Content Marketing Institute

NOVEMBER 6, 2017

For example, some of the best content for drawing in and nurturing qualified leads – like webinars – underperforms when it comes to link building. 17 No-Cost Ways Writers Can Extend Reach of Their Editorial. I didn’t realize until we finished compiling the survey data that webinars are outliers in link building. Data/research.

SEO 111

SEO Social Media Content Landing Page 111

Contently

FEBRUARY 1, 2023

For example, blog posts, eBooks, webinars, and case studies can explain the features and benefits of a company’s product and provide user insights into its benefits. Blog posts, eBooks, webinars, email nurtures, chatbots on the company’s website , and social media campaigns all play a role in demand generation.

IT 112

IT Content Social Media Collaboration 112

Content Marketing Institute

NOVEMBER 1, 2017

Action item: Develop an editorial calendar as soon as feasible, and make it a priority. If it’s a blog post every other Wednesday, write the due date and commit to it. If it’s one webinar per quarter, put it on the calendar. Develop an editorial calendar as soon as feasible, and make it a priority, says @LisaBeets.

Manufacturing 111

Manufacturing Content Marketing Marketing Editorial 111

Intergrowth

SEPTEMBER 12, 2022

Build a well-constructed editorial calendar. Content types include: Blog posts. Social media posts. Whether you create video content, social media content, or blog posts for your website, a strong content plan clarifies why you’re creating a certain piece of content and how you intend to deliver it to your audience.

Editorial 52

Editorial Content Content Creation Construction 52

Content Marketing Institute

MAY 24, 2018

You write more blog posts and social content to promote the original content and hope for small, incremental progress. Here are a few: Roundup blog post. If time and technical know-how are limited, write a post and link to each of your partners’ content pieces. Live webinar series. What we did.

Content 111

Content Editorial Team Promotion Social Media 111

Content Marketing Institute

APRIL 12, 2018

Road Map to Success: Turn Your Strategy Into a Stellar Editorial Content Plan. Hold webinars (attended by thousands of advisors) that give the company’s take on the investment landscape – and conduct polls there, too. For example, a webinar attendee said, “Many of my clients want to get out of global stocks.

Brand 111

Brand Content Editorial Team Editorial 111

Content Marketing Institute

NOVEMBER 1, 2018

Webinars/virtual events/conferencing tools. Content marketers love webinars (and find them especially effective in the middle stages of the funnel, according to new demand generation research from CMI ). HANDPICKED RELATED CONTENT: The No-Fail Formula for Creating Killer Webinar Content. cmicontent #research Click To Tweet.

Content Marketing 112

Content Marketing Marketing Content Editorial Team 112

The Hoth

JANUARY 23, 2023

1: Editorial backlinks An editorial backlink refers to when a high-authority website links to one of your content pieces to support its own work. That’ll make outreach a breeze; if the post is relevant enough, you won’t have to work too hard to promote it. #2: How can you establish these types of relationships?

Website 98

Website Editorial Content Creator SEO 98

Content Marketing Institute

OCTOBER 24, 2018

For example, you can prompt users to your on-demand webinar sign-up whenever they are typing “webinar” when chatting with your business on Facebook: Technology poses challenges for content marketers who are struggling to keep up. No one post can provide all relevant tools in the space. SEOSmarty Click To Tweet.

Editorial Team 109

Editorial Team Content Editorial Communication 109

Content Hacker

OCTOBER 25, 2022

Websites with 400+ blog posts receive more than 2x the traffic of blogs with 301-400 posts. This is from a Hubspot study in 2015 of over 13,000 blogs. It was found that companies with over 400 published blogs get 2x more traffic on average. Remember, more blogs equal more opportunities.

Content Marketing 96

Content Marketing IT Marketing Search Engine Optimization 96

Content Marketing Institute

NOVEMBER 28, 2017

Those marketers who regularly listen to This Old Marketing are CMI’s true fans … they are more likely to come to Content Marketing World , attend one of our master classes , purchase training , attend our webinars , engage in our content, and talk about us on social media. No one post can provide all relevant tools in the space.

Editorial Team 111

Editorial Team Editorial Content Marketing Construction 111

Content Marketing Institute

APRIL 9, 2018

No matter how much time and care you put into building your strategy, outlining your editorial plans and processes, or crafting persuasive, engaging, high-quality copy, your brand’s potential for success often lives or dies by your distribution and promotion choices. Turn Your Strategy Into a Stellar Editorial Content Plan.

