Neil Patel

OCTOBER 11, 2021

Whether you’re a product or service-based business, it’s never too early to start planning your holiday promotions. Do you really need a seasonal promotion if you sell services, though? Why Service-Based Businesses Need Holiday Promotions. Holiday promotions are simply another marketing tool to help you reach this goal.

Promotion 118

Promotion Retail Social Media Advertising 118

Buffer

SEPTEMBER 30, 2024

Otherwise, you risk annoying your audience by underdelivering on your promise. Pick your topic Your hook has the best chance of working if it leads into a topic that gets your audience excited. Here’s an example of my LinkedIn post that fell flat simply because the topic and my audience didn’t align.

Social Media 117

Social Media Media Writing Storytelling 117

Credible Content

MAY 28, 2023

These digital publications not only allow you to share your knowledge with a wider audience but also help establish you as a thought leader in your industry. Self-publishing platforms like Amazon’s Kindle Direct Publishing (KDP), Smashwords, or Apple Books allow authors to upload and distribute their e-books directly to a wide audience.

Promotion 130

Promotion Publisher Publishing Publishing 130

Elna Cain

OCTOBER 19, 2023

For example, if you work in retail and want to become a beauty freelancer or beauty copywriter you can take aspects of retail and pitch sustainable businesses that have eco-friendly products. I can even use similar blog ideas but for a different audience.

Website 226

Website Retail Portfolio Writing 226

Neil Patel

MARCH 3, 2021

Traditional, physical retailers are great at customer service. Livestream shopping effectively combines the two, putting digital retailers in front of a vast online audience while still allowing them to respond to customers on a one-on-one level. NTWRK: Promotes daily limited-release product drops and shopping events.

Retail 135

Retail Promotion Social Media Landing Page 135

Content Marketing Institute

NOVEMBER 19, 2018

In case you happen to be a n00b, Twitch began as a livestreaming video platform built around the interests of the gaming audience. Jane Weedon, director of business development for Twitch, shares her insights on tapping into the huge audiences for livestreaming video for gamers without alienating the core fan base or losing brand identity.

Audience 99

Audience Brand Entertainment Social Media 99

Neil Patel

FEBRUARY 19, 2021

The move from brick-and-mortar retail shopping to e-commerce sites has continued steadily over the last decade. Between 2014 and 2023, global retail e-commerce sales are expected to increase by $5.2 Your content may not appear right away, or it may not target the right audience. Take, for example, Instagram Shopping.

Social Media 145

Social Media Sales Media Retail 145

Neil Patel

DECEMBER 22, 2020

One such method is an influencer promotion campaign. For example, if you have a popular skincare line, you might have a well-known lifestyle influencer try your product and tell their audience about their results. Marketers like influencer promotions too. Currently, there are more than 7 million online retailers.

Brand 139

Brand Marketing Retail Advertising 139

Neil Patel

APRIL 19, 2021

Maybe hire a few hundred influencers to promote your business? That’s why we’re going to unpack Target Roundel, a powerful, complex retail media network with quite a few tricks up its Target advertising sleeve. Target defines Target Roundel as its internal retail media network. What’s so special about retail sites?

Advertising 113

Advertising Retail Concept Ads 113

Backlinko

JANUARY 6, 2025

Pick an approach that plays to your strengths and resonates with your audience. How MX Store Uses Search to Drive $100M+ in Sales When MX Store, Australia’s largest online motorcycle parts retailer, first tried Google Ads, their approach was typical. Choose your storytelling lane. Will you focus on founder content? Generic ads.

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Content Marketing Institute

OCTOBER 8, 2017

SurveyMonkey found something similar in 2013, uncovering the fact that 70% of consumers first click on search results from “known retailers.”. Promote to specific influencers. The post Why Content Creators Are Using This Simple Article Format to Draw a Bigger Audience appeared first on Content Marketing Institute.

Content Creator 111

Content Creator Audience Script Content 111

Melanie Saxton

MAY 19, 2024

Expert Copyediting Across Industries B2B B2C Direct Mail Press Releases Marketing & Advertising Billboards Brochures Catalogs Menus Business blogs Radio & Television promos Email & e-Blasts Newsletters Career Headhunters Job Placement Help Wanted Recruiting Internships Consumer, Target Audiences & Demographic Retail Brick and Mortar (..)

Recruitment 130

Recruitment Architecture Copywriting Copywriter 130

Neil Patel

DECEMBER 30, 2020

An affiliate network connects publishers, like blog owners or influencers, with companies looking to promote their products or services. The most popular example of an affiliate network is Amazon, which allows publishers and influencers to promote thousands of products and earn a commission for each purchase their readers or followers make.

