Content Marketing Institute

SEPTEMBER 21, 2018

If you want your content to drive maximum value, finding opportunities to engage audiences is just as critical as the content itself. Here are five advanced methods that belong in every marketer’s content promotion strategy. 19 Favorite Tools for Content Promotion in 2018. Involve influencers in content promotion early.

Promotion 111

Promotion Brand Awareness Editorial Team Content 111

Content Marketing Institute

SEPTEMBER 17, 2018

We know how important content promotion is today so we’ve updated it to reflect some new tools and some older favorites. To boost the odds of that happening, I have to ensure that my content gets in front of as many people as possible, and to do that I have to promote it. Social media and audience-building. Viral Content Bee.

Promotion 111

Promotion Content Social Media Editorial Team 111

Credible Content

JUNE 23, 2023

” and has a button that says “Buy Now” A sales email that says “You’re Invited to an Exclusive Webinar with ABC Expert” and explains how the webinar will help readers solve their problem and what they will learn from it. Get 50% Off Your First Order of XYZ Product Today Only!”

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

Content Powered

MAY 23, 2023

Third, you need to promote your blog post. I've mentioned, offhandedly, that when you finish a blog post, you should "run it through your promotion engine," but what is that? What is your promotion engine? I've come up with 50 different things you can do to promote a blog post. Join Mutual Promotion Communities.

Promotion 98

Promotion Blog Post Publishing Publisher 98

Neil Patel

AUGUST 16, 2021

If you’ve been actively promoting your site, your homepage will be getting visitors from referring sites, social media sites, search engines and other sources. Hack #2: Link to your webinars directly in your content. And, 52% of marketers believe that webinars and seminars are the most effective methods for generating targeted leads.

Lead Generation 145

Lead Generation IT Landing Page Social Media 145

Neil Patel

DECEMBER 20, 2020

The terms “webcasting” and “webinar” are often confused with each other. Unlike a webinar, webcasting is a one-way flow of information. The host presents and the audience watches without really interacting. Webinars are typically more interactive. This key difference makes it much easier to reach the masses.

Communication 145

Communication Lead Generation Sales Collaboration 145

Neil Patel

NOVEMBER 19, 2021

There are many ways you can do this, from paying for Google Ads or promoting your hashtags on social media. You might also include a visual element, depending on your audience. Host a Training Webinar. A training webinar is your opportunity to showcase your knowledge and experience. Offer a Free Trial or Download.

Lead Generation 141

Lead Generation Social Media Sales Brand 141

Jane Friedman

MAY 9, 2024

The truth: Constant selling will chase away your audience Ever follow someone on social media, sign up for a webinar, or show up to a “party” only to discover that you’ve been tricked into a thinly veiled sales talk? Your audience feels the same way. And you should! You probably feel swindled, mad, and uncomfortable.

Marketing 144

Marketing Social Media Entertainment Sales 144

Neil Patel

AUGUST 11, 2021

Host a Webinar. Free webinars introduce your brand and product to a wider audience. Webinars take time. You’ve got to brainstorm topics, plan the webinar , and spread the word. Cross-Promote. One explosive method of marketing that some companies use is cross-promotion. Free backlinks. The good kind.

Marketing 143

Marketing Social Media Consulting Brand Awareness 143

The Hoth

FEBRUARY 4, 2025

PR professionals would network with journalists and media professionals to secure promotional spots for their brands, which proved to be wildly successful. However, you have to make sure that the topic is trending and relevant to your audience. These are great for not only engaging audiences but also collecting data.

Brand Awareness 59

Brand Awareness SEO Promotion Retail 59

Content Marketing Institute

NOVEMBER 26, 2017

That year, working with Joe and Audience Development Manager John Hanson, we determined that a “complete profile” (translation: usable and actionable) would include: First name. Webinar attendance – Date/topic/category/speaker of webinar that subscriber registered for and/or participated in. Email address. What we did.

Finance 109

Finance Audience Promotion Content Marketing 109

ContentWriters

MARCH 28, 2025

Clients expect content that ranks, attracts the right audience, and enhances user experience. It helps your website rank higher on SERPs, increasing organic traffic and improving the chances of reaching your target audience. Drive traffic and engage your audience with proven techniques.”

SEO 59

SEO Writing Content Keywords 59

Content Marketing Institute

NOVEMBER 6, 2017

For example, some of the best content for drawing in and nurturing qualified leads – like webinars – underperforms when it comes to link building. Creating link-winning infographics is typically a three-step process: Pick a topic highly relevant to your target audience and make it as specific as possible (e.g., Jubaer96 Click To Tweet.

