Contently

JULY 19, 2022

Marketing teams often spend a good chunk of time and resources on efforts to get new customers—think top-of-funnel blog posts, sales collateral, and everything in between. But creating post-sales content that helps improve the experience for new and long-term customers is just as crucial. Why post-sale content marketing matters.

Sales 130

Sales IT Search Engine Optimization Content 130

Neil Patel

AUGUST 16, 2021

Lead generation is the process by which you generate this interest, and place people in your sales funnel. Lead generation is a key goal for most businesses because, without leads, there are no sales, and consequently, no revenue. Hack #2: Link to your webinars directly in your content. What Is Lead Generation?

Lead Generation 145

Lead Generation IT Landing Page Social Media 145

Backlinko

JULY 26, 2024

Custom GPTs One of ChatGPT’s standout features is the ability to create a custom GPT to fit your specific needs, whether it’s for customer service, content marketing , or creating sales collateral. Copy.ai: Best for Creating Marketing and Sales Content G2 Review 4.7 Marketing and Sales Copy.ai Here’s what makes Copy.ai

Content Creation 94

Content Creation Copy Text Creativity 94

Neil Patel

DECEMBER 20, 2020

The terms “webcasting” and “webinar” are often confused with each other. Unlike a webinar, webcasting is a one-way flow of information. The host presents and the audience watches without really interacting. Webinars are typically more interactive. This key difference makes it much easier to reach the masses.

Communication 145

Communication Lead Generation Sales Collaboration 145

Copywriter Collective

FEBRUARY 28, 2025

Instead of getting positive results, your content has a high bounce rate, low engagement, and does not lead your audience to convert. Maybe, its not that the content is bad but the right content that your audience needs is not met enough. If you want your content to matter, you need to define and understand your target audiences first.

Content 67

Content Search Engine Optimization Copywriter Copywriting 67

Content Marketing Institute

JANUARY 14, 2019

The sales funnel is obsolete. The sales funnel doesn’t help predict anything about buyers: Not their mentality, not their movement through the buyer’s journey , and not when they might make a purchase. From sales funnel to lifecycle marketing: a (brief) history. The sales funnel aligns with that approach. Bold statement?

Sales 111

Sales Marketing Concept Digital Marketing 111

ContentWriters

APRIL 9, 2025

It takes intricate topicslike how an API works or the results of a software implementationand makes them accessible to a broader, often less technical audience. But when done right, technical writing builds trust , positions your brand as a thought leader, and moves your audience to take action.

Writing 64

Writing Marketing Medical Education 64

Neil Patel

DECEMBER 18, 2018

For example, if your original sales pitch was logical, try a landing page that leverages emotions instead of logic. Nonetheless, it is still worth buying sites who already have your audience. Hack #26: Webinars are the best way to sell ebooks and courses. But driving people to a sales page to sell an ebook isn’t too effective.

Sales 111

Sales Landing Page Lead Generation Text 111

Neil Patel

NOVEMBER 19, 2021

Once they share contact details with your marketing team, you can reach out to them and, hopefully, turn them into paying customers by the end of the sales funnel. CTAs are a first step towards bringing people into your sales funnel, so it’s crucial you get them right. Host a Training Webinar. Well, sure, but only within reason.

Lead Generation 141

Lead Generation Social Media Sales Brand 141

Jane Friedman

MAY 9, 2024

Marketing is not just sales. The truth: Constant selling will chase away your audience Ever follow someone on social media, sign up for a webinar, or show up to a “party” only to discover that you’ve been tricked into a thinly veiled sales talk? Your audience feels the same way. And you should!

Marketing 144

Marketing Social Media Entertainment Sales 144

Quick Sprout

JULY 22, 2022

Whether you’re starting a new list from scratch or just need an easier way to reach your audience, this guide has a solution for you. It’s easy to see how these tools help you cultivate audience, lead, and customer growth. Price starts at $0 Tailor-made for ecommerce businesses Pre-built automations Cross-channel sales tracking.

Marketing 144

Marketing Landing Page Lead Generation Sales 144

Content Hacker

APRIL 20, 2023

Can content marketing help increase sales? This builds trust and affinity with your audience, which can translate to sales. This builds trust and affinity with your audience, which can translate to sales. Ultimately, you’ll understand why we can answer the question “Can content marketing help increase sales?”

