This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Do you need blogposts, social media updates, whitepapers, or email campaigns? Blog Writers : They create engaging, informative articles to attract website traffic. Technical Writers : They explain complex concepts in simple, digestible ways. This could be a blogpost, social media caption, or product description.
.” When Jimmy hosts Content, Briefly , Superpath’s podcast , guests often mention how this post has influenced their careers. I’m pretty happy if people still talk about one of my articles a few weeks after I hit publish. Me collecting feedback on a potential coined concept for this article: “blogbusters.”
The concept of slippery slide in copywriting. For the first time I read about the concept of slippery slide in copywriting on one of Copyblogger posts. Here is a good example of the concept of slippery slide being used for paid content: Slippery slide Netflix advertisement a New York Times screenshot. Not necessarily.
How to write and publishblogposts people love to read. You don’t write and publish your blogposts so that they can exist in a meaningless space just to improve your search engine rankings. Even your search engine rankings depend on people reading your blogposts. Why is it so?
How to use movie script writing techniques to write effective blogposts. Engaging and effective blogposts play a crucial role in capturing readers’ attention and keeping them engaged. Boosting Visibility: Engaging blogposts can attract more traffic to a website or blog, increasing its visibility and reach.
We all know the rush of excitement that comes with publishing a piece of content. Publishing is just the end of one process and the beginning of another, essentially launching a chain of distribution tasks. Publishing is just the end of one process and the beginning of another, essentially launching a chain of distribution tasks.
Let’s say you have an editorial calendar in Notion where each entry represents a piece of content you’re planning to publish. You could set up a Zap that triggers when a new entry is added to this calendar, automatically scheduling a post in Buffer to promote that content on your social media channels.
But in recent years, the concept of timeliness in a content marketing calendar has become less about utility and more about jumping on trends for the sake of relevancy. It’s also always a good idea to have a backlog of evergreen content ready to post ( or be updated ) at any moment.
Writing and publishing e-books for personal branding. What Is E-Book Writing and Publishing? E-book writing and publishing refers to the process of creating, formatting, and distributing electronic books, also known as e-books. Marketing and Promotion Effective marketing and promotion play a vital role in e-book publishing.
Marketing Generative AI tools let you quickly brainstorm marketing campaign ideas as well as draft blogposts and articles. Hit Publish to proceed as is or Go to regenerate to start again. Here are the most common applications of generative artificial intelligence today. Then, enter your topic and hit Start writing.
You’ll also be able to experiment with different kinds of writing styles and types here, from technical manuals and long-form blogposts to high-paying whitepapers. As this is an in-demand niche, you’ll find many job postings on job boards like ProBlogger, BloggingPro, Upwork, and more. The answer is, yes, you definitely can!
As you embark on your blogging journey, the question of “What should my first blogpost be about?” The blank blog draft can intimidate anyone, whether or not you’re a writer. So, what should you write about for that first, all-important post? What Should My First BlogPost Be About?
This podcast is sponsored by Kobo Writing Life , which helps authors self-publish and reach readers in global markets through the Kobo eco-system. is the CEO of AuthorMedia.com , an award-winning professional speaker, nonfiction author, and host of the Novel Marketing Podcast and the Christian Publishing Show. Thomas Umstattd Jr.
They can transform your concepts into a coherent and compelling narrative. They can present complex concepts clearly and understandably. Publishing and Industry Insights Ghostwriters often have experience in the publishing industry and can provide valuable guidance and advice.
Its goal is to help users understand a product, concept, or subject. Building Brand Awareness & Visibility Clear, engaging technical content can be published as blogs, white papers, or gated resources that introduce your brand to a broader audience. An earlier version of this post was published in April, 2022 by Ken C.
Google Scholar is a search engine for scholarly literature at major academic publishers and university presses that lets you find articles or citations on the topic of your choice. In this blogpost, we’ll discuss strategies for using Google Scholar to find marketing content ideas and research, plus tips to be successful.
Understanding Topical Authority and E-E-A-T First, lets formally define both concepts so that you can understand: How theyre similar How theyre different How they work together to boost your SEO Lets start with topical authority. They are because theyve earned strong topical authority by consistently publishing top-tier fitness content.
Profitable, sustainable content strategies begin with a blogpost. They end with a blogpost, 58 instagram posts, maybe a podcast episode or two, probably some YouTube videos, oh and TikTok, some –ok you get the point. YouTube videos explaining concepts outlined in white papers? Lots of content.
The following article details the nuts-and-bolts process we follow to consistently publish high-quality content marketing. This is our answer to the single question that our team has devoted centuries of cumulative time to answering: How do you write a blogpost? How to Write a BlogPost (That Readers Care About).
Four years ago, in July 2019, I put out a podcast episode that went through the 9 disruptions I saw coming for authors and publishing in the next decade. I mentioned ‘centaur publishing,' and suggest you check out AI Writing for Authors to find thousands of authors already experimenting with new ways of co-creating with AI.
Google has referred to this concept extensively in its Search Quality Rater Guidelines. Evaluating millions of web pages and blogposts everyday wouldn’t be humanly possible. In fact, I ghost wrote the content: the content that I wrote was published with a doctor’s by-line.
Content strrategy can be a vague concept, but for the purposes of this post, we mean things like publishing cadence, tone and voice of the author, and content elements (text, graphs, etc.). When writing a blogpost, I’d stay as evergreen as possible since you don’t want to have to update your content constantly.
