Contented

MARCH 12, 2018

This blog discusses the important role of copywriters in menu design. It explores a common usability problem with menu design and landing pages, that copywriters can easily fix. Keep content away from pages designed for navigation. The same goes with leaving a trail of content on a menu landing page.

Landing Page 52

Landing Page Writer Content Management System Government 52

Contently

DECEMBER 29, 2022

If you are creating content surrounding the launch of a new research study, someone on your team may need to publish a landing page to link to the study. Someone else may publish a related blog post linking to the landing page, and another stakeholder may need to promote it on your social media channels.

Publisher 136

Publisher Publishing Publishing Landing Page 136

Neil Patel

MAY 14, 2021

This could be anything from a blog post to a short ad. For example, maybe you decide you want a social media post advertising a new yoga class. From brainstorming topics to crafting social media posts, CopyAI can help you go from stuck to inspired within minutes. It’s a simple enough concept. How does it work?

Copywriter 143

Copywriter Copywriting Writing Script 143

Neil Patel

SEPTEMBER 20, 2021

Site architecture can be a difficult concept to understand, but it’s another critical step of optimizing your website. Create Landing Pages. Every website needs somewhere for the user to land. The verbiage, colors, and selling points should be the same on your landing page as they are on social media.

Website 141

Website Landing Page Keywords Architecture 141

Freelance Magic

NOVEMBER 25, 2022

You’ll also be able to experiment with different kinds of writing styles and types here, from technical manuals and long-form blog posts to high-paying whitepapers. As this is an in-demand niche, you’ll find many job postings on job boards like ProBlogger, BloggingPro, Upwork, and more. Sales and Landing Pages.

Freelance 162

Freelance Finance Writing Medical 162

Susan Greene

SEPTEMBER 16, 2016

Use your About Us page to forge a connection. Add landing pages to target specific niches. Blog posts. Consider Adding Landing Pages. Not every visitor has to enter your medical website through the home page/front door. Landing pages are highly specific, usually focused just one main subject.

Healthcare 130

Healthcare Medical Copywriter Copywriting 130

Neil Patel

JUNE 22, 2021

Build More Targeted Landing Pages. Each of those advanced guides has a separate landing page, optimized for the applicable keywords. This allowed them to create targeted landing pages and offer user-specific content that matched their place in the customer journey. Or, take a look at Copyblogger Media.

Content Marketing 145

Content Marketing Marketing Content Landing Page 145

Content Marketing Institute

APRIL 16, 2018

Here are three SEO trends quickly reshaping the keyword research concept and with it the way we brainstorm, create, and optimize content. I type a generic term connected to the example business – hiking – and the tool generates an overwhelming number of useful suggestions of pages to create to rank for those search queries.

Keywords 111

Keywords Concept Content Editorial Team 111

Content Marketing Institute

JUNE 18, 2018

Webprofits added a video to the landing page and saw the increase in conversion rate by 16.4% Conversionxl shares a case study where a video on the landing page achieved an increase in conversion rates by 79.3%. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

Website 111

Website Editorial Team Landing Page Content Creator 111

Content Marketing Institute

JULY 31, 2018

Being aware of psychological principles is helpful whether you’re building a website, composing a tweet, or writing a blog post. The challenge lies in translating often complex psychological concepts into actionable steps that can drive real-world decisions. Make your social posts as short as possible. Don’t overexplain.

Content Marketing 103

Content Marketing Persuasion Marketing Content 103

Neil Patel

MARCH 9, 2021

One of the most basic marketing concepts is the buyer persona, a representation of your ideal customer. For example, a lead that reached your landing page through a post on social media should have a lower score than an organic search lead that’s visited the pricing section three times. Demographics. Simple enough, right?

Lead Generation 115

Lead Generation Landing Page Concept Sales 115

Content Hacker

AUGUST 18, 2023

These prevent your leads from taking the desired action on your blog posts or landing pages. The Role of Landing Pages in Conversion Rates Landing pages, often the first interaction point for potential customers on your website, hold a significant role in conversion rates.

Sales 90

Sales Landing Page Marketing Copy 90

Content Marketing Institute

JANUARY 7, 2019

Reoptimize old pages that are increasing or decreasing in organic traffic, says @seosmarty #SEO Click To Tweet. Once you’ve chosen the pages to work on, these tools can help. Text Optimizer: Include related keywords and concepts. You can analyze those search snippets and extract related terms and concepts.

