Backlinko

OCTOBER 23, 2024

For example, you might launch a new blog series targeting long-tail keywords to achieve your organic traffic goal. Define Your Target Audience You can’t create great content if you don’t know who you’re creating it for. That’s why understanding your target audience is crucial. Use stock photos if needed.

Content Marketing 113

Content Marketing Marketing Government Content 113

Backlinko

SEPTEMBER 6, 2024

Detailed tells you everything you need to know to outrank your competitors—including the keywords they used, article length, metadata, and more. But it requires a paid API key from DataForSEO to generate search volumes for keywords. for every 1,000 keywords processed. But Keyword Surfer ’s Chrome extension solves this problem.

SEO 111

SEO Keywords Engineering Website 111

Buffer

JULY 31, 2024

Content curation is like being your audience’s personal algorithm. This article will share content curation sources that will help you become your audience’s favorite, go-to place for information. So you’re not truly giving your audience any new info. But where do you even find content to curate ?

Social Media 106

Social Media Content Retail Content Creator 106

Backlinko

MARCH 25, 2025

This included: Search volume data Keyword difficulty scores Average cost per click (CPC) Search intent Short- and long-term growth trends For each winning niche, we created a detailed scorecard that ranks its performance across three critical dimensions: Growth, monetization, and ranking potential. The most successful blogs hit this trifecta.

Blog 103

Blog Blogging Medical Finance 103

Backlinko

NOVEMBER 18, 2024

This ensures every post is useful, clear, and built to perform. It includes elements to help writers create content that connects with the audience. Here’s what team collaboration looks like at Backlinko: What to Include in a Content Brief Outside of keywords, it’s debatable what you should include in your brief.

Content 94

Content Keywords Collaboration Writer 94

Express Writers

JANUARY 28, 2025

While blog posts are valuable for nurturing existing customers and reaching new ones to bring in more traffic, effective promotion is necessary for content to be noticed. If youre unsure how to promote a new blog post, these tried and tested strategies effectively generate more traffic for brands.

Promotion 52

Promotion Blog Post Post IT 52

BKA Content

NOVEMBER 26, 2024

For example, regularly publishing high-value content is always important for successful SEO, no matter the audience. Local SEO for small businesses focuses on creating content with subjects and keywords that are relevant to the local market and attract that clientele. Consider the most impactful elements for each.

SEO 105

SEO Brand Awareness Search Engine Optimization Keywords 105

Jane Friedman

MARCH 19, 2025

Photo by MIGUEL GASCOJ on Unsplash Todays post is by author Janee Butterfield. But what about the books that dont explode right awaythose that quietly gain traction, slowly building an audience over time? I ran Amazon ads, posted across social media, and told every friend and family member about my debut.

Publishing 135

Publishing Publisher Publishing Marketing 135

iWriter

NOVEMBER 13, 2024

Understanding the nuances of bottom vs. top-of-the-funnel keywords could be the game-changer you’ve been searching for! In the vast world of digital marketing, not all keywords are created equal—each serves a unique purpose in guiding potential customers through their journey.

Keywords 52

Keywords Brand Awareness Landing Page Content Writer 52

Contently

OCTOBER 3, 2024

The right B2B SEO tools can be a game-changer, helping content strategists not only understand an audience but also fine-tune strategy and drive more qualified leads. In this post, we’ll explore some of the best SEO tools that can empower your B2B marketing efforts, ensuring your strategy is both effective and efficient.

Content Marketing 86

Content Marketing SEO Content Management System Marketing 86

Backlinko

SEPTEMBER 28, 2023

Tracking your Google keyword rankings is vital if you want to determine if your SEO efforts are heading in the right direction. Continually ranking high for your target keywords proves that your content resonates with your audience and that the SEO tactics you implemented have been successful.

Keywords 120

Keywords SEO Engineering Website 120

Express Writers

MAY 31, 2024

How to Choose Keywords for SEO that Actually Rank If you are performing a home renovation and run into an issue, what’s typically your first response? One of the most crucial parts of the optimization process is choosing the right keywords for your audience that will appear in search results. What’s the Big Deal with Keywords?

Keywords 98

Keywords SEO Search Engine Optimization Education 98

Contently

SEPTEMBER 4, 2024

SEO and keyword analysis We knew we weren’t ranking as high as we wanted to for our main areas of expertise and that we needed to retool our SEO approach. So, we started out by conducting a comprehensive keyword and competitor analysis. This was a three-part process, involving: 1.

