Jane Friedman

MARCH 31, 2023

Photo by Karolina Grabowska Today’s guest post is by Allison K Williams ( @guerillamemoir ). Join us on April 5 for the online class Write Better With Social Media. Social media doesn’t sell books in any provable way. You should still be writing on social media. Even platform isn’t the point.

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Social Media Media Writing Publisher 145

Jane Friedman

JULY 16, 2024

Today’s guest post is by Allison K Williams ( @guerillamemoir ). You think of precious writing moments sucked into the gaping maw of social media. We’ve both expanded our audiences by continuing to provide information that, in turn, helps us generate material for future books. For many writers, platform is a dirty word.

Social Media 144

Social Media Media Prose Projects 144

Nick Ursborne

MARCH 19, 2023

As freelancers we have to get out there and build an audience. Many of us do this through creating our own websites, publishing newsletters, writing articles and networking on social media sites. These are people who read our articles, our blog posts or even our Tweets. What kind of audience are you building?

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Audience Copywriter Copywriting Freelance 201

Nick Ursborne

DECEMBER 18, 2024

[NOTE: In my last po st I worked with GPT4o to help me convert some presentation materials into a post. In this post I worked with Gemini 1.5 This post is specifically for copywriters and content creators who are already familiar with the basics of LLMs (Large Language Models) and are ready to take their AI skills to the next level.

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Copywriter Copywriting Content Creator Content Creation 194

Buffer

JULY 31, 2024

Content curation is like being your audience’s personal algorithm. This article will share content curation sources that will help you become your audience’s favorite, go-to place for information. So you’re not truly giving your audience any new info. But where do you even find content to curate ?

Social Media 106

Social Media Content Retail Content Creator 106

Jane Friedman

MARCH 18, 2025

Photo by Tima Miroshnichenko Todays post is by writer, coach, and brand strategist Michelle Tamara Cutler ( @mickytcutler ). In social media groups and forums, many of us writers talk about the trifecta of building a website, maintaining our online identity, and navigating the shifting sands of social media platforms.

Food 132

Food IT Storytelling Social Media 132

Buffer

SEPTEMBER 5, 2024

The original Buffer Marketing team started posting to the blog as far back as 2013, a very different time for content on the Internet.     If you’re looking for simple guidance on writing your first blog post, scroll down to the penultimate header, ‘How to write a blog post in 6 steps,’ for a simple guide.

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Blog Post IT Writing Post 80

Backlinko

JULY 22, 2024

Backlinko started as a simple personal blog in 2012, publishing one or two posts per month. It’s also relevant to our audience—backlinks are a major topic in the SEO industry. So, you can optimize your site for your target audience and search engines. And limit it to 15 characters or fewer so it’s easy for customers to type.

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Website SEO Search Engine Optimization Architecture 117

Backlinko

OCTOBER 23, 2024

Define Your Target Audience You can’t create great content if you don’t know who you’re creating it for. That’s why understanding your target audience is crucial. It helps you tailor your content to your audience’s specific interests and needs. Look for recurring themes or problems in audience responses.

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Content Marketing Marketing Government Content 113

Jane Friedman

MARCH 19, 2025

Photo by MIGUEL GASCOJ on Unsplash Todays post is by author Janee Butterfield. But what about the books that dont explode right awaythose that quietly gain traction, slowly building an audience over time? I ran Amazon ads, posted across social media, and told every friend and family member about my debut.

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Publishing Publisher Publishing Marketing 135

Jane Friedman

MARCH 27, 2025

Photo by Photo By: Kaboompics.com Todays post is by author Joel Pitney, founder of Launch My Book. For example, you might have solid networking and social media skills which you can apply towards marketing, but have no experience with graphic design. Many aspiring authors start their book journey without a clear budget.

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Promotion Social Media Publisher Publishing 131

Buffer

AUGUST 27, 2024

From capturing ideas to scheduling posts, automation tools can handle the nitty-gritty so you can focus on what you do best — creating. Whether using Zapier to keep things flowing between apps, Buffer to manage our social media like a breeze, or Notion to keep our projects on track, these tools have revolutionized the way we work.

