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The Ultimate Guide to Repurposing Content Like a Boss

Contently

Think of all the effort that goes into creating one piece of long-form content—whether it’s text, audio, or video. Forming a strategy , executing on topics, interviewing experts , making rounds of edits, promoting on social media, etc. Repurposing content means repackaging one asset into multiple formats.

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The Complete Guide to Content Repurposing: How to Get the Most Out of Every Piece of Content You Create

Buffer

Repurposing content is keeping the crux of a piece’s idea and adapting it for other social media channels. For example, you distill high-performing old blog posts into Instagram carousel posts. For example, we turned this blog post on creating content pillars into an Instagram carousel (and even a thread on X !).

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Long-Form Written Content: How to Create It and Why It’s Important

ContentWriters

Written content is often how potential customers generate interest in your company, get details about products and become convinced to learn more or walk away. Let’s take a closer look at the two sides of the written content coin: long-form content and short-form content. Guides and tutorials.

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How to Evolve Your Storytelling for Better Engagement and Conversion

Contently

It usually happens in the middle and bottom of the marketing funnel and means a prospect has taken an action, like downloading an eBook or filling out a submission form that allows you to build a deeper relationship with them. Ready to take your content to the next level? Not all your content should be freely available.

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7 Things You Need to Do After Publishing New Content

Contently

If you are creating content surrounding the launch of a new research study, someone on your team may need to publish a landing page to link to the study. Someone else may publish a related blog post linking to the landing page, and another stakeholder may need to promote it on your social media channels.

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5 Types of Content That Naturally Attract Links: Insights From 628 Advanced SEOs

Content Marketing Institute

Practically everyone understands the importance of “doing content marketing,” but many – even those with documented content marketing strategies – don’t know how to align the types of content they create with their desired content marketing goals. Remember that graphs and charts are content too.

SEO 111
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24 Inbound Marketing Strategies Your Startup Needs to Start Using Today

Neil Patel

Instead of writing short posts, you should be doing extensive research and producing in-depth content. According to research by Curata , long-form content generates eight times more page views, nine times more leads, and three times more social media shares than short-form content.

Marketing 140