This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Tip for you: One of the popular AI writing techniques, in this case, is to use a prompt that requests an AI tool to seamlessly and instantly incorporate keywords into a text. For instance, use expert copywriter landingpage prompts that ask tools to analyze a draft for E-E-A-T quality on a scale of 1 - 10.
Conduct Research Learning how to do SEO for a website includes researching your customers, competitors, and keywords. Enter your product or service, and the tool will list question-based keywords. Google Keyword Planner: This tool is primarily used for paid search. However, it can also be helpful for organic keyword research.
By tracking which keywords you’re ranking for, where you’re gaining, and where you’re losing. Backlinko.com ranks for more than 114K keywords in the US. Keeping track of the keywords we know drive the most value helps us ensure we have visibility for key terms in volatile search results. Pay close attention to update frequency.
Here’s what team collaboration looks like at Backlinko: What to Include in a Content Brief Outside of keywords, it’s debatable what you should include in your brief. But after publishing hundreds of articles, we’ve found these elements work best: Primary keyword: The main term or phrase your content must focus on.
Looking for the best keyword discovery ranking tools to really boost your website traffic? What do I mean by keyword ranking? That you’re using your keywords to rank your website better in the search engines. That you’re using your keywords to rank your website better in the search engines. SERPWatcher.
Understanding the nuances of bottom vs. top-of-the-funnel keywords could be the game-changer you’ve been searching for! In the vast world of digital marketing, not all keywords are created equal—each serves a unique purpose in guiding potential customers through their journey.
You can also access keyword ranking data from Google and Bing within Matomo to monitor your SEO performance. For instance, learn which keywords you rank for and how many clicks and impressions your website gets from them. Let’s say you want to offer a specific version of your landingpages to users who visit from Facebook.
Twenty-nine percent of keywords featuring a question word like “why” or “can” triggers the featured snippet. Combine it with lucrative keywords, and it can be a winning recipe to grow site traffic and drive conversions. Why Is Answering Users’ Queries With High Potential Keywords an Effective Strategy?
Next, it ranks for 528 keywords with local packs, according to Semrushs Organic Research tool. And it attracts nearly 33K organic traffic solely by ranking for keywords with local packs in search results. They rank for 43 paid keywords, spending around $6.9K You can also go to the Posts tab to create posts about your products.
Most digital marketing teams rely on keyword optimization to rank their content higher in search results. The idea is more keywords = better optimization. Because of this, it can be tempting to use the same keywords on multiple pages to increase your chances of ranking. What Is Keyword Cannibalization?
And although that’s great, everyone these days is using Google Suggest to come up with keyword ideas. There have to be more keyword ideas out there that get more search volume and aren’t competitive, right? Introducing a new keyword database. And each tab shows you how many keywords are in that group.
In this era of content marketing, it’s a common practice to make as many blogposts, articles, and landingpages as possible to target any queries or concerns a potential customer could have. The trouble is, without a proper strategy in mind producing lots of content can lead to keyword cannibalization.
For example, Semrushs Ecommerce Booster app generates ad descriptions based on keywords, text length, readability, tone of voice, and format settings. Marketing Generative AI tools let you quickly brainstorm marketing campaign ideas as well as draft blogposts and articles. Use a friendly, upbeat tone of voice.
No matter what your content marketing strategy is, keyword research is the fuel. Keywords inform marketers as to what their audience strives to know, let them monitor their competition, and offer a constant source of content ideas. Now, the approach to keyword research is different from what it was even a couple of years ago.
This indicates that keyword research is important to your marketing success. Beyond the numbers, keyword research has numerous benefits, like maximizing content visibility and properly targeting your audience. These reasons and more make keyword research an essential part of any digital campaign. What is their intent?
As a SaaS freelance writer, you might write: blogposts website copy white papers case studies landingpages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. But you can create MoFu blogposts by doing comparison guides.
Here’s what you should be looking for during an audit: Check #1: Do all your website’s pages have SEO meta titles and descriptions ? Check #2: Is each page on your website optimized for SEO keywords? Remember, optimize appropriately without keyword stuffing ! Is each page and blogpost formatted properly?
Like keyword research , building topic clusters, and writing SEO-friendly content. It also suggests a list of keywords for you to include, along with insights for adding images, headings, and more. Messaging Optimization Connect your website to Anyword, and it’ll extract the copy for all your landingpages.
That’s a laundry list of keywords that drive me the most traffic. But there is an issue with a lot of those keywords. Keywords like affiliate marketing, SEO analyzer, SEO checker, statistical significance calculator are all terms that won’t drive me any revenue. How to pick the right keywords. Not all traffic is equal.
Write a landingpage of 300 words and an article that’s 3000 words. These are the places I consume content: Youtube Podcasts Blogposts Forums Magazines Documentaries Books Facebook ads When you invest time online, you come to find little nuggets of gold as a writer. Great idea.
It seems like no matter what you do, you can’t improve your rankings for your most important keywords. These are competitor websites with impeccable link profiles, sky-high authority, and scores of loyal fans flocking to their web pages daily (think Amazon, Wikipedia, NY Times, etc.). What the Heck are Long-Tail Keywords?
Make sure to watch the Youtube for this blogpost and subscribe to my channel! Over on my contributor website, FreelancerFAQs I made sure to put the exact blog topics I want for my guest posting website. You can change it for every client you land or if you pivot or offer a new service.
