Neil Patel

NOVEMBER 24, 2020

Think about it on a smaller level, such as when you’re reading a how-to blog post. Most of of these posts are geared toward average readers. Case studies, like blog posts, should be scannable and easy to read. Infographics, webinars , and even podcasts can also be used to highlight case studies.

Manufacturing 145

Manufacturing Healthcare Brand Awareness Text 145

Contently

DECEMBER 13, 2022

Some content may simply aim to increase brand awareness and establish your company as a thought leader in the industry, and these are necessary. Even lower in the funnel, conversion might entail scheduling a demo, attending a webinar or event, or making a repeat purchase. Creating Content for Engagement vs. Conversion.

Storytelling 118

Storytelling Engagement Landing Page Long Form Content 118

Bramework

FEBRUARY 13, 2024

Your blog post goes live, you share it to the world and wait for everyone to read it. Do you leave the post to sit in the queue and just keep sharing it? We are going to review the ways you can keep your blogs alive with 21 ways to repurpose content successfully. We know how important each blog post is to your business.

Blogging 98

Blogging Blog Content Brand Awareness 98

The Hoth

FEBRUARY 18, 2025

The 3 main goals of digital PR campaigns are: Generate backlinks for better SEO Boost the brands credibility and online reach Introduce the brand to new audiences Now, lets take a look at the primary components of successful digital PR campaigns. Webinars and live virtual events.

SEO 59

SEO Storytelling Social Media Brand Awareness 59

Contently

DECEMBER 29, 2022

Someone else may publish a related blog post linking to the landing page, and another stakeholder may need to promote it on your social media channels. And this process might look very different for multiple pieces of content surrounding a significant product launch versus a one-off blog post. What might this look like?

Publisher 136

Publisher Publishing Publishing Landing Page 136

Neil Patel

APRIL 7, 2021

A thought leader could work with a marketing team to churn out high-quality blog posts, educational videos, and social media content. Improve Brand Awareness and Exposure. An alternative option is to use paid ads to share links to valuable content such as educational videos or blog posts. Be Genuine.

Ads 116

Ads Marketing Brand Awareness Education 116

Credible Content

JUNE 23, 2023

” and has a button that says “Buy Now” A sales email that says “You’re Invited to an Exclusive Webinar with ABC Expert” and explains how the webinar will help readers solve their problem and what they will learn from it. ” and includes a testimonial and a link to the product page.

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

Content Marketing Institute

SEPTEMBER 21, 2018

Guest spots on webinars with other influencers. Regardless, they improve brand awareness and make your future marketing efforts more impactful. HANDPICKED RELATED CONTENT: How to Know If Your Content Impacts Brand Awareness [Tools]. No one post can provide all relevant tools in the space.

Promotion 111

Promotion Brand Awareness Editorial Team Content 111

Neil Patel

JANUARY 31, 2022

E-commerce marketing is the act of using marketing strategies to drive awareness and conversions for a business that sells products or services online. Paid search ads are a really effective way to build brand awareness and drive sales for e-commerce businesses. E-commerce Marketing Vs. E-commerce Advertising.

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107

Neil Patel

OCTOBER 18, 2021

A few business goals you can achieve with your content include: brand awareness customer acquisition sales customer retention engagement levels. Different content types include: social media webinars how-to guides blog posts infographics memes/GIFs videos (live stream videos, YouTube videos, TikTok, Instagram reels, etc.)

Content 134

Content Content Creation Social Media Promotion 134

Verblio

OCTOBER 19, 2022

By measuring the volume of traffic a blog post or other asset acquires, you can get a big picture view of your main traffic source and the different types of content that get the most clicks from all channels. . If they’re clicking through to your website or blog post, even better! links), and affiliate marketing.

Content Marketing 98

Content Marketing Marketing Content Brand Awareness 98

Contently

JULY 19, 2022

Marketing teams often spend a good chunk of time and resources on efforts to get new customers—think top-of-funnel blog posts, sales collateral, and everything in between. But creating post-sales content that helps improve the experience for new and long-term customers is just as crucial.

Sales 130

Sales IT Search Engine Optimization Content 130

Backlinko

JUNE 25, 2024

Only 3% of B2B content generates external links from multiple websites ( Backlinko ) An analysis of 912 million blog posts shows that the vast majority (93%) of B2B content generates no external links. Marketing teams need to align B2B SEO strategy with the buyer purchase journey. And create relevant content to match buyer needs.

