Contently

OCTOBER 3, 2024

The right B2B SEO tools can be a game-changer, helping content strategists not only understand an audience but also fine-tune strategy and drive more qualified leads. In this post, we’ll explore some of the best SEO tools that can empower your B2B marketing efforts, ensuring your strategy is both effective and efficient.

Content Marketing 89

Content Marketing SEO Content Management System Marketing 89

Backlinko

DECEMBER 29, 2024

These plumbing companies all focus on the same core SEO strategies. They appear in Googles 3-Pack when prospective customers in their area search for “plumbing company and other related keywords. Their site also ranks for 3K keywords. With SEO for plumbers, your business can achieve similaror betterresults.

SEO 99

SEO Keywords Contractor Insurance 99

The Hoth

MARCH 11, 2025

In the SEO world, keyword research is one of the most mind numbing. Discovering relevant keywords with decent search volume that arent already flooded by your competitors can be like finding a needle in an internet-sized haystack. AI-powered keyword research works the same way.

Keywords 59

Keywords Digital Marketing Content Creation Agency 59

Backlinko

OCTOBER 21, 2024

This concept is known as “information gain” in SEO. Picture this scenario: The top five search results for “SEO best practices” all talk about the same old stuff. But then, a new article pops up discussing how AI is changing SEO. This should give Google enough new content to test for our target keyword.

SEO 101

SEO Content Finance Concept 101

Backlinko

OCTOBER 23, 2024

For example, you might launch a new blog series targeting long-tail keywords to achieve your organic traffic goal. Further reading: SEO Strategy: How to Create an Effective Plan 2. Define Your Target Audience You can’t create great content if you don’t know who you’re creating it for.

Content Marketing 113

Content Marketing Marketing Government Content 113

iWebContent

NOVEMBER 26, 2024

Businesses want their content to rank well in search engine results while captivating their audience and driving conversions. That’s where SEO-optimized content writing plays a critical role. We’ll cover the core elements of SEO content services, from research and writing to technical optimization and conversion strategies.

Engagement 59

Engagement Website SEO Content 59

ContentWriters

MARCH 28, 2025

To thrive as a freelance writer in 2025, mastering SEO content writing is essential. Clients expect content that ranks, attracts the right audience, and enhances user experience. This guide covers key SEO content writing tips to help you craft optimized, high-ranking content. What Is SEO Writing?

SEO 59

SEO Writing Content Keywords 59

Copywriter Collective

DECEMBER 31, 2024

There will always be interesting facts that I want to share with the audience, even if theyre not directly relevant to the question the piece is aiming to answer. While not as bad as missing out information which should be included, this can have tangible SEO consequences. Is the platform a specialist for the topic youre covering?

Copywriting 98

Copywriting Copywriter SEO Government 98

Express Writers

MAY 31, 2024

How to Choose Keywords for SEO that Actually Rank If you are performing a home renovation and run into an issue, what’s typically your first response? One of the most crucial parts of the optimization process is choosing the right keywords for your audience that will appear in search results.

Keywords 98

Keywords SEO Search Engine Optimization Education 98

Contently

SEPTEMBER 4, 2024

It revealed valuable insights about content longevity, SEO, and how our readership has evolved. How to refresh content: Our process When we set about auditing The Content S trategist , we quickly realized we had a larger, more complex problem on our hands—one that wouldn’t be fixed with a quick SEO scan of our blog content.

Content 89

Content Blogging Blog Keywords 89

Neil Patel

APRIL 1, 2023

Every content strategy recipe needs its secret sauce: keywords. Keywords go with everything. But your recipe falls apart if you don’t align the right keywords with the right content. No matter what other methods you use to drive traffic to your site, you want to use SEO keyword mapping. What Is Keyword Mapping?

Keywords 140

Keywords SEO Engineering Concept 140

Backlinko

NOVEMBER 18, 2024

A content brief is a blueprint for high-quality, engaging, and SEO-friendly content. It includes elements to help writers create content that connects with the audience. But after publishing hundreds of articles, we’ve found these elements work best: Primary keyword: The main term or phrase your content must focus on.

Content 94

Content Keywords Collaboration Writer 94

Buffer

JULY 31, 2024

Content curation is like being your audience’s personal algorithm. This article will share content curation sources that will help you become your audience’s favorite, go-to place for information. So you’re not truly giving your audience any new info. But where do you even find content to curate ?