Editorial Team 110

Editorial Team Editorial Content Concept 110

Neil Patel

MARCH 30, 2023

The main advantage of Facebook Ads is that they provide you with the ability to target your ads so that they’re shown to a very precise audience who will be curious about your offer and click, ideally to a specified landing page. Alternatively, it might be that your ad itself isn’t click-worthy – a concept we’re going to discuss next.

Ads 113

Ads Landing Page Advertising Copy 113

Neil Patel

NOVEMBER 30, 2021

Create Comprehensive Pages. Some topics can seem too complex to cover in a single blog post, so content teams decide to break it down into several sub-posts. For instance, “how to make money blogging” is a complex topic, so you often find multiple posts addressing different parts of the subject.

Keywords 110

Keywords IT Digital Marketing Landing Page 110

Neil Patel

SEPTEMBER 16, 2020

One web usability study found the first 10 seconds of a page visit are critical for determining if a visitor stays or goes. Are your blog post introductions reeling in readers? Take this example from a recent post about spying on your competitor’s SEO. A landing page spotlighting a specific spa won’t work.

Landing Page 126

Landing Page Keywords Copy SEO 126

ContentWriters

JANUARY 11, 2023

It’s one thing to write about a concept or product, but it’s another thing to have actual experience using it. An example might be a site that redirects you to an unrelated topic or a blog post that promises helpful advice to solve a problem but is really just a landing page for a product. Google E-A-T Update.

Content Creator 105

Content Creator Search Engine Optimization Landing Page Concept 105

Content Marketing Institute

NOVEMBER 2, 2018

Limit the number of redirects to one – from one URL to the final landing page. Limit the number of redirects to one - from one URL to the final landing page, says @ab80. ? Logically, content compression shortens the time it takes to load your page as well as improves rendering time. Click To Tweet.

Website 110

Website Editorial Team Landing Page Script 110

Neil Patel

MARCH 29, 2021

If you (or your online marketing agency) have ever pulled up a backlink analysis of a competitor while working on your SEO campaign, chances are one or more of your competitors have backlinks from guest posts they have done. Sign up for free and search for blogs accepting guest posts. Preparing to Pitch a Guest Blogging Post.

Blog 145

Blog Blogging Social Media Keywords 145

Moz

DECEMBER 25, 2019

But I've consulted my analytics data and made my SQL queries, and I'm here today to present to you the list of the top Moz Blog posts of 2019! For a little perspective, we published 207 blog posts , averaging out to about 4 per week. The top 25 Moz Blog posts of 2019. Ready to get started? Let's dive in.

Blog Post 53

Blog Post Post Blog Blogging 53

Backlinko

MAY 21, 2024

Innovative Blog Posts Your blog isn’t just a play for search engine optimization (SEO). Posts can be written to communicate your industry expertise. The blog previews the new landscape in which backlinks aren’t enough to win at SEO. Brian shares his insights on creating and optimizing pages based on user intent.

Content Marketing 104

Content Marketing Marketing Content Social Media 104

Content Marketing Institute

AUGUST 20, 2018

Include images that help explain processes or concepts. Often, this type of writing is called “conversion copywriting” because copywriters use it on landing pages and sales pages to lead the reader to a profitable action or conversion. Are usually in-depth and long-form. Check out these sticky topics.

Long Form Content 111

Long Form Content Copy Copywriter Copywriting 111

ContentWriters

DECEMBER 13, 2023

Examples of marketing pieces a copywriter would produce: Digital and Social Media Ads Website Product Pages Landing Pages Emails A good copywriter will provide the punchy copy that grabs the attention of prospects, eliciting an immediate and emotionally driven response. In general, copy moves people down the sales funnel.

Copywriter 111

Copywriter Copywriting Writer Writing 111

Article Writing

OCTOBER 29, 2022

Do extensive competitor research when writing a new article, blog post, or copy for a webpage. One of the easiest ways to do this research is to take the target keyword you plan to write on, google it, and read through the posts or pages of the sites that rank for that keyword. . Benjamin Sweeney, ClydeBank Media.

Copywriter 131

Copywriter Copywriting Copy Proofreader 131

Credible Content

MAY 25, 2023

To create compelling and engaging copy , consider the following copywriting tips that highlight the importance of creativity and originality in your work: Ability to generate unique and compelling ideas Embrace brainstorming sessions to generate fresh ideas and concepts. Write regularly: Practice makes perfect.