Editorial 111

Editorial Content Promotion Social Media 111

Neil Patel

FEBRUARY 22, 2021

It also offers: networking opportunities webinars discounted books, tools, and events community downloads. As Chad Millman, VP/editorial director of U.S. However, its community side is a considerable part of the brand too. The community gives new and established bloggers the chance to come together and learn and collaborate.

Content Marketing 139

Content Marketing Marketing Content Social Media 139

Content Marketing Institute

SEPTEMBER 21, 2018

Guest spots on webinars with other influencers. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space. Producing great quality content can lead to: Spots in coveted link roundups on top-tier websites.

Promotion 111

Promotion Brand Awareness Editorial Team Content 111

Contently

MAY 4, 2023

Film them presenting and repackage the content in smaller snippets they can use as social posts on their feed. Or publish part of the cleaned-up transcript of their presentation as a blog post with their byline (if they say it’s okay). This is where you and your editorial expertise come in.

Content Creation 122

Content Creation Collaboration Content Communication 122

Content Marketing Institute

MAY 21, 2018

Wherever marketers create e-books, run webinars, promote blogs, and craft events, artisans are hammering, hacking, and whittling the words. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space.

Writer 111

Writer Content Freelance Editorial Team 111

Men With Pens

DECEMBER 6, 2009

You have a site that, three times a week, as regular as clockwork, gives readers a 700-word value-packed blog post full of insight and knowledge that’s fully tailored to benefit and improve people’s ability to earn more income and have a successful business. There’s a new free post that goes up every day.”

Blog Post 64

Blog Post Post Blog Blogging 64

Contently

MAY 9, 2024

Take a look at the topics of content you’ve already created, like blogs, social media posts, and podcast episodes, for inspiration. Write an outline While you might be able to wing it with a blog post, long-form content like white papers require more planning. Some white papers opt to use in-text citations.

Proofreader 109

Proofreader Writing Recruitment Brand 109

Buffer

JUNE 13, 2024

Creators worldwide publish about 500 minutes of video to YouTube, 116 blog posts, 1,099 Instagram posts, and six new websites per second. And don’t even get me started on TikTok (with an estimated 34 million videos posted every.   Blog posts, photos, and videos are obvious content types for most brands.

Content 114

Content Social Media Brand Awareness Promotion 114

Content Marketing Institute

JANUARY 25, 2018

Support more balanced editorial planning. You must also know what content exists in company channels other than the website — in training materials, call-center scripts, social media posts, and point-of-sale materials. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

Content 111

Content Editorial Editorial Team Social Media 111

Content Marketing Institute

SEPTEMBER 17, 2018

For example, when you publish a new blog post (“this”), an update automatically posts to Twitter (“that”). IFTTT is compatible with major blogging and social media platforms, so you can use the tool to automate sharing new content to pretty much any platform. No one post can provide all relevant tools in the space.

Promotion 111

Promotion Content Social Media Editorial Team 111

Content Marketing Institute

SEPTEMBER 7, 2018

Conversely, if you want to create content that exposes your brand to more people, you may want to look at content such as: Guest articles for other publications (choose topics linked to what you do and publications that will publish your bio – ideally, at the top of the post). No one post can provide all relevant tools in the space.

Brand Awareness 112

Brand Awareness Brand Content Editorial Team 112

Content Marketing Institute

OCTOBER 8, 2017

A glance through Content Marketing Institute’s recently published posts, Growthhackers Must Read articles, or BuzzSumo’s most-shared marketing content from the past six months makes it clear – one blog post framework seems to be winning: How (Company You Know) Is Doing (Something) to Achieve (Positive Result).

Content Creator 111

Content Creator Audience Content Script 111

The Hoth

MARCH 14, 2023

On the other hand, businesses of all sizes can write blog posts and shoot simple videos to generate traffic, leads, and sales – which is why content marketing strategies are so powerful. That’s especially true with the advent of artificial intelligence programs capable of generating entire blog posts at the push of a button.

Content Creation 98

Content Creation Content Social Media Content Creator 98

Content Marketing Institute

MARCH 28, 2018

blog posts, e-books, webinars, videos) for content marketing purposes. Other options include embedding a survey link on your website, including a link in blog posts and newsletters, running banner ads that link to your survey, or distributing a link on your social media channels. E-books/white papers. Infographics.