Marketing 140

Marketing Electronics Finance Retail 140

Quick Sprout

NOVEMBER 10, 2022

Yodeck —Best for quick design and professional displays NoviSign —Best for industry-based signage OptiSigns —Best for retail and service industry signage TelemetryTV —Best for creating engagement ScreenCloud —Best for driving sales. Yodeck’s scheduling feature lets you cycle through products, ads, promotions, and more.

Manufacturing 124

Manufacturing Retail Education Food 124

Neil Patel

FEBRUARY 15, 2021

As one Business.com article put it, with “Retail going digital and digital media coming to retail,” this technology is completely changing the marketing game. Retail is the most popular example of an industry that is rapidly adopting beacon technology. Beacons Promote Effortless Engagement and Data Transmission.

Manufacturing 145

Manufacturing Retail Hospitality Communication 145

Neil Patel

SEPTEMBER 22, 2020

Although B2C businesses have a clear advantage on Pinterest, B2B companies can also see a considerable benefit if their target audience overlaps with Pinterest’s users. Keeping your social platforms professional and connected is an easy way to build brand integrity with your audience. Promoted pins are Pinterest’s version of paid ads.

Food 145

Food Sales Brand Awareness Retail 145

Jane Friedman

FEBRUARY 7, 2024

The core message is the newsworthy or unique aspect(s) you, your book, and your ideas can offer to a target audience—an audience that is most likely to spread word of mouth and/or purchase your book or services. You are writing this document because it will help you figure out what your core message is. is writing about.

Search Engine Optimization 140

Search Engine Optimization Retail Keywords Promotion 140

Neil Patel

APRIL 1, 2021

If you don’t have a presence on Instagram, you’re missing out on building an audience and increasing your sales. This gives the reader a good idea of the target audience and what they’ll achieve through the service. Pura Vida, which translates to “Pure Life,” is more than just a bracelet retailer.

Hospitality 137

Hospitality Social Media Retail Copy 137

Neil Patel

JUNE 8, 2021

They could be wholesalers, retailers, distributors, or brokers, for example. One example is brands that promote products online but don’t deliver them directly to customers. This means that only exclusive retail outlets will be able to sell the items to consumers. Retailers are intermediaries used frequently by companies.

Manufacturing 121

Manufacturing Retail Transportation Sales 121

Content Marketing Institute

NOVEMBER 28, 2018

These seven retail brands have committed, consistent, and differentiated content programs. Read on to see how they deliver what their audience wants. HANDPICKED RELATED CONTENT: How Content Can Ring Up a Better Retail Experience. Gone is boring product-focused content and self-promotional jargon. Dick’s Sporting Goods.

Content Marketing 108

Content Marketing Brand Retail Marketing 108

Content Marketing Institute

APRIL 13, 2018

What can you do to effectively connect your products to your audience? Its audience has grown rapidly, totaling over 800 million (increasing 200 million between July and September 2017 alone). TIP: The first step in a successful Instagram strategy is to know your audience members so you can create relevant content for them.

Engagement 112

Engagement Content Retail Food 112

The Hoth

FEBRUARY 4, 2025

PR professionals would network with journalists and media professionals to secure promotional spots for their brands, which proved to be wildly successful. However, you have to make sure that the topic is trending and relevant to your audience. These are great for not only engaging audiences but also collecting data.

Brand Awareness 59

Brand Awareness SEO Promotion Retail 59

Neil Patel

JULY 26, 2021

Engagement metrics are important because they allow you to track how your content performs with your audience. Generally, the more your audience interacts with your posts, the better your overall Facebook reach will be. What kind of content does your audience want to see? Use Audience Insights to Inform Your Topics.

Post 145

Post Writing Social Media Advertising 145

Neil Patel

DECEMBER 2, 2021

In 2020, online retail sales during the holiday period totaled $186 billion, and Cyber Monday was the biggest online shopping day in U.S. I’d recommend Google, Facebook, and Instagram at a minimum, but feel free to advertise on any channel you think is appropriate for your audience. Use Promotions but Use Them Carefully.

Digital Marketing 140

Digital Marketing Marketing Retail Brand Awareness 140

Content Marketing Institute

DECEMBER 5, 2017

However, some brands have taken this concept further by developing full-fledged classes and curricula for their audiences. Let’s look at eight brands that give their audience opportunities to get an education in unique and entertaining ways. Zappos Insights: Online shoe retailer creates educational spin-off.