SEO 111

SEO Social Media Content Landing Page 111

Content Marketing Institute

OCTOBER 8, 2017

My headings were the strategies I was exposed to (from SEO to content upgrade and a webinar campaign). Promote to specific influencers. The post Why Content Creators Are Using This Simple Article Format to Draw a Bigger Audience appeared first on Content Marketing Institute. more total social shares. Personalize the outreach.

Content Creator 111

Content Creator Audience Content Script 111

Neil Patel

JUNE 1, 2021

What there is, however, is plenty of opportunity for success if you can be creative, authentic, and target your proper audience. Another idea for a YouTube video is to watch a series or movie and talk about how it relates to a concept that’s relevant to your audience/in your field. Webinar Video Ideas. Storytelling Videos.

Creativity 141

Creativity Storytelling Concept Audience 141

Neil Patel

MARCH 16, 2021

The more you can engage with your audience, the more likely they are to sign up for your email marketing list. One method for engaging your audience is a giveaway. For someone in Videofruit’s target audience, which is online marketers, that’s a $3,000 value and an amazing prize. Host A Giveaway. Problem solved.

Marketing 133

Marketing Script Landing Page Brand 133

Neil Patel

NOVEMBER 15, 2021

Whatever it is they’re trying to do, they want to get the attention of as many people as possible using information that is relevant and interesting to the audience. This resource will show you what topics are currently trending and how you can use that information to draw the attention of your chosen audience. In comes Google Trends.

Marketing 145

Marketing Social Media Keywords Content Creation 145

The Hoth

FEBRUARY 18, 2025

Since PR campaigns are so effective at reaching new audiences and swaying public opinion, it should be no surprise that they work well for marketing purposes, too. Thats because nano-influencers (between 1,000 and 5,000 followers) boast the highest engagement rates with their audiences. Webinars and live virtual events.

SEO 59

SEO Storytelling Social Media Brand Awareness 59

Quick Sprout

JULY 22, 2022

Whether you’re starting a new list from scratch or just need an easier way to reach your audience, this guide has a solution for you. It’s easy to see how these tools help you cultivate audience, lead, and customer growth. perishables) so you can regularly promote the products they need to them when they need it.

Marketing 144

Marketing Landing Page Lead Generation Sales 144

Content Marketing Institute

MAY 24, 2018

Often, their promotion makes you anxious. You write more blog posts and social content to promote the original content and hope for small, incremental progress. Work together to promote it like crazy. By partnering, you increase the content’s potential audience. The more partners, the bigger the audience.

Content 111

Content Editorial Team Promotion Social Media 111

Neil Patel

AUGUST 4, 2020

And best of all, unlike social sites, the moment you create a blog that has an audience, you can continually reach them without having to worry about algorithm changes. Site Structure Theme & Topic How to Rank Your Content Faster Promote Your Content on a $0 Budget Content Marketing Strategy Content Promotion Workflow.

Content Marketing 145

Content Marketing Marketing Content Blogging 145

Contently

DECEMBER 29, 2022

Once you hit the “Publish” button, you need to get your content where it needs to go, share it with your audience, and ultimately measure your results. Think about how you will promote, share, and distribute the content you create with your target audience and key stakeholders before it’s in production.

Publishing 136

Publishing Publisher Publishing Landing Page 136

Backlinko

JULY 26, 2024

You can adjust the domain, intent, audience persona, and formality to make Grammarly’s editing suggestions laser-focused on your specific requirements. Custom Personas One of TextCortex’s standout features is the ability to create your own personas to ensure your content resonates with your audience. Here’s what makes Copy.ai

Content Creation 94

Content Creation Copy Text Creativity 94

CoSchedule

JANUARY 24, 2023

At its most basic level, you can write a highly informative blog post in three simple steps: Topic: Choose a topic of interest to your audience (and your company) that your business has the credibility to publish. This may include understanding audience demand for the topic through keyword research as well.

Blog Post 100

Blog Post Audience Writing Post 100

Credible Content

JUNE 2, 2023

Daily blogging expands keyword coverage, attracting a diverse audience. Daily blogging captures a wide range of audience interests and search intents. Consistent publishing builds audience loyalty and increases repeat visits. Provides more opportunities to capture a diverse audience. Demonstrates commitment and expertise.