Content 87

Content Blog Blogging Keywords 87

Backlinko

DECEMBER 5, 2024

Next, it ranks for 528 keywords with local packs, according to Semrushs Organic Research tool. And it attracts nearly 33K organic traffic solely by ranking for keywords with local packs in search results. They rank for 43 paid keywords, spending around $6.9K You can also go to the Posts tab to create posts about your products.

IT 98

IT Marketing Keywords Search Engine Optimization 98

Backlinko

DECEMBER 29, 2024

They appear in Googles 3-Pack when prospective customers in their area search for “plumbing company and other related keywords. Their site also ranks for 3K keywords. Keyword Research The first step of any plumber SEO campaign is keyword research. And conducting research into your competitors keyword strategies.

SEO 99

SEO Keywords Contractor Insurance 99

Jane Friedman

MARCH 18, 2025

Photo by Tima Miroshnichenko Todays post is by writer, coach, and brand strategist Michelle Tamara Cutler ( @mickytcutler ). It feels redundant and counterintuitive as a storyteller, as if you dont truly trust your audience, but its necessary if you want to serve that dish youve spent years training to perfect.

Food 132

Food IT Storytelling Social Media 132

Copywriter Collective

JANUARY 10, 2025

Clear, meaningful language could not only help rebuild trust with their audiences but also redefine how they communicate value. It may not seem like alot but it is pretty much essential in keeping our audiences attention. They should guide the audience seamlessly without overshadowing the articles narrative.

Copywriter 105

Copywriter Copywriting Script Copy 105

Bramework

JANUARY 3, 2025

Creating a high-quality, SEO-optimized blog post is essential for businesses, freelancers, and agencies looking to establish a strong online presence. Multiple input options: keywords, documents, audio files, URLs, or YouTube videos. Step 1: Input Your Keyword Primary Keyword Selection Start by entering your primary keyword.

Blog Post 52

Blog Post Writer Script Post 52

Grammarly

OCTOBER 30, 2024

AI tools, like Grammarly, are helping enterprises optimize every stage of the content marketing process, from brainstorming ideas that will resonate with audiences to refining content for various audiences and channels, resulting in improved creativity, efficiency, and measurable results.

Content Marketing 98

Content Marketing Marketing Storytelling Content Creation 98

BKA Content

APRIL 30, 2024

How To Find Competitors’ Keywords Finding the right keywords is essential to developing an effective search engine optimization (SEO) strategy. Researching keywords that your competitors are using to improve their rankings is the first step in finding keywords that work for your company.

Keywords 96

Keywords Search Engine Optimization Insurance Engineering 96

Backlinko

APRIL 12, 2024

Local keyword research is the process of finding the keywords people use when they’re searching for locations, products, or services in their area. Like this: Why are local keywords useful to know? Keywords are a fundamental element of search engine optimization (SEO). Do it right, and your business becomes more visible.

Keywords 107

Keywords SEO Search Engine Optimization Website 107

Backlinko

MARCH 3, 2025

Think about someone searching for “how to optimize a blog post.” The key is creating content that matches what your audience is searching for at every funnel stage. ranking keywords 110.2K in traffic value Click the “ Positions ” tab to discover every keyword you rank for. decrease in traffic.

IT 104

IT Keywords Brand Awareness SEO 104

Backlinko

NOVEMBER 29, 2024

million blog posts get published. ” Start by thinking about the questions your audience is asking and the problems they’re trying to solve. You can use a tool like Semrush’s Keyword Magic Tool to discover what people are actively searching for. Open the tool, type your seed keyword, and hit “ Search.”

Writing 103

Writing Keywords Script SEO 103

Credible Content

JUNE 2, 2023

20 benefits of publishing a blog post every day. Main points covered in this blog post: Daily blog posts signal to search engines that your website is active and regularly updated. Daily blogging expands keyword coverage, attracting a diverse audience. Provides more opportunities to capture a diverse audience.

Publishing 130

Publishing Publisher Publishing Blog Post 130

BKA Content

AUGUST 29, 2024

How To Find Low-Competition Keywords for SEO Even though Google users search billions of times every day, an astounding 15% of queries are keyword phrases the search engine hasn’t seen before. Instead of fighting tooth and nail to rank in the top spots for a well-known keyword, why not skip the line by discovering new keywords instead?

