Content Marketing Institute

MAY 21, 2018

To provide structure to your writers, consider a project management tool like Trello , Asana , or, my favorite, a shared G Suite document with links. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space.

Writer 111

Writer Content Freelance Editorial Team 111

Content Marketing Institute

SEPTEMBER 10, 2018

Document everything you learned. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space. You can add a few “immediate opportunities” bullets that may lead to follow-up. Rewrite, then teach.

Content 96

Content Editorial Team Banking Editorial 96

Content Marketing Institute

JANUARY 10, 2018

The output is a Google Sheets document, which makes the review process of completed interviews easier. In the automated interview process, we assign tasks to see how well they follow processes and provide our standard operating procedure (SOP) document as a resource. No one post can provide all relevant tools in the space.

Content Creator 106

Content Creator Script Editorial Team Portfolio 106

Content Marketing Institute

JANUARY 26, 2018

But before you even think about evolving your approach to your content calendar, make sure you’ve documented your content marketing strategy. Before you think about a better content calendar, you need a documented #contentmarketing strategy. No one post can provide all relevant tools in the space. KMoutsos Click To Tweet.

Editorial 111

Editorial Government Content Editorial Team 111

Content Marketing Institute

JULY 17, 2018

You will see the number of pages and documents Google has discovered. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space. Google may email you directly. You don’t want that number to decrease.

SEO 94

SEO Editorial Team Keywords Engineering 94

Content Marketing Institute

JANUARY 25, 2018

Document how people find their way to the content. Document the characteristics of audio or video files you want to capture. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space.

Content 110

Content Editorial Editorial Team Social Media 110

Content Marketing Institute

JANUARY 30, 2019

With content marketing becoming more complicated and integrated, your editorial calendar should grow up too. It’s no longer enough to document your planned content assets. Today’s editorial calendar should involve team collaboration aspects and advanced analytics steps to make higher-level content management possible.

Editorial 100

Editorial Editorial Team Collaboration Social Media 100

Content Marketing Institute

AUGUST 1, 2018

When you look at the library of content you publish, is it a string of somewhat-related blog posts, videos and more — or do all the pieces work together to tell a better, broader story? Of course (to poorly paraphrase Robert Rose), you want your editorial to tell one story instead of each piece being disconnected from the rest.

Editorial 89

Editorial Content Editorial Team Projects 89

Content Marketing Institute

APRIL 20, 2018

HANDPICKED RELATED CONTENT: How to Give Your Best Blog Posts New Life (Even When Your URLs Don’t Cooperate). Use this drag-and-drop document builder to gather pieces of content you want to repurpose and collaborate with other content creators working on the same piece. No one post can provide all relevant tools in the space.

Editorial Team 109

Editorial Team Content Social Media Content Creator 109

Content Marketing Institute

OCTOBER 26, 2017

HANDPICKED RELATED CONTENT: How to Document Your Content Marketing Workflow. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space. Be passionate about your work.

Pharmaceutical 100

Pharmaceutical Landing Page Marketing Editorial Team 100

Content Marketing Institute

DECEMBER 19, 2017

Even a simple, high-level inventory – a documented list of the content published, the topics covered and when, the formats of each piece, and the platforms where the assets were distributed – can help you track down the materials you have to work with, and make it easier to compare their relative performance as a next step. (To Repackaging.

Long Form Content 98

Long Form Content Editorial Team Editorial Content Marketing 98

ProBlogger

MAY 29, 2017

In today’s episode, we’re going to take a deep dive into a tool we’ve been using on ProBlogger for the last 18 months that has been incredibly useful for our team both as an editorial calendar tool but also to help us with our social media promotion of content. It’s not just blog posts. Wednesday, a blog post happens.

Promotion 51

Promotion Editorial Content Social Media 51

Content Marketing Institute

NOVEMBER 6, 2017

Practically everyone understands the importance of “doing content marketing,” but many – even those with documented content marketing strategies – don’t know how to align the types of content they create with their desired content marketing goals. No one post can provide all relevant tools in the space.

SEO 111

SEO Social Media Content Landing Page 111

Content Marketing Institute

NOVEMBER 27, 2017

With your hub content in process or finished, you can brainstorm for sub-topics for your spoke articles to submit as guest blog posts. Let’s look at a recent post published by CMI from Robert Katai – 12 Types of Awesome Visual Content You Can Use in Your Blog Posts. How to Make Your Blogs Funny Using Memes.

Editorial Team 102

Editorial Team Post Content Creation Long Form Content 102