Blog Post 130

Blog Post Publishing Publisher Publishing 130

Contently

FEBRUARY 23, 2023

Sentiment adds depth to your awareness measurement strategy by shedding light on why your audience might feel a certain way about you (positive or negative). For example, say traffic to one of your webinar landing pages is much higher than usual, dropping your conversion rate.

Content 124

Content Brand Awareness Landing Page Brand 124

Express Writers

OCTOBER 11, 2022

That’s exactly what we’re covering in this article so you can get your brand noticed by the right audience. Consider What Appeals to Your Target Audience: You always want to create content that will appeal to your target audience. You build trust and authority with your audience as you consistently send email over time.

Marketing 98

Marketing Social Media Email Copy Entertainment 98

Contently

AUGUST 30, 2022

Forming a strategy , executing on topics, interviewing experts , making rounds of edits, promoting on social media, etc. Create, publish, and promote content consistently. You don’t want your audience to feel like your content is repetitive across all channels. Enter: Content repurposing. The problem? Video to blog post.

Long Form Content 143

Long Form Content Content Social Media Content Creation 143

Moz

JANUARY 16, 2019

Posted by bsmarketer Content promotion isn’t tweeting or upvoting. Here’s how Kissmetrics, Sourcify, Sales Hacker, Kinsta, and BuildFire have used advanced content promotion tips like newsjacking and paid social to elevate their brands above the competition. Facebook is used primarily for their weekly webinar updates.)

Promotion 57

Promotion Content Social Media Manufacturing 57

Contently

APRIL 18, 2023

These four points can help you focus on the right channels: Identify your target audience: If you don’t already have buyer personas developed, you should conduct research to understand who your target audience is and where they are most active online. Do they prefer to read blogs or watch videos?

Brand 125

Brand Content Social Media Content Marketing 125

Contently

DECEMBER 13, 2022

This generally happens at the upper stages of the marketing funnel, where the priority is building your brand’s initial relationship with your audience. Even lower in the funnel, conversion might entail scheduling a demo, attending a webinar or event, or making a repeat purchase. Ready to take your content to the next level?

Storytelling 118

Storytelling Engagement Landing Page Long Form Content 118

Content Marketing Institute

APRIL 12, 2018

Capital Group succeeded because it positioned its content to provide answers its audience is hungry for – answers it’s uniquely capable of providing. Capital Group’s content answers audience questions it’s uniquely capable of answering, says @MarciaRJohnston. Stay plugged in to audience needs. Stay plugged in to audience needs.

Brand 111

Brand Content Editorial Team Editorial 111

Content Marketing Institute

DECEMBER 3, 2018

We are seeing more created for the wrong audience, resulting in more low-quality leads. Think webinars. Webinars play a very important part in content marketing and lead generation process. From a 60-minute webinar, you can make around 10 shorter videos to distribute around your networks. (You Keep them clicking.

Content Marketing 111

Content Marketing Marketing Lead Generation Content 111

Neil Patel

MAY 3, 2021

A/B testing is a fantastic method for figuring out the best online promotional and marketing strategies for your business. Narrowing down the most effective elements of a promotion and then combining them, can create a far more effective marketing plan. Just make sure that each person is always offered the same promotion.

Landing Page 144

Landing Page IT Copy Sales Copy 144

ProBlogger

AUGUST 6, 2014

The full webinar is available for ProBlogger.com members (you can sign up here ). When you build an audience on Facebook, you’re sharing that website with people who have shown an interest in wanting to read it. What else is on the webinar? Understanding lookalike audiences and how to target them effectively.

Advertising 53

Advertising Landing Page Promotion Ads 53

Neil Patel

DECEMBER 17, 2021

billion active users , Facebook offers marketers a unique space to generate leads and reach new audience members. If you are interested in learning how to take advantage of this super-sized audience, read on to learn some of our top Facebook lead generation tips. With Facebook’s massive audience, targeting is extremely important.

Lead Generation 139

Lead Generation Healthcare Social Media Ads 139

Content Marketing Institute

AUGUST 31, 2023

Do: Sharpen your audience understanding Create an AI-powered marketing persona. Andy Crestodina, co-founder and CMO, Orbit Media Studios Generative AI tends to give good insights into how the audience does research and how to prioritize their needs. AI helps me promote our content in more ways and in less time than I thought possible.

Content Marketing 135

Content Marketing Marketing Content Proofreader 135