Keywords 98

Keywords SEO Search Engine Optimization Insurance 98

Express Writers

OCTOBER 1, 2024

Keyword placement for SEO in content requires a similar careful balance between too many, too few, or not being placed carefully enough to show a connection to a topic. You want to be obvious enough with your keyword placement to improve your Google indexing but not too eager for Google to assume you are spam. Here was the issue.

Keywords 90

Keywords SEO Text Healthcare 90

Credible Content

MAY 20, 2023

Writing blog posts with useful insights There are millions of blog posts published every day. On top of that, people are writing entry level blog posts using ChatGPT and Bard from Google by the dozens every day. Writing and publishing blog posts with unique insights shows your readers that you are an expert in your field.

Blog Post 147

Blog Post Writing Post Blog 147

Freelance Union

NOVEMBER 18, 2024

Do you ever feel like your brand goes unnoticed by your audience? Top tip: Make sure your branding package/ course creates a visual identity and strategy (brand rules, voice, and target audience… positioning is also a big plus)
 2. Online Presence Best Practices
 Everything online is driven by keywords.

Brand 98

Brand Keywords Consulting Social Media 98

Copywriter Collective

FEBRUARY 28, 2025

You have spent a good amount of resources to produce quality blog posts, email newsletters, and case studies to target potential leads; but the results are disappointing. Instead of getting positive results, your content has a high bounce rate, low engagement, and does not lead your audience to convert. So what are you doing wrong?

Content 67

Content Search Engine Optimization Copywriter Copywriting 67

The Hoth

DECEMBER 17, 2024

In other words, you need your content to rank on page one for your most important local keywords. In other words, a backlink profile consisting only of high-quality guest posts with similar anchor text (the text masking a hyperlink) will raise red flags to Google. But how do you achieve such high rankings?

SEO 97

SEO Engineering Keywords Website 97

ContentWriters

JANUARY 30, 2025

Because people are rightfully skeptical about misleading information online, its up to you as a writer to gain the trust of your audience by using authoritative, reputable sources to back up your ideas. You can also find authoritative sources using a general search engine by adding specific keywords to your search terms.

Medical 111

Medical Government Banking Editorial 111

Write Freelance

JUNE 13, 2023

You are trying to capture the attention of a very specific target audience while also trying to convince Google that you should be at the top of the SERPs. It helps you locate high-ranking keywords and create engaging content. The data is analyzed based on the competitors already ranking for the keyword.

Writing 245

Writing Content Freelance Keywords 245

Backlinko

JANUARY 6, 2025

Pick an approach that plays to your strengths and resonates with your audience. Both Mid Day Squares and TBH Skincare started with iPhones and posted daily while staying true to their story. Broad keywords. Your keyword matches the intent, your ad matches the keyword, and your landing page matches the ad.

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Backlinko

OCTOBER 21, 2024

Ever stumbled upon a competing post and thought, “Damn, I wish I wrote that”? This post aims to complement them by providing practical, real-world applications of information gain. Google detects unique information on the post, and it may bump it to the top position in the SERP. They’ve nailed the theory.

SEO 101

SEO Finance Content Concept 101

Grammarly

OCTOBER 2, 2023

Blog posts remain one of the most effective ways to attract visitors to a website. In this guide, we explain everything you need to know about writing a blog post with AI, including what you can do with it and how to phrase your prompts. In AI blogging, you use prompts to direct an AI program to write blog posts.

Blog Post 116

Blog Post Writing Post Blog 116

Animalz

DECEMBER 5, 2024

.” When Jimmy hosts Content, Briefly , Superpath’s podcast , guests often mention how this post has influenced their careers. He wrote 31 Animalz posts before “Your Blog Is Not a Publication” and was in content for many years before joining our agency. A ready audience.

Concept 109

Concept Blog Blogging Manufacturing 109

Backlinko

JULY 26, 2024

You can adjust the domain, intent, audience persona, and formality to make Grammarly’s editing suggestions laser-focused on your specific requirements. Like keyword research , building topic clusters, and writing SEO-friendly content. Create content in different formats like headlines, social media posts, and website copy.

Content Creation 96

Content Creation Copy Text Creativity 96