Sales 89

Sales Content Marketing Marketing Content 89

Content Hacker

AUGUST 18, 2023

Usually, this is all about segmenting your marketing (and your content) so you address each sales funnel stage (awareness, intent, desire, consideration). You invest time, energy, and resources into creating what you believe is a flawless sales funnel. So, how can you develop a sales funnel marketing strategy that boosts your revenue?

Sales 90

Sales Landing Page Marketing Copy 90

Content Marketing Institute

OCTOBER 8, 2017

My headings were the strategies I was exposed to (from SEO to content upgrade and a webinar campaign). Explore the company’s sales funnel. As you proceed through the funnel – from ad or article to lead generation to email marketing to sales prompt, take screenshots. The Honest Company. Start your research. Click To Tweet.

Content Creator 111

Content Creator Audience Script Content 111

Pronto Marketing

AUGUST 4, 2022

Are you struggling to convert web visitors and sales leads? Watch our webinar recording or read further to discover how effective case studies can help boost sales for your business. See and Download Our webinar slides. There’s no better way to celebrate your client’s success than to share it to a yearning audience.

Sales 52

Sales Writing Text Portfolio 52

Neil Patel

JANUARY 3, 2022

Account-based marketing is a B2B marketing strategy where the sales and marketing teams work together to find the most qualified accounts to become customers. You’re flipping the traditional sales funnel upside down. When you fish with spears, you pinpoint the clients you want with the help of your sales team. Live Events.

Marketing 127

Marketing Sales Retail Social Media 127

Neil Patel

MARCH 16, 2021

The more you can engage with your audience, the more likely they are to sign up for your email marketing list. One method for engaging your audience is a giveaway. For someone in Videofruit’s target audience, which is online marketers, that’s a $3,000 value and an amazing prize. Host A Giveaway. Problem solved.

Marketing 133

Marketing Script Landing Page Brand 133

Quick Sprout

JULY 12, 2022

ClickMeeting — Best video conferencing software for webinars. It’s a fantastic choice for remote workers from sales managers to business owners to IT teams. You’ll need to speak to a sales rep for a custom quote. You’ll need to contact their sales team to get a custom quote. Try GoToMeeting for free.

Collaboration 138

Collaboration Communication Sales Management 138

Neil Patel

APRIL 20, 2021

Even further along in the process, your sales team gets involved to help close the deal.). They want to cast a larger net by advertising to new audiences, increasing their brand awareness, or adding inbound marketing to drive more people to their site, thus widening their funnel. The truth is, not everyone in your funnel will convert.

Marketing 145

Marketing Brand Awareness Retail Social Media 145

Neil Patel

AUGUST 11, 2021

Host a Webinar. Free webinars introduce your brand and product to a wider audience. Webinars take time. You’ve got to brainstorm topics, plan the webinar , and spread the word. You don’t spend marketing money unless they first make a sale on your behalf. A quick search and a few emails later — presto.

Marketing 143

Marketing Consulting Social Media Brand Awareness 143

Quick Sprout

SEPTEMBER 16, 2022

It’s the best for hosting accessible webinars and has a wide range of features, making it ideal for businesses of all sizes. If you’re interested in which might be the best solution for your business, check out our full reviews on the best webinar software here. Click here to sign up for free.

Collaboration 122

Collaboration Education Brand Awareness Professional Services 122

ProBlogger

SEPTEMBER 11, 2014

This webinar (available in full for ProBlogger.com members) features ProBlogger Marketing Ninja Shayne Tilley outlining the strategy for getting the best return on your efforts creating and selling eBooks. Thinking about your audience. Sales pages – what should they contain. Creating and Selling Ebooks Webinar.

Sales 51

Sales Blogger Management Ads 51

Content Marketing Institute

DECEMBER 3, 2018

Many brands leverage content marketing to generate qualified leads and boost sales. We are seeing more created for the wrong audience, resulting in more low-quality leads. Think webinars. Webinars play a very important part in content marketing and lead generation process. But the benefits don’t stop there.

Content Marketing 111

Content Marketing Marketing Lead Generation Content 111

Contently

APRIL 18, 2023

For a quick refresher: Content attribution is the practice of assigning a sales revenue percentage to content that influenced the sale during the buying process. Lead scoring can help sales and marketing teams determine which leads are most likely to become customers. Do they prefer to read blogs or watch videos? content ROI.

