connections. By creating valuable content, your audience will view you as a trusted source of information — especially when they need the products or services you provide. LinkedIn Newsletters Help Generate Leads.

Brand Awareness 137

Brand Awareness Lead Generation Social Media Publisher 137

Neil Patel

OCTOBER 27, 2021

You spend hours researching keywords. Some of the metrics you’ll want to review include: organic traffic click-through-rate (CTR) bounce rate keyword rankings backlinks page speed conversions. Review Keyword Research. Keyword research is the backbone of any SEO plan. Check Your Target Audience. Yet, crickets.

SEO 145

SEO Keywords Architecture Social Media 145

Neil Patel

AUGUST 31, 2021

Steer clear of declining topics in your upcoming content and lead generation to avoid being out of date or yelling into the wind. This is great to engage with and even lead the conversations regarding those topics. Identify Connected Keywords and Hashtags. Are fewer people tweeting about it as time goes on? Be involved.

Marketing 137

Marketing Social Media Lead Generation Concept 137

Freelance Union

APRIL 16, 2024

Yet, to stand out and attract the right types of clients in today’s market, freelancers need to be methodical and strategic in their lead-generation efforts.   However, for those who are stretched in terms of time and resources, generating winning leads regularly isn’t always possible.

Freelance 105

Freelance Lead Generation Prose Social Media 105

Neil Patel

JANUARY 12, 2022

Website metrics can also help you track and diagnose issues with: Effectiveness of your content strategy Keyword ranking The best traffic sources Paid ad success Conversion rates. The exact metrics you track, however, can vary by industry, target audience, even where users are in the marketing funnel. Keyword Ranking.

Website 127

Website Landing Page Lead Generation Keywords 127

Neil Patel

APRIL 19, 2021

Like most social media platforms, Twitter is one of the best places to find and engage your target audience. It’s a fast-paced platform you can use to achieve many business goals such as lead generation, brand awareness, and even driving sales, among others. Keyword Targeting. Tailored Audiences. Promoted Tweets.

Advertising 128

Advertising Ad Copy Social Media Brand Awareness 128

Neil Patel

AUGUST 19, 2021

Sick of cold emailing tactics or leads who have no intent on opting in for your services? By going all-in on SEO and targeting keywords your potential clients are using, you can attract the right customers (who are ready to sign a contract) straight to your website. Not sure what SEO is or how to do keyword research?

Brand Awareness 145

Brand Awareness Marketing Keywords Digital Marketing 145

Neil Patel

FEBRUARY 3, 2023

As the most effective way to reach your audience, search is critical to your digital marketing strategy and each customer journey. The world of search has evolved from simple keyword queries to a complex, data-driven ecosystem that is constantly changing. So, make sure to tailor each piece to your audience. Think about it.

Brand Awareness 144

Brand Awareness Keywords Storytelling SEO 144

Neil Patel

AUGUST 18, 2020

Furthermore, we take this information and use it to create strategic, high-profit campaigns that meet your audience where they are. . All while helping those in your audience make an informed decision to buy. increase in lead generation in the first three months on top of decreasing their client’s cost-per-lead by 21.8%.

Agency 144

Agency Landing Page Consulting Digital Marketing 144

Content Marketing Institute

DECEMBER 3, 2018

When the goal is lead generation, you need to incorporate that objective into your strategy. We are seeing more created for the wrong audience, resulting in more low-quality leads. If most organizations focus on fixing those two issues, they would see an immediate uptick in higher quality leads. Click To Tweet.

Content Marketing 111

Content Marketing Marketing Lead Generation Content 111

Neil Patel

SEPTEMBER 21, 2021

Well-researched content helps build audience trust and positions you as a leader in your industry. Not to mention, it costs 62 percent less than traditional marketing and can triple the number of leads you bring in. You can find content ideas on Google Scholar by searching for keywords related to your industry, brand, or topic.

Food 142

Food Content Management System Content Keywords 142

Neil Patel

SEPTEMBER 20, 2021

It’s really easy to get started through simple methods like using alt text, creating content, and detailed keyword research. Do Keyword Research. The best on-site optimization always starts with keyword research. The trick is to find keywords that a lot of people are searching for that also don’t have a ton of competition.

Website 141

Website Landing Page Keywords SEO 141

Neil Patel

DECEMBER 4, 2020

With a few tweaks, you may reach your target audience more efficiently and bring motivated buyers to your website. Through a successful PPC campaign , your website could feature at the top of the page for your chosen keywords, potentially bringing in a large volume of traffic. To do this, start by understanding your target audience.

Marketing 127

Marketing Advertising Landing Page Ads 127

Neil Patel

FEBRUARY 17, 2021

Direct response marketing is any marketing technique designed to elicit an immediate response from your target audience. The key to an effective direct response marketing campaign is to know your target audience. Doing so ensures that only your target audience will respond to your campaign. Use Pop-Ups to Generate Leads.

Recruitment 141

Recruitment Marketing Social Media Lead Generation 141

Neil Patel

MAY 16, 2021

You need to target long-tail keywords , build authoritative backlinks and optimize your website pages for Google. I don’t think I need to tell you the difficulty in ranking in the top 3 spots for keywords that have good search volume. Email is the first and probably the best social channel for conversing with your audience.