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Social Media Content Creation Content Promotion 81

Express Writers

JANUARY 28, 2025

While blog posts are valuable for nurturing existing customers and reaching new ones to bring in more traffic, effective promotion is necessary for content to be noticed. If youre unsure how to promote a new blog post, these tried and tested strategies effectively generate more traffic for brands.

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Promotion Blog Post Post IT 52

iWriter

NOVEMBER 19, 2024

Have you ever wondered how to breathe new life into your old blog posts? Repurposing content is a smart way to maximize the value of your existing material while reaching new audiences. Whether it’s turning a blog post into a video or creating an infographic from key points, the possibilities are endless.

Blog Post 52

Blog Post Post Blog Blogging 52

Grammarly

DECEMBER 6, 2024

In the age of social media, brands are becoming even more personal and personality driven in an effort to foster loyal relationships with customers. Using media-rich storytelling in marketing can help humanize your brand, engage your audience, and build a loyal customer base. Email is just one example.

Communication 105

Communication Marketing Storytelling Social Media 105

Contently

SEPTEMBER 18, 2024

So, what’s the key to successfully capturing curiosity in commercial audiences? There’s round-the-clock pressure to create new content—whether the goal of that content is to recruit for an event on social media or promote a new product on the blog. Creativity. How can we get creative with content marketing?

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Creativity Content Marketing Marketing Content 101

Contently

SEPTEMBER 10, 2024

Building timeliness into your content strategy also doesn’t require spending endless hours scrolling through social media just to make sure you don’t miss what the kids are talking about. Seasonality, in regards to content marketing strategy, means aligning your content with what your audience is naturally thinking about.

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Content Marketing Marketing Utilities Content 92

Bramework

JANUARY 3, 2025

Building your online brand is a twofold process: creating compelling content and effectively promoting it across social media platforms. The new Bramework Social Media Content Generator is a game-changing tool designed to simplify and enhance your content promotion efforts. Customize as needed: Define the audience (e.g.,

Content Creator 52

Content Creator Script Post Social Media 52

Credible Content

MAY 20, 2023

Writing blog posts with useful insights There are millions of blog posts published every day. On top of that, people are writing entry level blog posts using ChatGPT and Bard from Google by the dozens every day. Writing and publishing blog posts with unique insights shows your readers that you are an expert in your field.

Blog Post 147

Blog Post Writing Post Blog 147

Jane Friedman

JANUARY 14, 2025

Photo by Google DeepMind Todays post is by author, filmmaker, and podcaster Elizabeth Rynecki. I decided to go for it, because while I knew this would test me in ways that stretched far beyond a mere rewrite, telling my story in podcast format was a chance to immerse myself and the audience in a very different experience.

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Creativity Publishing Publisher Publishing 127

ContentWriters

NOVEMBER 7, 2024

Your audience should breeze through your writing without losing interest. Peter Kincaid updated Flesch’s formula, with consideration of the audience’s context, and created the Flesch-Kincaid Grade Level formula: 0.39 * (total words/total sentences) + 11.8 * (total syllables/total words) – 15.59 In the 1970s, J.

IT 105

IT Text Utilities Content Creation 105

Grammarly

OCTOBER 30, 2024

AI tools, like Grammarly, are helping enterprises optimize every stage of the content marketing process, from brainstorming ideas that will resonate with audiences to refining content for various audiences and channels, resulting in improved creativity, efficiency, and measurable results.

Content Marketing 98

Content Marketing Marketing Storytelling Content Creation 98

Contently

OCTOBER 31, 2024

It’s surprisingly useful for hooking audiences and boosting long-term engagement. It turns your audience into players who can’t wait to take on the next challenge you throw at them, all while boosting loyalty, engagement, and brand recognition. Tie that same concept into content marketing, and you’ve got gamified content.

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Engagement Marketing Content Social Media 93

Express Writers

DECEMBER 12, 2024

Image from Google HubSpots resource center shows how consistent branding on your website helps unify your posts. Even though they cover a wide range of topics, they connect all their posts. The posts have similar writing styles and imagery. Just look at those post headers. This helps your audience connect with you.

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Brand Content Marketing IT Marketing 98

ContentWriters

NOVEMBER 21, 2024

Whether you need to write a marketing script for social media, commercials, or podcasts, a powerful script will help you stand out. What matters more is understanding the fundamentals of scriptwriting and how to adapt your approach for different platforms and audiences. The stakes for quality content have never been higher.

