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How to Let Readers Imagine a Better Life: The 8 Life Forces

Enchanting Marketing

Whitman suggests that the strongest, most persuasive sales copy appeals to at least one of the 8 life forces. The sensory details transport you to a different world. When you consider which life force your copy should appeal to, choose one that makes sense for your offer and for your audience. What are the 8 life forces?

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The Science of Storytelling: 6 Ways to Write More Persuasive Stories

ProBlogger

When it comes to crafting “words that sell”, the research shows us that stories are among the most persuasive forms of writing out there. Persuasive writing is an essential part of blogging —there’s no two ways about it. That’s all good and fun… but how exactly can you write more persuasive stories?

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What is transactional search intent content writing and how does it affect your SEO?

Credible Content

They are interested in renting a car for a specific purpose, such as travel or transportation needs. Let’s dive in: Conduct keyword research When focusing on transactional search intent content writing for SEO, you should identify relevant keywords that align with your offerings and audience.

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Don’t Let Your Work Get Lost: Writing Introductions that Grab Readers by the Collar

iWriter

Understand Your Audience Knowing your audience is the crucial first step in writing an engaging introduction. Understanding the audience helps tailor your message to resonate with them personally. Today, we’ll explore a few that will grab your readers by the collar and keep them hooked. Let’s start fishing.

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How to Use Metaphors to Engage and Encourage Readers

ProBlogger

Metaphorical writing can be used to transport the reader to an imaginary world, all with the unification and comparison of two unrelated objects. They are pertinent persuasive devices because they help the reader unlock a part of him or herself and enable a more thorough engagement with the writing and their own imagination.

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The Power of the Written Word: Change Minds and Inspire Action

iWriter

Whether it’s a thought-provoking article, an inspiring personal narrative, or a persuasive call-to-action, your words have the ability to shape opinions and inspire action. Connect on a Deeper Level Through engaging storytelling techniques and relatable anecdotes, bloggers establish connections with their audience on an emotional level.

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Competitive Advantage in a Commoditized Industry

Moz

And if the meaningless mission statement wasn't persuasive enough, let's also examine what many brands consider their "unique selling propositions." Keep in mind, maybe it's not the "est" over all - maybe it's the "est" for a specific segment of your audience or need state of your customer or even just a geographic region.