Brand 125

Brand Content Social Media Content Marketing 125

Neil Patel

DECEMBER 11, 2020

It only takes a few mistimed or off-target emails before your audience starts to tune them out. Mailchimp – Best for beginners MailerLite – Best free email autoresponder Klaviyo – Best for ecommerce GetResponse – Best for sales teams Moosend – Best for simple marketing automation.

Landing Page 143

Landing Page Sales Management Construction 143

Contently

DECEMBER 13, 2022

For example, B2B content marketing may require more touch points throughout the buying journey, in part because the sales process can take months (or even years), and multiple leaders are usually involved in the decision. Not every piece of content is meant to drive a sale or even generate a lead. Email: Open rate, click-through rate.

Storytelling 118

Storytelling Engagement Landing Page Long Form Content 118

Jane Friedman

JULY 16, 2024

Poet and essayist Maggie Smith published in Sweet, The Rumpus, and diode before The New Yorker and The Paris Review, and her poetry and poetic tweets built an audience for her memoir, You Could Make This Place Beautiful. Ashleigh Renard and I started The Writers Bridge to help authors navigate the challenges of platform-building.

Social Media 144

Social Media Media Prose Projects 144

Neil Patel

SEPTEMBER 22, 2021

Retargeting is one of the best ways to close sales that didn’t happen. You can’t reasonably expect a 50 percent conversion rate on an audience of millions. I visited their webinar-training landing page and was immediately retargeted after not converting. Create a new ad campaign, then add your info until you get to the audience.

Lead Generation 139

Lead Generation Landing Page Ads Advertising 139

Contently

FEBRUARY 1, 2023

Every part of your business that communicates with the outside world—whether it’s sales, customer service, or human resources—needs content. Content Marketing & Sales One of the clearest points of synergy exists between content marketing and sales enablement.

IT 112

IT Content Social Media Collaboration 112

Content Marketing Institute

NOVEMBER 6, 2017

For example, some of the best content for drawing in and nurturing qualified leads – like webinars – underperforms when it comes to link building. Creating link-winning infographics is typically a three-step process: Pick a topic highly relevant to your target audience and make it as specific as possible (e.g., Jubaer96 Click To Tweet.

SEO 111

SEO Social Media Content Landing Page 111

Credible Content

JUNE 23, 2023

” and has a button that says “Buy Now” A sales email that says “You’re Invited to an Exclusive Webinar with ABC Expert” and explains how the webinar will help readers solve their problem and what they will learn from it. ” – Dan Kennedy, The Ultimate Sales Letter.

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

Neil Patel

MAY 3, 2021

It can be used to test everything from website copy to sales emails to search ads. For example, you might test two different popups to see which drives more webinar sign-ups or two different Google Ads to see which drives more purchases. With off-site tests, you’re probably testing either an ad or a sales email.

Landing Page 144

Landing Page IT Copy Sales Copy 144

Freelance Union

DECEMBER 13, 2024

There’s a reason why my most popular webinar is called Marketing For Creatives Who Hate Marketing !). But the unavoidable fact about being a freelancer is this: If you’re in business, you’re in sales. And if you’re in sales, you’re in marketing. I’ve yet to find a way around it.

Creativity 98

Creativity Freelance Marketing Collaboration 98

Smart Blogger

JUNE 6, 2023

In this article, we’re going to explore the magic of email marketing campaigns and unpack 10 surefire tactics to skyrocket your sales. From crafting irresistible subject lines to employing personalization, we’ll delve into techniques that will not just engage your audience but convert them. Let’s get to it!

Sales 71

Sales Marketing Storytelling Banking 71

The Hoth

FEBRUARY 15, 2023

In particular, SaaS marketing strategies involve long & complex sales cycles, rigorous brand-building, and a healthy amount of lead generation. Complicated sales cycles The sales funnel for a SaaS company is very complex, and it requires creating a boatload of content for various funnel stages.

Marketing 102

Marketing Education Brand Awareness Keywords 102

Contently

DECEMBER 29, 2022

Once you hit the “Publish” button, you need to get your content where it needs to go, share it with your audience, and ultimately measure your results. Think about how you will promote, share, and distribute the content you create with your target audience and key stakeholders before it’s in production.

Publisher 136

Publisher Publishing Publishing Landing Page 136

Smart Blogger

JULY 6, 2023

When done right, lead nurturing can help fix issues like low conversion rates and long sales cycles. In the end, it’s all about caring for those leads, helping them grow, and guiding them through the sales process. Have a well-defined plan for nurturing leads through the sales funnel.

Sales 66

Sales Social Media Communication Persuasion 66