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Script Writing Marketing Persuasion 105

Ashleyn Writes

JANUARY 10, 2025

For this post, I’m including screenshots from exactly what we send our CopyBank.Club subscribers, so you can get a taste of that. VOC data (or what our Copywriting for Creatives students call it, “CVH” for Client/Customer Voice Hacking) is how you decode the messaging that resonates with your audience.

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Copywriter Copywriting Script Landing Page 130

BKA Content

NOVEMBER 26, 2024

For example, regularly publishing high-value content is always important for successful SEO, no matter the audience. People usually search online before they buy, even for local items, so you need local SEO to connect with your target audience. These companies are missing out on valuable visibility and competitor insights.

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SEO Brand Awareness Search Engine Optimization Keywords 105

Contently

AUGUST 30, 2024

However, if you have a verified customer post the six reasons they love your product, consumers will start to trust you. According to a study from Oracle and Brent Leary, “ 80% of consumers have purchased products in direct response to social media content. That’s not a great percentage. What is a micro influencer?

Storytelling 82

Storytelling Marketing Social Media Brand 82

Freelance Magic

NOVEMBER 15, 2024

Brands and businesses are always on the lookout for talented writers who can create blog posts, long-form articles, white papers, ebooks, and other valuable content to attract and engage their target audience. I charge a minimum of £600 for a short blog post. Those prices increase to £1,000+ for 2,000 words.

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Freelance Portfolio Writing Persuasion 130

Melanie Saxton

DECEMBER 27, 2024

Marketing copy includes prompts (calls to action) that inspire audiences to click a link, make a purchase, donate to a cause, schedule a consultation, or receive a quote. Add video scripts, podcasts, and social media, and you are making an impact! Emphasis on persuasion. Emphasis on storytelling. Emphasis on trust-building.

Copywriter 130

Copywriter Copywriting Persuasion Script 130

Ashleyn Writes

JANUARY 8, 2025

Today’s savvy audience demands moremore authenticity, more value, and more proof that what you’re offering works. Go listen to our agency client Shannon Mckinstrie unpack trends about social media. “Your audience doesn’t just want to know the process, they want to know how YOU are executing the process.

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Copywriter Copywriting Copy Sales 130

Contently

OCTOBER 29, 2024

No, I’m obsessed with them because they are a prime example of user-generated content finding its organic audience. Oftentimes, that’s in the form of a social post showcasing a product in action. But, you don’t need to share user-generated content on social media alone.

Brand 96

Brand Content Retail Utilities 96

Credible Content

JUNE 2, 2023

20 benefits of publishing a blog post every day. Main points covered in this blog post: Daily blog posts signal to search engines that your website is active and regularly updated. Daily blogging expands keyword coverage, attracting a diverse audience. Provides more opportunities to capture a diverse audience.

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Publishing Publisher Publishing Blog Post 130

Copywriter Collective

JANUARY 10, 2025

Clear, meaningful language could not only help rebuild trust with their audiences but also redefine how they communicate value. Micro copy is memorable taglines, app or push notifications, social media captions, or bio descriptions. It may not seem like alot but it is pretty much essential in keeping our audiences attention.

Copywriter 105

Copywriter Copywriting Script Copy 105

Contently

OCTOBER 24, 2024

Interactive content boosts engagement by inviting your audience to actively participate. Whether it’s quizzes, polls, or calculators, the right format can turn static content into a dynamic experience for your audience. They’re also a powerful tool to make your content feel more personalized to your audience.

Content Marketing 85

Content Marketing Brand Marketing Content 85

Credible Content

JUNE 7, 2023

How to write and publish blog posts people love to read. You don’t write and publish your blog posts so that they can exist in a meaningless space just to improve your search engine rankings. Even your search engine rankings depend on people reading your blog posts. Very few people read complete blog posts. Why is it so?

Blog Post 147

Blog Post Post Blog Blogging 147

Freelance Magic

DECEMBER 1, 2024

I started out charging pennies for blog posts and working 14-hour days to make ends meet. There’s a huge demand for blog posts, newsletters, website copy, white papers—you name it. One day, you might write a casual blog post for a pet store, and the next, you’re drafting a formal case study for a tech company. And the best part?

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Freelance Writer Portfolio Projects 130