Social Media 106

Social Media Content Retail Content Creator 106

BKA Content

AUGUST 29, 2024

How To Find Low-Competition Keywords for SEO Even though Google users search billions of times every day, an astounding 15% of queries are keyword phrases the search engine hasn’t seen before. Learning how to find low-competition keywords gives you a huge edge in SEO. What Do Low-Competition Keywords Look Like?

Keywords 98

Keywords SEO Search Engine Optimization Insurance 98

Backlinko

MARCH 3, 2025

At Backlinko, organic traffic brings us over 571K monthly visitorseach one specifically interested in SEO and digital marketing. For example, if someone searches “ seo competitor analysis ” on Google and clicks on a regular (non-ad) result, that counts as organic traffic. These unpaid clicks are organic traffic.

IT 104

IT Keywords Brand Awareness SEO 104

ContentWriters

OCTOBER 31, 2024

What does the rapid evolution of AI mean for SEO and the future of search? SEO is still crucial for effective content marketing–even as consumers switch from Google to AI tools in their searches. How businesses optimize for SEO is changing. To stay ahead, marketers must adapt their SEO content strategies.

SEO 59

SEO Content Engineering Brand Awareness 59

The Hoth

DECEMBER 17, 2024

This means SEO is an essential marketing channel for real estate agents. In other words, you need your content to rank on page one for your most important local keywords. If you do have some experience with SEO and link-building, feel free to skip this section. But how do you achieve such high rankings? Natural placement.

SEO 97

SEO Engineering Keywords Website 97

Backlinko

DECEMBER 5, 2024

It uses paid and unpaid tactics, like search advertising and local SEO, to help the business appear more prominently in local searches. Next, it ranks for 528 keywords with local packs, according to Semrushs Organic Research tool. They rank for 43 paid keywords, spending around $6.9K Now, you have a list of relevant keywords.

IT 98

IT Marketing Keywords Search Engine Optimization 98

Express Writers

OCTOBER 1, 2024

Keyword placement for SEO in content requires a similar careful balance between too many, too few, or not being placed carefully enough to show a connection to a topic. You want to be obvious enough with your keyword placement to improve your Google indexing but not too eager for Google to assume you are spam.

Keywords 90

Keywords SEO Text Healthcare 90

The Hoth

JANUARY 7, 2025

Ranking higher on search engines is a major goal of digital PR campaigns, meaning you can use digital PR for SEO success. Much like SEO, digital PR aims to build authoritative backlinks from relevant websites. With SEO, your focus is entirely centered on reaching #1 on Googles search results. Whats digital PR? Link-building.

SEO 59

SEO IT Social Media Brand Awareness 59

Backlinko

NOVEMBER 29, 2024

” Start by thinking about the questions your audience is asking and the problems they’re trying to solve. You can use a tool like Semrush’s Keyword Magic Tool to discover what people are actively searching for. Open the tool, type your seed keyword, and hit “ Search.” Sort by Search Volume: Target high-volume keywords.

Writing 103

Writing Keywords Script SEO 103

Backlinko

MARCH 25, 2025

This included: Search volume data Keyword difficulty scores Average cost per click (CPC) Search intent Short- and long-term growth trends For each winning niche, we created a detailed scorecard that ranks its performance across three critical dimensions: Growth, monetization, and ranking potential. The most successful blogs hit this trifecta.

Blogging 103

Blogging Blog Medical Finance 103

ContentWriters

JANUARY 16, 2025

Location pages improve search rankings, boost visibility among local audiences, and drive more website traffic from specific regions. To achieve this, ensure the Name, Address, and Phone (NAP) details are clear and consistent this is a key factor for local SEO success. The simple answer: Yes!

SEO 59

SEO Transportation Keywords Engineering 59

Verblio

MARCH 21, 2025

Getting noticed means not just building good content, but building content that your target audience actually finds. It requires an SEO-driven content strategy that accounts not just for your audience’s preferences, but their search behaviors. That’s where SEO content strategy tools come in.

SEO 52

SEO Content Search Engine Optimization Digital Marketing 52

iWriter

NOVEMBER 13, 2024

Understanding the nuances of bottom vs. top-of-the-funnel keywords could be the game-changer you’ve been searching for! In the vast world of digital marketing, not all keywords are created equal—each serves a unique purpose in guiding potential customers through their journey.