Education 111

Education Brand Banking Retail 111

Neil Patel

NOVEMBER 13, 2020

They are incredibly effective at generation leads, engaging your audience, and much more. You could ask your audience how much they know about your brand, the products it offers, or any of today’s trending topics. Approach your audience as if you were talking to them in person. Crafting Quiz Questions.

Marketing 145

Marketing Advertising Promotion Retail 145

Content Marketing Institute

JUNE 15, 2018

E-commerce retailers can change up this dynamic – and you can stand out from your online competitors – by investing in interactive content. To incorporate and promote your interactive content: . Thus, much of the talk about email isn’t the most effective for online retailers. interactivecontent Click To Tweet. Closing advice.

Content Marketing 111

Content Marketing Retail Marketing Storytelling 111

Contently

FEBRUARY 28, 2023

Podcasts are used by several influencers, industry experts, and entertainment artists to share perspectives, ideas, and unique insights with a target audience. The best podcasts do this organically by using hosts with subject matter expertise in a specific industry to talk about topics the audience genuinely cares about.

Content Marketing 120

Content Marketing Telecommunication Pharmaceutical Brand Awareness 120

Quick Sprout

AUGUST 8, 2022

PostcardMania targets the people who receive your promotions in the mail across digital advertising channels. Postcard mailing service Buy targeted mailing lists Promotional products Wide range of services. Cactus excels at creating beautiful brochures to promote your business. Vistaprint — Most Postcard Designs.

Lead Generation 143

Lead Generation Consulting Brand Awareness Retail 143

Neil Patel

OCTOBER 5, 2021

HubSpot’s report shows that 20 percent of e-commerce, retail, consumer goods, and service companies personalize emails based on specific demographics. For example, they should differ from industry to industry, audience to audience, and so on. An easy way to start segmenting your audience is by asking them questions.

Landing Page 145

Landing Page Retail Engagement Promotion 145

Neil Patel

AUGUST 3, 2021

With one of the largest advertising audiences on the internet at an estimated 2.74 There are hundreds of industries out there, and you can learn a lot from all of them, whether it’s high-end luxury retail , insurance, or the law. Identify Other Promotion Opportunities. Imagine the data, ideas, and revenue you could generate.

Ads 136

Ads Advertising Copy Brand Awareness 136

Neil Patel

MARCH 17, 2021

Because the oldest Gen Zers are reaching an age where they can make their own purchasing decisions, you have a whole new audience you can target with your paid ads. Generation Z isn’t the best target audience for every brand. So, you should be targeting them through ads , right? Not necessarily. They also watch less TV.

Ads 145

Ads Advertising Social Media Recruitment 145

Neil Patel

NOVEMBER 23, 2020

Step 3: Identify Your Skincare Marketing Audience. Marketing your products without knowing your audience inside and out is like tossing out messages in a bottle. Once you know your audience, you’ll see how you should talk to them, what issues they care about, what influencers they follow, and where they are on social media.

Brand 138

Brand Marketing Social Media Agency 138

Neil Patel

OCTOBER 4, 2021

30 percent of all retail sales occur between Black Friday and Christmas. Once you’ve got your audience hooked, then you can give them valuable information that establishes your authority, and helps them to come to a purchasing decision. Sales promotions aren’t just about savings. Shareable, quality content expands your reach.

Retail 120

Retail Brand Awareness Sales Digital Marketing 120

Neil Patel

OCTOBER 13, 2020

Major categories include food establishments, attractions, professional services, personal services, entertainment, retailers, transportation, and more. The keywords should be contextually relevant and make sense for the audience you’re targeting. Think about how you can give value to this audience in particular.

SEO 141

SEO Search Engine Optimization Transportation Keywords 141

Neil Patel

JANUARY 5, 2022

In addition to the business and data side of things, a consumer behavior course highlights how to reach a target audience and, ultimately, to drive sales. These might include retail principles, digital marketing, graphic design, copywriting and content marketing , social media, event promotions, and more. Consumer Behavior.

Marketing 114

Marketing Retail Advertising Communication 114

Neil Patel

MARCH 18, 2021

Finding new audiences to target is a constant challenge for marketers. However, a look at their spending tells us that this is a worthwhile audience to target in our marketing. In their top 10 brands , you’ll find tech, retail, media and entertainment, automotive, and apparel companies. Missteps to avoid?

Ads 127

Ads Ad Copy Advertising Social Media 127