SEO 77

SEO Search Engine Optimization Social Media Advertising 77

Neil Patel

DECEMBER 13, 2021

While it would be nice to run a brand awareness campaign, many small businesses don’t have the budget to do so. Content marketing experts will always preach the importance of brand TOV when creating blog posts, emails, and content to share on social media so make sure to utilize yours in your adverts.

Ads 126

Ads Sales Social Media Advertising 126

Smart Blogger

MARCH 3, 2023

These emails act as brand awareness to nurture subscribers and help them get to know your brand, message, and products. Within the Post An excellent way to list build is by providing a free offer that is relatable to the blog post someone is reading. Webinar Webinars provide crazy results.

Marketing 98

Marketing Landing Page Social Media Brand Awareness 98

Buffer

JUNE 13, 2024

Content distribution is critical in getting your hard work in front of the right people, driving brand awareness and engagement. Creators worldwide publish about 500 minutes of video to YouTube, 116 blog posts, 1,099 Instagram posts, and six new websites per second.

Content 114

Content Social Media Brand Awareness Promotion 114

ContentWriters

OCTOBER 12, 2022

Email marketing has a much higher sales conversion rate than most blog posts. If you’re a small brand with a limited marketing budget, your CEO isn’t going to end up hearing your latest slogan on the street, but there are other metrics you can use to prove the value of ROI. Brand Awareness.

Content Marketing 96

Content Marketing Marketing Recruitment Landing Page 96

ContentWriters

MARCH 8, 2023

It Creates Brand Awareness It can be difficult for a new SaaS company to get noticed in a crowded marketplace. Content marketing can help raise awareness of your brand and what you offer. Top-of-funnel content, like blog posts and eBooks, can help you reach people who are just beginning to think and learn about a problem.

Content Marketing 105

Content Marketing Marketing Content Search Engine Optimization 105

Brafton

JULY 18, 2024

Just think of all the time and energy it takes to create a single blog post. According to Orbit Media’s annual blogger study , as of 2022, it takes around 4 hours and 10 minutes to write a blog. But you can only go so far with a blog post in its original format. This is where content repurposing comes in.

Content Creation 95

Content Creation Content Brand Awareness SEO 95

Content Hacker

OCTOBER 25, 2022

Websites with 400+ blog posts receive more than 2x the traffic of blogs with 301-400 posts. This is from a Hubspot study in 2015 of over 13,000 blogs. It was found that companies with over 400 published blogs get 2x more traffic on average. Remember, more blogs equal more opportunities.

Content Marketing 96

Content Marketing IT Marketing Search Engine Optimization 96

Smart Blogger

MAY 8, 2023

The variety and amount of sales copy needed in B2B is staggering: white papers , case studies, press releases, ebooks , a blog post , sell sheets, etc. Brand Copywriting Brand copywriting is unlike any other form of copywriting. Brand copywriting focuses on raising brand awareness, not immediate, measurable returns.

Copywriter 79

Copywriter Copywriting Brand Awareness Social Media 79

Buffer

DECEMBER 5, 2023

For example, you distill high-performing old blog posts into Instagram carousel posts. At Buffer, we regularly repurpose content — and one of our core strategies is turning our blogs into social media posts. We posted the same AI prompts Carousel on our LinkedIn profile. The best part?

Long Form Content 129

Long Form Content Content Content Creation Social Media 129

Bramework

DECEMBER 21, 2023

HubSpot , the master of blogging, states that organizations that blog obtain 97% more inbound links than their competitors that don’t blog. And, B2B companies with blogs get 67% more leads than those without. According to Blogher , 61% of US consumers make a purchase based on a blog post.

Blogging 98

Blogging Blog Brand Awareness Search Engine Optimization 98

The Hoth

NOVEMBER 30, 2022

If you have content on your websites, such as blog posts (with CTAs ), email lists , and product pages, you have a marketing funnel (also called sales funnel or conversion funnel ). . Social media posts . Blog articles . Webinars . Guest posts on popular blogs in your industry (with a link to your website) .

Marketing 105

Marketing Education Construction Landing Page 105

Smart Blogger

FEBRUARY 13, 2023

Your Blog Before using external channels, consider sharing videos on your blog. You can also include videos in your blog posts to make them more engaging and increase their chance of ranking in search engines — as people spend 2.6x as much time on blog pages with videos than those without.