When we prime our creators with a compelling idea, a clear purpose, and a defined audience, they are far more likely to develop an outstanding piece of content than when we have a fuzzy concept poorly articulated. to demonstrate how the right request made in the right way improves your odds of getting text you can use in your blogpost.
More than 86 million blogposts are published on WordPress every month. The concept of quality over quantity is a long-held business truth as proven with research: HubSpot found that over 90% of its blog leads came from old blogposts. Over 90% of its blog leads came from old blogposts via @HubSpot.
Certain Agile concepts and ideas have been part of the content marketing conversation for some time now. Scrum is one concept that’s often part of these conversations. The Scrum concept revolves around iterative, incremental delivery. Research keywords for the blogpost. Write the blogpost.
If you think of a brilliant new idea for an SEO blogpost, you will have a system for capturing that concept before you forget it. Try organizing your blog ideas into categories. You can also expand your idea pool by creating variants of concepts. In doing so, you turn one SEO blog idea into four.
Joseph Sugarman is one of the greatest direct marketing copywriters who started his mail-order business JS&A and sold multiple revolutionary products by publishing long ad copies that converted like crazy. Nonetheless, just as I said above, it is always better to revise your concepts so that they remain fresh in your mind.
Innovative BlogPosts Your blog isn’t just a play for search engine optimization (SEO). Posts can be written to communicate your industry expertise. The blog previews the new landscape in which backlinks aren’t enough to win at SEO. Referencing case studies from his own blogposts.
Photo by ConvertKit on Unsplash Today’s post is by writer and book coach Amy Goldmacher. The delicious word “treat” is even embedded in the concept, connoting something special or perhaps even forbidden. Ah, a writing retreat. Doesn’t the idea sound amazing? What activities or structure will help me feel the way I want to feel?
If you're used to thinking in terms of keywords, you can think of pillar content as those too-broad keywords you would never want to target with a single post because you're used to focusing on long-tail keywords that get more narrow and focused results. It all comes down to what makes a pillar post special. A pillar post is long.
If you (or your online marketing agency) have ever pulled up a backlink analysis of a competitor while working on your SEO campaign, chances are one or more of your competitors have backlinks from guest posts they have done. Sign up for free and search for blogs accepting guest posts. Preparing to Pitch a Guest BloggingPost.
But I've consulted my analytics data and made my SQL queries, and I'm here today to present to you the list of the top Moz Blogposts of 2019! For a little perspective, we published 207 blogposts , averaging out to about 4 per week. The top 25 Moz Blogposts of 2019. Ready to get started?
His SEO recommendations included avoiding jargon, explaining concepts in a straightforward way, and keeping sentences and paragraphs short and scannable. Featured snippets appear on page one of Google and often describe a difficult or technical concept in a simplistic way. Publish relevant content. Understand user intent.
When you find the right content marketing company to partner with, you might actually save moneyeven though the services you engage with are more comprehensive than just outsourcing some blogposts. Here, it’s important to consider the concept of ROI holistically. It’s not just about the initial investment.
Here it is: Stop finishing your blogposts. The best way to get readers to comment on your post is to write a half-finished article. One of the best ways to encourage community on a blog is to be imperfect, to show your scars and share your flaws. My blogposts don’t have to be perfect. So what changed?
In this post, I help you make sense of two influencer marketing tactics – the roundup blogpost and the influencer-authored blogpost. It’s simple in concept: Feature the thoughts of several industry influencers in a blogpost or some other form of content to drive earned media traffic and brand awareness.
Things like not publishing your return policy online or setting up recurring billing without customer consent would fall into this category. You can use it to create custom alerts from online sources like news sites, blogs, web results, videos, books, discussions, and more. 3 — InternetReputation.com.
You will find second-person point of view in many educational resources (like this blogpost), as well as in self-help books and articles. The language that a story is written in has an impact on where it is published and who it will reach. These are huge concepts that can underpin a story.
It's the next best thing to having an actual professional copyeditor go over all of your content before you publish it. Clearscope A commenter had me take a look at this post and helped me remember that there's a 10th tool that I recommend for larger-scale operations: Clearscope. What a time to be alive, huh? Who will win?
Many will also show off brand concepts or logo ideas, like these Brand Elements from Steve Wolf , so you can get a feel for what your own might look like. Like the one that says there are five million blogpostspublished daily. For example, some of my posts are over 10,000 words and require a full table of contents!
For example, if you’re using ChatGPT to help you write a blogpost on climate change, your prompt could be: “Can you provide me with information about the causes and effects of climate change?” For example, you can feed the model a blogpost/newsletter and ask if it understands the voice, tone, or structure.
If you write a blogpost and add a link to the Wall Street Journal to reference a statistic you found, that link is pretty much worthless to the WSJ’s backlink profile—since no one knows about your site yet, your site has no juice. Here’s an excerpt from a blogpost we published here at Quick Sprout discussing heat map tools.
Some examples are blogposts, case studies, and white papers (we’ll discuss many more in a moment). Focus on these three key concepts that determine the profitability of a potential niche: The type of freelance writing that pays the most is the writing that has the most substantial impact on a client’s SALES.
Basic Concepts Behind SEO Writing. Before you can understand SEO writing, there are two basic concepts you need to grasp first. Our objective is to focus on that part and explain what it involves, but it’s important to point out that there’s a lot more to search engine optimization than just creating and publishing content.
We organize all of the trending information in your field so you don't have to. Join 36,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content