Keywords 52

Keywords Brand Awareness Landing Page Content Writer 52

BKA Content

DECEMBER 3, 2024

Does Embedding YouTube Videos Help SEO? Of course, the real question is whether embedding YouTube videos helps with SEO. Of course, the real question is whether embedding YouTube videos helps with SEO. Can You Embed YouTube Videos in SEO Content? Learn More Does Embedding YouTube Videos Help Your SEO?

SEO 59

SEO Content Management System Insurance Social Media 59

Backlinko

JULY 26, 2024

SEO Writing Assistant: Best for Optimizing Your Content for SEO G2 Rating 4.5/5 Semrush’s SEO Writing Assistant is widely used to optimize content for search engines. Helping make sure that your content is engaging, easy to read, and SEO-friendly. 5 stars ( 2,000+ reviews ) Capterra Rating 4.7/5 Pro at $129.95/month,

Content Creation 96

Content Creation Copy Text Creativity 96

Backlinko

SEPTEMBER 28, 2023

An unmonitored SEO campaign is a half-finished one. Tracking your Google keyword rankings is vital if you want to determine if your SEO efforts are heading in the right direction. There are two ways to track your Google keyword rankings: Using an SEO tool Going about it manually I’m going to explain both methods in this guide.

Keywords 120

Keywords SEO Engineering Website 120

Verblio

APRIL 1, 2025

Have you ever seen a search optimization strategy without a focus on SEO content? That’s because in today’s environment, an SEO strategy is absolutely critical to getting your audience’s attention. Part of the problem is an increasing awareness among your competitors about the effectiveness of SEO.

SEO 52

SEO Search Engine Optimization Content Content Creation 52

Copywriter Collective

JANUARY 10, 2025

Clear, meaningful language could not only help rebuild trust with their audiences but also redefine how they communicate value. It may not seem like alot but it is pretty much essential in keeping our audiences attention. In fact, Googles algorithm updates have now made it that this outdated SEO tactic can harm your search ranking.

Copywriting 105

Copywriting Copywriter Script Copy 105

The Hoth

NOVEMBER 21, 2024

If you want to rank well on Google, then you have to create meaningful content that resonates with your audience. Sure, if you’re a content-generating machine that A) always knows the right keywords to target and B) never runs out of ideas! In theory, that shouldn’t be too difficult, right? What’s the Content Marketing Platform?

SEO 52

SEO Content Proofreader Digital Marketing 52

Write Freelance

JUNE 13, 2023

You are trying to capture the attention of a very specific target audience while also trying to convince Google that you should be at the top of the SERPs. It helps you locate high-ranking keywords and create engaging content. The data is analyzed based on the competitors already ranking for the keyword.

Writing 245

Writing Content Freelance Keywords 245

The Hoth

FEBRUARY 20, 2025

Virtually every industry has been impacted by the rise of AI, but few compare to the drastic changes its brought to the SEO space. According to new research, 86.07% of SEO professionals have already adapted AI into their SEO strategies, and its pretty easy to see why. AI overviews and SEO How are AI Overviews impacting SEO?

SEO 59

SEO Marketing Keywords Content Creation 59

Buffer

SEPTEMBER 5, 2024

Keyword research with Ahrefs Every great blog post starts with a great idea – and then follows that up with thorough keyword research.    A lot of my articles begin with a dive into Ahrefs, a powerful SEO tool we use on the Buffer team to identify primary and secondary keywords to target.

Blog Post 80

Blog Post IT Writing Post 80

BKA Content

MARCH 18, 2025

When it comes to SEO, most marketers focus on keywords and content strategies. For example, does web hosting affect SEO performance? Heres why choosing the right web hosting provider is important and how a web host affects your sites SEO. Want to further enhance an SEO strategy for multiple locations ?

SEO 52

SEO Script Engineering Consulting 52

BKA Content

APRIL 30, 2024

How To Find Competitors’ Keywords Finding the right keywords is essential to developing an effective search engine optimization (SEO) strategy. Researching keywords that your competitors are using to improve their rankings is the first step in finding keywords that work for your company.

Keywords 96

Keywords Search Engine Optimization Insurance Engineering 96

BKA Content

FEBRUARY 21, 2025

How SEO Helps Your Business (and Why You Should Start Today) If you own a businesswhether it’s a small startup or a well-established brandyou might be wondering how SEO helps your business and if it’s worth the investment. Thats the power of SEO. Spoiler alert: It is. Running paid ads can get expensive fast.

SEO 59

SEO Search Engine Optimization Brand Awareness Consulting 59