Content Marketing 93

Content Marketing IT Marketing Brand Awareness 93

Moz

APRIL 3, 2019

This post will help you zero in on what distribution channels make the most sense for your goals, and how to create content that will perform well in them. Content goal: Brand awareness. Sponsored content or guest posts. For this, I have included two important tactics to achieve better results organically for your brand.

Brand 68

Brand Government Brand Awareness Finance 68

Smart Blogger

JUNE 9, 2023

From blog posts to social media buzz, it’s a game-changer for businesses big and small. After reading the blog post, you continue planning your trip. Improves Brand Awareness Say you were to launch a new yoga gear brand from scratch. You have no traffic, no customers, and no brand awareness.

Content Marketing 74

Content Marketing Brand Awareness Marketing Content 74

Content Marketing Institute

OCTOBER 8, 2017

A glance through Content Marketing Institute’s recently published posts, Growthhackers Must Read articles, or BuzzSumo’s most-shared marketing content from the past six months makes it clear – one blog post framework seems to be winning: How (Company You Know) Is Doing (Something) to Achieve (Positive Result).

Content Creator 111

Content Creator Audience Script Content 111

Content Marketing Institute

JANUARY 28, 2019

The idea for a thought leadership piece must work on your owned media platform, as a syndicated white paper, a webinar, a native piece on an industry journal, and as a series of social media-fueled infographics. Build a Content Brand. They are not just SEO-focused teams driving brand awareness.

Marketing 111

Marketing Government Content Content Creation 111

BKA Content

FEBRUARY 25, 2023

A couple hundred dollars put into a really good blog post can eventually rank near the top for a keyword phrase that another company is spending thousands of dollars in ads for. Brand Awareness and Reputation Building An important benefit of online marketing for small businesses is that it helps to build your brand.

Content Marketing 96

Content Marketing Marketing Content Content Creation 96

Neil Patel

MARCH 30, 2023

They offered deals to customers who had shown interest in their blog posts or services but weren’t ready to convert just yet. If you are like most of us who aren’t able to convert a non-brand-aware user to a customer in under one month, though, you should be using a much longer window for your audience.

Ads 113

Ads Landing Page Advertising Copy 113

Smart Blogger

FEBRUARY 16, 2023

Content Marketing Statistics Here’s what you need to know about content marketing strategy : Video was the primary form of content being created in 2022, followed by blogs and images. GrowthBar , 2022) 83% of marketers say it’s better to focus on quality rather than quantity of content, even if it means posting less often.

Digital Marketing 109

Digital Marketing Marketing Retail Landing Page 109

Content Hacker

MARCH 2, 2023

It is an effective way for businesses to build relationships with their target audience by providing valuable information in the form of blog posts, videos, podcasts, ebooks, webinars, infographics, and more. Social media posts (sharing updates). Webinars/live streams (hosting events).

Content Marketing 88

Content Marketing Marketing Content Content Creation 88

iWriter

JULY 3, 2024

In this blog post, we have compiled a list of 5 creative strategies that will help you attract more customers, boost your online presence, and ultimately grow your business. In addition, content marketing helps businesses increase brand awareness and visibility online. Look no further!

Content Marketing 52

Content Marketing Marketing Content Social Media 52

ContentWriters

DECEMBER 6, 2023

Boosting brand awareness : Letting people know about your brand is important for establishing familiarity. The more people get to know who you are and what you do, the more likely they are to think of your brand when they encounter a problem to which you have the solution. For example: Blog Posts.

Content Marketing 64

Content Marketing Marketing Content Brand Awareness 64

Smart Blogger

JUNE 2, 2023

Blogs, videos, podcasts, infographics – a content marketing strategy is all about sharing knowledge to build brand awareness and loyalty. Event Marketing : Imagine event marketing as hosting a party for your brand. Is it in-depth how-to guides , inspiring case studies , or interactive webinars ?

Marketing 81

Marketing Social Media Brand Awareness Retail 81

Bramework

AUGUST 20, 2023

Once you’ve got even a small number of email subscribers, you can start building brand awareness with your audience. Here’s a breakdown of how it all works: Provide value to your subscribers with your blog content. Include a crucial CTA (call to action) in every blog post. Sounds easy right?

Blogging 98

Blogging Blog Freelance Brand Awareness 98