Consulting 111

Consulting Projects Recruitment Government 111

Content Marketing Institute

JANUARY 28, 2019

The idea for a thought leadership piece must work on your owned media platform, as a syndicated white paper, a webinar, a native piece on an industry journal, and as a series of social media-fueled infographics. Our goal remains the same as it has since Joe wrote his seminal blog post: to advance the practice of content marketing.

Marketing 111

Marketing Government Content Content Creation 111

Quick Sprout

AUGUST 8, 2022

If you build a real community in your blog or are open to answering reader questions in real time—say, about an online course you’re offering or a webinar that’s coming up—then it’s a cool feature. Most Wix blogs tended to look great across mobile, tablet, and desktop—something our users said helped them draw in readers.

Blog 145

Blog Blogging Blogger Publishing 145

Content Hacker

MARCH 2, 2023

It is an effective way for businesses to build relationships with their target audience by providing valuable information in the form of blog posts, videos, podcasts, ebooks, webinars, infographics, and more. Social media posts (sharing updates). Webinars/live streams (hosting events).

Content Marketing 88

Content Marketing Marketing Content Content Creation 88

Neil Patel

MARCH 11, 2023

It looks like this: And that makes this tool perfect for editorial planning and scheduling. Use it before you even start drafting a blog post. Design Beautiful Imagery With Canva When you’re sharing your latest blog post, you want to make sure it has some high-quality images to go along with it so people actually click.

Content Marketing 114

Content Marketing Marketing Content Social Media 114

ProBlogger

AUGUST 20, 2014

You’re due to publish a blog post but you have absolutely no idea what to write about. The “writers block” cycle can put a serious cramp in your blogging style, but contrary to popular opinion, it’s not a mysterious ailment with no known cure. First Things First: Your Editorial Calendar. Next week’s blog topic: check.

Editorial 48

Editorial Content Blog Blogging 48

Smart Blogger

NOVEMBER 1, 2022

The Contena job board has a bit of everything, including: Web copy SEO blog posts Content manager roles Non-fiction books Wellness Video games. Writing jobs include: Copywriting Proofreading Editorial Social media management. Membership starts at $40 per month. Craigslist. Rates depend on the client. Gotham Ghostwriters.

Creativity 90

Creativity Script Writing Freelance 90

BKA Content

FEBRUARY 25, 2023

A couple hundred dollars put into a really good blog post can eventually rank near the top for a keyword phrase that another company is spending thousands of dollars in ads for. Next, schedule the posting times of the content and how many pieces of SEO content you’d like to create a month.

Content Marketing 96

Content Marketing Marketing Content Content Creation 96

Content Marketing Institute

JANUARY 30, 2018

For example, Betty may see on the content calendar that her blog post isn’t running for two weeks so she doesn’t see turning it in a day late as a big problem. Are there a series of webinars available on the subject? Is there an intensive workshop on the topic?

Content 109

Content Education Content Marketing Communication 109

ProBlogger

APRIL 24, 2013

The challenge many bloggers face is that they feel overwhelmed and often distracted by the many elements of blogging that they feel they need to do to have success. Before making this switch, I would sit down to blog and find myself going through a whole day flitting from one thing to another… but not really getting much done.

Blogger 55

Blogger Blog Blogging Editorial 55

Fat Joe

OCTOBER 14, 2022

On top of this, numerous videos, webinars and podcasts provide additional guidance. Other metrics include Citation Flow which shows the quantity of links, and Visibility flow which tracks high-quality editorial links. Bright Edge. Bright Edge is a high-end SEO platform for large firms. SEO Spyglass. The logic is simple.

SEO 95

SEO Agency Keywords Digital Marketing 95

Content Marketing Institute

NOVEMBER 22, 2017

No matter how busy I am, I find time to read her latest The Story of Telling blog posts. It offers a practical alternative to the typical 52-week marketing plans and yearly editorial calendars. Words are the building blocks of articles, blog posts, e-books, speeches, podcasts, web pages, and videos.

Creativity 111

Creativity Content Marketing Marketing Content 111

Pronto Marketing

NOVEMBER 5, 2020

From producing webinars to weekly blog posts, content marketing comes in different forms. Ensure quality by applying an editorial checklist and feedback from your team. Create an editorial calendar to ensure content assortment. Explore 7 Amazing Benefits of Content Marketing. How to write your content.

Content Marketing 52

Content Marketing IT Marketing Editorial 52