Copywriter 130

Copywriter Copywriting Persuasion Writing 130

ContentWriters

OCTOBER 27, 2022

Unlike paid search ads, organic search engine optimization does not incur a cost when someone clicks on your web page or landing page. This kind of SEO content includes organic strategies like blog posts, web pages, and videos to appear in search results below paid ads. Paid Search vs SEO.

SEO 105

SEO Search Engine Optimization Landing Page Engineering 105

Smart Blogger

MARCH 10, 2023

Some examples are blog posts, case studies, and white papers (we’ll discuss many more in a moment). Focus on these three key concepts that determine the profitability of a potential niche: The type of freelance writing that pays the most is the writing that has the most substantial impact on a client’s SALES.

Freelance 120

Freelance Writing Finance Script 120

Shorthand Content Marketing

JANUARY 5, 2023

Using his insider knowledge to create valuable blog posts and video content, he quickly found his pipeline of qualified buyers starting to grow. They Ask, You Answer is a straightforward content marketing guide filled with practical blogging and SEO tactics for transforming your prospect pipeline.

Content Marketing 98

Content Marketing Marketing Content Social Media 98

Buffer

NOVEMBER 8, 2023

The ones I’ve seen used most often to track content performance are: Page views This is usually the biggest traffic number — the number of times a landing page or blog post on your site has been viewed. For example, if one person visits the page ten times, ten page views will be recorded.

Content Marketing 120

Content Marketing Marketing Social Media Search Engine Optimization 120

Express Writers

JANUARY 24, 2023

They cover everything from important definitions to duplicate landing pages and all the places in between. Beneficial Purpose In 2018, Google updated its guidelines with the concept of “ beneficial purpose.” The Google algorithm and system for ranking pages is a machine, so it looks for signals a machine understands.

Content Creator 98

Content Creator Medical Concept SEO 98

Copywriter Collective

NOVEMBER 11, 2022

Imagine you are reviewing a blog post on the topic “ how to become a social media manager.” Believe it or not, most visitors spend less than 15 seconds on a given page on your website, so you have around 10 seconds to communicate your value proposition. Learning/testing new concepts. Simplicity. Versatility.

Copywriter 64

Copywriter Copywriting Marketing Brand Awareness 64

The Hoth

MARCH 23, 2023

You see, you can generate all the organic traffic in the world to a landing page – but if it’s not optimized to convert – you won’t see any increases in revenue. If you focus only on CRO, you’ll increase the earning potential of your landing pages, but you won’t generate any organic visitors to see and interact with them.

SEO 59

SEO Landing Page Lead Generation Keywords 59

Intergrowth

MARCH 24, 2023

The only issue with this concept is that making it as an affiliate marketer is no easy feat. Shortcodes Ultimate We’re firm believers that readability is the number one factor that separates a good blog from a great blog post. Shortcodes Ultimate is our secret weapon for enhancing the readability of blog articles.

Marketing 88

Marketing Landing Page Advertising Text 88

The Hoth

AUGUST 22, 2024

Accordingly, crawlability and indexability are two crucial concepts every search engine marketer needs to understand. For this reason, you should try to include internal links on every web page you create, especially in your articles. As an example, let’s say you mention a topic in passing that you shot a video about a few months back.

IT 81

IT SEO Architecture Engineering 81

The Hoth

NOVEMBER 7, 2023

Take a peek at the search demand curve for this concept to make more sense. It’s clear the user wants to learn about digital marketing strategies, so a blog post breaking down the topic will satisfy their intent. These queries are meant solely to navigate to a certain website or web page. Navigational. Transactional.

Keywords 98

Keywords SEO Digital Marketing Landing Page 98

Moz

APRIL 3, 2019

Google, Bing, and Yahoo all have their own forms of a quality score that takes into account a number of factors, including your expected CTR, landing page quality and relevance to your ad, and ad text relevance. That’s not an issue from an SEO perspective as long as you no-index your landing pages. Blog posts.

Brand 68

Brand Government Brand Awareness Finance 68

Smart Blogger

JUNE 14, 2023

With AI copywriting tools, you can create engaging blog posts , compelling ad copy , and catchy social media content , often with more efficiency than a human copywriter might deliver. For instance, consider you’re working on a series of blog posts about AI advancements. But what exactly is AI copywriting?

Copywriter 76

Copywriter Copywriting Content Creation Ad Copy 76