It’s really easy to get started through simple methods like using alt text, creating content, and detailed keyword research. Do Keyword Research. The best on-site optimization always starts with keyword research. The trick is to find keywords that a lot of people are searching for that also don’t have a ton of competition.
When you create unique landingpages with videos, you’ll likely increase conversion by up to 80% (based on the Renderforest survey). With a video on your landingpage, you’ll have a 53% chance of showing up on page 1 of the SERPs. Oftentimes, listicles or blogposts are being pushed in this case.
Build More Targeted LandingPages. Each of those advanced guides has a separate landingpage, optimized for the applicable keywords. This allowed them to create targeted landingpages and offer user-specific content that matched their place in the customer journey.
While it used to show you almost all terms, Google AdWords now only offers specific keywords that meet a certain volume threshold. If you need reliable keyword data, our Ubersuggest platform is an all-in-one tool allowing you to research individual keywords, track competitors, and adjust your PPC strategy accordingly.
In the busy world of online marketing, landingpages are an effective element for driving conversions and achieving a specific action and goal. But what exactly is a landingpage? In this blogpost, I will dive into the basics of landingpages, including what they are, how they work, and their benefits.
I’ve talked a lot before about consumer psychology, both on my blog and elsewhere. For example, the color of your CTA button or the pictures on your landingpages can impact conversions. You can also use neuromarketing principles on your landingpages. I just have to enter a domain or keyword. Easy enough.
They create as many blogposts and landingpages based on their keyword research as possible, looking to “feed the machine” of search engines to the best of their ability. We’ll work with you on the initial keyword research matched for your industry and market niche.
You've found good keywords, you've come up with a compelling topic. You've written a blogpost, you've done the work in formatting it, and you've triple-checked it for errors. A single blogpost might not have much impact, but you want to see how it performs nonetheless. Third, you need to promote your blogpost.
Crafting an interesting, informative, and engaging post takes time and effort, and getting it to rank on Google requires an entirely separate set of skills. And we have a recipe for success: reusable and scalable blogpost templates. Instead, use it to make a promise and set the tone for the rest of your post.
If you want to rank for local-based terms, it’s not just about optimizing for keywords. There’s much more to local SEO and a lot of it has to do with your landingpage. Here’s a template that breaks down the anatomy of an optimized local landingpage. Keyword research. Just type in a keyword….
Watch this blog on YouTube…and give this week’s riddle a try! In this blogpost, I will dive into the basics of landingpages, including what they are, how they work, and their benefits. I’ll also cover the critical elements of an effective landingpage and tips and best practices for creating one.
Multiple-location SEO can raise awareness of your product or service by increasing traffic to product pages. When customers use keywords related to your business’s offerings, your product pages could appear in the top search results. The first step is to create pages based on your business’s or consumers’ location.
With a few clicks, you can see what content you should create for your niche and what keywords the top-ranking sites are using to get to Google’s front page. AI can also optimize your existing blogposts and improve your rankings in search. T he Best AI Digital Assistant Tools for Marketers. The result? Conclusion.
From bounce rate to page views, the metrics that form the shape of your site’s traffic can be hard to discern. In this blogpost, I’ll share 10 website performance metrics that will help you understand your site’s overall performance. That might mean tracking which keywords you rank for using a tool like Ubersuggest.
Marketers, particularly B2C marketers , rely on several channels to drive leads to their businesses and boost their conversion rate: SEO paid ads social media email landingpages. Once you’re able to answer that question and tie it to a high-converting landingpage, you’ll consistently generate leads.
Suppose you regularly employ a team to identify keywords, perform SEO, create product descriptions, and analyze marketing data. Natural language generation can solve this issue by allowing you to create keyword-optimized: Blogposts Web and landingpages Newsletter and email content Reports General marketing content.
There are currently two ways to place videos on your landingpages or website—link or embed videos. Visitors can watch the YouTube video within the blogpost without leaving the page. A linked video is a short URL you can paste on your landingpage, website, or send directly via email or text.
Even if I give you an example of my own website, although I’m writing this blogpost on “SEO copywriting” there is a slim chance it will rank well because high authority websites such as Hubspot, Search Engine Journal, Backlinko, and Neil Patel (among many more) have already ranked well on the first and the second page.
That taught me that you need to focus on the right keywords that drive conversions and continually optimize your site for conversions. Lesson #3: Keywords are very, very, very, very important. When I used to write my content, I didn’t obsess about the keywords when I should have. You’ll see hundreds of keywords.
From keyword placement to engaging meta descriptions, we’re about to spill the beans on actionable techniques. When you pair up these two terms, you’re looking to enhance your online content writing with SEO keywords that Google considers relevant based on a searcher’s intent. What are they hoping to find?
What if a job description mentions tools you never used, or you must continually develop blogpost topics ? “Proficiency in researching and crafting thoughtful and engaging blog content, articles, landingpage content, email copy to targeted audiences to help increase conversions.”
Metrics to consider include: For engagement: Web: Landingpage bounce rate, exit rate, time on page, pages visited per session, hyperlink clicks, repeat visitors. For example, you can direct readers from a blogpost to a long-form piece of content (like an eBook), a product landingpage, or a submission form (e.g.,
We organize all of the trending information in your field so you don't have to. Join 36,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content