This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Last week I was involved in a number of conversations with readers about blogpost length and whether it was better to write longposts or short ones. My short answer to the question was to write ‘useful’ posts, and to use as many words as were necessary to do so. Originally at: Blog Tips at ProBlogger.
Instead of jumping straight into drafting, outlining helps you organize your content, stay on track, and write with purpose. Whether youre crafting an essay , a blogpost , or a research paper , a solid outline helps you organize your thoughts and write with confidence. It turns scattered thoughts into a clear, structured plan.
For example, I write long-formcontent for SaaS ecommerce brands , but one client might need a blogpost to populate their email list while another might need a landing page for their latest lead magnet. First of all, you need to figure out what the biggest pain point is for your clients.
For example, I write long-formcontent for SaaS ecommerce brands , but one client might need a blogpost to populate their email list while another might need a landing page for their latest lead magnet. First of all, you need to figure out what the biggest pain point is for your clients.
million blogposts get published. You want to create content that leads to real results. This is exactly what we did when structuring our content marketing guide. We’ve also shared proven blogpost templates we use to structure our articles. This begs the question—how long should your article be?
As you embark on your blogging journey, the question of “What should my first blogpost be about?” The blank blog draft can intimidate anyone, whether or not you’re a writer. So, what should you write about for that first, all-important post? What Should My First BlogPost Be About?
Written content is often how potential customers generate interest in your company, get details about products and become convinced to learn more or walk away. Let’s take a closer look at the two sides of the written content coin: long-formcontent and short-formcontent. Guides and tutorials.
Long-form #blogs are heavy hitters in the #content world, says @JuliaEMcCoy. Many marketers mistakenly think long-formcontent is too daunting for readers. BuzzSumo and Moz famously analyzed over 1 million blog articles and found over 2,000 words to be a sweet spot for engagement.
At the end of 2017, I started my channel with zero clue about what I was doing, but I knew I wanted to educate my audience beyond just my freebies and blogposts. I knew if I didn’t switch to a more video-friendly content format, I’d be doing them a major disservice. We call this microcontent.
You’re definitely not alone. Even the biggest bloggers, businesses, and brands get stuck when generating blog ideas. And with studies showing that readers consume at least 3-5 pieces of content before engaging with a vendor, being consistent with your blog publishing is critical to your success.
As a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience – ultimately driving profitable customer action – it has become an indispensable part of any digital marketing strategy. This blogpost will show you why that’s true.
At the same time, many digital PR professionals create pieces of content specifically for social media, such as brief videos and image carousels breaking down relevant topics. A common tactic is to repurpose long-formcontent, such as blogposts, into smaller chunks for social media content like infographics and carousels.
You can't always win it, and you can't always win the how-to schema, but when you do, that can definitely increase or influence people to click on your result, expand those FAQ schemas out. Update old content with new links. Number nine is updating your old content with new links. Invest in long-formcontent.
Like the one that says there are five million blogposts published daily. This means not only does your content need to be great, it means it also needs to be published frequently(like several times a week at least). Personally, I find long, in-depth content works the best for generating leads and ranking well.
In the matchup of content marketing vs social media marketing, which channel would win? Content Marketing Vs Social Media Marketing: The Basics The more you know about digital marketing options, the better the results. Let’s start with a few definitions to show you the possibilities. What Is Content Marketing?
We’ve found this to be highly successful (see pictures later on in the post). The first blogpost that we tried this out on was our “ What is an HRIS ” article. Overall, this post was a success, it ranked for the head term that we were going for (HRIS), but we didn’t win a featured snippet. Measure, test, and repeat.
Black-hat link tactics tend to involve shelling out cash for links, which is expensive and definitely adds up over time. That’s especially true for long-formcontent, which gets an average of 77.2% more links than short-form pieces. For this reason, guest posting is not considered a link scheme. How’s that?
You also have content type — the “how” you write about it, or the form your writing takes. Some examples are blogposts, case studies, and white papers (we’ll discuss many more in a moment). In my opinion: content type. They contain all the information a reader will need on a subject, all in one post.
Then, answer them through long-formcontent like blogposts or a simple frequently asked questions (FAQ) section. Then, sprinkle them where it makes sense throughout your website—on your homepage, about page, blogposts. Your decisions will be completely different from the ones we’ve made.
The post How to Write Faster, Better BlogPosts: 4 Techniques Top Bloggers Use appeared first on ProBlogger. Is it taking you ages to write blogposts? You’re not alone… Whether you’re new to blogging or you’ve been running your blog for a while, the time commitment can be really overwhelming.
Longposts get shared a lot. Longposts can rank well in Google – possibly because of increased links or a ranking preference. Writing a longpost – Cons. Longformcontent takes a lot of effort to research and write. There’s some pros and cons there of longformcontent.
Blogging is the most well-known content marketing source – for a good reason: 77% of internet users read blogs. In fact, companies that blog produce 67% more monthly leads (Source: DemandMetric). Writing blogposts for your organization is beneficial for a multitude of reasons.
All you need to do is input a small amount of information, such as some keywords, and Jasper generates your content for you. Generating long-formcontent is also straightforward. Once you’ve written a sentence or a paragraph, Jasper has enough information to produce high-quality content.