Social Media 145

Social Media Search Engine Optimization Engineering Ads 145

Contently

DECEMBER 16, 2022

The focus is primarily on building and engaging their target audience and creating an SEO strategy. Walk: Brands get more strategic, lean into lead generation and engagement, and carve out their share of voice in the market. Leads Generated. Content leads can inform your content strategy.

Content Marketing 114

Content Marketing Marketing Content Banking 114

Agency Content Writer

JULY 25, 2022

If you’re looking for more leads, consider an SEO Content Strategy for your website. I will be the first to admit that for years my website was a sample of my writing and not a lead generator. Keyword Research. It will help us develop keyword-based content for their website. That goes for keyword research.

Website 130

Website SEO Agency Content 130

Agency Content Writer

MAY 25, 2023

In this article, I share how to identify your target clients, the benefits of blogging, search engine optimization tips, and free resources for keyword research. I want to work with people who I like to deliver content that connects their business to their target (or segmented) audience. We’d email and share ideas for future posts.

Search Engine Optimization 130

Search Engine Optimization Writing Blog Blogging 130

Agency Content Writer

MAY 25, 2023

In this article, I share how to identify your target clients, the benefits of blogging, search engine optimization tips, and free resources for keyword research. I want to work with people who I like to deliver content that connects their business to their target (or segmented) audience. We’d email and share ideas for future posts.

Search Engine Optimization 130

Search Engine Optimization Writing Blog Blogging 130

Grammarly

JANUARY 29, 2024

SEO writing SEO is the strategic use of keywords to promote your pages on search engines like Google. Think of SEO as lead generation. With that in mind, choose topics that do well socially with your type of audience. Then place those keywords in all the right places.

Website 116

Website Writing Content Copywriting 116

The Hoth

JANUARY 31, 2023

Yet, once your agency is up and running, you face the additional challenge of building a robust client base – which means you need to have an airtight system for lead generation. There’s a significant reason why the salesmen of the famous movie/play Glengarry Glen Ross place so much stock on obtaining high-quality leads.

SEO 98

SEO Healthcare Agency Lead Generation 98

Express Writers

JUNE 3, 2024

Here are three buckets that we use at Express Writers and works well for many similar brands: SEO & Brand Awareness: Create content that will appear in search engine results, generating traffic and getting our name out. Lead generation might refer to a target number of new leads you generate each month or a target engagement rate.

Content 98

Content Keywords Lead Generation SEO 98

Neil Patel

AUGUST 4, 2021

If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. Educational videos are all about adding value to your audience. Let’s take a look at the statistics. I certainly do.

Marketing 145

Marketing Social Media Brand Awareness Education 145

Neil Patel

JANUARY 27, 2021

When you enter a competitor’s domain name into the search bar, you’ll immediately be able to see important information like their top-performing keywords, best pages, and backlinks. You can dig deeper into this data, too, so you can see precisely where their backlinks came from and what you need to do to start competing for their keywords.

Digital Marketing 129

Digital Marketing Marketing Social Media Keywords 129

Neil Patel

JULY 12, 2021

For example, brands could create an automatic lead generation funnel that gathers an email address, sends a recorded demo, then invites the prospect to schedule a live demo. Keyword call tracking is a game-changer for voice interactions. The company was launched in 1999 with the goal of boosting lead generation.

IT 145

IT Landing Page Marketing Sales 145

Contently

DECEMBER 27, 2022

Content Marketing Institute (CMI) predicts that companies will spend less on paid content and focus more on organic ways to gain audience share in the new year. The pandemic changed a lot of how buyers think and research, and it’s essential to make sure your content connects with today’s audience. Create short-form videos.

Content Marketing 123

Content Marketing Marketing Content Utilities 123

Content Marketing Institute

DECEMBER 6, 2018

The methodology focused on selecting the audience most likely to interact with this type of content, not which industries they were in. The newsletter content includes video that’s interesting to a general engineering audience. Deliver content in the format your audience prefers. Click To Tweet. 23% click-through rate.

Content Marketing 111

Content Marketing Brand Hospitality Contractor 111

Neil Patel

MARCH 8, 2021

The two basic components of a typical SMS-marketing campaign are the keyword and the shortcode. POPCORN” is the keyword that gets placed in the body of the message. Once they’ve opted in, customers can also respond to your messages with sub-keywords. Polls let your customers text different keywords to cast a vote.

IT 145

IT Marketing Text Keywords 145

Neil Patel

JULY 6, 2021

based users active on Twitter, meaning it’s a platform full of potential when it comes to lead generation within the states. Unfortunately, it can be hard to know how to find leads effectively on Twitter—unless you know how to use Twitter’s advanced search queries. There are 69.3 million U.S.-based

Keywords 145

Keywords Engagement Lead Generation Brand 145

Neil Patel

FEBRUARY 10, 2021

Exposure, influence, and engagement are the keywords. Even at this step of the funnel, there is a breakdown in where potential leads might be : The leads may be totally unaware of your business or product, or they may have heard of you, but they’ve never been to your website. It’s an exploratory stage. Pay Per Click (PCC) Ads.

Landing Page 133

Landing Page Lead Generation Social Media Sales 133

Verblio

FEBRUARY 26, 2025

Its pool of writers is entirely US-based and puts legal expertise first, though each of them also has a deep digital marketing and SEO background to get your content in front of your audience. Quality of Writing : Professional, precise, and engaging content is not optional for legal audiences. That big agency you’re hiring?

Content Writer 52

Content Writer Writer Search Engine Optimization Writing 52