It’s important that your content be researched so that it fits your brand and your audience naturally. I’m going to cover the definition of a digital content strategy, why you need it and how to put a solid plan in place for growth. What is an Editorial Content Strategy? Does Blogging Help SEO?
Jasper examples Tips for using Jasper Jasper alternatives Notes on the One-Shot BlogPost feature. If you’re a good writer and know how to use it, Jasper will be able to help you create some types of content more efficiently. Is Jasper AI any good? How much is Jasper AI? Knowledge is power. What is Jasper and how does it work?
Longposts get shared a lot. Longposts can rank well in Google – possibly because of increased links or a ranking preference. Writing a longpost – Cons. Longformcontent takes a lot of effort to research and write. There’s some pros and cons there of longformcontent.
Profitable, sustainable content strategies begin with a blogpost. They end with a blogpost, 58 instagram posts, maybe a podcast episode or two, probably some YouTube videos, oh and TikTok, some –ok you get the point. Lots of content. With content repurposing it’s more like kill 10.
Posted by bsmarketer Content promotion isn’t tweeting or upvoting. They might make a dent, but they definitely won’t move the needle. Here’s how Kissmetrics, Sourcify, Sales Hacker, Kinsta, and BuildFire have used advanced content promotion tips like newsjacking and paid social to elevate their brands above the competition.
They help ensure that when someone stumbles upon blog names during a domain search, yours stands out because it speaks directly to them in a language they understand. Always keep in mind who will read your blogposts, because ultimately they’re whom your blog is meant for. What are you trying to convey?
Let’s define what is curated content and how curating quality content positions you as a thought leader, sparks conversations, and enriches your brand’s voice. With the right mix, curated pieces complement your original blogposts beautifully — forming a well-rounded content calendar. An added benefit?
Let’s define what is curated content and how curating quality content positions you as a thought leader, sparks conversations, and enriches your brand’s voice. With the right mix, curated pieces complement your original blogposts beautifully — forming a well-rounded content calendar. An added benefit?
Before you can go too far into creating your ecommerce content strategy, you need to have a strong idea of what content for ecommerce actually is. Many people think of blogging and other written information as content, but that isn’t all that’s included in the package.
This connection fosters loyalty and can be especially potent when experts take definitive stances on pressing issues within their fields. To truly harness the power of thought leadership content, visibility plays a crucial role. Here are five exemplary pieces of thought leadership content that every marketer should study.
Bing webmaster tools Every SEO that optimizes for Google knows that setting up your website on Google Search Console (GSC) is a definite must. Bing also tends to value longer, more in-depth posts than short-formcontent. However, Bing places a lot more emphasis on engaging, long-formcontent.
Okay, it’s definitely worth a look. Content Marketing Create value-packed, engaging content that addresses the needs and interests of your target audience. That could include blogposts, infographics, videos, etc. High-quality content is more likely to be shared and linked to by other websites.
We build topical authority for our clients all the time, so it’s definitely within the realm of reach, especially if you focus on niche topics not commonly covered by larger websites. Topical relevance is another important concept for SEO, but it refers to how relevant your content is for a given search query. The good news?
If you can hold a conversation or write a coherent email, you can put words together perfectly well enough to write a blogpost. 2: Don’t Use AI for All Your Content Lots of bloggers are turning to AI tools to help with the content creation process. Before long, you’ll have a good idea of how long 100 words takes you.
Long-Form and Short-FormContentLong-formcontent refers to posts and articles that are more than 1000 words (2000-3000 on average). Short-formcontent should have a target word count of 300–600 words. There are a lot of marketing buzzwords that people totally get wrong.
This is the definition of effective content marketing. Was this trend really because people were tired of consuming content, or did it have something to do with the content itself? Unlike other publications of the time, it did not push the sale of John Deere products. By 1912, the magazine had 4 million subscribers.
Evergreen content is content that stays fresh for your readers. Now while a lot of blogs are very successful without writing evergreen content, I’ve definitely found it a great basis for my own blog’s success. Share repeatedly: Evergreen content can be shared again and again on social media.
If you can hold a conversation or write a coherent email, you can put words together perfectly well enough to write a blogpost. 2: Don’t Use AI for All Your Content Lots of bloggers are turning to AI tools to help with the content creation process. Before long, you’ll have a good idea of how long 100 words takes you.
Getting Blog Readers to Subscribe, Follow and Connect. How to Turn First Time Visitors Into Interested Readers of Your Blog (Portal Strategy). Series of BlogPosts vs LongBlogPosts – Which is Better? How to Get People to Comment on Your BlogPosts. Firstly, definitions.
In addition, it’s a longform medium, so since bloggers understand the value of long-formcontent – most should understand that value – this is just another long-formcontent medium, where you can actually spend quite a bit of time. Mike: Would anybody ever do that with blogposts?
Getting Blog Readers to Subscribe, Follow and Connect. How to Turn First Time Visitors Into Interested Readers of Your Blog (Portal Strategy). Series of BlogPosts vs LongBlogPosts – Which is Better? How to Get People to Comment on Your BlogPosts. Firstly, definitions.
We organize all of the trending information in your field so you don't have to. Join 36,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content